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Katie Zana, PEARLER
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A podcast for solopreneurs building unapologetic, heart-led brands online. Hosted by me, Katie Zana of PEARLER - an OG millennial web designer and all-round digital fairy (with an Aussie accent). We go deep into my favourite topics: ꩜ Intuitive business ownership ꩜ Authentic branding ꩜ Spiritually-infused web design ꩜ Cringe-free marketing ꩜ The nitty gritty tecchy stuff ꩜ Using templates to quantum leap your biz ꩜ Squarespace, Shopify and Flodesk email Sisters who identify as hyper-creative, neurospicy, weird, woo or taboo will feel at home here. Cos for us, business *is* THAT deep.

Episodes

  1. 5 DAYS AGO

    THE ARCHETYPE BENEATH YOUR MUGGLE JOB TITLE

    ꩜ → artist feeling suffocated being a 'graphic designer'? intuitive mystic feeling forced into linear time? healer who despises job titles at all?? in this ep, I explore 4 archetypes that sit at the core of most of my client's job titles: artist, the healer, the mystic and the courtesan - and what they actually desire beneath their “muggle” job titles. i yap to you about -ˋˏ ༻❁✿❀༺ ˎˊ- ✓ why so many of us creatives and solopreneurs feel disconnected from their work right now ✓ the core archetypes (artist, healer, mystic, courtesan) and how they show up in modern business ✓ the tension between these archetypes and late-stage capitalism ✓ what each archetype actually desires beneath the surface ✓ how to start making space for these parts of yourself without burning everything down ⋆.ೃ࿔*:･ ⁠⁠⁠⁠episode info & transcript →⁠⁠⁠⁠ pearler stuff you might like: ꩜ ⁠⁠⁠my fun website⁠⁠⁠ ꩜ ⁠⁠⁠my Instagram⁠⁠⁠ ꩜ ⁠ ⁠⁠⁠CHAMELEON Squarespace Template⁠⁠⁠ ꩜ ⁠⁠⁠COSMO Squarespace Template⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠꩜ ⁠⁠⁠B⁠⁠⁠⁠⁠⁠ook me for a day⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠꩜ ⁠⁠⁠DIY Branding Kit⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠꩜ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Flodesk Email Templates⁠⁠⁠ my ride or dies: ✿ ⁠⁠⁠squarespace⁠⁠⁠ 'PEARLER10' ✿ ⁠⁠⁠$1 shopify trial⁠⁠⁠ ✿ ⁠⁠⁠butter app⁠⁠⁠ ✿ ⁠⁠⁠50% off flodesk⁠⁠⁠ ✿ ⁠⁠⁠squarestylist⁠⁠⁠ ✿ ⁠⁠⁠standout shopify⁠⁠⁠ ✿ ⁠⁠⁠spark plugin for sqs⁠⁠⁠

    24 min

  2. 09/07/2025

    THE WITCHIEST SH*T ON MY WEBSITE

    let’s talk intention, spellcraft, unicode sparkles and reverse manifestation, cos your website isn’t *just* a sales tool. it’s a digital altar. in this episode, i finally crawl out of the spiritual closet (fully) to share the most magical things i bake into my sites + templates + how you can enchant your own brand ecosystem with love, weirdness, and aesthetic witchery. i yap to you about -ˋˏ ༻❁✿❀༺ ˎˊ- ✓ uploading sigils to your CMS ✓ how i cast little spells in the code ✓ reverse manifesting dream clients ✓ faux projects as portals ✓ the case for weird clipart and magical file names ⋆.ೃ࿔*:･ ⁠⁠⁠episode info & transcript →⁠⁠⁠ ༝༚༝⋆✴︎˚｡⋆ ⁠⁠⁠video version on my YT channel →⁠⁠ pearler stuff you might like: ꩜ ⁠⁠my fun website⁠⁠ ꩜ ⁠⁠my Instagram⁠⁠ ꩜ ⁠ ⁠⁠CHAMELEON Squarespace Template⁠⁠ ꩜ ⁠⁠COSMO Squarespace Template⁠⁠ ⁠⁠⁠⁠⁠꩜ ⁠⁠B⁠⁠⁠⁠ook me for a day⁠⁠ ⁠⁠⁠⁠⁠⁠⁠꩜ ⁠⁠DIY Branding Kit⁠⁠ ⁠⁠⁠⁠⁠⁠⁠꩜ ⁠⁠⁠⁠⁠⁠⁠⁠⁠Flodesk Email Templates⁠⁠ my ride or dies: ✿ ⁠⁠squarespace⁠⁠ 'PEARLER10' ✿ ⁠⁠$1 shopify trial⁠⁠ ✿ ⁠⁠butter app⁠⁠ ✿ ⁠⁠50% off flodesk⁠⁠ ✿ ⁠⁠squarestylist⁠⁠ ✿ ⁠⁠standout shopify⁠⁠ ✿ ⁠⁠spark plugin for sqs⁠⁠

    10 min

  3. 09/07/2025

    SELLING SANS CRINGE

    in this episode, i unpack why selling can feel SO charged. especially for femme, neurodivergent, intuitive people who carry a healer archetype + how we can reframe it with softness, magnetism and integrity. less barking, more beckoning. let’s make it weird and high-converting. i yap to you about -ˋˏ ༻❁✿❀༺ ˎˊ- ✓ the feminine self-sacrifice wound in business ✓ masculine vs. feminine marketing traps ✓ non-coercive marketing energy ✓ how to talk yourself up without gagging ✓ the kind of confidence that actually sells ⋆.ೃ࿔*:･ ⁠⁠episode info & transcript →⁠⁠ ༝༚༝⋆✴︎˚｡⋆ ⁠⁠video version on my YT channel →⁠ pearler stuff you might like: ꩜ ⁠my fun website⁠ ꩜ ⁠my Instagram⁠ ꩜ ⁠ ⁠CHAMELEON Squarespace Template⁠ ꩜ ⁠COSMO Squarespace Template⁠ ⁠⁠⁠꩜ ⁠B⁠⁠ook me for a day⁠ ⁠⁠⁠⁠⁠꩜ ⁠DIY Branding Kit⁠ ⁠⁠⁠⁠⁠꩜ ⁠⁠⁠⁠⁠⁠Flodesk Email Templates⁠ my ride or dies: ✿ ⁠squarespace⁠ 'PEARLER10' ✿ ⁠$1 shopify trial⁠ ✿ ⁠butter app⁠ ✿ ⁠50% off flodesk⁠ ✿ ⁠squarestylist⁠ ✿ ⁠standout shopify⁠ ✿ ⁠spark plugin for sqs⁠

    14 min

  4. 09/07/2025

    THE CLIENT-TO-BESTIE PIPELINE

    in this first episode, i’m talking about the real ROI of my business: fangirls, friends and full-blown besties that started in the DMs and became soul-level connections. this is what I call the client-to-bestie pipeline™ and it's why relational business is not just “nice to have” - it’s the whole bloody point. i yap to you about -ˋˏ ༻❁✿❀༺ ˎˊ- ✓ how to attract aligned clients through authenticity ✓ why polish is overrated (and realness sells) ✓ 'bestie energy' communications ✓ how my brand turned into a coven ✓ tips for showing up as you ⋆.ೃ࿔*:･ ⁠episode info & transcript →⁠ ༝༚༝⋆✴︎˚｡⋆ ⁠video version on my YT channel → pearler stuff you might like: ꩜ my fun website ꩜ my Instagram ꩜ ⁠ CHAMELEON Squarespace Template ꩜ COSMO Squarespace Template ⁠꩜ Book me for a day ⁠⁠⁠꩜ DIY Branding Kit ⁠⁠⁠꩜ ⁠⁠⁠Flodesk Email Templates my ride or dies: ✿ squarespace 'PEARLER10' ✿ $1 shopify trial ✿ butter app ✿ 50% off flodesk ✿ squarestylist ✿ standout shopify ✿ spark plugin for sqs

    16 min
  • 4 Episodes

About

A podcast for solopreneurs building unapologetic, heart-led brands online. Hosted by me, Katie Zana of PEARLER - an OG millennial web designer and all-round digital fairy (with an Aussie accent). We go deep into my favourite topics: ꩜ Intuitive business ownership ꩜ Authentic branding ꩜ Spiritually-infused web design ꩜ Cringe-free marketing ꩜ The nitty gritty tecchy stuff ꩜ Using templates to quantum leap your biz ꩜ Squarespace, Shopify and Flodesk email Sisters who identify as hyper-creative, neurospicy, weird, woo or taboo will feel at home here. Cos for us, business *is* THAT deep.

Information

  • Creator
    Katie Zana, PEARLER
  • Years Active
    2025 - 2026
  • Episodes
    4
  • Rating
    Explicit
  • Copyright
    © Katie Zana, PEARLER
  • Show Website
    Your Fairy Webmother