Media Tech Talk

Daevid Richards and Paul Luckett

Media Tech Talk is a weekly video podcast decoding the media industry across commercial, publishing, and marketing technology. Through a uniquely Australian lens - delivering local insights with global perspectives - hosts Daevid Richards and Paul Luckett draw on more than 50 years of combined experience to explore the tools, strategies, and technologies transforming how media is built, distributed, and monetised. Each episode dives into the how and why behind AI, automation, and emerging innovations accelerating change across the sector, with sharp analysis and candid conversations featuring

  1. 2 hrs ago

    Tom Dover (Microsoft Advertising) AI, Pub. Traffic & Future of Marketplaces — Media Tech Talk #035

    What happens when one of the world's most influential technology companies turns its focus to the future of advertising? For nearly 50 years, Microsoft has helped shape personal computing, enterprise software, search, gaming, and cloud technology — and today it's investing heavily in AI. Our guest has had a front-row seat to that evolution: from AppNexus and the rise of programmatic advertising, to helping build Xandr's video and connected TV business across Asia Pacific, and now leading Microsoft's Monetize Partnerships business across Japan and Asia Pacific. Tom Dover, Senior Director, JAPAC Partner Sales Lead at Microsoft Advertising, joins Daevid Richards and Paul Luckett to trace his 15+ year career across IBM, AppNexus, Xandr and Microsoft — and unpack what Microsoft's advertising stack actually looks like today, from the buy side to the sell side, LinkedIn's data spine, Xbox and gaming monetization, and how Microsoft is helping publishers navigate an AI-driven internet where referral traffic is down and content usage by LLMs is reshaping the economics of publishing. Chapters:0:00 – Cold Open: Microsoft's Bet on the Future of Advertising0:44 – Meet Tom Dover1:25 – Welcome to Media Tech Talk1:35 – Calling In From North Sydney2:16 – From a Humanities Degree to IBM to AppNexus4:43 – Working Alongside AppNexus Co-Founder Brian O'Kelley6:53 – Inside the Early Days of Programmatic Advertising10:46 – From Servers Under the Desk to Cloud-Scale Data Centers12:17 – Building Xandr's APAC Video & BVOD Business16:50 – One of the Few Ad Server Challengers to Google17:42 – What Microsoft Advertising Actually Does Today20:15 – Xbox, Gaming & In-App Monetization24:10 – What Publishers Are Telling Microsoft Right Now26:38 – Referral Traffic, Microsoft Clarity & the Publisher Content Marketplace29:07 – Microsoft Invest Is Gone — What Comes Next?30:02 – Coming Up in Part 2Guest: Tom Dover, Senior Director, JAPAC Partner Sales Lead – Microsoft Advertisinghttps://linkedin.com/in/tom-dover-9b3a3122https://about.ads.microsoft.com/Hosts: Daevid Richardshttps://linkedin.com/in/daevidrichards/ Paul Lucketthttps://linkedin.com/in/paul-luckettHashtags:#MediaTechTalk #MicrosoftAdvertising #AdTech #Programmatic #Xandr #AppNexus #CTV #Publishing #AI #DigitalAdvertising #Podcast

  2. 20 July

    Adele Wieser (Index Exchange) — AI, Publisher Traffic & the Future of Curated Marketplaces (Part 2) — Media Tech Talk #034

    Adele Wieser (Index Exchange) — AI, Publisher Traffic & the Future of Curated Marketplaces (Part 2) — Media Tech Talk #034 Adele Wieser, Senior Regional Managing Director APAC at Index Exchange, returns to Media Tech Talk for Part 2 of her conversation with host Daevid Richards — this time tackling the challenge she says is reshaping the internet faster than she ever anticipated: the impact of AI on organic traffic and publisher supply. Picking up from Part 1's history of programmatic advertising, Adele and Daevid go deep on how AI-generated search summaries are constricting the flow of organic traffic to publishers — down 30–40% for some partners over the last two years — and why that scarcity is, paradoxically, driving a new premium on trusted, high-affinity supply. The conversation moves through supply path optimisation's evolution beyond cost, the unresolved (and maybe unresolvable) fragmentation of identity and privacy, wearables and the value exchange of personal data, the looming security questions posed by quantum computing, and Adele's five-year outlook for Index Exchange and the wider programmatic ecosystem — including her take on AI turning ad tech teams into "AI translators" who unlock more time for strategy and creativity. Whether you're a publisher grappling with shrinking organic traffic, an advertiser thinking through curated marketplaces, or a technology leader trying to plan for an unpredictable AI-driven future, this episode offers a candid, experienced perspective on where the industry goes next. Chapters 0:00 Recap: Adele Wieser & the Story So Far0:44 The Biggest Change Facing Publishers Right Now0:57 How AI Search Is Disrupting Organic Traffic2:10 Quality Over Scale: The New Publisher Divide4:26 Why Curation Is Filling the Gap5:05 Has Supply Path Optimisation Moved Beyond Cost?5:26 SPO 2.0: Efficiency, Scale & Control6:32 Identity, Privacy & Signal Loss6:54 Why There's No Single Framework for Identity9:59 GDPR, Wearables & the Identity Graph Problem11:15 User Control & the Privacy Value Exchange12:50 AI Assistants, Data Risk & the Quantum "Q-Day" Question14:05 Why Industry Collaboration Is the Only Way Forward15:53 Crystal Ball: Index Exchange & Programmatic in 5 Years16:07 Becoming the "AI Translators"19:41 Automation, Creativity & Where Humans Still Win20:15 Advice to Your Younger Self21:40 Thank You, Adele22:11 Next Time: Tom Dover (Microsoft Advertising) Previews 💬 Guest:Adele Wieser, Senior Regional Managing Director APAC – Index Exchangehttps://www.indexexchange.com/https://www.linkedin.com/in/adelewieser/ 🎧 Host:Daevid Richardshttps://www.linkedin.com/in/daevidrichards/ Media Tech Talk explores ad tech, digital media, AI in advertising, programmatic monetisation, audience engagement, and the technologies shaping the future of publishing. #MediaTechTalk #IndexExchange #AdeleWieser #ProgrammaticAdvertising #AdTech #SupplyPathOptimisation #AIinAdvertising #PublisherMonetisation

  3. 13 July

    Adele Wieser (Index Exchange) What's Happening to Programmatic Supply? - Media Tech Talk #033

    Adele Wieser (Index Exchange) What's Happening to Programmatic Supply? - Media Tech Talk #033Adele Wieser, Senior Regional Managing Director APAC at Index Exchange, joins Media Tech Talk to discuss the evolution of programmatic advertising, supply-side platforms (SSPs), transparency, header bidding, supply path optimisation (SPO), publisher monetisation, artificial intelligence, and the future of digital advertising.Adele joins Daevid Richards to reflect on nearly two decades at the forefront of advertising technology. From the early days of Yahoo!7, Right Media and Rubicon Project through to helping establish Index Exchange across the Asia-Pacific region, Adele shares how programmatic advertising evolved from an experimental technology into one of the world's most sophisticated digital marketplaces.The discussion explores the origins of programmatic trading, why transparency and trust remain fundamental to the ecosystem, how Index Exchange built its APAC business from the ground up, and why the next generation of supply-side innovation will be driven by quality, efficiency and stronger publisher outcomes.Whether you're a publisher, advertiser, agency or technology leader, this episode provides a fascinating look at the history of programmatic advertising and the lessons shaping its future.Chapters0:00 The Evolution of Programmatic Advertising0:29 Meet Adele Wieser & Index Exchange1:33 Building Index Exchange Across APAC1:50 The Future of Supply Path Optimisation (SPO)2:05 Adele's Journey into Ad Tech3:31 From Yahoo!7 to Programmatic Advertising4:32 Machine Learning Before AI Became Mainstream5:35 Why Programmatic Was Created6:26 AI, Automation & Human Relationships7:02 Removing Friction Through Technology8:33 The Early Days of Programmatic Trading9:26 Transparency, Trust & Brand Safety10:05 The Wild West of Programmatic11:00 Why Trust Still Matters Today12:04 Building Index Exchange from the Ground Up12:42 Growing from One Person to an APAC Business13:40 Hiring the Right People for Ad Tech14:52 Scaling Across Japan & APAC15:28 Why Local Markets Need Local Strategies16:18 Becoming a Trusted Business Partner16:32 What Index Exchange Actually Does17:39 The Role of a Supply-Side Platform (SSP)18:00 Curated Marketplaces & Supply-Side Innovation18:23 Why Transparency Is Essential19:00 Building Trust Through Data20:13 Part 2 Preview – AI, Publisher Traffic & Curated Marketplaces💬 Guest:Adele Wieser, Senior Regional Managing Director APAC – Index Exchangehttps://www.indexexchange.com/https://www.linkedin.com/in/adelewieser/🎧 Host:Daevid Richards – https://www.linkedin.com/in/daevidrichards/Media Tech Talk explores ad tech, digital media, AI in advertising, programmatic monetisation, audience engagement, and the technologies shaping the future of publishing.#MediaTechTalk #IndexExchange #AdeleWieser #ProgrammaticAdvertising #AdTech #SupplySidePlatform

  4. 7 July

    Joe Lanzerotti & Cam Dinnie (Kargo) Part 2 - AI, Creativity & the Future of Advertising - Media Tech Talk #032

    Joe Lanzerotti, VP of Media Planning, and Cam Dinnie, Managing Director APAC at Kargo, return to Media Tech Talk to explore how AI is transforming creative production, Connected TV, premium media, sustainability, hyper-personalisation, and the future of digital advertising. In Part 2 of this two-part series, Joe and Cam join Daevid Richards and Paul Luckett to discuss how AI is removing creative complexity while keeping human creativity at the centre of modern advertising. The conversation explores how Connected TV is becoming one of the most valuable premium media environments, why advertising is moving beyond standard display formats, and how AI is enabling brands to create personalised experiences at unprecedented scale. The episode also examines Kargo's sustainability initiatives, scaling an advertising business across APAC, the evolution of AI-powered creative optimisation through Project Kara, and why reducing friction—not replacing people—will define the next generation of advertising technology. Chapters 0:00 Connected TV & The Future of Premium Advertising0:52 Why Connected TV Is Becoming Premium Media's Biggest Opportunity1:35 The Most Valuable Moments in Connected TV Advertising2:15 Is AI Ending Standard Ad Formats?2:52 Why Human Creativity Still Matters in an AI World3:42 AI-Powered Creative at Scale4:07 Connected TV, Storytelling & Full-Funnel Advertising5:24 Sustainability in Digital Advertising6:06 Measuring & Reducing Advertising's Carbon Footprint7:31 Inside Kargo's Carbon Neutral Strategy9:20 Scaling an Ad Tech Business Across APAC10:53 Why Every APAC Market Is Different11:43 Lessons from India & Southeast Asia13:13 Progress Over Perfection in Innovation14:04 Corporate Thinking vs Entrepreneurial Thinking15:48 The Next Five Years of AI Advertising16:27 Hyper-Personalisation at Massive Scale17:30 Agentic AI & The Future of Creative Automation18:24 Early Learnings from ChatGPT Advertising19:28 What Brands Are Learning from OpenAI Campaigns20:00 Advertising Safely Inside ChatGPT21:12 Retail Media, AI & Consumer Behaviour22:30 Kargo's AI Vision & Project Kara23:11 How AI Makes Great Creative Even Better24:00 Project Kara & Creative Optimisation24:52 Why AI Should Reduce Friction, Not Replace People25:44 Final Thoughts & The Future of Advertising26:00 Next Episode Preview – Index Exchange 💬 Guests: Joe Lanzarote, VP Media Planning – Kargohttps://www.kargo.com/ | https://www.linkedin.com/in/joelanzerotti/ Cam Dinnie, Managing Director APAC – Kargohttps://www.kargo.com/ | https://www.linkedin.com/in/cam-dinnie-0039a629/ 🎧 Hosts: Daevid Richards – https://www.linkedin.com/in/daevidrichards/Paul Luckett – https://www.luckettmediaconsulting.com | https://www.linkedin.com/in/paul-luckett/ Media Tech Talk explores ad tech, digital media, AI in advertising, programmatic monetisation, audience engagement, and the technologies shaping the future of publishing. #MediaTechTalk #Kargo #ArtificialIntelligence #ConnectedTV #CTV #GenerativeAI #AIAdvertising #CreativeAI #ProjectKara #DigitalAdvertising #ProgrammaticAdvertising #AdTech #PremiumMedia #RetailMedia #HyperPersonalisation #FutureOfAdvertising

  5. 29 June

    Joe Lanzerotti & Cam Dinh (Kargo) - ChatGPT Advertising, Contextual AI & the Future of Premium Creative - Media Tech Talk #31

    Joe Lanzerotti & Cam Dinnie (Kargo) - ChatGPT Advertising, Contextual AI & the Future of Premium Creative - Media Tech Talk #031 Joe Lanzerotti , VP of Media Planning, and Cam Dinnie, Managing Director APAC at Kargo, join Media Tech Talk to discuss ChatGPT advertising, OpenAI's advertising ecosystem, premium creative, contextual intelligence, dynamic creative optimisation (DCO), AI-powered advertising, and the future of digital media. In Part 1 of this two-part series, Joe and Cam join Daevid Richards and Paul Luckett to explore one of the biggest shifts the advertising industry has seen since the rise of programmatic: advertising inside generative AI. As one of OpenAI's inaugural advertising partners, Kargo is helping shape what advertising inside ChatGPT looks like from day one. The discussion explores how brands can reach audiences inside generative AI experiences, what the first advertising formats look like, and how contextual intelligence is becoming the foundation for advertising in conversational AI. The episode also examines the decline of cookie-based targeting, the resurgence of contextual advertising, the growing importance of premium publisher environments, and why AI-powered creative automation and Dynamic Creative Optimisation (DCO) will be essential as advertising expands across millions of new digital surfaces. Chapters 0:00 The Future of Advertising Starts Inside ChatGPT1:55 From Radio & TV to Digital Advertising2:20 The Cookie-less Revolution That Changed Ad Tech3:01 Beyond Clicks & Impressions: Creative-First Advertising5:05 How Kargo Has Thrived for Over 20 Years6:25 Kargo's Partnership with OpenAI Explained7:03 What ChatGPT Advertising Actually Looks Like7:48 Contextual Ads Inside Generative AI8:37 The First Generation of ChatGPT Ad Formats9:23 How Brands Buy Advertising in ChatGPT10:26 The Market Response to OpenAI Advertising12:05 Launching the First APAC ChatGPT Campaigns13:07 How ChatGPT Fits Into Omnichannel Advertising14:31 Measuring Performance Inside ChatGPT15:10 Dynamic Creative Optimisation (DCO) Meets AI16:47 AI Is Solving the Creative Format Challenge17:55 Why Contextual Advertising Is Making a Comeback19:05 Premium Media, Context & Better Advertising Outcomes20:43 How Contextual AI Understands Reader Intent21:30 Beyond Keywords: Understanding User Mindset23:09 Kargo's Role in the Programmatic Ecosystem24:01 Why Premium Publishers Still Matter25:02 Part 2 Preview – Can AI Make Human Creativity More Valuable? 💬 Guests: Joe Lanzerotti, VP Media Planning – Kargohttps://www.kargo.com/ | https://www.linkedin.com/in/joelanzerotti/ Cam Dinnie, Managing Director APAC – Kargohttps://www.kargo.com/ | https://www.linkedin.com/in/cam-dinnie-0039a629/ 🎧 Hosts: Daevid Richards – https://www.linkedin.com/in/daevidrichards/Paul Luckett – https://www.luckettmediaconsulting.com | https://www.linkedin.com/in/paul-luckett/ Media Tech Talk explores ad tech, digital media, AI in advertising, programmatic monetisation, audience engagement, and the technologies shaping the future of publishing. #MediaTechTalk #Kargo #OpenAI #ChatGPT #GenerativeAI #AIAdvertising #ContextualAdvertising #ProgrammaticAdvertising #DigitalAdvertising #CreativeTechnology #DynamicCreativeOptimization #AdTech #PremiumMedia #ContextualAI #FutureOfAdvertising

  6. 22 June

    Hervé Brunet (Pubstack) - Taking Control Back from the DSPs - Media Tech Talk #30

    Hervé Brunet (Pubstack) - Taking Control Back from the DSPs - Media Tech Talk #30Hervé Brunet, CEO and Co-Founder of Pubstack, joins Media Tech Talk to discuss publisher monetisation, supply-side intelligence, signal loss, header bidding, programmatic advertising, agentic AI, and why publishers need to take control back from the DSPs.In this episode, Hervé joins Daevid Richards to unpack one of the biggest structural challenges facing modern programmatic advertising: publishers have steadily lost control over how their inventory is packaged, valued, and sold.For more than a decade, the industry has concentrated decision-making power on the buy side. DSPs determine which impressions are purchased, how inventory is evaluated, and where advertising budgets ultimately flow. Hervé argues that while campaign optimisation should remain with buyers, media packaging decisions belong closer to the source of the inventory itself.Drawing on his experience as Co-Founder of StickyAds.tv and now CEO of Pubstack, Hervé explains why header bidding solved one problem while creating another, how supply-side intelligence can improve publisher outcomes, and why the next evolution of programmatic may involve returning inventory intelligence, packaging, and decisioning back to publishers.The discussion explores signal loss, SSP proliferation, bid duplication, supply-path optimisation, AI-powered inventory packaging, publisher empowerment, and the role publishers must play in the emerging Agentic AI ecosystem.Chapters0:00 The Problem with Modern Programmatic Advertising0:37 Meet Hervé Brunet & the Story Behind Pubstack2:47 From YouTube's Rise to Building StickyAds.tv4:49 What Pubstack Actually Does for Publishers5:27 Operational Efficiency vs Revenue Optimisation6:25 Why DSPs Shouldn't Control Media Packaging7:12 Taking Control Back from the DSPs8:05 Why Publishers Have Been Left Behind9:48 How Header Bidding Changed Programmatic Forever10:17 Why Publishers Still Depend on Engineering Teams11:41 The Shift from Client-Side to Server-Side Infrastructure12:40 How Programmatic Broke Publisher Value13:13 Header Bidding: Opportunity or Curse?14:31 Fighting Signal Loss & Missed Revenue Opportunities15:02 The Waze Analogy for Advertising Inventory15:24 How Great Ad Tech Ideas Are Actually Built17:37 What Supply-Side Intelligence Really Means18:24 Rebuilding Inventory Around Buyer Outcomes19:23 Using AI to Package Inventory More Effectively20:20 Signal Loss, SPO & Why Publishers Need a New Approach21:31 Why Traditional Signal Passing Isn't Enough22:23 The Missing Signals That Drive Campaign Performance23:00 "We Stopped Fixing Signal Loss"23:14 Expanding Pubstack into APAC23:37 Why This Is a Global Publisher Problem24:54 Why Less SSPs Can Mean More Revenue25:48 Agentic AI & the Future of Publisher Control26:26 Why Publishers Need a Seat at the Agentic AI Table27:21 How Agentic Systems Could Reshape Media Sales28:26 Supply-Side Decisioning in an AI World29:40 When Agentic AI First Appeared on Hervé's Radar30:18 Brian O'Kelley, Cannes & the Agentic AI Vision31:14 Why Agentic AI Is Still in Its Infancy31:52 News Corp's Agentic AI Experiments32:40 Will AI Replace Media Sales Teams?33:27 Agentic AI as a Third Way of Transacting34:32 The Economics of Agentic Advertising35:18 What Publishers Must Do Next36:06 Career Advice from a $100M Ad Tech Founder37:34 Final Thoughts & What's Next for Pubstack💬 Guest: Hervé Brunet, CEO & Co-Founder – Pubstackhttps://www.pubstack.io/ | https://www.linkedin.com/in/herve-brunet/🎧 Host:Daevid Richards – https://www.linkedin.com/in/daevidrichards/Media Tech Talk explores ad tech, digital media, AI in advertising, programmatic monetisation, audience engagement, and the technologies shaping the future of publishing.#MediaTechTalk #Pubstack #HerveBrunet #ProgrammaticAdvertising #AdTech #SupplySide #HeaderBidding

  7. 15 June

    Tim Armstrong (Mangrove Digital) Part 2 - Connected Cars, The Future of Ads - Media Tech Talk #029

    Tim Armstrong (Mangrove Digital) Part 2 - The Connected Car, Agentic AI & The Future of Advertising - Media Tech Talk #029Tim Armstrong, Director at Mangrove Digital, returns to Media Tech Talk to discuss the future of digital audio, connected cars, audience-first advertising, agentic AI, media fragmentation, and the evolution of modern advertising technology.In Part 2 of this special two-part series, Tim joins Daevid Richards and Paul Luckett to explore how digital audio is evolving beyond traditional radio, why the connected car may become one of the most valuable media environments in the world, and how advertisers are increasingly shifting their focus away from channels and towards audiences.The discussion explores podcasting, digital radio, audio monetisation, in-car media experiences, audience targeting, cross-channel advertising, AI readiness, agentic media buying, and the challenges businesses face as autonomous systems begin making increasingly complex decisions on their behalf.Chapters0:00 The Future of Digital Audio & Connected Cars0:23 Why Advertisers Are Shifting From Channels to Audiences1:00 Inside the Digital Audio Ecosystem3:07 Why Audio Is More Fragmented Than Video4:24 The Power of Audio Distribution & Podcast Platforms5:44 Audio Monetisation, Data & Audience Signals7:10 Why Digital Audio Requires Different Thinking7:45 The Connected Car as a Media Platform9:07 The Global Battle for In-Car Audio10:10 How Connected Cars Could Transform Advertising10:40 Audio Fragmentation – Advantage or Disadvantage?11:14 Why Audio Engagement Is Different to Video12:13 Audio CPMs, Attention & Advertiser Value12:33 Triton vs AdsWizz & The Audio Technology Landscape14:08 Will Audio & Video Trading Converge?15:00 The SCA & Seven West Media Opportunity16:21 Unlocking Regional Advertising Growth17:21 Audio, Video & Audience-First Buying18:17 Winning the Consumer Occasion19:07 The Future of Cross-Channel Audience Buying20:08 Agentic AI & Autonomous Advertising Systems21:14 AI Strategy vs AI for the Sake of AI22:44 Is Your Business Ready for AI?23:41 AI Readiness, Data Quality & Commercial Outcomes24:14 The Risks of Agentic Media Buying24:39 Could AI Concentrate Advertising Spend?25:55 Building Trustworthy AI Systems27:00 The Hidden Complexity of Business Rules & AI Agents28:08 Do Smart People Benefit More From AI?29:50 Career Advice for the Next Generation of Media Leaders30:10 Why People & Relationships Still Matter Most31:00 Celebrating Wins in Media & Technology Careers32:29 Next Episode Preview – Pubstack & Signal Loss💬 Guest: Tim Armstrong, Director – Mangrove Digitalhttps://mangrovedigital.com.au/ | https://www.linkedin.com/in/timarmstrong/🎧 Hosts:Daevid Richards – https://www.linkedin.com/in/daevidrichards/Paul Luckett – https://www.luckettmediaconsulting.com | https://www.linkedin.com/in/paul-luckett/Media Tech Talk explores ad tech, digital media, AI in advertising, programmatic monetisation, audience engagement, and the technologies shaping the future of publishing.#MediaTechTalk #TimArmstrong #MangroveDigital #ConnectedCars #DigitalAudio #AgenticAI #AdvertisingTechnology #AdTech #ProgrammaticAdvertising #AudienceFirst #Podcasting #Radio #MediaTechnology #ArtificialIntelligence #FutureOfAdvertising

  8. 8 June

    Tim Armstrong (Mangrove Digital) How to Transform AdTech - Media Tech Talk #028

    Tim Armstrong (Mangrove Digital) Why Most Ad Tech Transformations Fail (And How to Fix Them) - Media Tech Talk #028 Tim Armstrong, Director at Mangrove Digital, joins Media Tech Talk to discuss technology transformation, ad tech complexity, data strategy, commercial thinking, organisational capability, and how businesses can unlock more value from the technology they already own.In Part 1 of this special two-part series, Tim joins Daevid Richards and Paul Luckett to reflect on his journey from rural New Zealand to becoming one of Australia's most respected media and advertising technology leaders.The discussion explores career development, leadership lessons, ad operations, product innovation, digital transformation, media technology, and why many organisations struggle to realise the full value of their ad tech, martech and data investments.Tim also shares insights from his time at 9MSN, Mi9, Nova Entertainment and Switch Media, highlighting the importance of curiosity, commercial thinking, adaptability, and understanding both technology and business outcomes when leading transformation initiatives.Chapters0:00 Why Technology Transformation Often Fails1:03 Introducing Tim Armstrong & Mangrove Digital2:23 Growing Up on a New Zealand Dairy Farm4:19 Early Career Lessons in Communication & Leadership5:49 Moving to Australia & Joining 9MSN6:41 Ad Ops, Mentorship & Career Growth8:01 Why Ad Operations Creates Great Business Leaders9:09 Learning, Adaptability & Building New Skills10:36 The Importance of Mentors in Technology Careers11:44 Why Thinking Differently Creates Opportunity13:03 Ad Tech Innovation Inside 9MSN15:16 Applying Commercial Thinking to Technology15:58 The Rise of Server-Side Ad Insertion17:23 Reimagining Coles Radio Through Digital Audio19:33 Commercial Strategy vs Technical Strategy20:49 Why Technology Must Deliver Business Outcomes22:15 What Mangrove Digital Actually Does23:41 Unlocking Value From Existing Technology Investments24:42 Retail Media, Data & Customer Identity25:43 Audio ID, Digital Audio Exchange & Industry Innovation26:55 Connecting Ad Tech, MarTech & Data Platforms27:17 Part 2 Preview – Connected Cars, Digital Audio & Agentic AI💬 Guest: Tim Armstrong, Director – Mangrove Digitalhttps://mangrovedigital.com.au/ | https://www.linkedin.com/in/timarmstrong/🎧 Hosts:Daevid Richards – https://www.linkedin.com/in/daevidrichards/Paul Luckett – https://www.luckettmediaconsulting.com | https://www.linkedin.com/in/paul-luckett/Media Tech Talk explores ad tech, digital media, AI in advertising, programmatic monetisation, audience engagement, and the technologies shaping the future of publishing.#MediaTechTalk #TimArmstrong #MangroveDigital #AdTech #MarTech #DigitalTransformation #RetailMedia #DataStrategy #Leadership #MediaTechnology #AdvertisingTechnology #Innovation #BusinessTransformation

Ratings & Reviews

5
out of 5
3 Ratings

About

Media Tech Talk is a weekly video podcast decoding the media industry across commercial, publishing, and marketing technology. Through a uniquely Australian lens - delivering local insights with global perspectives - hosts Daevid Richards and Paul Luckett draw on more than 50 years of combined experience to explore the tools, strategies, and technologies transforming how media is built, distributed, and monetised. Each episode dives into the how and why behind AI, automation, and emerging innovations accelerating change across the sector, with sharp analysis and candid conversations featuring

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