Private View(s) - a podcast showcasing ideas and opinions inside the world's most exciting creative studios, made possible by ASK US FOR IDEAS.
At AUFI, we've been lucky enough to have spent nearly a decade surrounded by a collection of the smartest and most visionary thinkers in the creative industry. What we've come to learn above all else, is that the studios we work with are not made up of client lists and accolades, but rather people. It's the teams that matter, and the chemistry between them that forges the most creatively compelling results. This is us shining a light on that, exposing a fraction of the inspiring conversations we're lucky enough to listen in on every day. This is not just about the work, but the why, the how, and the who.
ASK US FOR IDEAS (AUFI) helps the world's most ambitious brands connect with a collection of the best and most exciting creative agencies from around the world.
9 - Character
Manuel Dilone, Creative Director of studio Character, one of the largest and heavy-hitting branding agencies on the west coast of America, discusses with Private View(s) how branding often lacks identity, and so they lean towards projects where they can add flexible meanings to a concept.
8 - AllofUs
London based AllofUs, who have worked with Sky, Ikea and Microsoft, houses a team of digital innovation and service design pioneers who create iconic and successful new businesses, services and products. In this meeting with Private View(s), former AllofUs Design Partner Ricardo Amorim explains how an understanding of human behaviour is a prerequisite in using technology to push the boundaries of design.
7 - Gretel
Gretel is a full service, platform agnostic, design, branding and strategy studio based in New York City. Partnering with brands big and small to create striking, memorable, distinctive design-driven solutions, they have worked on projects with The New York Times and Netflix. Greg Hahn, Owner and Founder of Gretel, sits down with Private View(s) to discuss how disconnecting from your own ego empowers you to truly listen to a client.
6 - DesignStudio
International brand and design agency DesignStudio have worked with Airbnb, the Premier League and Deliveroo, building brands with purpose which impact millions. In this episode, Paul Stafford, Co-Founder and CEO, tells Private View(s) how they begin the creative process by fully immersing themselves in a client’s culture, gaining understanding through first-hand experiences and participation.
5 – RoAndCo
Since 2006, RoAndCo’s all-female leadership team has delivered iconic creative work for global beauty leaders including MAC Cosmetics and Clinique. Private View(s) checked in with the agency’s Roanne Adams, Rebecca Angus Smith, and Nikki Huffman to talk making it big as a woman in a creative space still dominated by men.
4 – COLLINS
Heavyweight creative agency Collins has worked with influential global players including Spotify, Dropbox, and MailChimp. Private View(s) hit New York to sit down with Collins’ Tom Wilder and Brian Collins to discuss how the agency lives and breathes uniqueness in a world tainted by uniformity.