The ARB show

S3E10: #Top5 #things to know about #data #storytelling with guest Yogita Wadhwa

S3E10: #Top5 #things to know about #data #storytelling with guest Yogita Wadhwa

Welcome to The ARB show, a #podcast that sparks meaningful conversations with guests from diverse backgrounds, all aimed at adding value to your #professional life.

Data storytelling is important because it turns #raw #numbers into #insights people can actually connect with. While charts and graphs show what’s happening, a compelling story explains why it matters and how it affects decisions. It bridges logic and emotion—helping stakeholders see patterns, understand context, and take action. Without storytelling, data often stays abstract; with it, data becomes persuasive, memorable, and far more effective in driving change.

Our guest today is Yogita Wadhwa, #Marketing #Technologist, #Marketing #Operations Leader, and Data Storyteller with 25 years of global experience, helping leaders turn raw numbers into insights that spark action.

Yogita has led transformative marketing and data initiatives across global enterprises in industries including #travel & #hospitality, #automotive, and #BFSI. She has held leadership roles in leading consulting organizations like Cognizant, Genpact, Accenture, and Publicis Sapient, as well as industry leaders like MakeMyTrip and AMP Financial Services, the largest Financial services firm in ANZ.

A key aspect of her leadership is data storytelling. Whether it’s simplifying complex analytics to inspire #CXOs to act, or making presentations #boardroom-ready, she helps leaders move from data to decisions with clarity and confidence.

In addition to being a MarTech & Marketing Ops consultant, she conducts data storytelling #workshops tailored for #professionals across domains—from analysts and business strategists to HR and admin leaders—helping them communicate data with clarity and impact. She also actively takes on data storytelling assignments, including transforming executive dashboards, simplifying complex decks, and crafting insight-driven presentations. 

Check out Yogita’s 5 blog posts on this topic: https://www.linkedin.com/pulse/mastering-data-storytelling-marketing-operations-yogita-wadhwa-hx0fc/

You can connect with her on LinkedIn: https://www.linkedin.com/in/yogitawadhwa 

The link to the episode on YouTube and Spotify is in the comments.

Do check in next Friday for a new episode.

#podcasters #podcastinglife #podcasting #business #podcast  #business #success #management #leadership #growthmindset #tips # #technology #data #storytelling #dashboards #insights #information #intelligence