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Squiz
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Gain backstage access to the lives and hard-won learnings of executive leaders powering today's digital transformations. Behind every great brand are the changemakers juggling emotions, priorities, compromises and consequences. Listen to the human stories of bouncing back from mistakes, punching through barriers, taking unconventional paths and learning to embrace the uncomfortable. Join us to take a closer look – or take a “Squiz” as the Australian saying goes. Brought to you by Squiz, the AI-powered DXP built for marketers. Find out more at: https://www.squiz.net/

  1. EP:14 Ben Scott, Head of Marketing Operations

    16/11/2025

    EP:14 Ben Scott, Head of Marketing Operations

    Join us as we talk with Ben Scott, Head of Marketing Operations at Grant Thornton, about his decade-long journey transforming the firm’s digital marketing function from the ground up. Ben shares insights from building a team of 19 and implementing core marketing technologies, from CRM and automation to analytics, while driving adoption across a traditionally conservative industry. With a background in marketing, journalism, and digital strategy, Ben reflects on lessons from working across the UK and Australia, the evolution of B2B marketing in professional services, and the growing role of data, automation, and AI in driving smarter marketing decisions. ***  Brought to you by Squiz, the AI-powered DXP built for marketers. Build brilliant websites fast – without relying on developers.

    35 min
  2. EP:13 Joyce Peralta, Manager of Digital Communications

    27/10/2025

    EP:13 Joyce Peralta, Manager of Digital Communications

    Join us as we talk with Joyce Peralta, Manager of Digital Communications at McGill University, about the power of user-first digital strategy, governance, and building strong cross-functional teams in higher education. Joyce shares insights from her 20+ year career journey, emphasizing the importance of curiosity, adaptability, and collaboration in navigating digital change. With a background in web design, UX, and communications across multiple Canadian universities, Joyce reflects on the evolution of digital governance, her early work in content management, and how she’s helped shape accessible, student-centered digital experiences at McGill. ***Brought to you by Squiz, the AI-powered DXP built for marketers. Build brilliant websites fast – without relying on developers.

    41 min
  3. EP12: Colin Hennessy, VP for Alumni & Donor Engagement

    26/05/2025

    EP12: Colin Hennessy, VP for Alumni & Donor Engagement

    Join us as we talk with Colin Hennessy, Vice President for Alumni and Donor Engagement at the University of Iowa Center for Advancement. Colin shares insights from his career journey, emphasizing the importance of resilience, relationship building, and adapting to cultural shifts in different higher education institutions. With a background in IT and a passion for higher education, Colin discusses how he blends technical know-how with empathetic donor engagement. Discover valuable career advice and learn how Colin has turned challenges into opportunities throughout his remarkable path. *** Brought to you by Squiz, the AI-powered DXP built for marketers. Build brilliant websites fast – without relying on developers.

    49 min
  4. EP11: Jaime Hunt, Founder and President

    21/04/2025

    EP11: Jaime Hunt, Founder and President

    Join us in this episode as we chat with Jaime Hunt, Founder and President of Solve Higher Ed Marketing. Jaime shares her incredible journey from journalism to becoming a CMO in higher education and launching her own consulting firm. Learn about the evolution of higher education marketing, the challenges in the industry, and the transformative power of AI. Jaime also offers insight into staying passionate and successful in the fast-paced world of higher education. Don't miss her inspiring story and valuable advice! ***Brought to you by Squiz, the AI-powered DXP built for marketers. Build brilliant websites fast – without relying on developers.

    43 min
  5. EP 10: Ashley Budd & Dayana Kibilds – Senior Director Advancement Marketing & VP of Strategy

    03/03/2025

    EP 10: Ashley Budd & Dayana Kibilds – Senior Director Advancement Marketing & VP of Strategy

    In this episode, Ashley (Cornell's Advancement Marketing Director) and Day (VP of Strategy at Ologie) share rare insights into their remarkable higher education marketing careers. Discover how this self-described "package deal" transformed from colleagues to collaborators, breaking rules and creating opportunities within established institutions. They candidly reveal: How they spotted digital transformation opportunities early Their strategy for creating roles that didn't previously exist Practical advice for becoming indispensable in any organization Whether in higher education or another field, gain access to career guidance typically reserved for private mentorship as these leaders share the thinking and strategies that shaped their success while maintaining work-life balance. *** Brought to you by Squiz, the AI-powered DXP built for marketers. Build brilliant websites fast – without relying on developers.

    43 min
  6. EP 9: Frans Riemersma, Founder

    01/12/2024

    EP 9: Frans Riemersma, Founder

    In this episode, we dig into unlocking martech success with Frans Riemersma, Founder of the MartechTribe. We explore his collaboration with Scott Brinker on the Martech Map, delve into the essentials of marketing technology, and discuss strategies for navigating a rapidly evolving digital landscape. Discover Frans' approach of 'no strategy,' the importance of composability, and key lessons on focusing on customer problems and revenue generation. Learn how to transform your digital strategy from monologue to dialogue and why being a 'Sherlock Holmes with the tenacity of a pitbull' is crucial for success. *** Brought to you by Squiz, the AI-powered DXP built for marketers. Build brilliant websites fast – without relying on developers.

    43 min
  7. EP8: Rory Grant, co-Chief Marketing Officer

    10/11/2024

    EP8: Rory Grant, co-Chief Marketing Officer

    We dive into the innovative approach of Rory Grant, co-CMO of Gilbert + Tobin, in reshaping marketing and business development within top-tier law firms. Rory shares his unique career journey from a lawyer to a marketing leader and discusses the importance of data-driven strategies in enhancing efficiency and revenue generation. Discover insights into breaking down silos in professional services and leveraging technology to create impactful marketing campaigns. Whether you're in the legal sector or other industries, there are valuable takeaways for everyone. *** Brought to you by Squiz, the AI-powered DXP built for marketers. Build brilliant websites fast – without relying on developers.

    41 min
  8. EP7: Stephanie Geyer, AVP for Marketing

    27/10/2024

    EP7: Stephanie Geyer, AVP for Marketing

    Join us for an inspiring conversation with Stephanie Geyer, AVP of Marketing at the University of Montana, as she shares her unconventional career path, from early work experiences to becoming a marketing leader. Stephanie's insights cover overcoming redundancy, spearheading digital transformation projects, and addressing diverse student needs through personalized and user-centric website design. Discover the power of resilience, adaptability, and continuous learning in higher education marketing, and gain practical advice on embracing vulnerability, curiosity, and effective communication. This episode is a must-watch for anyone involved in digital marketing or higher education. Brought to you by Squiz, the AI-powered DXP built for marketers. Build brilliant websites fast – without relying on developers. Find out more at: https://www.squiz.net/

    51 min
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About

Gain backstage access to the lives and hard-won learnings of executive leaders powering today's digital transformations. Behind every great brand are the changemakers juggling emotions, priorities, compromises and consequences. Listen to the human stories of bouncing back from mistakes, punching through barriers, taking unconventional paths and learning to embrace the uncomfortable. Join us to take a closer look – or take a “Squiz” as the Australian saying goes. Brought to you by Squiz, the AI-powered DXP built for marketers. Find out more at: https://www.squiz.net/

Information

  • Creator
    Squiz
  • Years Active
    2024 - 2025
  • Episodes
    14
  • Rating
    Clean
  • Copyright
    © Squiz
  • Show Website
    Take a Closer Look