The Influenced Podcast

Ela Mazur Creative
  • 4.9 (84)
  • MARKETING
  • UPDATED WEEKLY

In this podcast, I will be discussing the power of influence and value exchange when it comes to social media strategy and business. I hope Ican help those of you trying to make your side hustle into a full-time gig. I talk about my experiences, how I come up with ideas, and execute them and also what I have learned from others. There will be interviews from others who are killing it and may be able to influence you to do the same! Hosted by Ela from Ela Mazur Creative.

  1. 19/11/2023

    Content Pillars, the process I use as a social media manager to create them.

    With out complaining too much, I’m sick of seeing marketing experts teach CONTENT PILLARS INCORRECTLY 🙄. Like, if you are managing clients and doing 1:1 coaching on this you would like it to be the correct info huh?⠀⠀⠀⠀⠀⠀⠀⠀⠀I think this is WHY there is so much confusion around it. Because one ‘EXPERT’ is saying one thing and another something else.⠀⠀⠀⠀⠀⠀⠀⠀⠀SOO, let me break it down for you.Because man… if I see one more social media manager on INSTAGRAM say that your CONTENT PILLARS are educational, entertaining, inspirational + promotional - I’ll tear my hair out 🥵⠀⠀⠀⠀⠀⠀⠀⠀⠀I’m sorry but I’m over it!⠀⠀⠀⠀⠀⠀⠀⠀⠀Making it look pretty doesn’t make the information CORRECT 🙃 (currently shaking my head as I’m writing this).⠀⠀⠀⠀⠀⠀⠀⠀⠀CONTENT PILLARS are unique to YOUR PAGE.⠀⠀⠀⠀⠀⠀⠀⠀⠀They are NOT general topics, they are what support your entire strategy and are needed for you to then address what I call VALUE, CONNECTION + PROMOTIONAL content.⠀⠀⠀⠀⠀⠀⠀⠀⠀And if you are still confused, comment below + I’ll help you out.⠀⠀⠀⠀⠀⠀⠀⠀⠀P.S This is what happens what you copy other peoples content and don’t create it from own education and experience. You start teaching the WRONG information. Don’t do it ppl! If you liked today’s podcast episode we would be so grateful if you would leave us a review on iTunes. When you do take a screenshot and DM it to Ela and she will send you my HOW TO CREATE CONTENT GUIDE as a little thank you! Ela Mazur Creative: https://www.elamazurcreative.com/ GET IN TOUCH: hello@elamazurcreative.com Youtube: https://www.youtube.com/channel/UCRr2BhTxtLdGTTByC61sPLA?view_as=subscriber Instagram: https://www.instagram.com/elamazurcreative/

    25 min

  2. 22/10/2023

    Canva Magic Studio, the updates that every creator, marketer and business owner needs to know

    Canva’s brand new AI feature, Magic Studio, just launched last week… There are so many cool things that you can now do, but there are three that I want to talk about in particular. I think these will be the most useful for creating your own social media designs. My fav so far is definitely the new graphic spell checker! Thank you Canva. If you've been using it let me know what you've been loving! If you liked today’s podcast episode we would be so grateful if you would leave us a review on iTunes. When you do take a screenshot and DM it to Ela and she will send you my HOW TO CREATE CONTENT GUIDE as a little thank you! Ela Mazur Creative: https://www.elamazurcreative.com/ GET IN TOUCH: hello@elamazurcreative.com Youtube: https://www.youtube.com/channel/UCRr2BhTxtLdGTTByC61sPLA?view_as=subscriber Instagram: https://www.instagram.com/elamazurcreative/

    28 min

  3. 15/10/2023

    Prepping your business for Black Friday + Cyber Monday, how to structure your content to grab attention

    Black Friday and Cyber Monday is slowly creeping up! So here is some information: - How to decide to be part of it - How to prep your content/ what you need to do - Structuring your content to grab attention If you liked today’s podcast episode we would be so grateful if you would leave us a review on iTunes. When you do take a screenshot and DM it to Ela and she will send you my HOW TO CREATE CONTENT GUIDE as a little thank you! Ela Mazur Creative: https://www.elamazurcreative.com/ GET IN TOUCH: hello@elamazurcreative.com Youtube: https://www.youtube.com/channel/UCRr2BhTxtLdGTTByC61sPLA?view_as=subscriber Instagram: https://www.instagram.com/elamazurcreative/

    30 min

  4. 09/10/2023

    Motherhood and running a creative online business with Georgie King from The Womens Collective

    A few months ago I was chatting on my stories about Navy's sleep and how there wasn't much of it and I was really struggling to work. I was so exhausted and couldn't see the light at the end of the tunnel. Georgie slid into my DMs and gave me some really helpful advice. She was saying the further I went away from birth it would get easier and harder at the same time. Easier for me to find myself and be able to work and function, I would find more of my groove with Navy but at the same time she is changing so quickly. The key word for me throughout all of this has been surrender and bringing myself back to how while some things may be hard, they aren't permanent. A few months on and we are getting some more sleep! And I can function a little more. I'm excited for Georgie to share some of her story and advice with you too. If you are a mama with your own business or want to start one, you will love this episode. Follow Georgie here: https://www.instagram.com/the_womens_collective/ If you liked this episode of have any questions please reach out and let me know!

    53 min

  5. 14/08/2023

    My biggest lesson from the last 6 months in business.

    The last 6 months have redefined the word surrender for me.Not just to motherhood but to business.Even with a plan and preparation things change.So much happened that took me and the biz completely off-guard and when things like this happen it can be hard to see why and trust it.Downsizing had to happen.I know I wouldn't have been able to manage mentally or physically if we were growing at the rate we had been going for the last two years.It had to happen though.To be more present in both mum life and my work.While it was hard, I know that getting through it has made both be and my business stronger.It forced me to level up.It forced me to be more particular with my clients and more precious with my time. If you liked today’s podcast episode we would be so grateful if you would leave us a review on iTunes. When you do take a screenshot and DM it to Ela and she will send you my HOW TO CREATE CONTENT GUIDE as a little thank you! Ela Mazur Creative: https://www.elamazurcreative.com/ GET IN TOUCH: hello@elamazurcreative.com Youtube: https://www.youtube.com/channel/UCRr2BhTxtLdGTTByC61sPLA?view_as=subscriber Instagram: https://www.instagram.com/elamazurcreative/

    24 min

  6. 06/08/2023

    Juggling business and mum life with Chelsea from The Business Edit

    Chelsea is a mum of 2 beautiful boys and owner of The Business Edit. She was one of the first people that did my Instagram for Business Course over 3 years ago and since she created an amazing business herself, offering marketing and biz support to others. We had a lovely chat about juggling business and mum life, some of the struggles and she also shared some great tips with us! Follow Chelsea: https://www.instagram.com/thebusinessedit.co/ If you liked today’s podcast episode we would be so grateful if you would leave us a review on iTunes. When you do take a screenshot and DM it to Ela and she will send you my HOW TO CREATE CONTENT GUIDE as a little thank you! Ela Mazur Creative: https://www.elamazurcreative.com/ GET IN TOUCH: hello@elamazurcreative.com Youtube: https://www.youtube.com/channel/UCRr2BhTxtLdGTTByC61sPLA?view_as=subscriber Instagram: https://www.instagram.com/elamazurcreative/

    56 min

  7. 30/07/2023

    My Motherhood Journey: first time mum to a 6 month old

    I asked what you want to hear and one of the topics was motherhood, there is so much that can be discussed. I can't believe I have a 6 month old daughter 🥹! For me motherhood is something that I didn't know how much it was missing from my life until Navy was born - my heart completely cracked open. My journey - 6 months into it, its been the most incredible chapter of life - where do I start? The beginning?  If you liked today’s podcast episode we would be so grateful if you would leave us a review on iTunes. When you do take a screenshot and DM it to Ela and she will send you my HOW TO CREATE CONTENT GUIDE as a little thank you! Ela Mazur Creative: https://www.elamazurcreative.com/ GET IN TOUCH: hello@elamazurcreative.com Youtube: https://www.youtube.com/channel/UCRr2BhTxtLdGTTByC61sPLA?view_as=subscriber Instagram: https://www.instagram.com/elamazurcreative/

    35 min

  8. 23/07/2023

    AI and business, how to use it to support you not replace you!

    AI is blowing UP 💥; it’s kind of scary what it can do, don’t you think? I can literary hear my parents thinking the same thing about the invention of the internet 🤭Many people fear it will replace jobs, even I’ve started to question what’s real anymore… but what if instead of fearing it we embraced it to be better and more effective? Could this even be possible?When Photoshop first came out it was feared by photographers + artists - but it became a tool used by industry experts to improve the quality of their work! BUT NEVER TO REPLACE THEM 👌🏼So how can it assist you? The first thing is knowing what to say or ask. Knowing what to ask can be tricky, so let’s break it down!Remember, the key to effective communication is clarity, YES, even with AI 😅FOR EXAMPLE👉🏾Instead of asking“Suggest some creative marketing strategies for my online store.”✅ Ask this instead“I run an online store that sells handmade, eco-friendly skincare products. Our target audience is primarily women aged 18-35 who are interested in sustainable living. We’ve seen success with Instagram and Pinterest, but our email marketing seems to be falling flat. Can you suggest some creative marketing strategies to improve our email engagement and also attract more customers through social media?”In this case, you’ve provided context about your business, identified your target audience, and explained where you’re currently seeing success and where you’re facing challenges.This allows the AI to generate more relevant and effective advice.When you’re clear and detailed, AI can be an invaluable tool for your business growth. Have you been using it?PLEASE NOTE that it should never be used to replace your work. Nothing will compare to your own genius and creativity.The data on there is also only until Sep 2021, so keep this in mind when chatting away.

    34 min
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4.9
out of 5
84 Ratings

About

In this podcast, I will be discussing the power of influence and value exchange when it comes to social media strategy and business. I hope Ican help those of you trying to make your side hustle into a full-time gig. I talk about my experiences, how I come up with ideas, and execute them and also what I have learned from others. There will be interviews from others who are killing it and may be able to influence you to do the same! Hosted by Ela from Ela Mazur Creative.

Information

  • Creator
    Ela Mazur Creative
  • Years Active
    2019 - 2023
  • Episodes
    161
  • Rating
    Explicit
  • Copyright
    © Ela Mazur Creative
  • Show Website
    The Influenced Podcast