Home Builder Marketers

Nicholas Cormier and Seth Van Daele
  • 0.0 (0)
  • MARKETING
  • EVERY TWO WEEKS

Home Builder Marketers Podcast ⠀ This show is for home builders who are tired of guessing at their marketing. ⠀ We dig into what's actually working right now, what builders are getting wrong, and how to fix it. Whether you're scaling up or just starting out, every episode is built around one thing: helping you land better clients without wasting time on marketing that goes nowhere. ⠀ New episodes every week. ⠀ Find us at homebuildermarketers.com

  1. 5 DAYS AGO

    AI Agents for Business: We Built 12 AI Employees That Run 24/7

    Seth and Nicholas break down how Home Builder Marketers built 12 AI agents using OpenClaw to run marketing, SEO, websites, project management, and bookkeeping across two Mac Minis that operate 24/7. Live demo included showing one prompt triggering multiple AI agents that scan a website, build a full SEO report, assign tasks in ClickUp, and follow up with the team automatically. They also cover AI security risks, how to save 80% on API costs with intelligent model routing, and why every builder and business owner needs an AI agent strategy in 2026. homebuildermarketers.com

    33 min
  2. The Fixed-Price King: How Builders Win with Social Media & Smarter Business

    06/10/2025

    The Fixed-Price King: How Builders Win with Social Media & Smarter Business

    In this episode, we sit down with Philippe Frigg of Versa Homes-known as the Fixed-Price King alongside Home Builder Marketers’ co-founder Nicolas Cormier. Philippe shares how he scaled his custom home business using social media, built authority in the luxury building space, and why fixed-price contracts beat cost-plus every time. From practical Instagram strategies to real talk about client relationships, referrals, and building a sustainable business, this episode is packed with insights every builder, marketer, and entrepreneur needs to hear. Tune in and learn how to market smarter, build stronger, and grow your brand in today’s competitive landscape.

    1hr 11min
  3. #10 Take the Leap! ft - Tommy Sigman

    02/01/2025

    #10 Take the Leap! ft - Tommy Sigman

    From foster care to finding purpose, Tommy Sigman’s story is one of resilience and hope! Hear how he overcame challenges, wrote a book to inspire others, and turned his struggles into a mission. Don’t miss this episode!

    31 min
  4. #9 Trust your Team! ft - Chris Rowan

    21/12/2024

    #9 Trust your Team! ft - Chris Rowan

    Founded in the summer of 2023, Chris opened Element Pools Ltd. after working as the Construction Manager of one of the big box pool stores in Winnipeg for many years. With over 15 years in the pool industry, Chris brings a wealth of knowledge to the Winnipeg pool market. With a focus on new pool construction, Chris has built and renovated numerous Commercial and Residential Pools over the course of his career. Chris has an eye for detail and believes in delivering the best product and overall customer experience. Through his time in the Commercial pool world, Chris developed experience in working with engineers and has implemented many of these standards into the residential pools he builds for a higher quality build, setting Element Pools above the rest. Chris loves to design custom pool projects with clients to tailor to their wants and needs while maintaining functionality and resilience in the products he delivers. From custom sun ledges, water features, automatic pool covers, Chris’ technical knowledge and skills are an expanding asset for Element Pools. Chris loves to be on-site to deliver on his customer-centric approach, while maintaining quality control. From conception to completion, Chris is your go-to contact for all things construction. In the off-season, Chris loves to travel and spend time with his beautiful wife, Amy and their dog, Colton. However, don’t be surprised if he responds to your email with a picture of the ocean in the background, as he has a hard time not responding to customer emails.

    38 min
  5. #8 From Good to Great! ft - Eric Fortenberry

    12/12/2024

    #8 From Good to Great! ft - Eric Fortenberry

    Eric Fortenberry serves as Founder and CEO of JobTread, a construction estimating and project management software platform that has helped thousands of builders and contractors sell and manage billions in construction jobs.

    36 min

  6. 05/12/2024

    #7 Life Fits Here! ft - Lucas Griffin

    Lucas is the Owner, Founder, and President of Secure-Rite Mobile Storage Inc.(⁠www.Secure-Rite.com⁠), which they launched in March 2005. They rent, sell, and modify shipping containers from five corporate locations across B.C. and Alberta.

    53 min
  7. #6 Relations are Priority! ft - Dennis & John

    28/11/2024

    #6 Relations are Priority! ft - Dennis & John

    Dennis and John are the founders of "EZ Modern Homes" Here's some words from them- "At EZ Modern Homes, we’re more than just builders – we’re creators, dedicated to bringing your dream home to life with precision, care, and craftsmanship. As a proud, veteran-owned business, we’ve made it our mission to combine our commitment to service with our passion for building. Every project we take on is a journey we embark on together with our clients. From the first sketch to the final finishing touches, we handle every detail – pre-construction planning, construction, and post-construction services – ensuring your home is exactly what you imagined, and more. Our approach is simple: We work tirelessly to turn your vision into reality, transforming blueprints into exceptional homes that stand as testaments to quality and design. With EZ Modern Homes, you’re not just building a house; you’re building a future, and we’re here to make it extraordinary!"

    23 min

  8. 21/11/2024

    #5 Marketing Journey

    🎙️ Our Marketing Journey 🚀 In this episode, we share the highs and lows of our marketing journey—what worked, what didn’t, and the lessons we learned along the way. Whether you’re just starting or looking to improve, this episode will give you the inspiration and tools to grow your business.

    53 min
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About

Home Builder Marketers Podcast ⠀ This show is for home builders who are tired of guessing at their marketing. ⠀ We dig into what's actually working right now, what builders are getting wrong, and how to fix it. Whether you're scaling up or just starting out, every episode is built around one thing: helping you land better clients without wasting time on marketing that goes nowhere. ⠀ New episodes every week. ⠀ Find us at homebuildermarketers.com

Information

  • Creator
    Nicholas Cormier and Seth Van Daele
  • Years Active
    2025 - 2026
  • Episodes
    13
  • Rating
    Clean
  • Copyright
    © Nicholas Cormier and Seth Van Daele
  • Show Website
    Home Builder Marketers