The Risk Guy Podcast

Joel Lenhardt

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BUSINESS

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27/02/2015

The Risk Guy Podcast - Session #1 - Phil Smy (Part 1 of 2)

On the first ever Risk Guy Podcast I talk with Phil Smy, who is the CEO of LotteryCanada.com, a company he founded with his brother 15 years ago and which now boasts over 1 million visitors per month. Phil has previously founded CostaFilma SL, an independent film distribution and production company in Spain and FilmAmora.com, which he describes as the Netflix of Spain. Phil was also a founding partner of Toygaroo.com, also known as the Netflix of toys, which appeared on the US series Shark Tank back in 2011. Show Notes 2:35 - Phil on evolution in business - from Film Amora to Toygaroo 5:45 - Phil's first ventures into entrepreneurship online music & mobile phone sports betting via WAP! 7:30 - Never be first & learning from other people's mistakes 10:16 - Film Amora and the challenges of implementing a proven business model into a blue ocean market 15:30 - Lottery Canada and growing a website from zero to over a million visitors a month without any marketing 17:25 - Google loves time 18:20 - The power of free 19:30 - Generating revenue through advertising - it's all about the eyeballs 21:50 - Why you don't need an SEO consultant to drive traffic to your site 23:15 - On quality determining the success of any type of content and the importance of feedback 27:44 - Social media and the work involved in seeing a return on investment on your small business social media presence If you enjoy the podcast please drop me a line on twitter @JoelTheRiskGuy or head over to www.theriskguy.com. Stay tuned for part 2 of my interview with Phil where we cover advice for entrepreneurs who are about to start a new business, what it's really like to gain an investment on Shark Tank, and what Phil's experience with Toygaroo can teach us about the dangers of explosive growth in a small business.

33 min

1 Episode

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Creator

Joel Lenhardt
Episodes

1
Rating

Clean
Copyright

© Content Copyright Joel Lenhardt 2015
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The Risk Guy Podcast