Strawberry Letter

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Got a situation? Steve Harvey and Shirley Strawberry deliver unfiltered advice on love, relationships, family, work, and life. Send your letter, subscribe, and get real talk every day! Every weekday, the Steve Harvey Morning Show tackle a listener-submitted “Strawberry Letter”... a real-life dilemma ranging from romantic entanglements to career choices, family drama to money struggles, and everything in between. With a blend of wisdom, wit, and brutal honesty, they offer candid commentary and heartfelt guidance, often sparking conversation (and laughter) among the rest of the morning show crew. Submit your Strawberry Letter at www.steveharveyfm.com for a chance to be featured, and get the truth, Steve Harvey style!

  1. Career Change:   His Smart Money Blueprint system focuses on the money side of real estate investment.

    6 HR AGO

    Career Change: His Smart Money Blueprint system focuses on the money side of real estate investment.

    Listen and subscribe to Money Making Conversations on iHeartRadio, Apple Podcasts, Spotify, www.moneymakingconversations.com/subscribe/ or wherever you listen to podcasts. New Money Making Conversations episodes drop daily.  I want to alert you, so you don’t miss out on expert analysis and insider perspectives from my guests who provide tips that can help you uplift the community, improve your financial planning, motivation, or advice on how to be a successful entrepreneur.  Keep winning! Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Adonis Lockett. Titles: Private Capital Expert, Real Estate Investor, EducatorBackground: Former engineer for NASA, Boeing, Lockheed Martin, CaterpillarHost: Rushion McDonaldPodcast: Money Making Conversations Masterclass Adonis Lockett details his transition from aerospace engineering into real estate and private capital, explaining how he built wealth not just by flipping houses—but by operating on “the money side of real estate.” The interview demystifies private lending, access to capital, and how everyday individuals can participate in wealth-building without owning property themselves. Purpose of the Interview The interview aims to: Expose a lesser-known path to real estate wealth—private money and capital brokering. Challenge myths about cash buyers, flipping profits, and bank lending. Educate listeners on leverage and capital access, especially those rejected by traditional banks. Provide a practical alternative income stream that can be part-time or full-time. Introduce Adonis’s “Smart Money Blueprint” as an educational pathway into private capital. Key Themes & Takeaways 1. Engineering Was a Backup—Entrepreneurship Was the Goal Adonis earned a degree in Electrical & Mechanical Engineering, never intending to stay long-term in corporate. His engineering career provided income stability while he explored entrepreneurship. He viewed employment as predictable—but limiting. Takeaway: A high-paying job can fund your exit, not define your destiny. 2. The Leap Into Real Estate—and the Reality Behind It His first deal closed in 62 days, earning more than his annual engineering salary. He quit corporate at age 23, but what followed were four to five years of financial struggle. He survived by borrowing money monthly while peers thrived in corporate roles. Key insight: Early wins can be misleading—longevity requires business mastery, not just intelligence. 3. Ego vs. Education Adonis admits his biggest mistake was underestimating the need to learn business. He relied on intelligence and people skills instead of mentorship and systems. Perseverance saved him—but mentorship could have shortened the learning curve. Takeaway: Hustle without instruction costs time and money. 4. “The Money Isn’t in Real Estate—The Money Is in the Money” This is the core philosophy of the interview. Most “cash buyers” are not using their own cash. Over 70% of cash purchases are funded by private lenders, not banks. Private lenders deploy capital faster, with fewer requirements, and higher flexibility. Key idea: Control the capital, and you control the transaction. 5. Understanding the Private Lending Model Adonis explains how people make money without buying houses: He acts as a capital broker, connecting investors to private lenders. He earns 1–2% fees on loan amounts—often tens of thousands per deal. He carries no risk, no liability, and no capital exposure in many cases. Example:A $600,000 investment loan × 2% = $12,000 fee for facilitating the introduction. 6. Why Private Money Beats Banks Banks require: Credit checks Tax returns Debt-to-income ratios Long approval timelines Private lenders often: Skip credit checks Ignore DTI Deploy funds in 3–5 days Focus solely on deal viability Takeaway: A bank’s “no” is often exactly why private lenders say “yes.” 7. The Smart Money Blueprint Adonis created the Smart Money Blueprint to teach this system: Focuses on the money side of real estate Self-paced education (10+ hours) Hands-on deal execution Live support until students close 10 deals Designed to eliminate costly trial-and-error Core promise: Learn to be “the bank” without needing money. 8. Flipping Isn’t What It Looks Like on TV Adonis breaks down common investor mistakes: Gross profit ≠ net profit Fees, holding costs, and market shifts erase margins Most “$100K flips” net closer to $30K–$40K Lesson: Education protects profits. 9. Relationships Create Wealth—Not Transactions Early in his career, Adonis underestimated relationships. His business scaled once he aligned with high-volume investors and repeat partners. Capital flows through trust networks, not ads. Takeaway: Relationships are currency. 10. Flexible Path to Income The private money model can be: Part-time: 2–4 hours per week Full-time: Income replacement or exponential growth Key point: This is about leverage, not labor. Notable Quotes “The money isn’t in real estate—the money is in the money.” “Most cash buyers aren’t cash buyers at all.” “I was flat broke for years after quitting corporate—people don’t talk about that part.” “A bank’s no is often the reason a private lender says yes.” “Perseverance kept me alive—but mentorship would have saved me years.” “You don’t need money to be the bank—you need knowledge.” Overall Impact This interview reframes real estate success away from property ownership and toward capital intelligence. Adonis Lockett offers listeners a nontraditional, scalable, and low-risk path to wealth—particularly powerful for: Professionals stuck in high-paying jobs Entrepreneurs denied bank loans Real estate investors seeking leverage Individuals looking for alternative income streams Final message: If you understand money, you don’t need to chase property—property comes to you. #SHMS #BEST #STRAW See omnystudio.com/listener for privacy information.

    28 min
  2. Brand Builder: She held leadership roles at Harper’s Bazaar, Ebony, Honey Magazine, and digital platforms like BET and The Grio.

    7 HR AGO

    Brand Builder: She held leadership roles at Harper’s Bazaar, Ebony, Honey Magazine, and digital platforms like BET and The Grio.

    Listen and subscribe to Money Making Conversations on iHeartRadio, Apple Podcasts, Spotify, www.moneymakingconversations.com/subscribe/ or wherever you listen to podcasts. New Money Making Conversations episodes drop daily.  I want to alert you, so you don’t miss out on expert analysis and insider perspectives from my guests who provide tips that can help you uplift the community, improve your financial planning, motivation, or advice on how to be a successful entrepreneur.  Keep winning! Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Amy DuBois Barnett.   📝 Summary of the Interview Amy DuBois Barnett, a trailblazing media executive and author, joined Rushion McDonald to discuss her career, her upcoming debut novel If I Ruled the World, and her insights on success, authenticity, and navigating the evolving media landscape. The conversation covered her historic role as the first Black woman to helm a major mainstream U.S. magazine, her experiences in media and publishing, the importance of Black voices, and her journey toward becoming a novelist. 🔑 Key Takeaways 1. Career Milestones & Legacy Amy made history as the first Black woman editor-in-chief of a major mainstream U.S. magazine (Teen People). She held leadership roles at Harper’s Bazaar, Ebony, Honey Magazine, and digital platforms like BET and The Grio. Her editorial style focused on humanizing success, sharing personal stories and lessons rather than just promoting content. 2. New Novel: If I Ruled the World Set in late 1990s/early 2000s New York, the novel follows Nikki, a woman navigating the fashion and music magazine world. Themes include misogyny in hip hop, professional ambition, friendship, and self-discovery. The title is inspired by the Nas and Lauryn Hill song, and Lauryn Hill was the first cover of Honey Magazine under Amy’s leadership. Amy envisions the novel as a TV series, and is actively working toward that goal. 3. Importance of Preorders Preorders are critical for debut novelists to hit bestseller lists. All preorders count toward first-week sales, which are essential for making lists like the New York Times Bestseller. 4. Authenticity & Black Media Amy emphasized the need for authentic Black voices in media, especially in today’s political climate. She praised independent platforms and figures like Roland Martin, Joy Reid, and Don Lemon for maintaining integrity. 5. Success Principles Success requires more than talent—it’s about energy, attitude, collaboration, and kindness. She highlighted the importance of networking through genuine relationships, not just transactional exchanges. Believing in oneself is essential: “The universe will not give you an opportunity that you don’t think you deserve.” 6. Pivoting & Resilience Amy’s career involved multiple pivots—from finance to fashion to media. She stressed the importance of recognizing when to pivot and manifesting goals through vision and hard work. 7. Print vs. Digital Media Print magazines offer permanence and thoughtful journalism, while digital media provides speed and volume. She misses the visual artistry of print, like cover shoots and fashion spreads. 8. Personal Notes Amy’s son is a music producer and DJ, studying at Drexel University. Rushion and Amy have a long-standing friendship dating back to 2012, when she was at Ebony and he was producing the Steve Harvey show. 💬 Notable Quotes “You have to believe that you deserve all of the opportunity.” “Networking is not about handing out business cards. It’s about building relationships.” “Magazines have a permanence that made you incredibly careful.” “I’m manifesting big things.” “We are out here flawed and just trying to find success, love, and fulfillment like everyone else.” #SHMS #STRAW #BEST See omnystudio.com/listener for privacy information.

    26 min
  3. Overcoming the Odds: Her journey from dysfunction and cult-like environments to academic and personal success.

    8 HR AGO

    Overcoming the Odds: Her journey from dysfunction and cult-like environments to academic and personal success.

    Listen and subscribe to Money Making Conversations on iHeartRadio, Apple Podcasts, Spotify, www.moneymakingconversations.com/subscribe/ or wherever you listen to podcasts. New Money Making Conversations episodes drop daily.  I want to alert you, so you don’t miss out on expert analysis and insider perspectives from my guests who provide tips that can help you uplift the community, improve your financial planning, motivation, or advice on how to be a successful entrepreneur.  Keep winning! Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed El' Deity Princey.  📝 Summary of the Interview El' Deity Princey is a transformational master coach, author, and speaker with a background in social science, neuroscience, and trauma recovery. In this powerful and deeply personal interview, she shares her journey from childhood trauma and dysfunction to becoming a high-achieving coach helping others reprogram their minds, cut toxic ties, and build wealth-driven lives. Her book, Monetize a Mind That’s Colonized, and her coaching business, 11 Master Consulting, are tools she uses to empower others to transcend adversity and manifest success. 🔑 Key Takeaways 1. Mindset is the Foundation of Wealth “Energy is currency.” True prosperity begins with internal transformation. Reprogramming the subconscious mind is essential to breaking free from societal conditioning and limiting beliefs. 2. Cutting Toxic Ties Toxic relationships—whether personal, familial, or professional—drain energy and hinder growth. “When you cut toxic ties, you thrive.” Applies to both employees and employers: focus on those who contribute positively to your mission. 3. Coaching vs. Therapy Coaching focuses on present and future goals, while therapy often addresses past trauma. El' Deity emphasizes accountability, strategy, and results in her coaching practice. 4. Routine Builds Wealth Daily habits, environment, and self-care routines are critical to building internal and external wealth. “Everyone has a gift. Everyone has a talent.” Routine helps unlock and monetize those gifts. 5. Healing from Trauma She shares her personal experience with Adverse Childhood Experiences (ACES) and how childhood PTSD mirrors veteran PTSD. Her journey from dysfunction and cult-like environments to academic and personal success is a testament to resilience. 6. Manifestation Requires Action Her concept of “Coagulation Law” emphasizes that belief alone isn’t enough—resources and action are required to manifest goals. Life is like Monopoly: strategy and movement are key to winning. 7. Empowering Language Words shape reality. Avoid saying “I’m struggling”—instead, affirm your intelligence and capability. “Speak life into yourself.” 8. Client Success Stories She helped a client leave a toxic home, pursue her talents, and attract a supportive partner—demonstrating how mindset shifts lead to real-world success. 9. Accessibility & Services Offers free live coaching on TikTok three times a week. Book: Monetize a Mind That’s Colonized is available on Amazon under her real name, Princess Halo. Coaching and courses available through 11 Master Consulting. 💬 Notable Quotes “When you master your emotions, you master your reality.” “Healing doesn’t take years—it takes intention.” “I got tired of begging for crumbs of love and began to give myself loads of love.” “Your self-image is what you attract.” “Are you tired yet? If yes, it’s time to pivot.” #SHMS #STRAW #BEST See omnystudio.com/listener for privacy information.

    30 min
  4. Brand Building:  She built the first Black woman-owned, fully licensed character brand in major retail.

    12 HR AGO

    Brand Building: She built the first Black woman-owned, fully licensed character brand in major retail.

    Listen and subscribe to Money Making Conversations on iHeartRadio, Apple Podcasts, Spotify, www.moneymakingconversations.com/subscribe/ or wherever you listen to podcasts. New Money Making Conversations episodes drop daily.  I want to alert you, so you don’t miss out on expert analysis and insider perspectives from my guests who provide tips that can help you uplift the community, improve your financial planning, motivation, or advice on how to be a successful entrepreneur.  Keep winning! Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed April Showers. Founder of Afro Unicorn, joins Money Making Conversations Masterclass to share how she built the first Black woman-owned, fully licensed character brand in major retail. With over $20 million in sales, Afro Unicorn celebrates diversity and empowers women and children of color. 🔑 Key Themes & Highlights Origins of Afro Unicorn April was inspired by a friend's repeated reference to her as a "unicorn," highlighting her extraordinary ability to balance multiple businesses and raise two children. Noticing existing unicorn imagery lacked representation, she created Afro Unicorn to uplift young girls of color. Challenges & Early Growth Despite facing personal hardships—including her son's hospitalization and several family losses—April remained committed to her mission. Her persistence led to a viral moment where a young girl wearing an Afro Unicorn shirt caught Walmart’s attention, resulting in a licensing deal. Licensing & Expansion Instead of manufacturing herself, April strategically partnered with licensees to distribute Afro Unicorn merchandise. Within a year, she secured 45+ licensing agreements, expanding into books, bedding, hair care, party supplies, and more. Business Strategy & Advice Trademarking Afro Unicorn early, hiring an accountant and lawyer, and writing a business plan were critical to her success. She advises entrepreneurs to visualize success, stay consistent, and never quit. Future Plans April is developing Miss April’s Crown, an animated series teaching young entrepreneurs business skills through affirmations and mentorship. 📘 About the BrandAfro Unicorn is available at major retailers, including Walmart, Target, and Amazon.   #STRAW #BEST #SHMS See omnystudio.com/listener for privacy information.

    29 min
  5. Follow Your Passion: He followed his passion and not his parent's dreams and co-founded The Gathering Spot, a reimagined traditional private city club.

    12 HR AGO

    Follow Your Passion: He followed his passion and not his parent's dreams and co-founded The Gathering Spot, a reimagined traditional private city club.

    Listen and subscribe to Money Making Conversations on iHeartRadio, Apple Podcasts, Spotify, www.moneymakingconversations.com/subscribe/ or wherever you listen to podcasts. New Money Making Conversations episodes drop daily.  I want to alert you, so you don’t miss out on expert analysis and insider perspectives from my guests who provide tips that can help you uplift the community, improve your financial planning, motivation, or advice on how to be a successful entrepreneur.  Keep winning! Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Ryan Wilson. Co-founder and CEO of The Gathering Spot (TGS), joins host Rushion McDonald to discuss his entrepreneurial journey, the creation and expansion of The Gathering Spot, and the broader mission of building community, economic opportunity, and cultural pride for Black professionals and creatives. Wilson explains that while TGS officially opened in Atlanta in 2016, the idea began years earlier when he was a law student in Washington, D.C. What started as a reimagining of the traditional private city club became a national platform combining community, collaboration, events, workspaces, and eventually fintech tools. Despite major obstacles—most notably being rejected by 97 potential investors—Wilson persisted, driven by a clear sense of purpose and belief in the unmet needs of Black and minority communities. The conversation highlights Atlanta’s importance as the launch city, the power of community-driven spaces, and the need to move beyond performative diversity efforts toward sustainable, scalable Black-owned businesses. Purpose of the Interview The primary purpose of the interview is to: Inspire entrepreneurs, especially young and underrepresented founders, to pursue their ideas despite resistance. Explain the mission and impact of The Gathering Spot as more than a coworking space—positioning it as a cultural, economic, and social hub. Encourage long-term thinking about Black business growth, community wealth, and access to financial tools. Provide real-world lessons about fundraising, resilience, leadership, and community building. Key Takeaways 1. Success Is a Process, Not an Overnight Event Wilson emphasizes that The Gathering Spot took years of planning, pitching, and rejection before launching. The popular narrative of “instant success” hides the real work required. Takeaway: Consistency and belief matter more than early validation. 2. Rejection Can Be a Signal You’re Early—Not Wrong Wilson was told “no” 97 times before securing his first investor. Instead of discouragement, he saw rejection as proof that he was pursuing something others couldn’t yet see. Takeaway: If everyone understands your idea immediately, you might not be pushing far enough. 3. Atlanta Was a Strategic and Cultural Choice Atlanta was selected because of its Black leadership, business ecosystem, cultural influence, and sense of communal support. Wilson describes the city as both big and intimate—ideal for relationship building. Takeaway: Location matters, especially when building community-centered businesses. 4. The Gathering Spot Is About Belonging and Pride TGS intentionally celebrates Black culture while remaining open to all. The experience is designed to feel warm, affirming, and professional—something many members had never encountered in adult spaces. Takeaway: Spaces are never neutral; design should be intentional about who feels welcomed and valued. 5. Community Is the Product While TGS offers buildings, events, restaurants, and workspaces, Wilson is clear that the network is the real value—introducing people who otherwise may never meet. Takeaway: Relationships create opportunity faster than resources alone. 6. Fintech Is About Real Access, Not Just Education Wilson explains that after years of hosting conversations about money and wealth, TGS realized the next step was providing actual financial tools, not just dialogue. Takeaway: Empowerment requires both knowledge and access. 7. DEI Without Results Is Performative Wilson and McDonald discuss the post-2020 slowdown in corporate DEI efforts. Wilson challenges organizations to focus less on optics and more on outcomes—specifically business scale and job creation. Takeaway: The goal isn’t to “look good losing,” but to win sustainably. Notable Quotes On rejection: “It was 97 people that told us no in a row before we got to our first yes.” On purpose: “My mission is to connect people. I’m a community builder.” On fear and timing: “I didn’t want to have any regrets about not trying.” On intentional design: “I was thinking about Black folks when we were building The Gathering Spot.” On DEI efforts: “Do you really want to win or look good losing?” On scale and impact: “It’s not enough to start Black-owned businesses—we have to watch them grow.” #SHMS #BEST #STRAW See omnystudio.com/listener for privacy information.

    20 min
  6. Marketing: She emphasizes the importance of aligning personal identity with brand strategy, especially in the digital age.

    12 HR AGO

    Marketing: She emphasizes the importance of aligning personal identity with brand strategy, especially in the digital age.

    Listen and subscribe to Money Making Conversations on iHeartRadio, Apple Podcasts, Spotify, www.moneymakingconversations.com/subscribe/ or wherever you listen to podcasts. New Money Making Conversations episodes drop daily.  I want to alert you, so you don’t miss out on expert analysis and insider perspectives from my guests who provide tips that can help you uplift the community, improve your financial planning, motivation, or advice on how to be a successful entrepreneur.  Keep winning! Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Stacey Gholar.   🔹 Summary of the Interview Stacey Gholar, founder of Bloom Creative Agency, shares her journey from being a young mother in Chicago to becoming a brand strategist and creative entrepreneur with over 20 years of experience in marketing, media, and business. She emphasizes the importance of aligning personal identity with brand strategy, especially in the digital age. Stacey discusses her approach to brand audits, the role of social media, the impact of AI, and her passion for empowering women through entrepreneurship and skincare. 🔹 Key Takeaways 1. What Is a Brand Strategist? A brand strategist helps individuals and businesses define and articulate their brand clearly. “You are the brand, but you have to put the brand together in a way that people can articulate what you do.” 2. Social Media Strategy Stacey conducts social media audits to ensure alignment between personal and business branding. She recommends having separate personal and business accounts, but acknowledges blending them when appropriate. 3. Discovery Process Her process starts with a discovery call to understand the client’s “why” and goals. She believes passion must drive entrepreneurship—not just money. 4. Digital Branding & AI Stacey identifies as a digital brand specialist, helping Gen X women and others pivot into digital spaces. She uses AI tools like ChatGPT and Google Gemini to enhance productivity but values human connection. “AI is an asset… but I don’t solely rely on it.” 5. Email Marketing Email is still vital: “If you're solely on social media, you can lose your business in a minute.” She advocates for funnel systems and community building outside of social platforms. 6. Going Viral vs. Being Valuable “You don’t need to go viral. You just need to be valuable.” She went viral unintentionally with a review of Harold’s Chicken, but stresses the importance of sustainable value over fleeting attention. 7. Brand Refresh & Outreach Most of her clients come through word of mouth, but she’s expanding her reach via social media. She encourages clients to step out of their comfort zones and engage in community-driven initiatives. 8. Skincare Line Stacey founded Skin Light Skincare at age 50 to promote pro-aging and natural beauty. She now focuses on organic body oils that are clean, hydrating, and hormone-safe. 🔹 Notable Quotes “Experience has been the best teacher for me.” “You don’t need to go viral. You just need to be valuable.” “If you stop learning, you stop growing.” “I want you to be a part of building your brand—not just me doing it for you.” “Social media is great, but word of mouth is still real.” #SHMS #STRAW #BEST See omnystudio.com/listener for privacy information.

    34 min

About

Got a situation? Steve Harvey and Shirley Strawberry deliver unfiltered advice on love, relationships, family, work, and life. Send your letter, subscribe, and get real talk every day! Every weekday, the Steve Harvey Morning Show tackle a listener-submitted “Strawberry Letter”... a real-life dilemma ranging from romantic entanglements to career choices, family drama to money struggles, and everything in between. With a blend of wisdom, wit, and brutal honesty, they offer candid commentary and heartfelt guidance, often sparking conversation (and laughter) among the rest of the morning show crew. Submit your Strawberry Letter at www.steveharveyfm.com for a chance to be featured, and get the truth, Steve Harvey style!

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