219 episodes

Business news is complex and overwhelming. It doesn’t have to be. Thrice a week, Daybreak tells one business story that’s significant, simple and powerful. All in fifteen minutes or less.

Hosted from The Ken’s newsroom by Snigdha Sharma, Daybreak relies on years of original reporting and analysis by some of India’s most experienced and talented business journalists.

Episodes drop on Mondays, Wednesdays, and Fridays.

Daybreak The Ken

    • News

Business news is complex and overwhelming. It doesn’t have to be. Thrice a week, Daybreak tells one business story that’s significant, simple and powerful. All in fifteen minutes or less.

Hosted from The Ken’s newsroom by Snigdha Sharma, Daybreak relies on years of original reporting and analysis by some of India’s most experienced and talented business journalists.

Episodes drop on Mondays, Wednesdays, and Fridays.

    Why Cult.fit wants to be more like Decathlon

    Why Cult.fit wants to be more like Decathlon

    In the last decade or so, French retailer Decathlon has managed to completely change how most of us shop for anything sports and fitness related. 
    It replaced mom and pop sports stores by becoming a one-stop shops for all things sports and fitness related. Cult.Fit wants to pull off just that with the help of its in-house athleisure and fitness equipment brand, Cult.sport.
    But it doesn’t help that it’s been a pretty rocky ride for Cult.Sport this far. The brand hasn’t really taken off the way Cult had hoped. 
    So with its heart set on an IPO, is Cult’s retail project a good idea? Or could it just end up being a distraction?
    Tune in.
    Daybreak is produced from the newsroom of The Ken, India’s first subscriber-only business news platform. Subscribe for more exclusive, deeply-reported, and analytical business stories.

    • 14 min
    The switch to EVs is great for the environment. And hackers too.

    The switch to EVs is great for the environment. And hackers too.

    More people switching to Electric Vehicles (EVs) is not just great for our environment, it's great for hackers too. As EVs become more popular, hackers are constantly looking for opportunities to exploit the widening network of digitally connected vehicles. Between 2018 to 2021, incidents related to breach of cybersecurity in the auto industry rose by more than 200%. And it is only going to get worse in the coming years.
    In India though, it is not much of a concern yet due to the low penetration of EVs so far. But it won’t remain that way for long without proper safeguards in place.
    The Digital Personal Data Protection (DPDP) Act 2023 is a step in the right direction, but it is not enough.
    Tune in.
    Daybreak is produced from the newsroom of The Ken, India’s first subscriber-only business news platform. Subscribe for more exclusive, deeply-reported, and analytical business stories.

    • 9 min
    Employees are feeling the squeeze as Swiggy preps for its stock market debut

    Employees are feeling the squeeze as Swiggy preps for its stock market debut

    A damning investigative report about Swiggy recently revealed how the foodtech giant has been depriving its delivery workers of their health insurance coverage if their ratings fall. 
    It comes at a time when the company is prepping to make its stock market debut to raise more than a billion dollars. Earlier this week, Swiggy  also got the official green flag for the IPO from its shareholders.

    But so far, only its food delivery business is profitable. So now, the company is running on overdrive to hit profitability before it goes public. 
    And Swiggy employees are bearing the brunt. 
    Tune in.
    Daybreak is produced from the newsroom of The Ken, India’s first subscriber-only business news platform. Subscribe for more exclusive, deeply-reported, and analytical business stories.

    • 9 min
    Why retail chemists in India wanted BJP manifesto to include an e-pharmacy ban

    Why retail chemists in India wanted BJP manifesto to include an e-pharmacy ban

    A few weeks ago, retail chemists got together to draw BJP's president JP Nadda's attention to the dangers of e-pharmacies. AICOD urged BJP to promise to include this ban in their election manifesto, along with a ban on discount advertising. They said e-pharmacies should be done away with nationwide to protect public health and prevent drug abuse among the youth.
    However, this isn't the first time that offline chemists have approached the government to express their woes against e-pharmacies. In fact, they have been lobbying so hard for that the government was forced to shelf the much-required policy on the online sale of drugs saying the matter was "sensitive."
    But e-pharmacies aren't taking this lying down either. What can bring an end to this long-drawn battle?
    Tune in.
    Daybreak is produced from the newsroom of The Ken, India’s first subscriber-only business news platform. Subscribe for more exclusive, deeply-reported, and analytical business stories.

    • 11 min
    The US is ready to pay for NSFW Hindi audio content, but India isn’t

    The US is ready to pay for NSFW Hindi audio content, but India isn’t

    When you think of the average unicorn-status startup, PocketFM — a homegrown audio streaming platform — is somewhat of an anomaly. Its main claim to fame? Very dramatic, borderline NSFW Hindi fiction audio series’. 

    Its content can best be described as ‘masala’ entertainment. And yet, millions of listeners tune in every day to listen to stories like ‘I love you monster’, or ‘Karan Arjun reloaded’, or ‘Millionaire Ghar Jamaai’. While all this may not be your cup of tea, it has really worked for PocketFM. So much so that the company is now just inches away from a $1 billion valuation. 

    Ever since it was launched in 2018, PocketFM has taken some pretty risky business decisions. Like in late 2021, when it decided to enter the US market. 

    But even though most of its big, bold bets paid off overseas, there is one thing PocketFM has been struggling to do. And you’ll surprised to hear this: Despite such an enviable user base, and investors buzzing around it, in India, PocketFM is struggling to get users to actually pay for its content.
    Tune in.
    Daybreak is produced from the newsroom of The Ken, India’s first subscriber-only business news platform. Subscribe for more exclusive, deeply-reported, and analytical business stories.

    • 14 min
    Why Uber can't be green without its fleet partners

    Why Uber can't be green without its fleet partners

    In the last few years, companies like Everest that manage cab fleets have become the silent battalion in Uber’s army of cabs. In fact, 90% of Everest’s fleet is with Uber.
    This, of course, has helped Everest grow its revenues and both seem to have found their relationship to be mutually beneficial. Everest gets to run its assets on a high demand platform. And for Uber, it become so much easier to manage its cars.
    So Uber is deepening its ties with Everest, especially with Uber Green in mind. But as Uber gives more control to the fleet management company, the basics of the ride hailing business could change forever.
    Tune in
    Daybreak is produced from the newsroom of The Ken, India’s first subscriber-only business news platform. Subscribe for more exclusive, deeply-reported, and analytical business stories.

    • 10 min

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