Everything Is Content

Beth, Ruchira & Oenone

In a world where Everything Is Content - Beth McColl, Ruchira Sharma and Oenone are here to guide you through the stories that have ignited the internet each week. Films, viral long reads, Instagram scandals, celebrity nonsense, reality TV obsessions and TikTok trends- if you can post about it online, then we can (and will) turn it into discourse. Every week, Beth, Ruchira and Oenone will delve into the biggest and splashiest pop culture stories, before weighing in on the conversations that they have ignited online. Why are we so interested in these stories? And what does this say about us as we try to navigate life in the "real" world? Get in huns, we're making content about content. Follow us on Instagram and TikTok @EverythingIsContentPod Hosted on Acast. See acast.com/privacy for more information.

  1. 3 days ago

    Everything In Conversation: Is Instagram Doomed?

    Hello EIContent-obsessives – would you pay £3.19 a month to see how many times your crush viewed your story? Well, now you can! Introducing Instagram Plus! Instagram Plus is the new optional monthly subscription that unlocks exclusive customisation and insights on the platform, including 48-hour story extensions, anonymous story viewing, and rewatch counts. Instagram claims this is to give us users "more of what we love". But in a piece for The Atlantic, Annie Joy Williams writes: "If what you love is the ability to more conveniently keep tabs on crushes or enemies, by which I mean torture yourself, then Instagram nailed it. Instagram Plus is social media’s newest low—a company preying on our most pathetic impulses, for the price of a small iced coffee." This week's extra episode dives into what users really want from the app, tech bros' fixation with offering a poor product and the future of living life online. Beth-stans – we're sorry, our beloved was on hol this week, so Oenone and Ruchira took this one on. Also, the group are taking a well-deserved two-week break to rest and come back stronger. In the meantime, we'll be sharing some old fave episodes to sink your teeth into. See you very soon 3 love O, R, B xxx ----- Instagram Plus Is a New Low Instagram, Facebook and WhatsApp to trial premium subscriptions ‘Let it be their undoing’: Instagram Plus is rolling out globally, and users aren’t happy about the idea of paying for an app that’s always been free Hosted on Acast. See acast.com/privacy for more information.

    Everything In Conversation: Is Instagram Doomed?
  2. 24 Jul

    The Odyssey, Cancelled Women & Caroline Calloway's Return

    Hello EIC, this week we're taking a look at the return of two cancelled women from pop culture. Also we are very sorry for any audio issues. We were blessed to be recording IRL at the Homewood Hotel and Spa (tysm to them!). Influencer, author and infamous 'scammer' Caroline Calloway made a public return to discourse last week with a new piece detailing her experience on Ozempic. Known for flower crowns, long IG captions in the 2010s and a viral creativity workshop where she charged hundreds of dollars for sharing her own posts, Calloway's essay sparked a big discussion around GLP-1s and the usefulness of weight loss transparency in 2026. Next up, Olivia Wilde is back on a press run, and this one looks very different to her last. The director and actor has risen from the discourse ashes after Don't Worry Darling to critical fanfare and high praise for her latest film, The Invite. We take a look at her recent interviews, the film and the wildly (sorry) different response to her and her talent this time round. Thank you so much for listening to us this week! Love O,R,B xxx ---- This week Ruchira and Oenone loved The Odyssey. Beth loved The Five-Star Weekend, and Ruchira recommended Hunting Wives. The Drug That Made Me Want Less How GLP-1s Feed Our Sick Culture The Story of Caroline Calloway & Her Ghostwriter Natalie A Comprehensive Introduction To Caroline Calloway, The Controversial Figure For The Chronically Online The Invite review – Seth Rogen adds zest and bite to fruity dinner party comedy | Movies | The Guardian Olivia Wilde: Dating, Double Standards & Dealing with Scrutiny (Call Her Daddy interview) Why Does It Seem Like So Much of the Internet Hates Olivia Wilde? Hosted on Acast. See acast.com/privacy for more information.

  3. 17 Jul

    Em Rata x Postpartum Sex, Co-Parenting With ChatGPT & Choosing Your "Mum Aesthetic"

    Hello beloved EIChilden! This week we're your committed content matriarchs, bringing you a special episode all about mothers, mothering and motherhood. We start the episode discussing a recent essay in The Cut by actor, model and author Emily Ratajkowski where she explores her post-baby/post-divorce sex life. Is her tale of degradation, millennial men and going from dimly lit bar to baby bedtime aspirational or just plain un-relatable? Then we move on to the pressure to subscribe to a particular mum-aesthetic- butter moms, analogue moms, tuscan moms, gentle moms... the list goes on and only gets more exhausting. Is this slop or a way for women to retain identity after giving birth? And finally- could ChatGPT actually be an effective coparent? Female business-owners and AI companies are banking on it, investing big in AI technology that helps mums keep on top of the mental load of parenting. We take a closer and more critical look. Thank you so much for listening! We'll see you as always next Wednesday! O, R, B x Oenone's favourite depiction of motherhood is in The Gilmore Girls, Ruchira's a sucker for Everything Everywhere All at Once (2022) and Never Have I Ever and Beth thinks motherhood is best depicted in Lady Bird (2017) and The Babadook (2014). Links The Cut - Mother F*cker by Emily Ratajkowski The New York Times - What's Your 'Mom Aesthetic' Wired - Momfluencers Are Pitching AI as a Better ‘Coparent’ Than Men Deadline - Emily Ratajkowski, Stephanie Danler & Lena Dunham’s Female-Driven A24 Series In Works At AppleTV+ Vogue - Some Sympathy For So-Called “Almond Moms”, Please by Emma Specter The Cut - “The Girlbossification of AI” SheKnows - Women Push Back Against Mel Robbins’ Advice to Use AI to Help Manage Finances Tracy Beaker Fandom - Cam Lawson People - Yolanda Hadid Jokingly Dubs Herself 'Worst Mom Ever' in Response to Critical TikTok Hosted on Acast. See acast.com/privacy for more information.

  4. 10 Jul

    WAGs, Man Bags & Which Footballer Gifted An Orgy To His Dad? With Jack Rivllin

    Hey EIChampions 🏆 ! Come and take an EIC-style spin 🚗 around the football ⚽️ block: it's the World Cup's world 🌍 & we're all just living in it, baby 💋. (It's coming home FYI.) This week on the podcast we are without Ruchira, who is currently on honeymoon. She’ll be back in a couple of weeks and we’ll do a big wedding debrief then- but for this episode, as you will hear, we are joined by Jack Rivlin from The Upshot podcast! The show where he, alongside Zach Sweeney Lynch, covers brilliantly funny sports stories - everything from drunken dressing-room escapades to deep dives into famous sports personalities and their scandalous lives. Their current world cup coverage is also absolutely unmissable.  First up, we give our predictions for Saturday's game, recommend our favourite animals to get betting advice from, and discuss the hottest football managers (spoiler: it's all of them). Then we talk about something messy- no, not Lionel - but ongoing allegations towards FIFA of corruption, US favouritism and collusion with Donald Trump. Perhaps the biggest recent example of this was the decision to rescind a red card suspension of US player Folarin Balogun and allow him to play in a last-16 match earlier this week against Belgium. As Jack calls it, it's a 'love-in' between Trump & Infantino. Next up, we're sure everyone knows what a WAG is- but in case you’re waking up from a 30-year coma- it’s a term meaning 'Wives And Girlfriends', usually attributed to the partners of professional footballers. The origin of the term is somewhat disputed- some say it was christened in 2002 with coverage of teenage Colleen after Wayne Rooney’s first Premier League goal, others say it goes back even further to the infamous purple-outfitted Posh & Beck’s wedding of 1999. We reminisce on the best to ever do it! And lastly, some salacious stories from some of the most famous men in sport! Plus lots of meandering, philandering, Haaland-pandering, tangents in the middle! We hope you enjoy ☺️ , as always please do rate, review, and follow the show! And share with your friends! And leave a Spotify comment! Love you, byeeeeeeeeeee. The Upshot 2026 World Cup: The murky ties between FIFA and the US 2015 FIFA corruption scandal Trump Asked FIFA to Review U.S. Player’s Suspension. Now He’s Eligible to Play. - The New York Times Bugs The Brussels Griffon Hamster Racing League The extraordinary story of Tony Powell, the secretly gay footballer Neymar's Barcelona contract 'included orgy for his dad in a London hotel' - Daily Star Wayne Rooney 'Spiked England Teammate With Viagra' Before Training Shocking video shows Raheem Sterling driving 'all over the place' before crashing £270k car WAGs gone wild: Baden Baden 2006 Baden-Baden all calm as normal service is resumed in Garibaldi's | World Cup 2006 | The Guardian Hosted on Acast. See acast.com/privacy for more information.

About

In a world where Everything Is Content - Beth McColl, Ruchira Sharma and Oenone are here to guide you through the stories that have ignited the internet each week. Films, viral long reads, Instagram scandals, celebrity nonsense, reality TV obsessions and TikTok trends- if you can post about it online, then we can (and will) turn it into discourse. Every week, Beth, Ruchira and Oenone will delve into the biggest and splashiest pop culture stories, before weighing in on the conversations that they have ignited online. Why are we so interested in these stories? And what does this say about us as we try to navigate life in the "real" world? Get in huns, we're making content about content. Follow us on Instagram and TikTok @EverythingIsContentPod Hosted on Acast. See acast.com/privacy for more information.

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