pplpod

pplpod

pplpod is a podcast about people, places and lots of other stuff. Each episode takes a deep dive into the lives, choices, and legacies of fascinating figures from history, culture, music, and beyond. From icons who shaped entire generations to hidden stories that deserve the spotlight, pplpod brings you closer to the people behind the headlines and the legends. Thoughtful, engaging, and story-driven, pplpod explores what makes these lives extraordinary—and what we can learn from them today.

  1. 6 MIN AGO

    Folk Devils & Fear Factories: From Comic Books to QAnon, What Fuels a Moral Panic?

    Why do societies suddenly become terrified that "evil" forces are threatening their way of life? In this episode, we dive deep into the sociology of the moral panic, a phenomenon where public fear is whipped up by sensationalist media and politicians to target a specific group or behavior. We explore the origins of the term, coined by sociologist Stanley Cohen in his study of 1960s youth subcultures, to describe how "moral entrepreneurs" exaggerate threats to create "folk devils" out of those who deviate from the norm,,. We break down the mechanics of mass anxiety, looking at Goode and Ben-Yehuda’s five ingredients for a panic: concern, hostility, consensus, disproportionality, and volatility,. From the "Red Scare" of the 1950s to the hysteria over "the Devil's music" (jazz, blues, and rock), we trace how these cycles of fear repeat themselves,. Topics covered include: • The Media’s Role: How news outlets amplify deviance through symbolic rhetoric and exaggeration to set the public agenda,. • Historical Hysteria: The crackdown on comic books in the 1950s, the panic over switchblades, and the religious backlash against Dungeons & Dragons,,. • Stranger Danger: How high-profile cases like the murder of Adam Walsh fueled a panic over "predatory pedophiles," despite evidence that most abuse occurs within families,. • Modern Myths: The "Satanic Panic" of the 1980s, the "superpredator" crime myths of the 1990s, and contemporary fears surrounding violent video games and online "grooming" conspiracies,,. Join us as we analyze whether these reactions are about protecting society or simply controlling it.

    38 min
  2. 8 MIN AGO

    Going Viral: The Psychology of Sharing, From Hotmail to the Grimace Shake

    What makes content spread like a virus? In this episode of pplpod, we deconstruct the phenomenon of viral marketing, a business strategy that leverages existing social networks to promote products through exponential growth. We explore how this method has evolved from the early days of Hotmail’s email taglines to the complex algorithms of modern social media. Join us as we break down the science and stories behind internet fame: • The Psychology of the Share: We discuss Jonah Berger’s "STEPPS" framework (Social currency, Triggers, Emotion, Public, Practical value, and Stories) and why content that triggers positive emotions like joy and excitement is more likely to be passed along than negative content. • The Strategy: Learn about the "7I’s" of effective word-of-mouth campaigns, including Invisibility, Identity, and Instantaneity, and why the "environment" and "messenger" are just as critical as the message itself. • Influencers vs. Celebrities: We examine why consumers often trust social media stars and relatable influencers over traditional celebrities, and how this shift creates deep connections with audiences, as seen in Coca-Cola’s "Share a Coke" campaign. • Viral Wins and Fails: We revisit iconic moments in viral history, including the Dollar Shave Club’s low-budget launch video, Oreo’s "Dunk in the Dark" Super Bowl tweet, and the accidental, user-generated horror trend surrounding McDonald’s Grimace Shake. • The Risks: What happens when a company loses control of the narrative? We look at the dangers of targeting the wrong audience, as seen when a blender company accidentally targeted teenage boys rather than their actual customer base. Whether you are a marketer, a creator, or just someone who loves a good meme, this episode reveals why we feel the primitive urge to click "share".

    37 min
  3. 26 MIN AGO

    Unmasking Psychopathy: The PCL-R, the "Mask of Sanity," and Successful Predators

    What actually defines a psychopath? In this episode of pplpod, we look beyond the Hollywood stereotypes of serial killers to explore the clinical reality of psychopathy—a personality construct defined by impaired empathy, superficial charm, and bold, disinhibited behavior,. Join us as we break down the history and measurement of this condition, from Hervey Cleckley’s 1941 concept of the "Mask of Sanity" to Robert Hare’s widely used Psychopathy Checklist (PCL-R),. We examine the debate surrounding the differences between "psychopathy" and "sociopathy," terms that are often used interchangeably but can imply different views on whether the cause is genetic or environmental,. We also dive into the mechanisms behind the mind, discussing: • The Triarchic Model: How boldness, meanness, and disinhibition interact to form the psychopathic personality,. • Nature vs. Nurture: The roles of genetics, childhood trauma, and brain injuries—specifically dysfunction in the amygdala and prefrontal cortex—in the development of these traits,,. • The "Successful" Psychopath: Why some individuals with these traits avoid prison and instead thrive in the corporate world as "snakes in suits," using their stress immunity to climb the ladder,. Whether they are violent offenders or corporate bosses, we explore why psychopathy remains one of the most difficult personality disorders to treat and manage,.

    42 min

About

pplpod is a podcast about people, places and lots of other stuff. Each episode takes a deep dive into the lives, choices, and legacies of fascinating figures from history, culture, music, and beyond. From icons who shaped entire generations to hidden stories that deserve the spotlight, pplpod brings you closer to the people behind the headlines and the legends. Thoughtful, engaging, and story-driven, pplpod explores what makes these lives extraordinary—and what we can learn from them today.

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