Good. Better. Broker.

Justin White

What does it take to succeed in the mortgage industry? Brokers who are “All In” with United Wholesale Mortgage know better than anyone and want to share their knowledge with you in a new podcast called Good. Better. Broker. – your go-to source for expert advice from the best in the industry.From big cities to small towns and large companies to one-person shops, you’ll hear from brokers all across the country and learn how to earn new business from some of the top producers who maximize the benefits of being an independent mortgage broker.Good. Better. Broker. also provides you best practices and insights, including relationships with real estate partners to social media strategies and everything in between, providing you new ways to grow by leveraging the many resources only available in the wholesale channel.Hear it from the experts, the best of the best in the broker channel on Good. Better. Broker.

  1. Structuring Your Comp to Win More Deals | Episode 116

    5 DAYS AGO

    Structuring Your Comp to Win More Deals | Episode 116

    The following guest sits down with host Justin White: •   Nicolas Toscano – Mortgage Loan Originator, Barrett Financial Running a Successful Mortgage Business With Low Compensation and Overhead There are several levers a mortgage broker can pull to set themselves apart from the competition. That said, nothing beats great service at a great price. How can mortgage loan originators deliver the kind of value that wins deals? Listen to Episode #116 of Good. Better. Broker. to learn how one broker is stacking up referrals by giving his clients the best deal they can find. In this episode of the Good. Better. Broker. podcast, you’ll learn how to structure your compensation to bring in more business. In this episode, we discuss ... •   2:18 – how Nic’s different roles have contributed to his success •   3:12 – why Nic keeps his compensation structure low •   3:52 – transparency with borrowers •   4:19 – chasing trophies in the mortgage business •   5:07 – referrals and what they mean to Nic’s business •   6:53 – offering no-cost refinances •   7:22 – paying for leads and how they lead to conversations •   8:09 – how Nic allocates his marketing dollars •   9:32 – Nic’s schedule and how that impacts the way he works •   11:27 – staying in touch with clients for refinance opportunities •   12:54 – Nic’s advice on having a low-cost business model Show Contributors: Nicolas Toscano Connect on LinkedIn Connect on Facebook Connect on Instagram About the Host: Justin White is UWM’s in-house brand journalist and the host of UWM Daily. He creates engaging content across multiple platforms to promote the benefits of the wholesale channel and partnering with UWM. A seven-time Emmy-award winner, Justin is a graduate of the S.I. Newhouse School of Public Communications at Syracuse University. Connect with Justin on LinkedIn, Instagram, or Twitter Connect with UWM on Social Media: •   Facebook •   LinkedIn •   Instagram •   Twitter •   YouTube Head to uwm.com to see the latest news and updates.

    16 min
  2. Talk, Connect, Close: Mastering the Journey From Dialogue to Deal | Episode 115

    3 FEB

    Talk, Connect, Close: Mastering the Journey From Dialogue to Deal | Episode 115

    The following guest sits down with host Justin White: •   Mike Miklaus – Broker-owner, Integrity Mortgage Conversations are the Lifeblood of Business for Mortgage Loan Originators Local mortgage brokers are winning market share, in part, because they are focused on relationships instead of transactions. To form those relationships, they need to have meaningful conversations with the people in their community. How can LOs form connections that lead to closings? Listen to Episode #115 of Good. Better. Broker. to find out why phone conversations need to be a staple of every originator’s daily activity. In this episode of the Good. Better. Broker. podcast, you’ll learn what questions to ask to build strong relationships with clients. In this episode, we discuss ... •   2:19 – why conversations are the lifeblood of a mortgage loan originator •   3:12 – why mortgage brokers are uniquely positioned to leverage relationships •   4:03 – Mike’s love of helping people •   5:49 – doing self-assessments of your relationships •   7:12 – having an attitude of curiosity in conversations •   9:26 – how to be relational instead of transactional •   10:01 – how to not get caught up in ‘shiny object syndrome’ •   12:37 – holding yourself accountable to have conversations •   14:37 – borrower needs and how to determine them •   15:47 – why making outbound calls makes business happen •   17:23 – why having more conversations leads to more loans Show Contributors: Mike Miklaus Connect on LinkedIn Connect on Facebook Connect on Instagram About the Host: Justin White is UWM’s in-house brand journalist and the host of UWM Daily. He creates engaging content across multiple platforms to promote the benefits of the wholesale channel and partnering with UWM. A seven-time Emmy-award winner, Justin is a graduate of the S.I. Newhouse School of Public Communications at Syracuse University. Connect with Justin on LinkedIn, Instagram, or Twitter Connect with UWM on Social Media: •   Facebook •   LinkedIn •   Instagram •   Twitter •   YouTube Head to uwm.com to see the latest news and updates.

    19 min
  3. Keep Your Friends Close and Your Agents Closer | Episode 114

    20 JAN

    Keep Your Friends Close and Your Agents Closer | Episode 114

    The following guest sits down with host Justin White: •   Courtney Crowder - Broker-owner, Phoenix Lending Group When Your Social Circle is Mostly Real Estate Agents, Business Comes Naturally Every mortgage loan originator has a different strategy for how they get referrals from real estate agents. For Courtney Crowder, it happens naturally because most of the agents she works with are her friends. How does blending business with personal help mortgage loan originators bring in more loans? Listen to episode #114 of Good. Better. Broker. to find out how Courtney has become the preferred lender for multiple real estate brokerages in her area. In this episode of the Good. Better. Broker. podcast, you’ll learn how to be a champion and a cheerleader for your real estate agents. In this episode, we discuss ... •   1:36 – going from working the front desk to being a broker-owner •   2:15 – pairing real estate agents with the right LOs •   2:39 – why Courtney treats her business like a real estate agent •   3:20 – how Courtney has accumulated 80+ agents who send her business •   3:51 – being a champion for your real estate agents •   4:31 – using social media to cultivate agent relationships •   6:30 – relating to single women who are homebuyers •   7:48 – networking through women’s groups •   9:01 – staying connected to real estate agents •   11:04 – when it’s ok to say no to a real estate agent •   12:04 – becoming the preferred lender for multiple real estate brokerages •   13:32 – how other LOs can work with more real estate agents Show Contributors: Courtney Crowder Connect on LinkedIn Connect on Facebook Connect on Instagram About the Host: Justin White is UWM’s in-house brand journalist and the host of UWM Daily. He creates engaging content across multiple platforms to promote the benefits of the wholesale channel and partnering with UWM. A seven-time Emmy-award winner, Justin is a graduate of the S.I. Newhouse School of Public Communications at Syracuse University. Connect with Justin on LinkedIn, Instagram, or Twitter Connect with UWM on Social Media: •   Facebook •   LinkedIn •   Instagram •   Twitter •   YouTube Head to uwm.com to see the latest news and updates.

    15 min
  4. How to Find the Right Referral Partners | Episode 113

    6 JAN

    How to Find the Right Referral Partners | Episode 113

    The following guest sits down with host Justin White: •   Tammy Saul - Broker-owner, Federal Hill Mortgage How to Surround Yourself with Real Estate Agents Who Lift You and Your Business Tammy Saul has more than one hundred real estate agents who send her referrals, but it’s the agents she doesn’t work with who have elevated her production. How should mortgage loan originators determine who they should surround themselves with? Listen to Episode #113 of Good. Better. Broker. to find out why healthy relationships are key to a healthy business. In this episode of the Good. Better. Broker. podcast, you’ll learn why it pays to be selective about the referral partners you invest your time and energy into. In this episode, we discuss ... •   1:47 – why every LO needs to ask themselves about who they want to work with •   2:33 – how Tammy figured out which referral partners she didn’t want to work with •   6:26 – treating real estate agents like clients •   7:53 – Tammy’s background as an attorney •   9:14 – pain points experienced by real estate agents •   11:45 – eliminating toxic relationships •   13:34 – managing relationships with real estate agents •   16:08 – providing actual value for real estate agents •   16:59 – why Tammy doesn’t talk with agents who have loans in process •   18:40 – how a personal experience gave Tammy new perspective on the people she surrounds herself with Resources mentioned in this episode: Darren Hardy Show Contributors: Tammy Saul Connect on LinkedIn Connect on Facebook Connect on Instagram About the Host: Justin White is UWM’s in-house brand journalist and the host of UWM Daily. He creates engaging content across multiple platforms to promote the benefits of the wholesale channel and partnering with UWM. A seven-time Emmy-award winner, Justin is a graduate of the S.I. Newhouse School of Public Communications at Syracuse University. Connect with Justin on LinkedIn, Instagram, or Twitter Connect with UWM on Social Media: •   Facebook •   LinkedIn •   Instagram •   Twitter •   YouTube Head to uwm.com to see the latest news and updates.

    21 min
  5. Best of 2025 | Episode 112

    23/12/2025

    Best of 2025 | Episode 112

    The following guests sit down with host Justin White: •   Eric Katz, Independence Home Loans •   Michael Cain and Tracy Campagna, SD Mortgage Couple •   Craig Snell, Milestone Mortgage Solutions •   Carrie Gusmus, Aslan Home Lending •   David Kakish, Anchor Home Loans Highlights From Our 5 Most Downloaded Episodes of 2025 How to nail the first 90 seconds of a sales call. Attracting real estate agents through social media. Educating clients to avoid getting rate-shopped. Equipping new loan originators with tools for sustained success. Earning business instead of asking for it. These were the topics we covered in our most popular podcast episodes of the year. You’ll hear something from each of those conversations on Episode #112, Good. Better. Broker.’s Best of 2025. In this episode of the Good. Better. Broker. podcast, you’ll hear clips from our most downloaded episodes of the year. In this episode, we discuss ... •   0:47 – tips for having successful sales calls •   3:54 – standing out to real estate agents on Instagram •   6:28 – providing value to borrowers through education •   8:57 – providing new LOs with tools to get business •   12:17 – how to earn business from real estate agents instead of asking for it Show Contributors: Eric Katz Connect on LinkedIn    Connect on Facebook Connect on Instagram Michael Cain and Tracy Campagna Connect with Michael on LinkedIn    Connect with Tracy on LinkedIn    Connect on Facebook Connect onInstagram Craig Snell Connect on LinkedIn Connect on Facebook Connect on Instagram Carrie Gusmus Connect on LinkedIn    Connect on Facebook Connect on Instagram David Kakish Connect on LinkedIn    Connect on Facebook Connect on Instagram Justin White is UWM’s in-house brand journalist and the host of the daily news video, Inside Pass. He creates engaging content across multiple platforms to promote the benefits of the wholesale channel and partnering with UWM. A seven-time Emmy-award winner, Justin is a graduate of the S.I. Newhouse School of Public Communications at Syracuse University. Connect with Justin on LinkedIn, Instagram, or Twitter Connect with UWM on Social Media: •   Facebook •   LinkedIn •   Instagram •

    17 min
  6. How to Own an Open House | Episode 111

    09/12/2025

    How to Own an Open House | Episode 111

    The following guest sits down with host Justin White: •   Steve White – Loan Officer, Milestone Mortgage Solutions Maximize Opportunities at Open Houses With a Strategic Approach to Networking Open houses present a big opportunity for mortgage loan originators to get more business – but only if they have a gameplan going in. What should LOs do at an open house to turn leads into loans? Listen to Episode #111 of Good. Better. Broker. to find out why everyone at an open house is a potential client. In this episode of the Good. Better. Broker. podcast, you’ll learn how to leave an open house with more business opportunities and stronger real estate agent relationships. In this episode, we discuss... •   1:23 – how Steve has achieved success early in the first five years of his career •   2:24 – how having a positive attitude has helped Steve •   4:58 – Steve’s definition of “Mortgage University” •   6:45 – how Steve built his business by going to open houses •   8:37 – why Steve views open houses as a major opportunity for LOs •   9:24 – how to determine if a homebuyer could be a potential client •   11:51 – overcoming objections from potential clients •   13:30 – the number one question buyers don’t ask themselves •   14:55 – why Steve no longer carries business cards •   17:54 – the value of being available on weekends •   20:43 – why Steve prioritizes overcommunication with borrowers and agents •   21:40 – Steve’s message to other LOs to stay positive Show Contributors: Steve White Connect on Facebook Connect on Instagram About the Host: Justin White is UWM’s in-house brand journalist and the host of UWM Daily. He creates engaging content across multiple platforms to promote the benefits of the wholesale channel and partnering with UWM. A seven-time Emmy-award winner, Justin is a graduate of the S.I. Newhouse School of Public Communications at Syracuse University. Connect with Justin on LinkedIn, Instagram, or Twitter Connect with UWM on Social Media: •   Facebook •   LinkedIn •   Instagram •   Twitter •   YouTube Head to uwm.com to see the latest news and updates.

    24 min
  7. Purpose and Presence: Finding Your Rhythm as a Mortgage Broker | Episode 110

    25/11/2025

    Purpose and Presence: Finding Your Rhythm as a Mortgage Broker | Episode 110

    The following guest sits down with host Justin White: •   Alysha Boles – Mortgage Advisor, Edge Home Finance Stop Comparing Yourself to Others and Start Running Your Business to Fit Your Vision One of the best parts of being an independent mortgage broker is that there’s no cookie-cutter way to do it. How can mortgage brokers have a business that aligns with their professional and personal goals? Listen to Episode #110 of Good. Better. Broker. to find out how to have success without sacrificing the things that matter most. In this episode of the Good. Better. Broker. podcast, you’ll learn how to build a business that serves the needs of your clients, team members and family. In this episode, we discuss ... •   1:48 – building a business around life as a parent •   2:51 – forcing yourself into the mold of a top producer •   4:19 – how to stop comparing yourself to other LOs •   5:51 – building a team based on people’s strengths •   7:31 – how Alysha found help through a Facebook moms’ group •   11:09 – being transparent with your team •   12:18 – how Alysha’s hiring strategy aligns with her growth plan •   13:13 – why being a broker creates flexibility •   14:16 – why Alysha focuses on “heart money” •   15:28 – playing the role of financial advisor as a mortgage broker •   17:35 – advice for other mortgage brokers on doing things their way Show Contributors: Alysha Boles Connect on LinkedIn Connect on Facebook Connect on Instagram About the Host: Justin White is UWM’s in-house brand journalist and the host of UWM Daily. He creates engaging content across multiple platforms to promote the benefits of the wholesale channel and partnering with UWM. A seven-time Emmy-award winner, Justin is a graduate of the S.I. Newhouse School of Public Communications at Syracuse University. Connect with Justin on LinkedIn, Instagram or Twitter Connect with UWM on Social Media: •   Facebook •   LinkedIn •   Instagram •   Twitter •   YouTube Head to uwm.com to see the latest news and updates.

    15 min
  8. Referral Goldmine: How to Turn Value Into Endless Leads | Episode 109

    11/11/2025

    Referral Goldmine: How to Turn Value Into Endless Leads | Episode 109

    The following guests sit down with host Justin White: •   Chirag Rachhadia and Vipul Hapani, Vema Mortgage Earn Client Referrals by Providing Immeasurable Value Through Service It’s a dream scenario for any mortgage loan originator – leads falling into your lap. How can mortgage brokers get to a point where clients regularly refer them business? Listen to Episode #109 of Good. Better. Broker. to learn how two of North Carolina’s top producers have built their business on providing unrivaled value to their borrowers and referral partners. In this episode of the Good. Better. Broker. podcast, you’ll hear how to deliver a level of service that will have clients referring you leads without asking them to do so. In this episode, we discuss ... •   1:39 – Chirag and Vipul’s transition from physical therapy to mortgages •   3:30 – how Chirag and Vipul get word-of-mouth referrals •   4:41 – creating a loan experience that leads to referrals •   5:38 – thanking clients who send referrals •   6:40 – the importance of an initial client call •   7:57 – how Chirag and Vipul use a messaging app to communicate with clients •   9:31 – why sharing industry news helps reputation •   10:28 – purchase strategy •   11:48 – focusing on lower loan amounts •   12:33 – staying in front of clients •   13:41 – how Chirag and Vipul ended up in Charlotte, NC •   17:24 – why being available outside business hours is important Resources mentioned in this episode: WhatsApp Show Contributors: Chirag Rachhadia Connect with Chirag on LinkedIn Connect with Chirag on Facebook Connect with Chirag on Instagram Vipul Hapani Connect with Vipul on LinkedIn Connect with Vipul on Facebook Connect with Vipul on Instagram About the Host: Justin White is UWM’s in-house brand journalist and the host of UWM Daily. He creates engaging content across multiple platforms to promote the benefits of the wholesale channel and partnering with UWM. A seven-time Emmy-award winner, Justin is a graduate of the S.I. Newhouse School of Public Communications at Syracuse University. Connect with Justin on LinkedIn, Instagram, or Twitter Connect with UWM on Social Media: •   Facebook •   LinkedIn •   Instagram •   Twitter •   YouTube     Head to uwm.com to see the latest news and updates.

    20 min

About

What does it take to succeed in the mortgage industry? Brokers who are “All In” with United Wholesale Mortgage know better than anyone and want to share their knowledge with you in a new podcast called Good. Better. Broker. – your go-to source for expert advice from the best in the industry.From big cities to small towns and large companies to one-person shops, you’ll hear from brokers all across the country and learn how to earn new business from some of the top producers who maximize the benefits of being an independent mortgage broker.Good. Better. Broker. also provides you best practices and insights, including relationships with real estate partners to social media strategies and everything in between, providing you new ways to grow by leveraging the many resources only available in the wholesale channel.Hear it from the experts, the best of the best in the broker channel on Good. Better. Broker.

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