The $15 Experiment That Generated 6-Figures with Sarah Williams

Coaching Week Converts Better Than Webinars...Here’s How To Do It

What if you could run one simple event that builds trust, delivers quick wins, and brings hundreds of new members into your program? I know it sounds too good to be true, but my friend Sarah Williams is here to share the exact formula! 

Sarah is the founder of Launch Your Box, and she’s mastered a strategy she calls Coaching Week. After adding over 1,000 members in just one launch using this framework, Sarah has perfected the art of turning warm leads into loyal members. And the best part is it’s not limited to subscription boxes - you can adapt this approach for your membership, group coaching program, or even your digital course.

Sarah pulls back the curtain on exactly how Coaching Week works, from structuring daily sessions to creating irresistible bonuses that drive sign-ups. If you’ve been struggling to get traction with your launches, or if you’re just ready for something fresh that actually works, this conversation will give you a scalable plan to implement right away.

HERE ARE THE 3 KEY TAKEAWAYS FROM THIS EPISODE:

1️⃣ Quick Wins Build Trust Faster Than Webinars – Sarah reveals how to deliver tangible, fast result in the first 48 hours, which is the key to converting participants into paying members.

2️⃣ Structure Is Everything – Learn the exact Coaching Week schedule (trainings, interviews, box openings, Q&A sessions) and why it keeps engagement sky-high from start to finish.

3️⃣ Sell Without Feeling Salesy – Discover how Sarah seamlessly weaves membership invites into every day of Coaching Week using bonuses, member stories, and community energy.

RESOURCES MENTIONED IN THIS EPISODE:

Check out Launch Your Box 

Follow Sarah on Instagram: @howtostartasubbox 

Subscribe to Sarah’s Podcast: Launch Your Box Podcast 

Learn more about Jeff Walker’s Product Launch Formula (PLF)

Catch up on my episodes with Stu McLaren

MORE FROM ME

Follow me on Instagram @amyporterfield

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