Self-Publishing with ALLi

Alliance of Independent Authors

The Self-Publishing with ALLi podcast from the Alliance of Independent Authors provides a comprehensive guide for indie authors.

  1. Inspirational Indie Author Interview #203: Mike Carden Turns Humorous Cycling Trips into a Writing Career in Midlife

    5 DAYS AGO

    Inspirational Indie Author Interview #203: Mike Carden Turns Humorous Cycling Trips into a Writing Career in Midlife

    My guest this episode is Mike Carden. He's an author from England who came to writing in midlife. He has independently published six books. Many of them are humorous cycling travelogues. They mix history, conversation, and self-deprecating humor. Readers connect with his warmth and honesty. Find more author advice, tips, and tools at our Self-publishing Author Advice Center, with a huge archive of 2,000+ blog posts, and a handy search box to find key info on the topic you need. We invite you to join our organization and become a self-publishing ally. About the Host Howard Lovy has been a journalist for 40 years and now amplifies the voices of independent author-publishers and works with authors as a developmental editor. Find Howard at howardlovy.com, LinkedIn, and X. About the Guest Mike Carden lives and works in Dorset on the south coast of England and began his writing career around the start of the millennium, after years in marketing and sales for the textiles industry. He has since independently published six books, starting with a series of quirkily funny cycling travelogues, including The Full English: Pedalling through England, Mid-Life Crisis, and Truly Rampant Man-Flu. He later returned to a long-delayed project, a trilogy of historical novels based on the life of Alfred the Great, and successfully brought it to publication on his own terms. He is currently working on a new whodunnit set in the English Lake District.

    17 min
  2. How Indie Authors Market Literary Fiction, with Orna Ross

    11 FEB

    How Indie Authors Market Literary Fiction, with Orna Ross

    Many literary fiction authors feel caught in the middle, shut out of a traditional literary establishment that foregrounds their genre, but also out of indie advice urging marketing methods that feel misaligned. Orna Ross explores the psychology of literary writers who feel uneasy about selling their work, shares her own marketing shifts as a literary novelist and poet, and explains why literary fiction is not a special case—simply another genre with its own reader psychology and buying behavior. Sponsor This podcast is proudly sponsored by Bookfunnel. Do you have reader magnets, ARCs, and direct digital sales? Want to join multi-author promotions? Thousands of authors trust BookFunnel for seamless delivery and real human support. Visit BookFunnel.com. Find more author advice, tips, and tools at our Self-publishing Author Advice Center, with a huge archive of nearly 2,000 blog posts and a handy search box to find key info on the topic you need. And, if you haven't already, we invite you to join our organization and become a self-publishing ally. About the Host Orna Ross launched the Alliance of Independent Authors at the London Book Fair in 2012. Her work for ALLi has seen her named as one of The Bookseller's "100 top people in publishing". She also publishes poetry, fiction, and nonfiction and is greatly excited by the democratizing, empowering potential of author-publishing. For more information about Orna, visit her website.

    42 min
  3. How to Spot Scam Book Marketing Services: Member Q&A with Michael La Ronn and Sacha Black

    8 FEB

    How to Spot Scam Book Marketing Services: Member Q&A with Michael La Ronn and Sacha Black

    In this episode of the Self-Publishing with ALLi Member Q&A podcast, hosts Michael La Ronn and Sacha Black discuss how to evaluate the legitimacy of marketing companies approaching authors, particularly those claiming to feature books in book clubs for a fee. Other questions include: Can Amazon print author copies in Australia for local book tours, or must they be shipped from the US How can authors get their print-on-demand books into independent bookshops when distributors list them as "firm purchase" Where can authors find reliable ratings for contests and awards to determine which are reputable What should authors consider when planning their year, including setting achievable goals and maintaining flexibility How can authors balance business growth with personal health and sustainable creative output And more! Find more author advice, tips, and tools at our Self-Publishing Author Advice Center, with a huge archive of nearly 2,000 blog posts and a handy search box to find key info on the topic you need. And, if you haven't already, we invite you to join our organization and become a self-publishing ally. About the Hosts Michael La Ronn is ALLi's Outreach Manager. He is the author of over 80 science fiction & fantasy books and self-help books for writers. He writes from the great plains of Iowa and has managed to write while raising a family, working a full-time job, and even attending law school classes in the evenings (now graduated!). You can find his fiction at www.michaellaronn.com and his videos and books for writers at www.authorlevelup.com. Sacha Black is a bestselling and competition winning author, rebel podcaster, speaker and casual rule breaker. She writes fiction under a secret pen name and other books about the art of writing. When Sacha isn't writing, she runs ALLi's blog. She lives in England, with her wife and genius, giant of a son. You can find her on her website, her podcast, and on Instagram.

    41 min
  4. News: Selfies Awards Go Global, New Survey Probes Book Prizes, and Libro.fm Adds Annual Plan

    6 FEB

    News: Selfies Awards Go Global, New Survey Probes Book Prizes, and Libro.fm Adds Annual Plan

    On this episode of the Self-Publishing with ALLi podcast, Dan Holloway reports on the Selfies Awards opening to indie authors worldwide, marking a major shift for one of the most respected indie-only prizes. He also highlights a new Publishing Perspectives survey asking authors, readers, and publishers what they really want from book prizes, looks at Libro.fm's new annual audiobook subscription model supporting indie bookstores, and notes developments in artist basic income schemes and fresh details emerging from the Anthropic lawsuit. Sponsor Self-Publishing News is proudly sponsored by PublishMe—helping indie authors succeed globally with expert translation, tailored marketing, and publishing support. From first draft to international launch, PublishMe ensures your book reaches readers everywhere. Visit publishme.me. Find more author advice, tips, and tools at our Self-publishing Author Advice Center, with a huge archive of nearly 2,000 blog posts and a handy search box to find key info on the topic you need. And, if you haven't already, we invite you to join our organization and become a self-publishing ally. About the Host Dan Holloway is a novelist, poet, and spoken word artist. He is the MC of the performance arts show The New Libertines, He competed at the National Poetry Slam final at the Royal Albert Hall. His latest collection, The Transparency of Sutures, is available on Kindle.

    11 min

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The Self-Publishing with ALLi podcast from the Alliance of Independent Authors provides a comprehensive guide for indie authors.

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