The J Curve with Olga Maslikhova

Olga Maslikhova

The #1 English-language podcast on Latin American tech, venture capital, and the founders building the region’s next generation of $1B+ companies. Ranked in the top 5% globally on Spotify. Hosted by Olga Maslikhova — venture capital investor and founder of The J Curve. New episodes bi-weekly featuring the founders, operators, and investors building and backing companies across Brazil, Mexico, Argentina, and the rest of LATAM.

  1. 28 DE ABR.

    Gastón Irigoyen, Pomelo: LATAM Beats India as a Fintech Market

    Latin America is the third-largest fintech and payments market in the world — bigger than India, behind only the US and China. Gastón Irigoyen is Co-Founder and CEO of Pomelo, the fintech infrastructure company powering card issuing and processing for banks, fintechs, and global enterprises across eight markets including Brazil, Mexico, Argentina, Colombia, Chile, Peru, Puerto Rico, and Panama. Pomelo is backed by Index Ventures, Insight Partners, Kaszek, Monashees, and most recently Adams Street Partners in their first-ever Latin American investment. In this episode of The J Curve, Gastón unpacks the contrarian playbook behind Pomelo: why the team went regional from day zero on a $10M seed round instead of nailing one market first, how they built a "plug and play" hiring engine that's stayed at 90%+ since founding, why they tripled revenue without adding headcount, and what it actually takes to win enterprise customers like BBVA, Santander, Bci, Bancolombia, Binance, and Bybit when nobody trusts an infrastructure startup. He also shares the Series B-to-Series C lessons most founders never document — including the end-of-year memo that turned rejections into investor trust — and his framework for the AI transformation a five-year-old company is now being forced to run. This is a masterclass on regional-by-design strategy, B2B fintech go-to-market, founder-led fundraising in down markets, and building world-class companies from Latin America for the world. Subscribe to The J Curve Insider newsletter for deeper insights and follow Olga on LinkedIn and Instagram.

    59 min
  2. Stelleo Tolda: Inside MercadoLibre’s Rise to $100B

    17 DE MAR.

    Stelleo Tolda: Inside MercadoLibre’s Rise to $100B

    Stelleo Tolda co-founded MercadoLibre in 1999 and ran Brazil for 25 years — building the $100B company into Latin America’s most valuable publicly traded business. In this TJC Operators series premiere, Stelleo unpacks how MercadoLibre outlasted 80 competitors, declared war on Amazon, scaled logistics from 8% to 95% in-house, and architected a three-year succession that actually stuck. We cover how MercadoLibre outlasted 80 competitors while charging the highest fees in the market, the dot-com crash survival playbook and what scarcity forces you to do right, why MercadoLibre declared war on Amazon and what happened in that war room, the 2010 technology bet of throwing away everything and rebuilding from scratch, the adjacency principle that turned one marketplace into payments, logistics, credit, and advertising, why MercadoLibre chose to build versus buy at every inflection point, investing in logistics CapEx as a public company and how to bring Wall Street along, the Champions League analogy for competing against the world’s best, how MercadoLibre codified its culture at scale, the succession playbook from advisor to board member to gone, what great board members actually do, and why scarcity makes Latin America’s builders better in the age of AI. Stelleo also shares why the worst thing for an entrepreneur is abundance — and why the next generation of iconic Latin American companies is being built right now. Subscribe to The J Curve Insider newsletter for deeper insights and follow Olga on LinkedIn and Instagram.

    1h 10min

Sobre

The #1 English-language podcast on Latin American tech, venture capital, and the founders building the region’s next generation of $1B+ companies. Ranked in the top 5% globally on Spotify. Hosted by Olga Maslikhova — venture capital investor and founder of The J Curve. New episodes bi-weekly featuring the founders, operators, and investors building and backing companies across Brazil, Mexico, Argentina, and the rest of LATAM.

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