The Broke Generation

Emma Edwards
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Feel good finance podcast, packed with frank and honest money conversations, and practical tips to help you be better with money.

  1. 1 DAY AGO

    The power of financial self awareness

    Money is one of the last areas where we resist turning inward — and it's costing us. In this episode, I'm digging into why financial self-awareness is the missing piece for so many of us who feel stuck with money. We talk about pop psychology, the shame avoidance cycle, and why our brains are wired to work against us financially. The human brain isn't rational, and pretending money is just maths is exactly why so many of us can't get the outcomes we want. It's time to apply the same curiosity we bring to our relationships and our habits to our finances. Key takeaways: Money is deeply emotional — our spending is driven far more by feelings, conditioning and habit loops than by logic, no matter how "mathematical" it looks on paper The shame avoidance cycle is real: when we feel shame about our finances, we avoid them — which only makes things worse over time Understanding why you behave the way you do with money is more powerful than trying to restrict or stop the behaviour cold Social media and marketing are constantly triggering emotionally driven spending — self-awareness helps you recognise those triggers before they hit your bank account The goal isn't perfection, it's curiosity — approaching your financial behaviour as an observer, without judgement, is where real change begins See omnystudio.com/listener for privacy information.

    23 min

  2. 4 DAYS AGO

    A deep dive into the Australian Government 5% Deposit Scheme and Australian Government Help to Buy Scheme

    The Australian Government 5% Deposit Scheme and the Australian Government Help to Buy Scheme are two different pathways to homeownership for Australians – but do you know the difference between the two? If you're buying a home in the near future, these schemes may be relevant to you, and may support or shift the way you approach home buying. I've deep dived into both schemes, including the benefits, risks and considerations, and who they're best suited to, so you can feel more informed. PLUS I took your questions right from your fingertips to the top to get the answers. Highlights: The difference between the two schemes Who is best suited to each (and who isn't) Considerations when buying using a scheme, and risks to be aware of Recent changes to the schemes that open them up to more people, including people who haven't owned property in the last 10 years, or single parents buying out a former partner Case studies from people who have used the schemes and how it impacted their home ownership journey. Head to www.firsthomebuyers.gov.au to find out more and check your eligibility. This episode was created for educational purposes only, in partnership with the Australian Government. See omnystudio.com/listener for privacy information.

    39 min

  3. 4 MAY

    The Monthly Wrap April

    Trigger warning: this episode contains discussions around pregnancy and fertility. Back again with another Monthly Wrap sharing what's been going in my finances, and a look at what's going down in life, money and business. Plus, I share some personal news that I've been keeping under wraps for a while!  Mentioned in this episode: Manners London trousers*: https://go.shopmy.us/p-51197832 Recipe Tin Eats fishcakes: https://www.recipetineats.com/salmon-patties/ Thank you as always to PocketSmith for being the official sponsor of The Monthly Wrap. Head to www.pocketsmith.com/thebrokegeneration to get 50% off your first two months of PocketSmith's Standard plan. See omnystudio.com/listener for privacy information.

    48 min

  4. 27 APR

    Why shifting from an "I can't because..." mindset to an "I can because..." mindset will change your finances immediately

    A rainbow literally appeared while I was speaking to you in this episode and if that's not a sign to open your mind up to all the ways you maybe CAN do the thing your brain is telling you you can't, I don't know what is.  In this episode I take you through a simple mindset shift that'll take you from fixed, restrictive thinking to a mindset of possibility and opportunity – and you'll barely recognise your finances once you try it. See omnystudio.com/listener for privacy information.

    22 min

  5. 20 APR

    10 MORE ways to upgrade your life and feel like a baddie (without spending a fortune)

    One of your MOST LOVED eps from last year was all about upgrading your life without spending a fortune, so I'm back with more ways to do exactly that. From what you drink your morning coffee out of, to how you unwind when you're stressed, these 10 little upgrades are absolutely overflowing in lifestyle value and bang-for-buck. See omnystudio.com/listener for privacy information.

    28 min

  6. 13 APR

    How to create money rules to simplify your financial mental load

    Ever feel like your brain is constantly running a background tab called "am I spending this right?" This episode is all about quieting that noise. Money rules can help you simplify your financial decisions and allow money to be a resource in your life. Instead of relying on willpower in the moment, your 'personal policies' let you pre-decide, so your future self doesn't have to. In this episode, we break down what money rules are, why they work (hint: systems always beat willpower), and how to build your own using a simple three-part framework. See omnystudio.com/listener for privacy information.

    25 min

  7. 6 APR

    The Monthly Wrap: March

    Welcome back once again to The Monthly Wrap: what's been cracking in life, money and business over here at Broke HQ. Thanks as always to PocketSmith for sponsoring this episode. Each month I'll take you through: The monthly mood: what was the vibe of my finances last month? An overview of the month in life, money and business RECEIPTS: where my money went, using my PocketSmith dashboard for insights The money mirror: what was my transaction list reflecting back at me BOARD MEETING: business updates, projects and challenges GROUP CHAT: life updates, hacks, recipes, and hot goss Next month's focus and 3 quick hit goals to focus on Head to www.pocketsmith.com/thebrokegeneration to check out PocketSmith's foundation plan and snag yourself 2 months at 50% off. See omnystudio.com/listener for privacy information.

    34 min

  8. 31 MAR

    Don't doom spend right now – do this instead

    In this episode I'm diving into the doom spending narrative that's spreading online, including why we're tempted to do it, why it's unhelpful, and what to do instead. ORDER THE WARDROBE PROJECT! Australia/NZ: https://amzn.to/3Jatx9x  UK: https://shorturl.at/fKH5O  Non-Amazon UK: Bookshop.org  US: https://shorturl.at/9KNyb  Canada: https://shorturl.at/PgcJx  ORDER MY FIRST BOOK, GOOD WITH MONEY Australia/NZ: https://amzn.to/4aoSWbe UK: https://shorturl.at/WQsjo US: https://shorturl.at/zrmtg Where to find me Website: https://thebrokegeneration.com/Instagram: https://instagram.com/the.brokegenerationTikTok: https://www.tiktok.com/@the.brokegeneration   Sign up to The Glue: the money psychology and mindset newsletter www.thebrokegeneration.com/subscribe, where you’ll also get your free Financial Values workbook. See omnystudio.com/listener for privacy information.

    25 min
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About

Feel good finance podcast, packed with frank and honest money conversations, and practical tips to help you be better with money.

Information

  • Creator
    Emma Edwards
  • Years Active
    2021 - 2026
  • Episodes
    351
  • Rating
    Clean
  • Copyright
    © 2026 Emma Edwards
  • Show Website
    The Broke Generation

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