The Dream Biz® Podcast | Anti-Hustle Business Strategies for Creative Entrepreneurs

Christi Johnson, Compassionate Business Coach for Creative Business Owners
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Are you a creative or neurodivergent entrepreneur ready to ditch hustle culture and grow your business in a way that puts your mental health first? This podcast is for you! Join me weekly for actionable tips to grow your business at your own pace and make marketing feel fun and easy. Whether you’re redesigning your offers, refining your marketing strategies, or finding clarity in your vision, I’m here to guide you every step of the way and help you make your business unique to who you are and grow your biz without the burnout. Let's make your Dream Biz® a reality, shall we?

  1. -4 J

    193 | The Enough Business Plan: Simplifying Your Tasks When Your Energy is Low

    Feeling low energy lately? You’re not alone. In this episode, I’m sharing how I use my Enough Business Plan—the simplest, most sustainable version of my business—to keep things running smoothly even on low-energy days. I’ll walk you through how I identify my “enough” tasks, structure my business around what actually matters, and create space for rest and reflection without guilt. ✨ Tune in to hear: How I plan my year, quarter, month, and week with ease The tasks that truly move the needle in my business Why doing less can actually make your business more successful Because your business should support your energy, not steal it. 💛 Want to learn to create your enough business plan? Join me in The Dream Biz Lab!

    11 min

  2. 30 OCT.

    192 | Reclaim Joy in 10 Minutes or Less for ADHD and Creative Entrepreneurs

    f you’ve been feeling stuck, scattered, or disconnected from your business lately — this episode is for you. I'm sharing one of my favorite tools for burnout recovery and nervous system regulation: the Joy Menu. Inspired by my own healing journey, this playful and practical exercise helps you reconnect with creativity, calm, and joy in just a few minutes a day — no major reset or business overhaul required. You’ll learn how to create your own Joy Menu, filled with simple, energizing activities that help you move through stress, regulate your emotions, and reignite your spark — especially if you’re a neurodivergent or creative entrepreneur craving variety and ease. 🎧 Tune in, grab a pen, and get ready to rediscover what actually makes you feel alive in your business. 💛 Want the visuals, examples, and step-by-step guide from my Joy Menu workshop? 👉 Download it free at cjc.myflodesk.com/joy Try Mindful Drawing

    13 min

  3. 22 OCT.

    191 | Make Business Easier: How to Grow Without Hustle with Kamina James [Dream Biz Journey 6]

    Creative coach Kamina James joins me to show you how to make business easier—without the hustle. We talk building one stable income stream, selling daily in 30 minutes, setting real boundaries (no nights/weekends), and designing a portfolio career that actually supports your life. Kamina shares mindset shifts for perfectionists, starting a business in your hardest season, and why only buyers’ opinions matter. In this episode, you’ll learn: How to simplify to one clear offer and get paid A gentle daily sales routine that works Boundaries that prevent burnout (especially for ND brains) Using “fun and easy” as your strategy (zone of genius) Why a portfolio career is a financial strength Connect with Kamina: @kaminajamesJoin Create & Get Paid If this resonated, follow the show and share to your Stories—tag @christijohnsoncreative and @kaminajames so we can cheer you on. 💛 Want help figuring out how to make business easier for you? Work with Me!

    40 min

  4. 15 OCT.

    190 | How to Take a Sabbatical as a Creative Entrepreneur Without Losing Clients [Dream Biz Journey 5]

    Photographer, coach, and world traveler Mycah Bain joins me to talk about building a business around time wealth—so you can step away, live fully, and still grow sustainably. We dive into how she leads a multi–six-figure studio with a team of 10, takes 2–3 month winter sabbaticals every year, and uses systems, SOPs, and AI to create more freedom (not more hustle). In this episode, you’ll hear: What time wealth looks like in real life—and how to plan a true sabbatical The exact roles on Mycah’s team and how she creates a consistent client experience Boundaries, abundance, and saying “not now” without losing momentum Using SOPs, automation, and AI to scale sustainably Practicing time abundance and learning to be “done” for the day Navigating grief while running a values-driven business Connect with Mycah: IG: @mycahbainphoto Money Mindset Freebie: mycahbain.com/money Want to learn how to create time freedom in your business? Let's work together!

    39 min

  5. 8 OCT.

    189 | Pivoting and Building a Business You Actually Love with Lauren Cunningham [Dream Biz Journey 4]

    What if every “detour” in your business was actually preparing you for what’s next? In this episode, I’m joined by Lauren Cunningham—host of So Can I and founder of a social media agency—who shares how she’s built a business rooted in curiosity, alignment, and consistency (not hustle). We talk about the power of trusting your gut, the reality of slow and steady podcast growth, and how to make strategic pivots without feeling flaky. Lauren also shares her simple framework for reverse-engineering your goals, staying consistent without burning out, and choosing content strategies that actually fit your energy. If you’ve ever wondered how to evolve your business, find joy in your work again, or give yourself permission to grow in new directions, this episode will inspire you to do it—without fear. You’ll learn: How to pivot your business without starting over Why consistency matters more than virality How to identify what you actually want vs. what you think you “should” do Simple ways to reverse-engineer your goals and create sustainable habits What it looks like to build a business that truly fits your personality and capacity Listen to the So Can I Podcast with Lauren Build the Business of Your Dreams by Working with Christi

    45 min

  6. 1 OCT.

    188 | Slow Abundance in Business: Choosing a Kinder Path to Sustainable Growth with Praise Santos McKenna [Dream Biz® Journey 3]

    What if your business didn’t feel like a never-ending list of “shoulds”? In this inspiring Dream Biz® Journeys episode, I sit down with Praise Santos McKenna of Come Plum—brand studio leader, podcast host, and coach for women entrepreneurs—to talk about building a business with slow abundance. Praise shares her mission to inspire and resource 10,000 women, the ripple effects of confidence, and how she’s redefining success in her new season of life and motherhood. We dig into money mindset, seasons of inspiration, and what it means to get “paid to exist.” If you’ve ever wrestled with hustle culture, burnout, or the fear that slowing down will set you back, this conversation will give you permission to breathe, realign, and trust that slow abundance in business can actually take you further. ✨ Listen in for a refreshing take on business growth that feels good, sustainable, and deeply human. Get to Know Praise: ComePlum's Website and Instagram Get to Know Christi: Website and Instagram Join The Dream Biz Lab

    46 min

  7. 24 SEPT.

    187 | Work Less, Live More: Melissa Rich on Systems, Automations, & Building a Flexible Business for Creative Entrepreneurs [Dream Biz® Journey 2]

    Are you building a business that supports your life—or one that consumes it? In this episode, I sit down with systems strategist Melissa Rich of Virtually Done Systems to talk about what it really takes to create a flexible business for creative entrepreneurs. Melissa shares her journey from 17 years as a wedding photographer to building a systems and automations business designed for freedom, family, and flexibility. You’ll hear how grief reshaped her perspective, why she transitioned from long projects to VIP Weeks, and the mindset shifts that helped her release perfectionism and imposter syndrome. If you’ve ever dreamed of working from anywhere, taking random Mondays off with family, or building a business that bends around your life instead of the other way around, this conversation will encourage you to make it possible. Listen in to learn: How Melissa built systems that give her freedom to travel and be present with family Why she believes done is better than perfect (and how she lives it out) The challenges she faced in starting over and what she’d do differently Practical mindset tools she uses to stay grounded and kind to herself This is a conversation about courage, boundaries, and designing a business that works for you—not the hustle. Connect with Melissa: Website - Virtually Done Systems - Instagram @virtuallydonesystems Want support building a flexible business as a creative entrepreneur? Work with me! I help creative and neurodivergent business owners build flexible, life-giving businesses that work with their brains, their energy, & their REAL life. I offer a Membership Program, 1:1 Coaching, and a Free Toolkit!

    40 min

  8. 17 SEPT.

    186 | Using Your Neurodivergence to Your Advantage & Finding What Works for You with Molly McCauley [Dream Biz® Journey 1]

    Photographer and educator Molly McCauley joins me to kick off the Dream Biz® Journey series with a candid conversation about late-in-life ADHD diagnosis, building a career that fits your brain, and the identity work behind an aligned brand. Molly shares how self-acceptance, outsourcing, and coaching helped her move from “treading water” to doubling prices and pursuing big goals—on her terms. Late ADHD diagnosis & why so many neurodivergent creatives thrive as entrepreneurs Designing a business around variety, adrenaline, and non-traditional work settings From “idea person” to action: outsourcing implementation and getting support The brand alignment years (2016–2020): evolving visuals, voice, and positioning Ditching cookie-cutter posing for true artistry (and the confidence that follows) Pricing, positioning, and the moment Molly doubled her rates Big dreams: scaling Make Pretty, becoming a top educator, and building a values-aligned team Real talk on roadblocks: confidence, funding, systems, visibility—and choosing your channels Why you may already be living a version of your dream (and how to notice) Learn more About Molly & Make Pretty (workshops, overhauls, membership) Instagram: @makeprettyworkshop and @mollymccauley_photoWebsite: Make Pretty Workshop and Molly Mccauley Photography Get more coaching & resources for creative, neurodivergent entrepreneurs from Christi at christijohnsoncreative.com and @christijohnsoncreative If this episode resonated, follow the show, leave a rating/review, and share it with a creative friend who needs the reminder that they’re not behind—they’re building a business that works with their brain.

    48 min
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À propos

Are you a creative or neurodivergent entrepreneur ready to ditch hustle culture and grow your business in a way that puts your mental health first? This podcast is for you! Join me weekly for actionable tips to grow your business at your own pace and make marketing feel fun and easy. Whether you’re redesigning your offers, refining your marketing strategies, or finding clarity in your vision, I’m here to guide you every step of the way and help you make your business unique to who you are and grow your biz without the burnout. Let's make your Dream Biz® a reality, shall we?

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