3 Website Copywriting Changes I Made for Google Algorithm 2026

Google recently announced its 2026 algorithm updates at I/O in May 2026, and that made me stop and ask: Is my website actually built for how people are going to find me now?

And how can I incorporate this for website copywriting for my clients?

Google just fundamentally shifted how people discover businesses online. Information agents are scanning the web 24/7. Agentic booking is expanding to pull real-time pricing and availability. Conversational search is remembering context and surfacing deep-dive content. These affect how your business gets found online.

So I audited my own website against these new realities. And I made three specific changes that all business owners can make today.

In this episode, I'm walking you through the three specific website copywriting changes I made after Google's 2026 algorithm updates announced at I/O in May. These updates (information agents, agentic booking, and especially conversational search) are actively reshaping how AI finds, evaluates, and recommends service providers online. And the businesses who act on this now have a real advantage.

Let’s make sure the website you've already built is actually working for you in 2026 and beyond.

Want me to make these website copywriting changes for you so that YOU will be found through Google with its new updates? Book a call here to get started.

➡️ SHOW NOTES: Grab all the links and resources mentioned in this episode on the blog here! https://www.megankachigan.com/website-copywriting-google-algorithm-updates-2026

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Did you see Kit’s new email marketing update?! 👀

The 2026 update tells you more about who your subscribers actually are so you can personalize your email marketing. And the Kit MCP makes it so easy to update and manage your email list all from your favorite AI tool. 

Dive into these new features (and more) when you switch over to Kit.
It’s so worth it!

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