Brad Hook Podcast

Bradley Hook

The Brad Hook Podcast is a space for the curious. Each episode features deep, thoughtful conversations with scientists, academics, authors, athletes, and changemakers exploring how humans think, perform, adapt, and find meaning in a complex world. Discussions range from psychology and neuroscience to creativity, leadership, resilience, and modern wisdom — always grounded, practical, and human. Brad Hook is the author of Start With Values (Penguin Random House, 2025), founder of the Values Institute and Surfd.com, and Head of the Resilience Lab at Resilience Institute Global. His work bridges

  1. FEB 5

    Bioelectricity, Water, and Fulvic Acids: Rethinking the Foundations of Health — Dr. Elizabeth Wanek

    In this episode, Brad sits down with Dr. Wanek, a former pediatric surgeon and foundational medicine practitioner, to explore a distinctive way of thinking about human health, energy, and resilience. Drawing on her background in surgery, biochemistry, and decades of clinical experience, Dr. Wanek shares how her own health journey led her beyond conventional and functional medicine toward what she calls the foundations of life in a physical body. The conversation begins with her early years in high-intensity training and clinical practice, and the moment she discovered what she describes as “biochemical eating.” She explains how balancing calories from protein, carbohydrates, and fat transformed her own energy and appetite, and why she believes modern nutrition has shifted away from biochemistry as a science and toward rigid diet ideologies. From her perspective, nutrition is not a trend or a plan, but a physiological system governed by timing, balance, and energy demand. A central theme of the episode is inflammation as “being in flames.” Dr. Wanek describes how chronic excess — particularly excess calories and imbalanced fueling — can create constant internal heat, disrupt blood sugar regulation, and gradually drive breakdown. In contrast, she argues for “burning a low flame,” a steady and sustainable metabolic state that allows the body to recover, recycle, and regenerate rather than constantly overheat. The discussion then widens into water, energy, and electricity. Dr. Wanek shares her view that water is not simply hydration but a medium for electrical flow that supports enzyme function, cellular repair, and resilience. She explains why she believes many people are dehydrated at a cellular level and how modern water processing, while necessary for safety, may strip water of some of its dynamic properties. A significant portion of the conversation focuses on fulvic substances, complex carbon compounds formed in soil through ancient microbial processes. Dr. Wanek explains why she believes fulvic substances play a central role in redox reactions, electron transfer, and cellular energy, and how soil degradation has reduced their presence in the modern food and water supply. From her perspective, restoring these foundations supports metabolic efficiency, anti-inflammatory processes, and overall vitality. Brad and Dr. Wanek also explore popular nutrition trends, including ketogenic and low-protein diets, supplementation culture, and the pursuit of optimization. Dr. Wanek offers a critical view, suggesting that many people attempt to micromanage a system that is already dysregulated rather than repairing the underlying foundations of balance, water, enzyme function, and waste clearance. She emphasizes that supplements, in her view, can only be supportive once the core systems of the body are functioning well. Throughout the episode, the conversation moves between biochemistry, systems thinking, physiology, and metaphor, touching on soil health, metabolism, blood sugar stability, resilience, and the balance between activity and recovery. Some of the ideas discussed align with emerging and integrative perspectives, while others sit at the edges of mainstream medicine, and listeners are encouraged to approach the conversation with curiosity and discernment. To learn more about Dr. Wanek and her work, you can visit https://www.foundationalmedicine4life.com/about-dr-wanek Foundational medicine and fulvic substances: https://www.liveamanalife.com Clinical practice and articles: https://www.wanekmedical.com YouTube channel: https://www.youtube.com/channel/UCkZZ34SVFLE1we_thblSVJw

    49 min
  2. 2025-12-12

    10 Scientific Discoveries That Will Change How You See Reality — Brad Hook

    What if your brain is deciding before you do? What if you’re not seeing reality — just your best guess? What if time, memory, morality, and even your body are more flexible than you think? In this video, we explore 10 real scientific experiments that quietly rewrote how we understand the mind, perception, and reality itself. From the famous Libet experiment showing that the brain prepares actions before conscious awareness… To studies revealing that perception is predictive, memory is rewritten every time you recall it, and even plants can respond to sound… These experiments challenge the idea that you are a fully conscious, fully in-control observer of the world. This isn’t science fiction. It’s peer-reviewed neuroscience, psychology, and biology. And once you understand it, you may never see yourself — or reality — the same way again. 🧠 Experiments explored in this video: – The brain that decides before you do – Why perception is prediction, not observation – The placebo effect that works even when you know it’s fake – How a rubber hand can become “your” hand – Plants that grow toward the sound of water – Humans’ hidden magnetic sense – Trauma that passes between generations – How breath changes the experience of time – Why memories are rewritten, not replayed – How magnets can alter moral judgment If you enjoy deep, strange, and meaningful science, consider subscribing.

    12 min
  3. 2025-12-07

    Inside Avalanche Rescue: Bombs, Rescue Dogs & Ego-Free Leadership — with Caroline Elliott

    What can high-risk avalanche rescue teach us about leadership, ego and team wellbeing? In this episode, Brad sits down with Caroline Elliott — avalanche specialist, ski patroller, controlled bomber, and avalanche dog handler — to explore what happens behind the scenes in the mountains before you clip into your skis. From bombing snow slopes in the dark to reading the snowpack and trusting your gut, Caroline has spent two decades operating where mistakes can be fatal. Caroline shares how her work in avalanche control, dog handling and rescue has shaped her approach to risk management, psychological safety, bullying, and leadership in high-pressure corporate environments. She also tells the moving story of her avalanche dog Fjord, and how his legacy lives on through her children’s book Fjord’s Mountain Mission and her snow-safety education work with young people. If you care about resilient teams, humble leadership, or venturing safely into the mountains, this conversation is for you. In this episode: How Caroline fell in love with the mountains and found her way into ski patrol and rescue What it actually means to set off bombs to prevent avalanches (and why it’s essential for safety) The invisible work that keeps ski resorts safe before the lifts even open Training at the French École Nationale de Ski et d’Alpinisme and being one of the few British women to qualify The intense training path to become an avalanche dog handler and “controlled bomber” Working with her avalanche dog Fjord — reading dogs, managing your own emotions, and avoiding “protection mode” Why ego is a catalyst for disaster in the mountains and in organisations Gut instinct vs data: when to trust your intuition in high-risk situations The importance of repetition, drills, and muscle memory for crisis performance How avalanche rescue principles translate into corporate leadership, communication and psychological safety Caroline’s experience of bullying in a male-dominated rescue culture, and what real leadership looks like The story behind her children’s book “Fjord’s Mountain Mission” and why she’s passionate about snow safety education Her upcoming avalanche simulation camps and how she’s bringing mountain lessons to teams and leaders Connect with Caroline: LinkedIn: https://www.linkedin.com/in/caroline-elliott-aabb8117/ Speaking & corporate work: https://www.carolineelliott.me Snow safety education & consultancy (FjordSAR CIC): https://www.fjordsar.com Fjord’s Mountain Mission (children’s book): https://www.amazon.com/Fjords-Mountain-Mission-Safety-Avalanche/dp/1739813502

    50 min
  4. 2025-12-02

    How to Have a Great Holiday Break (Start Now, Not in January)

    Thanks for visiting! Connect with me on https://www.linkedin.com/in/bradleyhook/ or https://www.instagram.com/bradhook and don't forget to subscribe here for more videos like this.Most people hit the holidays exhausted, wired, and a little numb. We crash, sometimes get sick, finally start to feel human again… and then it’s already time to go back to work. At the same time, most New Year’s resolutions quietly fade by February, which tells us one thing: waiting for January 1st to “fix” our life is a terrible strategy.This video is about a different approach.Instead of treating the holiday break as a rescue mission, we’ll explore a handful of small, science-backed shifts you can start now so that you actually land into your break — and step into 2026 calmer, clearer, and more aligned.In this session, we’ll cover: Why stress quietly erodes immunity (and why so many people get sick as their holiday starts)A one-minute box breathing practice to begin lowering stress before you stop workingHow candlelight and stargazing one night a week can change the tone of your eveningsThe power of airplane mode mornings to reclaim the first 30 minutes of your dayThe post-it on the mirror ritual: turning a single core value into daily actionA simple weekly question — “What went well?” — that retrains your attention toward what’s workingWhy our average screen focus is now around 47 seconds, and how to trade doomscrolling for deeper comedy, documentaries, and musicThese aren’t resolutions. They’re tiny pattern disruptions—practices small enough to start today, but powerful enough to change the person who arrives at the holiday break.⸻👋 About meI’m Brad Hook, author of Start With Values and Resilience Mastery, a speaker, and Head of the Resilience Lab at the Resilience Institute. I’ve spent the past two decades at the intersection of performance, wellbeing, and technology, helping people and organisations burn bright rather than burn out.⸻📌 If this video helped you Hit subscribe for more tools on personal growth, values, and high-quality livingShare this with someone who deserves a genuinely restorative break this yearComment with the one tiny disruption you’re going to start this week

    11 min
  5. 2025-11-19

    The Best Well-being Frameworks Explained: PERMA, SPIRE, Flow, Māori Wisdom & More

    What does it mean to live well? Across psychology, indigenous wisdom, leadership research, and well-being science, dozens of frameworks attempt to answer that question. In this episode, Brad Hook (https://bradleyhook.com) explores the world’s most influential models — what they mean, why they matter, and how they can help us understand our own lives more clearly. You’ll learn the core ideas behind: • PERMA • SPIRE • Te Whare Tapa Whā • Ryff’s Psychological Well-being • Gallup’s Five Elements • Maslow’s Hierarchy • Flow and Peak States • McKinsey’s Holistic Model • The Eight Dimensions of Well-being • Life by Design • The Resilience Institute’s Spiral • The Dimensions of Performance & Centropy Rather than giving rigid steps or checklists, this episode shows how the principles behind these models can orient your daily choices, habits, and leadership. Each model offers a different angle: meaning (PERMA), balance (Te Whare Tapa Whā), autonomy (Ryff), relationships (Gallup), or flow (Csikszentmihalyi). Choose the one that resonates with your season of life and use it as a mirror for reflection. Most models agree: flourishing is multi-dimensional. Awareness is the first application. Rather than trying to improve all domains, make one shift: deepen a relationship improve sleep reconnect with meaning create one regenerative habit add recovery between stress cycles

    12 min
  6. 2025-11-14

    Insight: What Is Interoception? The Hidden Sense That Helps You Navigate Stress and Build Calm

    What is interoception — and why is it one of the most important skills for emotional regulation and resilience?Interoception is your body’s hidden sense: the ability to feel your heartbeat, breath, gut, tension, and internal shifts. It’s the quiet language of your inner world, and most of us have forgotten how to hear it.In this Learnfulness episode, Brad Hook explores the neuroscience of interoception and shows how strengthening this inner sense helps you navigate stress with greater clarity and calm. Interoception doesn’t remove stress — it helps you notice it earlier, regulate it more effectively, and respond with awareness instead of overwhelm.You’ll learn: • What interoception is and how it works • How the insula cortex links body signals to emotional awareness • Why stress disrupts inner listening • How interoceptive awareness improves self-regulation • Practical ways to train this sense through breathing, movement, and mindful attentionWhen you reconnect to your internal signals, you gain a clearer, more grounded experience of yourself — one that supports focus, well-being, and emotional intelligence in everyday life.⸻Connect with Brad HookInstagram: https://www.instagram.com/bradhook/LinkedIn: https://www.linkedin.com/in/bradleyhook/Meet Brad: https://bradleyhook.com/Discover Your Core Values (Free Assessment)https://app.values.institute/

    6 min

About

The Brad Hook Podcast is a space for the curious. Each episode features deep, thoughtful conversations with scientists, academics, authors, athletes, and changemakers exploring how humans think, perform, adapt, and find meaning in a complex world. Discussions range from psychology and neuroscience to creativity, leadership, resilience, and modern wisdom — always grounded, practical, and human. Brad Hook is the author of Start With Values (Penguin Random House, 2025), founder of the Values Institute and Surfd.com, and Head of the Resilience Lab at Resilience Institute Global. His work bridges