Deep Dive

Coldwater Communications
  • 5.0 (9)
  • MARKETING
  • UPDATED WEEKLY

Public Relations is both complicated and misunderstood, so we're cutting through the surface to clear a few things up. Welcome to Deep Dive - real talk about the reality of public relations from the people who live it. From fears of cancel culture to PR pitfalls to the sliding scale of ethics, you'll hear candid conversations with proven leaders on topics that go far beyond superficial clickbait.

  1. 2023-05-04

    Ask Us Anything

    Every week, Coldwater Communications receives numerous questions from prospective clients, people considering a career in PR, or those simply curious about the industry. In the final episode of the season, multiple members of Coldwater's diverse team answer ten of those questions, providing more clarity on how Coldwater negotiates the vast field of public relations while also revealing some of the personalities of these PR professionals. AboutColdwater Communications is a refreshingly unique public relations agency helping you navigate the constantly evolving media landscape that increasingly defines our world. Female-founded and led, we are an integrated communications collective specializing in media and public relations, brand strategy, corporate communications and thought leadership. Founded on the core principle that public relations should be used as a tool for good and a driver of social change, we thrive on helping clients meet complex challenges in the areas of social, economic and environmental justice.

    26 min

  2. 2023-05-01

    Preview: Ask Us Anything

    On the next episode of Deep Dive, Ask us anything. Every week, Coldwater Communications receives numerous questions from prospective clients, people considering a career in PR, or those simply curious about the industry. In the final episode of the season, multiple members of Coldwater's diverse team answer ten of those questions, providing more clarity on how Coldwater negotiates the vast field of public relations while also revealing some of the personalities of these PR professionals. AboutColdwater Communications is a refreshingly unique public relations agency helping you navigate the constantly evolving media landscape that increasingly defines our world. Female-founded and led, we are an integrated communications collective specializing in media and public relations, brand strategy, corporate communications and thought leadership. Founded on the core principle that public relations should be used as a tool for good and a driver of social change, we thrive on helping clients meet complex challenges in the areas of social, economic and environmental justice.

    1 min

  3. 2023-03-22

    Crisis Averted

    Crisis Averted; Nothing sets off alarm bells in PR like the term "crisis" does. Whether the crisis is personal, corporate or organizational, there's always a strategy to navigate the best path forward. Crisis Consultant Betsy Cooper shares her experience and expertise with Coldwater Communications Founder, Theodora Jean, in a conversation about crisis confrontation and prevention. AboutColdwater Communications is a refreshingly unique public relations agency helping you navigate the constantly evolving media landscape that increasingly defines our world. Female-founded and led, we are an integrated communications collective specializing in media and public relations, brand strategy, corporate communications and thought leadership. Founded on the core principle that public relations should be used as a tool for good and a driver of social change, we thrive on helping clients meet complex challenges in the areas of social, economic and environmental justice.

    28 min

  4. 2023-03-20

    Preview: Crisis Averted

    On the next episode of Deep Dive: Crisis Averted; Nothing sets off alarm bells in PR like the term "crisis" does. Whether the crisis is personal, corporate or organizational, there's always a strategy to navigate the best path forward. Crisis Consultant Betsy Cooper shares her experience and expertise with Coldwater Communications Founder, Theodora Jean, in a conversation about crisis confrontation and prevention. AboutColdwater Communications is a refreshingly unique public relations agency helping you navigate the constantly evolving media landscape that increasingly defines our world. Female-founded and led, we are an integrated communications collective specializing in media and public relations, brand strategy, corporate communications and thought leadership. Founded on the core principle that public relations should be used as a tool for good and a driver of social change, we thrive on helping clients meet complex challenges in the areas of social, economic and environmental justice.

    1 min

  5. 2023-02-15

    AI in PR: Constructive or Disruptive?

    AI in PR: Constructive or Disruptive? Artificial Intelligence is changing the game for everyone. From virtual assistants to targeted advertising to programming that creates realistic faces in seconds, AI impacts our world every day. But as this technology expands its scope and improves efficiency, is it also threatening our livelihoods? Go inside the matrix with Liv Hung, a Strategic PR Consultant for Coldwater Communications, and Coldwater’s Founder, Theodora Jean, as they explore the future of AI in public relations. AboutColdwater Communications is a refreshingly unique public relations agency helping you navigate the constantly evolving media landscape that increasingly defines our world. Female-founded and led, we are an integrated communications collective specializing in media and public relations, brand strategy, corporate communications and thought leadership. Founded on the core principle that public relations should be used as a tool for good and a driver of social change, we thrive on helping clients meet complex challenges in the areas of social, economic and environmental justice.

    19 min

  6. 2023-02-14

    Preview: AI in PR: Constructive or Disruptive?

    Join us for our next episode of Deep Dive: AI in PR: Constructive or Disruptive? Artificial Intelligence is changing the game for everyone. From virtual assistants to targeted advertising to programming that creates realistic faces in seconds, AI impacts our world every day. But as this technology expands its scope and improves efficiency, is it also threatening our livelihoods? Go inside the matrix with Liv Hung, a Strategic PR Consultant for Coldwater Communications, and Coldwater’s Founder, Theodora Jean, as they explore the future of AI in public relations. AboutColdwater Communications is a refreshingly unique public relations agency helping you navigate the constantly evolving media landscape that increasingly defines our world. Female-founded and led, we are an integrated communications collective specializing in media and public relations, brand strategy, corporate communications and thought leadership. Founded on the core principle that public relations should be used as a tool for good and a driver of social change, we thrive on helping clients meet complex challenges in the areas of social, economic and environmental justice.

    1 min

  7. 2022-12-21

    Justice, Equity, Diversity, Inclusion: More than Words

    Justice, equity, diversity and inclusion have always been of utmost importance; however, these issues have gained significant traction over the last few years. So how should a company approach allyship and their work towards advancing justice, equity, diversity and inclusion? Matthew Tsang, co-founder of AndHumanity, a justice, equity, diversity and inclusion focused marketing agency; Gabrielle Brisebois, Coldwater Communications’ social media consultant; and Nela Gojevic, Coldwater’s Director of Accounts and Business Development answer that question and many more in this important episode. AboutColdwater Communications is a refreshingly unique public relations agency helping you navigate the constantly evolving media landscape that increasingly defines our world. Female-founded and led, we are an integrated communications collective specializing in media and public relations, brand strategy, corporate communications and thought-leadership. Founded on the core principle that public relations should be used as a tool for good and a driver of social change, we thrive on helping clients meet complex challenges in the areas of social, economic and environmental justice.

    43 min

  8. 2022-12-19

    Preview: Justice, Equity, Diversity, Inclusion: More than Words

    On our next episode: Justice, equity, diversity and inclusion have always been of utmost importance; however, these issues have gained significant traction over the last few years. So how should a company approach allyship and their work towards advancing justice, equity, diversity and inclusion? Matthew Tsang, co-founder of AndHumanity, a justice, equity, diversity and inclusion focused marketing agency; Gabrielle Brisebois, Coldwater Communications’ social media consultant; and Nela Gojevic, Coldwater’s Director of Accounts and Business Development answer that question and many more in this important episode. AboutColdwater Communications is a refreshingly unique public relations agency helping you navigate the constantly evolving media landscape that increasingly defines our world. Female-founded and led, we are an integrated communications collective specializing in media and public relations, brand strategy, corporate communications and thought-leadership. Founded on the core principle that public relations should be used as a tool for good and a driver of social change, we thrive on helping clients meet complex challenges in the areas of social, economic and environmental justice.

    2 min
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Trailers

5
out of 5
9 Ratings

About

Public Relations is both complicated and misunderstood, so we're cutting through the surface to clear a few things up. Welcome to Deep Dive - real talk about the reality of public relations from the people who live it. From fears of cancel culture to PR pitfalls to the sliding scale of ethics, you'll hear candid conversations with proven leaders on topics that go far beyond superficial clickbait.

Information

  • Creator
    Coldwater Communications
  • Years Active
    2022 - 2023
  • Episodes
    20
  • Rating
    Clean
  • Copyright
    © Coldwater Communications
  • Show Website
    Deep Dive