Female Founder World

Female Founder World
  • 5.0 (10)
  • Entrepreneurship
  • Updated Weekly

Learn how to start and scale-up a business directly from real-world entrepreneurs as host Jasmine Garnsworthy draws out the most actionable and helpful advice and stories. Through solo episodes and interviews, you'll walk away with resources and actionable steps to implement in your own business today.

  1. Inside Capsule Wardrobe's Climb to $1 Million

    6 hrs ago

    Inside Capsule Wardrobe's Climb to $1 Million

    Ash Raso, founder of Capsule Wardrobe, is on the show with Jasmine this week! Ash quit her job to start a fashion brand and went into entrepreneurship with one clear strategy: Build an audience intentionally around the concept of creating a capsule wardrobe, and then launch a fashion brand directly to them. Her launch hit six figures, and now the business has just crossed $1 million revenue. In this episode Ash walks us through her strategy to build this brand brick by brick. Thank you to Omnisend for making this episode of Female Founder World possible. Use the code FFW50 for 50% off at omnisend.com/femalefounderworld Learn more about your ad choices. Visit megaphone.fm/adchoices

    34 min

  2. 5d ago

    Business Advice That Changed Our Lives

    Jasmine and Paige are back for your weekly group chat show by Female Founder World, Natalie is off Euro summering in Portugal, so it's just the two of us this week. First, we're talking about Loonen Water, the viral glass-bottle water brand that launched just six months ago, raised $6 million, and has Dua Lipa and Tinx obsessed. It got us asking the question: Is the microplastics conversation creating the next big consumer shift across every category? Then, we're doing something a little different: we're sharing the best business advice we've collected from years of building businesses, interviewing over 1,000 founders, and working with some incredible mentors. With advice from the founder of Smart Sweets to our shared business coach Barbara, we get into the gems that have actually changed the way we operate. Thank you to Omnisend for making this show possible! Try Omnisend with the code FFW50 and get 50% off. Jasmine and Paige spoke about Dr. Barbara Levin, our leadership advisor, on the show. Here's where you can find her: www.beboldgroup.co Learn more about your ad choices. Visit megaphone.fm/adchoices

    38 min

  3. May 27

    The Feed Is Fake, Dot Cakes, and Bobbi Brown’s Blueprint

    Jasmine, Natalie and Paige are back for your weekly group chat show by Female Founder World. This week, the dot cake has broken the internet, but is it really just a cupcake with sprinkles, or does it say something bigger about the state of influencer marketing in 2026? We dig into why this $12 treat out of a tiny Long Island bakery has everyone obsessed. Then, a wild Vulture investigation reveals up to 90% of what surfaces in your feed may be the result of coordinated stealth marketing campaigns, so what does this mean for us as both consumers and founder? And finally, Bobbi Brown's Jones Road Beauty is doing $200 million in revenue and has turned down Sephora, repeatedly. We unpack what that means for founders and why we might need to rethink the big retail dream. Thank you to Omnisend for making this show possible! Try Omnisend with the code FFW50 and get 50% off. Jasmine referenced some research in the show about women and sports. Here's the link to learn more: https://www.wearethecollective.com/her-love-of-the-game Learn more about your ad choices. Visit megaphone.fm/adchoices

    41 min

  4. May 21

    The New PR Launch Playbook, Shein x Everlane And Team FFW's Smart Swaps

    Jasmine, Natalie and Paige are back to debrief about the business and brand news we're talking about in our group chats this week. Starting with Shein and Everlane: Chinese e-commerce giant Shein is acquiring US apparel retailer Everlane from majority owner L Catterton. The transaction values Everlane at approximately $100 million, a steep discount to the valuations it commanded during the height of the e-commerce boom. This story broke on Sunday and within hours the internet had fully convicted Everlane. The comments. The substack takes. The Insta stories from people saying they always knew. But before we pile on, we want to actually understand what happened here, because the reaction to this story is almost as interesting as the story itself. And there are some people who worked inside this company who have a very different perspective on what this sale actually means. Learn more about your ad choices. Visit megaphone.fm/adchoices

    40 min

  5. May 20

    How Barefaced Uses Educational Content To Build A Nine-Figure Beauty Brand - ft Jordan Harper

    Jordan Harper's on the show this week with Jasmine. She's the founder of Barefaced, a nine-figure beauty brand that simplifies skincare. We're getting the full breakdown of her social strategy in this podcast and how she uses educational content to build awareness and make sales. Thank you to Omnisend for making the show possible! Make a smart swap and migrate your email and SMS marketing to Omnisend. Use the cofe FFW50 for 50% off. Check out Jordan's brand at barefaced.com Learn more about your ad choices. Visit megaphone.fm/adchoices

    42 min

  6. May 14

    Clipping As The New Marketing Playbook, AI's Girlboss Rebrand and This Week's Smart Swaps

    Jasmine, Natalie and Paige are back for your weekly group chat show by Female Founder World. In the last few weeks, some of the biggest names in the women's media and business space have been telling women the same thing: get on AI or get left behind. Reese Witherspoon, Mel Robbins, Sheryl Sandberg, and others have all weighed in, and the internet has had very strong feelings about it. But underneath the noise there's actually a really important conversation for founders. We get into this on the show. Thank you to Omnisend for making this show possible. Use the code FFW50 for 50% off when you subscribe to Omnisend. Learn more about your ad choices. Visit megaphone.fm/adchoices

    39 min
  7. The Beauty Category Nobody Took Seriously Just Produced a Sellout Hit: Inside 4AM's Target Launch and $4M Fundraise With Jade Beguelin

    May 12

    The Beauty Category Nobody Took Seriously Just Produced a Sellout Hit: Inside 4AM's Target Launch and $4M Fundraise With Jade Beguelin

    4AM founder Jade Beguelin is on the show letting us in on the beauty news everyone's talking about: her brand's $4 million fundraise, launch into Target, and the sell-out success of the brand's Clean Sheets makeup wipes. After years of bootstrapping, building an audience on TikTok, and tinkering with their product offering, 4AM just found product-market fit in a massive way. Their Clean Sheets wipes have sold out four production runs and grown the business more than 4x year over year. But here's the thing: every dermatologist, skin influencer, and makeup expert will tell you to skip the face wipe. And yet makeup wipes are a top 10 best seller on Amazon. Customers were buying them anyway, ignoring the advice, because sometimes convenience wins. Jade and her co-founder Sabrina saw that gap between what experts recommend and what people actually do, and decided to just make makeup wipes that were better. This premise worked much better than trying to compete on another serum in a crowded category full of innovation. Until now, 4AM was funded entirely by the founders' savings and a handful of $5K–$10K angel checks. The brand launched in 2021 with two serums and a simple mission: products for lazy routines and late nights. It wasn't until they reimagined the face wipe with Clean Sheets in 2025 that everything clicked — a product that's genuinely effective, built for the way people already live, and made for the kind of video content that stops a scroll. Thank you to our sponsor Omnisend for making the show possible. Head to Omnisend.com and use code FFW50 for 50% off our favorite email and SMS marketing platform. Learn more about your ad choices. Visit megaphone.fm/adchoices

    43 min

  8. May 7

    What Ulta Beauty World Teaches Us About the New Era of Experiential Marketing

    Jasmine, Natalie and Paige are back to debrief on the business and brand news we're thinking about this week. First, Claire's is back, so we need to talk about who is behind the comeback and what their playbook is. Plus Meta just overtook Google in advertising for the first time ever, and we're breaking down exactly what that means for where you should be putting your dollars. And finally, Ulta Beauty World. We're talking about why this event has become the Super Bowl of beauty and what brands, at every size,can learn from it. Thank you to Omnisend for making this show possible! Try Omnisend with the code FFW50 and get 50% off. Learn more about your ad choices. Visit megaphone.fm/adchoices

    33 min
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5
out of 5
10 Ratings

About

Learn how to start and scale-up a business directly from real-world entrepreneurs as host Jasmine Garnsworthy draws out the most actionable and helpful advice and stories. Through solo episodes and interviews, you'll walk away with resources and actionable steps to implement in your own business today.

Information

  • Creator
    Female Founder World
  • Years Active
    2021 - 2026
  • Episodes
    285
  • Rating
    Clean
  • Show Website
    Female Founder World

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