Chief Rob Ramirez returns to the show to talk about one of the most unique opportunities in modern firefighting: helping build a brand-new fire department from the ground up. He shares stories of leadership, culture, training, and staying sharp after leaving the fire truck. Segment Breakdown & Timestamps [0:00 – 0:07] Intro & Career LeapRob returns to the podcast, recounting his jump from 20+ years in operations to a command role in a new department. [0:07 – 0:14] Why Start Now? The Motivation Behind the MoveRob explains the rare opportunity to help shape something from scratch and how it aligned with his career goals. [0:14 – 0:21] Starting from Zero: Gear, Trucks, and PoliciesDetails about acquiring vehicles, setting SOPs, navigating town bureaucracy, and learning fast. [0:21 – 0:28] Building the Team: Hiring & Leadership PhilosophyRob outlines their recruitment strategy, training plans, and what type of people they’re looking for. [0:28 – 0:35] Laying the Training FoundationWhy training won’t be optional. Rob discusses shift-based training, officer development, and ongoing standards. [0:35 – 0:42] The Isolation of LeadershipWhat it feels like to be out of the action, staying connected to fireground competency, and the temptation to slip into admin-only thinking. [0:42 – 0:49] How Culture is Built: People, Trust, and AccountabilityThe role of informal leaders, gatekeepers of culture, and using character-first hiring to prevent future problems. [0:49 – 0:56] Handling Mistakes & Measuring GrowthAfter-action reviews, creating safe learning environments, and how Rob approaches performance evaluation. [0:56 – 1:03] Search Urgency, Real-World Fire Talk & Caring About the JobRob and the host dissect a recent fireground situation involving victim removal, and what it reveals about urgency and culture. [1:03 – 1:11] Mentorship, Mastery, and Long-Term VisionMentorship models, when to promote, and how the right people and structure create long-term excellence. Key Moments “You can’t read your own label from inside the jar.” Rob’s final fire call as a captain, ending with gratitude and fireground clarity. The skunk-in-the-parking-lot moment—and what it teaches about perspective. “Our people are our greatest ambassadors.” Resources & Mentions: https://www.instagram.com/robramirez1075_official/?hl=enhttps://www.jupiter.fl.us/firerescue Guest Info: Chief Rob Ramirez Division Chief of Training, Jupiter Fire Rescue Founder of Mayday Mindset National fire instructor and speaker