30 episodes

How Agencies Thrive is dedicated to helping forward-thinking, digitally savvy, lean-and-mean marketers win in the rapidly evolving digital landscape.

Learn more at www.stackadapt.com.

How Agencies Thrive StackAdapt

    • Business
    • 5.0 • 58 Ratings

How Agencies Thrive is dedicated to helping forward-thinking, digitally savvy, lean-and-mean marketers win in the rapidly evolving digital landscape.

Learn more at www.stackadapt.com.

    S2 Bonus Episode 02 | Using Marketing Data to Impact Your Campaigns

    S2 Bonus Episode 02 | Using Marketing Data to Impact Your Campaigns

    In this bonus episode of How Agencies Thrive, Matt Evered, Education and Development Manager at StackAdapt leads a discussion about marketing data with Alex Billington from Funnel and Mark Shannon from StackAdapt.

    • 18 min
    S2 Bonus Episode 01 | How to Escape the Walled Gardens

    S2 Bonus Episode 01 | How to Escape the Walled Gardens

    How Agencies Thrive is back with bonus episodes before Season 3 takes off in full swing! Join Matt Evered as he chats with Shiv Gupta from U of Digital, to unpack the shift in advertising beyond the walled gardens, and how agencies can best leverage programmatic in their upcoming digital campaigns.

    • 15 min
    S2 E12 | The Power of Programmatic for Political Ads

    S2 E12 | The Power of Programmatic for Political Ads

    Learn how political advertising is evolving, and how programmatic technology is helping agencies run political campaigns that thrive. We’re joined by Ryan Horn from Bullhorn Communications and Katrina Moore from StackAdapt to discuss.

    • 38 min
    S2 E11 | Certified Strategies for Higher Education Marketing

    S2 E11 | Certified Strategies for Higher Education Marketing

    Learn how education marketers have adopted new strategies to stay relevant and competitive in a rapidly changing climate for higher education institutions. We’re joined by Alison Baumann from TCS Education System, and Ben Masters from StackAdapt to discuss.

    • 53 min
    S2 E10 | Leveraging Programmatic for a Vertical Marketing Strategy

    S2 E10 | Leveraging Programmatic for a Vertical Marketing Strategy

    In this episode, we’re joined by Maz Tannir and Anup Patel from the Canadian agency, WS, to discuss innovative ways that programmatic advertising technology can be used for niche verticals and showcase best practices for campaign performance.

    • 34 min
    S2 E9 | Driving Performance With Contextual Advertising

    S2 E9 | Driving Performance With Contextual Advertising

    We’re joined by Yang Han, Vitaly Pecherskiy, and Ned Dimitrov from StackAdapt to explore the future of contextual advertising. They discuss current contextual advertising technology, industry trends to look out for in 2022, and the bright future of contextual advertising in the programmatic landscape.

    • 44 min

Customer Reviews

5.0 out of 5
58 Ratings

58 Ratings

nelsonana85 ,

How is that even possible?

The guest list for this podcast is insane! I’m not so familiar with digital and programmatic advertising and this podcast has been really helpful!

JMcc1991 ,

Great podcast

This is a great podcast for anybody in programmatic advertising, or anybody who just wants to learn more about it. I like how many different industries are covered to give a well-rounded overview.

Erin_Eliz ,

Must listen for digital marketers

This show is a must listen for anyone who is in digital marketing. Every episode features a great guest and is packed with helpful insights and takeaways. Love that season 2 has already touched on how the digital landscape has evolved since 2020.

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