Cole Gordon Podcast

Cole Gordon
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Listen to me interview 8, 9 and 10-figure founders to break down today's most cutting edge marketing, sales, and operations tactics you can use to scale your business.

Episodes

  1. How This Ex-NFL Player Built a $50M Fitness Company (Feat. John Madsen)

    5D AGO

    How This Ex-NFL Player Built a $50M Fitness Company (Feat. John Madsen)

    Want to scale your business in our 8-figure boardroom mastermind? Click here 👇 https://bit.ly/8FigureBoardroom Want me to staff & train your sales team? Click here 👉 https://bit.ly/WorkWithClosersio

    1h 16m

  2. APR 22

    If You Don't Understand Economics, You Don't Understand Business

    Want to scale your business in our 8-figure boardroom mastermind? Click here 👇 https://bit.ly/8FigureBoardroom Want me to staff & train your sales team? Click here 👉 https://bit.ly/WorkWithClosersio

    38 min

  3. APR 22

    Dean Graziosi: Everything He’s Learned After $2 Billion In Revenue

    Join Dean's Free AI Advantage Summit: https://aiadvantagesummit.com/rsvp-nowWant to scale your business in our 8-figure boardroom mastermind? Click here 👇 https://bit.ly/8FigureBoardroom Want me to staff & train your sales team? Click here 👉 https://bit.ly/WorkWithClosersio (0:00) The Power of AI(0:27) The Difference Between a Campaign and a Company(5:56) Scaling from Sales-Driven to Leadership-Driven(13:47) Pivoting Messaging During Economic Shifts(20:16) How to Reinvent Yourself or Business(26:38) Lessons Learned Working w/ Tony Robbins(33:16) Building a Powerful Network(36:44) The 6-Step Framework for Life-Long Costumers(42:30) Implementing AI Within Your Team(45:46) Dean’s AI Advantage Summit

    48 min
  4. How We Went From $0 to 8-Figures in 8 Months With Bryan Ostermiller

    APR 22

    How We Went From $0 to 8-Figures in 8 Months With Bryan Ostermiller

    Want to scale your business in our 8-figure boardroom mastermind? Click here 👇 https://bit.ly/8FigureBoardroom Want me to staff & train your sales team? Click here 👉 https://bit.ly/WorkWithClosersio 0:00 Scaling 8-figure sales teams0:42 How we launched an 8-figure business in 8 months2:11 Selling in 2021 vs. 20246:38 Scaling quickly vs. slowly and team debt8:07 Building a leadership culture and team loyalty11:58 Coaching to alleviate performance blind spots22:51 Defining transactional vs. relational sales25:09 Ramp process and assessing feedback loops47:23 Addressing prospects' past trauma and hesitations50:39 Handling the "let me talk to my spouse" objection56:04 Handling price and competitive objections1:08:07 Handling method/past failure objections1:11:50 Supportive vs. direct objection handling styles1:15:00 Turning nerves into a decision-making tool1:21:36 Showing genuine belief in your prospect1:30:57 The financial objection framework1:44:04 Leading with fun and culture

    1h 45m

  5. APR 22

    $250M of Sales Experience in 2 Hours With Matt Ryder

    Want to scale your business in our 8-figure boardroom mastermind? Click here 👇 https://bit.ly/8FigureBoardroom Want me to staff & train your sales team? Click here 👉 https://bit.ly/WorkWithClosersio $250M of Sales Experience (0:00)The Original Sales Training Process (0:24)Psychology of the "Bro Close" (5:55)Fixing Outbound Setter Openers (12:09)Psychological Hacks for Setters (14:21)Objection Handling and Removing Resistance (22:14)Archetypes of Rockstar Salespeople (26:06)Brute Force Referral Systems (31:18)The World of Info Industry Competition (44:51)Developing a Sales Team and Stacking Habits (52:32)Aggressive Lead Management Tactics (55:35)Sales and Fulfillment Creativity (58:21)AI in Sales Enablement and Management (1:22:32)Transitioning from Sales to Software (SaaS) (1:34:15)Scaling a Software Company Organically (1:43:38)Selling High-Ticket Coaching vs. Software (1:50:24)

    1h 59m

  6. MAR 10

    How Dan Koe Gained 5.4M Followers In 2 Hours/Day

    Want to scale your business in our 8-figure boardroom mastermind? Click here 👇 https://bit.ly/8FigureBoardroom Want me to staff & train your sales team? Click here 👉 https://bit.ly/WorkWithClosersio

    51 min

  7. MAR 9

    After $100M+ in Business, I Wish I Knew These Lessons Sooner

    Want to scale your business in our 8-figure boardroom mastermind? Click here 👇 https://bit.ly/8FigureBoardroom

    42 min

  8. MAR 9

    Business Lessons From a Combined $231,000,000+ (w/ Ryan Clogg)

    Want to scale your business in our 8-figure boardroom mastermind? Click here 👇 https://bit.ly/8FigureBoardroom

    2 hr

  9. MAR 9

    The Reality of Building a $100M Business in 2026 (w/ Ravi Abuvala)

    Want to scale your business in our 8-figure boardroom mastermind? Click here 👇 https://bit.ly/8FigureBoardroom

    1h 35m

  10. MAR 9

    I Made $31 Million This Year... Here’s What I Learned

    Want to scale your business in our 8-figure boardroom mastermind? Click here 👇 https://bit.ly/8FigureBoardroom

    25 min

  11. MAR 9

    85 Minutes of Sales Training That Will Make You Rich

    Want to scale your business in our 8-figure boardroom mastermind? Click here 👇 https://bit.ly/8FigureBoardroom

    1h 25m
  • 11 Episodes

About

Listen to me interview 8, 9 and 10-figure founders to break down today's most cutting edge marketing, sales, and operations tactics you can use to scale your business.

Information

  • Creator
    Cole Gordon
  • Years Active
    2K
  • Episodes
    11
  • Rating
    Explicit
  • Copyright
    © 2026 Cole Gordon

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