Unsolicited Advice with Denise Laframboise

Denise Laframboise
  • 0.0 (0)
  • Careers
  • Updated Weekly

Join me as I kick off my YouTube and podcast journey to share insights from my life as a wife, mom, mortgage broker, and COO. My goal? To bring you candid advice, real-life experiences, and a little inspiration along the way. So, let's get started—thanks for being here, and I can't wait to share this journey with you!

  1. EP 62: Be Trendproof

    May 25

    EP 62: Be Trendproof

    something to be addedIn this episode of Unsolicited Advice, Denise Laframboise dives into one of the biggest traps entrepreneurs and mortgage professionals face: shiny object syndrome.  From flashy marketing tools to trending strategies, Denise explains why constantly chasing the next big thing can actually pull you away from the foundational habits that truly grow a business. Inspired by a powerful lesson from Arnold Schwarzenegger, this episode explores the importance of discipline, consistency, trust, and showing up repeatedly over time. Denise shares practical insight into what really builds long-term success in the mortgage industry — whether that’s networking, phone calls, social media, email marketing, or community involvement — and why sustainable consistency will always outperform shortcuts and trends. This episode is a reminder that great businesses aren’t built overnight. They’re built rep after rep, conversation after conversation, and year after year. 🔑 Key Takeaways What “shiny object syndrome” looks like in businessWhy chasing trends can hurt long-term growthThe importance of consistency in sales and entrepreneurshipHow trust is built through reliability and repetitionWhy there’s no “perfect” marketing strategyThe value of choosing sustainable lead generation methodsLessons entrepreneurs can learn from Arnold SchwarzeneggerWhy discipline matters more than shortcutsBuilding a rock-solid business foundation over timeHow consistency creates trust with clients and referral partnersWhy showing up regularly matters more than perfection 🔍 SEO Keywords Primary SEO Keywords shiny object syndrome, consistency in business, mortgage broker marketing, entrepreneur mindset, business growth strategies

    6 min
  2. EP 61: Next Level AI In Your Business with Cheryl Sanguinetti

    Mar 19

    EP 61: Next Level AI In Your Business with Cheryl Sanguinetti

    In this episode, Denise sits down with Cheryl Sanguinetti to break down how mortgage brokers can actually use AI to grow their business—without losing authenticity. They dive into the difference between generic AI content and building tools that truly reflect your voice, your clients, and your brand. From cutting marketing costs in half to saving hours of time each week, this conversation shows how AI can help you move faster, stand out online, and attract the right clients. You’ll also learn how to create content that converts, build systems that remove you as the bottleneck, and use AI across your entire business—from marketing to sales to leadership. If you’re a broker or entrepreneur trying to keep up in a fast-moving digital world, this episode is packed with practical insights you can use immediately. #AIMortgageMarketing,#BrokerGrowthBlueprint,#AuthenticAIContent,#MortgageMarketingTips,#AIBusinessSystems,#ContentThatConverts,#ScaleWithAI,#EntrepreneurGrowthHub,#DigitalBrokerStrategy,#SmartMarketingSystems

    34 min
  3. EP 60: Don't Compare Your Chapter 2 To Someone Else's Chapter 11

    Jan 26

    EP 60: Don't Compare Your Chapter 2 To Someone Else's Chapter 11

    EP 60: Don't Compare Your Chapter 2 To Someone Else's Chapter 11 Comparison is something we all struggle with—but what if it didn't have to be a bad thing? In this episode of Unsolicited Advice, Denise reflects on the idea of the "comparison monster," inspired by Our Monsters and How to Tame Them by Kevin Hart. She explores how comparing ourselves to others can either drain our confidence or become a powerful source of motivation—depending on how we choose to use it. From comparing your early career to someone else's long-established success, to questioning why another professional won a deal you wanted, Denise breaks down why comparison often feels discouraging—and how to flip it into inspiration instead. Drawing from her own experience and coaching mortgage agents, she reminds us that most people are comparing their "chapter two" to someone else's "chapter eleven." This episode is an encouraging reminder that success leaves clues—and when used intentionally, comparison can help guide growth, not sabotage it. Episode Highlights What the "comparison monster" is and why it shows up so often Why comparing your beginning to someone else's middle is unfair Turning jealousy into curiosity and motivation Learning from people who've built long, happy, successful careers Using others' success as proof of what's possible—not a judgment Main Takeaways Comparison isn't the problem—how you use it is Everyone's business is at a different stage, and that matters Other people's success can be a roadmap instead of a setback Inspiration fuels growth far better than jealousy When comparison becomes intentional, it becomes empowering SEO-Friendly Keywords comparison mindset, personal growth podcast, self-development, mortgage industry coaching, entrepreneurial mindset, career growth, overcoming comparison, motivation and inspiration, leadership development, business mindset, success habits, confidence building

    5 min
  4. EP 59: How To Write A Book To Position Yourself As An Expert

    Jan 19

    EP 59: How To Write A Book To Position Yourself As An Expert

    EP 59: How To Write A Book To Position Yourself As An Expert What if sharing your story—and your expertise—could transform your business? In this episode of Unsolicited Advice, we explore how an unexpected opportunity to contribute to a collaborative book became a game-changing marketing strategy. From a career transition into the mortgage industry to co-authoring books that reached Amazon bestseller status, this conversation highlights how collaboration, storytelling, and value-driven content can attract the right clients with less effort and lower marketing costs. You'll hear how creating The Entrepreneur's Toolkit helped clearly define a niche, position the speaker as an expert for self-employed clients, and generate meaningful word-of-mouth referrals—all while genuinely helping people feel more informed and confident. This episode is packed with inspiration and practical ideas you can apply immediately, whether you're in mortgages, real estate, or any service-based business. Episode Highlights How a collaborative book led to an unexpected boost in credibility and visibility Why telling your own story is easier—and more powerful—than you think Using educational content to attract ideal clients before the first meeting Turning FAQs into a scalable marketing asset Leveraging collaboration to reduce marketing costs while increasing impact Main Takeaways You already have valuable knowledge people need—sharing it builds trust Collaboration with aligned professionals expands reach and authority Educational tools (books, guides, webinars) position you as an expert naturally Clear niche positioning leads to better clients and better conversations Smart, value-first marketing creates long-term business growth SEO-Friendly Keywords collaborative marketing, personal branding, mortgage marketing, self-employed mortgages, niche marketing, authority building, content marketing for professionals, thought leadership, small business growth, entrepreneurial mindset, word-of-mouth marketing, real estate and mortgage podcast

    5 min
  5. EP 58: The First Course I Took From Scott Peckford

    Jan 15

    EP 58: The First Course I Took From Scott Peckford

    EP 58: The First Course I Took From Scott Peckford In this episode's Unsolicited Advice, we talk about one of the most important skills in your mortgage career—the ability to ask. From asking for better training and exposure to advocating for opportunities, compensation, and growth, this episode explores why speaking up can be a game changer. Through a real story from the early days of building a mortgage business, we break down how asking for more—even when it feels uncomfortable—can dramatically shift your career path. If you've ever held back from raising your hand, asking for a seat at the table, or pushing for what you want, this episode is your reminder: growth starts when you ask. Key Points for Podcast Hosting Platforms Why asking for what you want can change your career trajectory A real story about pushing into advanced training early The importance of advocating for yourself in business Building your "ask muscle" as a mortgage professional Why opportunities don't always appear unless you speak up Asking for education, exposure, better splits, and opportunities How asking can save time, money, and accelerate growth Why the industry benefits when more people raise their hand Primary SEO Keywords advocating for yourself in business, mortgage career growth, mortgage professional mindset, asking for opportunities in business, mortgage industry leadership

    5 min
  6. EP 57: Goal Setting

    Jan 11

    EP 57: Goal Setting

    EP 57: Goal Setting In this episode's Unsolicited Advice, we talk about goal setting in a way that actually works—by looking at the full picture. Rather than focusing only on production numbers, this episode breaks goal setting into three essential areas: lead generation, business-building, and personal goals. We explore why leads always come first, how systems and support fit in as you grow, and why ignoring your health and personal life eventually catches up to your business. Whether you're a new agent building momentum or a seasoned professional refining your balance, this episode offers a practical framework to set goals that support both growth and sustainability. Key Points for Podcast Hosting Platforms Why goal setting must include lead generation, business, and personal goals Examples of effective lead generation activities The role of systems, staffing, and processes in business growth Why leads matter more than perfect systems early on How personal health and life logistics affect business success Adjusting priorities at different stages of your career Avoiding burnout while building momentum Creating realistic goals that work together, not against each other Primary SEO Keywords goal setting for mortgage brokers, mortgage business planning, mortgage agent goal setting, building a mortgage business, mortgage career growth

    5 min
  7. EP 56: Largest Wealth Transfer In History

    Jan 6

    EP 56: Largest Wealth Transfer In History

    EP 57: Largest Wealth Transfer In History In this episode's Unsolicited Advice, we talk about the massive wealth transfer coming over the next two decades—and why waiting may not always be the best strategy. With trillions of dollars set to move from parents to their children, this episode explores how homeowners can use smart mortgage strategies to help their kids get into the housing market sooner, rather than later. We discuss why paying rent versus building equity matters, how home equity can be accessed strategically, and why "good debt" can be a powerful financial tool. If you've ever wondered how to support the next generation without sacrificing your own financial security, this episode offers a fresh perspective on timing, opportunity, and intentional planning. Key Points for Podcast Hosting Platforms The largest wealth transfer in history and what it means for homeowners Why helping children earlier may create more long-term value Rent vs. mortgage payments and building equity sooner Using refinancing, HELOCs, or reverse mortgages strategically Unlocking home equity without impacting monthly cash flow How strategic debt can support family financial goals Timing wealth transfers to maximize opportunity Helping the next generation enter the housing market in a buyer's market Primary SEO Keywords wealth transfer planning, helping kids buy a home, using home equity to help children, mortgage strategies for families, intergenerational wealth transfer In this episode's Unsolicited Advice, we talk about the massive wealth transfer coming over the next two decades—and why waiting may not always be the best strategy. With trillions of dollars set to move from parents to their children, this episode explores how homeowners can use smart mortgage strategies to help their kids get into the housing market sooner, rather than later. We discuss why paying rent versus building equity matters, how home equity can be accessed strategically, and why "good debt" can be a powerful financial tool. If you've ever wondered how to support the next generation without sacrificing your own financial security, this episode offers a fresh perspective on timing, opportunity, and intentional planning. Key Points for Podcast Hosting Platforms The largest wealth transfer in history and what it means for homeowners Why helping children earlier may create more long-term value Rent vs. mortgage payments and building equity sooner Using refinancing, HELOCs, or reverse mortgages strategically Unlocking home equity without impacting monthly cash flow How strategic debt can support family financial goals Timing wealth transfers to maximize opportunity Helping the next generation enter the housing market in a buyer's market Primary SEO Keywords wealth transfer planning, helping kids buy a home, using home equity to help children, mortgage strategies for families, intergenerational wealth transfer

    3 min
  8. EP 55: Cohabitation Agreements & Business Contracts

    Jan 2

    EP 55: Cohabitation Agreements & Business Contracts

    EP 55: Cohabitation Agreements & Business Contracts In this episode's Unsolicited Advice, we explore why agreements matter—and why the conversations behind them matter even more. Just like a great discovery call sets the foundation for a successful mortgage, clear and honest discussions are essential when entering partnerships in life or business. Whether you're buying property with someone, getting married, or starting a business, this episode walks through why understanding goals, expectations, and decision-making styles upfront can prevent major issues down the road. This is a reminder to slow down, ask the hard questions early, and create agreements that are built on clarity, alignment, and mutual understanding. Key Points for Podcast Hosting Platforms Why contracts alone aren't enough in life and business The importance of "nailing the discovery call" outside of mortgages Aligning goals before entering partnerships or agreements Why cohabitation, prenups, and shareholder agreements matter Having hard conversations before problems arise Discussing "what if" scenarios upfront Understanding how decisions and conflicts will be handled Building stronger partnerships through clarity and communication Primary SEO Keywords importance of agreements in business, partnership agreements explained, discovery call mindset, mortgage professional advice,business and life planning

    4 min
See All (62)

About

Join me as I kick off my YouTube and podcast journey to share insights from my life as a wife, mom, mortgage broker, and COO. My goal? To bring you candid advice, real-life experiences, and a little inspiration along the way. So, let's get started—thanks for being here, and I can't wait to share this journey with you!

Information