Fame-Ready

Knockout Marketing Directive
  • 5.0 (5)
  • MARKETING
  • UPDATED WEEKLY

Fame Ready is the personal branding and PR podcast for entrepreneurs who want to be seen, heard, and celebrated. Hosted by award-winning Personal Branding & Public Relations Expert Katrina Owens, each episode shares strategies, stories, and mindset shifts to help you build a magnetic brand, land media opportunities, and step confidently into the spotlight.

  1. 4D AGO

    Navigating Rejection in Personal Branding and Visibility

    In this episode of the Fame-Ready Podcast, personal branding and PR expert Katrina Owens pulls back the curtain on the emotional roller coaster of being a highly visible entrepreneur. From sponsorship rejections and missed awards to brand negotiations and unexpected yeses, Katrina shares the behind-the-scenes reality of building a big personal brand. This raw, stream-of-consciousness episode is for the entrepreneur who is putting themselves out there, hearing more “no’s” than expected, and wondering if they’re doing something wrong. Katrina reminds you that rejection isn’t failure — it’s proof that you’re playing big, building momentum, and getting closer to the opportunities meant for you. Show Notes: PR as rejection therapyWhen big opportunities fall throughKnowing when to say noThe stories your insecurities tellWhy rejection stings more when you careFeeling disappointment instead of rushing itBouncing back faster after a setbackAlignment over money in brand dealsClarifying the opportunities you actually wantNetworking softens rejectionThe truth about “overnight success”Volume = more yesesMore pitches = more resultsHow negativity bias impacts your mindsetBoundaries and support protect your growthStaying confident while waitingTurning rejection into momentumLinks Mentioned: Big Brand Energy Sessions – June 2026 (Vancouver Area): https://katrinaowens.com/events Fame-Ready Entrepreneur Program: https://katrinaowens.com/group-coachingFame-Ready VIP Program (her higher-tier program with 1:1 access, quarterly strategy intensives, and full access to Fame Ready):  https://katrinaowens.com/group-coaching (scroll down for access)  Follow Katrina: → Instagram: https://www.instagram.com/katrinaowenspr/ → Instagram: https://www.instagram.com/getfameready/ → Threads: https://www.threads.com/@katrinaowenspr → LinkedIn: https://ca.linkedin.com/in/owenskatrina If you’ve been bracing for bad news or questioning your worth, this episode is your reminder: rejection is part of the path — and every no is making space for a bigger yes.

    36 min

  2. FEB 4

    Unpacking the Personal Brand Blocks Keeping You Stuck

    In this episode of the Fame-Ready Podcast, personal branding and PR expert Katrina Owens shares a raw, unscripted reflection on what it means to run a visible business in a world that feels heavy, uncertain, and emotionally charged. Katrina opens up about the tension between holding joy and ambition in your business while also acknowledging fear, grief, and collective stress. She explores why continuing to show up, sell, and lead is not tone-deaf — it’s part of the responsibility of having a platform. This episode is for the entrepreneur who feels stuck, muted, or unsure how to use their voice right now — and needs permission to keep going. Show Notes: Why it feels hard to create and sell during global uncertaintyHolding excitement and grief at the same timeWhat leadership looks like when you have a platformWhy you don’t owe the internet your political opinionsHow to decide what belongs in your personal brandWhy confidence matters more than strategyThe early visibility blocks most people faceThe advanced visibility blocks no one warns you aboutWhy boundaries become essential as you growWhy cold pitching is misaligned right nowThe emotional weight of hosting events and big initiativesReframing being copied as a sign of impactWhy reciprocity defines healthy business relationshipsHow entrepreneurship forces constant personal growthLinks Mentioned: Big Brand Energy Sessions – June 11, 2026 (Surrey, BC): https://katrinaowens.com/eventsFame-Ready Entrepreneur Program: https://katrinaowens.com/group-coachingFollow Katrina: → Instagram: https://www.instagram.com/katrinaowenspr/ → Instagram: https://www.instagram.com/getfameready/ → Threads: https://www.threads.com/@katrinaowenspr → LinkedIn: https://ca.linkedin.com/in/owenskatrina If you’ve been questioning your voice or your visibility, this episode is your reminder: your mission still matters — and so do you.

    39 min

  3. JAN 28

    Paid PR Isn’t a Scam: How to Use Magazine Features to Drive Real Revenue

    In this episode of the Fame-Ready Podcast, personal branding and PR expert Katrina Owens breaks down one of the most misunderstood strategies in the industry: paid public relations and sponsored magazine features. Katrina shares why “pay to play” press isn’t fake, shady, or misleading when done with integrity — and how it can become one of the most powerful promotional touchpoints in your business when used strategically. From debunking common myths to showing you how to connect press to actual revenue, this episode is a behind-the-scenes look at how modern PR really works. If you’ve ever wondered whether paid magazine features are worth the investment — or how to avoid wasting money on press that doesn’t convert — this episode will shift your perspective and show you how to use visibility as a growth tool instead of an ego boost. Show Notes: Why paid PR is no different than influencer marketing or digital adsThe real reason people think sponsored features are “fake”How to use paid magazine placements as a promotional touchpointWhat not to say when sharing a paid press featureWhy “honored to be featured” captions kill engagementHow to use press to support a launch, event, book, or offerThe difference between authority-building and audience growthWhy paid PR should activate your existing audience, not replace marketingHow to spot scam publications vs. legitimate paid featuresWhy contracts and credit cards protect your investmentHow to choose the right publication for your brand levelWhen paid PR becomes an ego move instead of a business moveHow Katrina consistently sees 3X ROI on paid PR placementsWhy strategy matters more than logos and headlinesLinks Mentioned: Fame to Fortune Challenge (5-Day Paid Challenge): https://knockoutdirective.thrivecart.com/fame-to-fortune-challenge-2026/ Join the Fame Ready Entrepreneur Program: https://katrinaowens.com/GROUP-COACHING Big Brand Energy (2026 Events & Sponsorships): https://knockoutdirective.myflodesk.com/bigbrandenergy Follow Katrina: → Instagram: https://www.instagram.com/katrinaowenspr/ → Instagram: https://www.instagram.com/getfameready/ → Threads: https://www.threads.com/@katrinaowenspr → LinkedIn: https://ca.linkedin.com/in/owenskatrina If you’re ready to stop waiting for permission and start using PR as a real revenue strategy, this episode will show you how to turn paid visibility into powerful momentum for your brand.

    31 min

  4. JAN 21

    From Fame to Fortune: The 5 Revenue Streams Behind a Six-Figure Personal Brand

    In this episode of the Fame-Ready Podcast, personal branding and PR expert Katrina Owens pulls back the curtain on how she’s turning visibility into real revenue — and how you can do the same in 2026. Katrina breaks down the five core revenue streams that helped her build a six-figure personal brand (with a $500K year in sight), why fame alone isn’t enough, and how to connect PR, events, speaking, and content directly to income. This is a practical, behind-the-scenes look at what actually converts attention into money — without relying on traditional PR agencies or constant client chasing. Show Notes: Why visibility without monetization creates burnout — and how to fix itThe difference between feeling “famous” and building real financial stabilityThe 5 revenue streams behind a profitable personal brand:Coaching & consultingBrand partnerships (including small and mid-sized businesses)Paid & sponsored speaking engagementsHosting events (without needing a massive conference)Podcast monetizationHow to think about ROI when it comes to PR, media, and visibilityWhy traditional PR agencies often fail to connect press to incomeHow to leverage events, speaking, and content you’re already doing to increase baseline revenueThe mindset shift required to talk confidently about money and resultsWhy consistency and ecosystem-building matter more than audience sizeLinks Mentioned: Join the Fame Ready Entrepreneur Program: https://katrinaowens.com/GROUP-COACHINGFame to Fortune Challenge (5-day paid challenge): https://knockoutdirective.thrivecart.com/fame-to-fortune-challenge-2026/Big Brand Energy (2026 events & sponsorships): https://knockoutdirective.myflodesk.com/bigbrandenergyFollow Katrina: → Instagram: https://www.instagram.com/katrinaowenspr/ → Instagram: https://www.instagram.com/getfameready/ → Threads: https://www.threads.com/@katrinaowenspr → LinkedIn: https://ca.linkedin.com/in/owenskatrina If you’re ready to stop treating visibility like a vanity metric and start building a personal brand that actually pays you, this episode will show you what’s possible — and how to move from fame to fortune in 2026.

    45 min

  5. JAN 14

    How to Make Networking Events Work for Your Personal Brand in 2026

    In this episode of the Fame-Ready Podcast, personal branding and PR expert Katrina Owens shares how she strategically plans and attends events to grow her personal brand, connect with clients, and maximize ROI. From local networking breakfasts to high-level conferences, Katrina breaks down her system for choosing the right events, preparing to show up powerfully, and following up effectively to turn connections into opportunities. In this episode, Katrina covers: Show Notes: How to set a smart quarterly budget for attending eventsWhy local Chamber of Commerce events can be a game-changer for small businessesHow to choose events that align with your brand, audience, and goalsUsing intuition (and ChatGPT) to evaluate event fitMaking the most of events before, during, and after: preparation, offers, and follow-upsThe power of keeping leads warm and building relationships over timeTurning event attendance into both direct revenue and indirect brand growthHow attending events contributes to building a strong, visible personal brand in 2026Links Mentioned: Join the Fame Ready Entrepreneur Program: https://katrinaowens.com/GROUP-COACHINGThe Power Table Live (use code FAMEREADY for $100 off): https://thepowertable.co/conference/?affiliate=knockoutdirectiveCanadian Digital Marketing Summit (Katrina will be Emceeing): https://cdmsummit.ca/cdm-summit-victoria-2025/Billion Dollar Vision in Madison, Wisconsin (use code KATRINA for 10% off): https://www.auralismediaco.com/billiondollarvision.html#/Big Brand Energy June 2026 WAITLIST: https://knockoutdirective.myflodesk.com/bigbrandenergyFollow Katrina: → Instagram: https://www.instagram.com/katrinaowenspr/→ Instagram: https://www.instagram.com/getfameready/ → Threads: https://www.threads.com/@katrinaowenspr If you’re planning to grow your personal brand in 2026 by attending events strategically, this episode will show you how to choose wisely, show up confidently, and turn every connection into opportunity.

    37 min

  6. JAN 7

    How I Grow My Instagram by 100 Followers/Month (Without Going Viral)

    In this episode of the Fame-Ready Podcast, personal branding and PR expert Katrina breaks down exactly how she grew her Instagram to 3,000 followers organically, without buying followers, chasing trends, or forcing sales content. Recorded during the quiet stretch between Christmas and New Year’s, this episode blends personal reflection with practical personal brand strategy for entrepreneurs stepping into 2026. In this episode, Katrina covers: Why slow, steady Instagram growth is more powerful than going viralThe type of content that builds trust, authority, and long-term visibilityHow storytelling outperforms constant sellingWhy your most uncomfortable posts often perform the bestThe four content pillars every personal brand needsHow losing followers can strengthen your brandWhy Instagram alone won’t grow your audienceThe role of multi-platform visibility and in-person eventsThe real reason most Instagram growth stallsWhat it means to have a strong personal brand in 2026Links Mentioned: Join the Fame Ready Entrepreneur Program: https://katrinaowens.com/GROUP-COACHINGHidden Gem to Headline Masterclass: https://knockoutdirective.myflodesk.com/hiddengemFollow Katrina: → Instagram: https://www.instagram.com/katrinaowenspr/ → Threads: https://www.threads.com/@katrinaowensprIf you’re committing to growing your personal brand in 2026 — without burning out or betraying your voice — this episode will show you what actually works.

    42 min

  7. 2025-12-31

    Everywhere My Business Took Me in 2025 (and What It Taught Me)

    In this final episode of the Fame-Ready Podcast for 2025, Katrina is closing out the year with a deeply reflective, story-driven recap of everywhere her business took her — and the lessons that came with each trip. From quiet cabins and nerve-wracking first events to sold-out stages, brand partnerships, and a billboard in Times Square, this episode is a reminder that growth rarely feels linear while you’re living it. Recorded just before the New Year, Katrina walks listeners through the travel, decisions, fears, breakthroughs, and self-trust that defined 2025 — and why presence, not pressure, is the energy she’s carrying into 2026. Shownotes: Why intuitive content creation became a cornerstone of her personal brandHow travel expanded her confidence, resilience, and earning powerThe unexpected sales, speaking opportunities, and brand partnerships that came from saying yes before feeling readyWhat each trip taught her about self-trust, nervous system regulation, and delayed gratificationWhy making business “about the money” often disconnects you from your purposeHow external wins are built on internal capacity, not instant resultsLessons on authenticity, presence, and letting go of perfectionWhy your platform doesn’t need to be “big” to be influentialThe mindset shift that allowed her to feel worthy of success as it arrivedWhether you’re dreaming of travel, speaking stages, brand deals, or simply a business that supports your life — this episode offers a grounded, honest look at what it really takes to build something meaningful over time. Mentioned in this episode: Nearly 100 days of business-related travel in 2025Speaking and emceeing at conferences across Canada and the U.S.Canadian Digital Marketing Summit (Victoria & Kelowna)First international conference attendance and its compounding impactSigning multiple five-figure clients while travelingLaunching and growing the Fame Ready Entrepreneur ProgramBig Brand Energy Sessions milestones and sponsorshipsBeing featured on a Times Square billboardWoman of the Year campaign with Auralis MagazineBrand partnership and paid trip with Adobe Acrobat at Adobe MaxThe power of intuitive marketing and personal brand consistencyLinks Mentioned: Join the Fame Ready Entrepreneur Program: https://katrinaowens.com/GROUP-COACHINGLiving in Balance Mentorship Program: https://libseminars.com/Follow Katrina for more personal brand insights: → Instagram: https://www.instagram.com/katrinaowenspr/ → LinkedIn: https://www.linkedin.com/in/owenskatrina/ → Threads: https://www.threads.com/@katrinaowenspr → Podcast Instagram: https://www.instagram.com/getfameready/ Listen now to reflect on your own growth, normalize the fear that comes with expansion, and step into 2026 with more presence, trust, and belief in what’s possible.

    48 min

  8. 2025-12-24

    Reflecting on 2025 Wins and Setting Big Goals for 2026

    This week, Katrina is taking a pause from strategy and “how-to” episodes to reflect on the wins, growth, and magic of 2025. Coming to you on Christmas Eve, she’s keeping it real, heartfelt, and celebratory — sharing the personal and professional milestones that shaped her year and inspired her vision for 2026. In this episode, she shares: Why celebrating your wins is as important as chasing new goalsHow investing in yourself — from health to habits — can transform your life and brandThe thrill of hosting sold-out events, delivering keynotes, and taking your work across the continentBehind-the-scenes moments from book writing, brand partnerships, and media featuresReflections on travel, connection, and building a business that supports the life you wantHow trusting yourself and taking bold action creates space for your biggest dreamsWhether you’re winding down the year or dreaming forward into the next, this episode will inspire you to recognize your growth, honor your achievements, and set yourself up for even bigger impact in 2026. Mentioned in this episode: Hosting five sold-out female entrepreneur and golf eventsWriting and sending a manuscript for her upcoming bookSpeaking at 10 events across the continentSecuring $30,000 from brand partnershipsAppearing on a Times Square billboardGrowing her group program to nearly 30 participantsPrioritizing health, fitness, and personal wellnessLinks Mentioned: Living in Balance Mentorship Program: https://libseminars.com/Join the Fame Ready Entrepreneur Program: https://knockoutdirective.thrivecart.com/fame-ready/Follow Katrina for more personal brand insights: → Instagram: https://www.instagram.com/katrinaowenspr/ → LinkedIn: https://www.linkedin.com/in/owenskatrina/ → Threads: https://www.threads.com/@katrinaowenspr → Podcast Instagram: https://www.instagram.com/getfameready/ Listen now to reflect, celebrate, and get inspired for your own wins and breakthroughs in 2026.

    29 min
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Ratings & Reviews

5
out of 5
5 Ratings

About

Fame Ready is the personal branding and PR podcast for entrepreneurs who want to be seen, heard, and celebrated. Hosted by award-winning Personal Branding & Public Relations Expert Katrina Owens, each episode shares strategies, stories, and mindset shifts to help you build a magnetic brand, land media opportunities, and step confidently into the spotlight.

Information

  • Creator
    Knockout Marketing Directive
  • Years Active
    2025 - 2026
  • Episodes
    62
  • Rating
    Explicit
  • Copyright
    © 2025 Knockout Marketing Directive Inc.
  • Show Website
    Fame-Ready