Leverage Your Podcast Show

Lyndsay Phillips
  • 5.0 (3)
  • MARKETING
  • UPDATED WEEKLY

This show is for podcast hosts and guests, bringing insider secrets from podcast industry experts and entrepreneurs who have created a successful lifestyle business through podcasting. We share tips on how to leverage podcasts further to boost visibility, position authority, create content, monetize and simply grow their business.

  1. 6D AGO

    Podcast Guesting in 2026: Expert Tips to Get More ROI From Every Interview

    Podcast guesting can be one of the most powerful visibility and lead-generation strategies available — when it's done with intention. Too many guests leave results to chance: hoping the right questions get asked, hoping the conversation lands, hoping something converts. To kick off the new year, I invited some of my favorite experts in the podcast guesting space to share their best tip for 2026 — insights designed to help you become a more strategic, memorable, and results-driven podcast guest.   Here's what they shared:  The one thing you should give every host to ensure a strategic conversation. Why being a guest on 100 podcasts a year might be a waste of your time. What an 8-year-old can teach you about being a more engaging podcast guest. How to use a simple storytelling framework to turn listeners into your clients. A four-part system for finding the perfect podcasts to pitch for your business. The one strategy that will help you show up as an expert in AI search. Why your call to action could be losing you leads and the simple way to fix it.   Featuring Tips From Top Guesting Experts: Alex Sanfilippo, Traci DeForge, Spencer Carpenter, Kimberly Crowe, April Adams Pertuis, Joe Casabona, Lyndsay Phillips   Head to https://LeverageYourPodcastShow.com to read the blog >>>Stop leaving success to chance. Get my Crickets to Clients: 5 Shifts To Turn Podcast Interviews Into Real Results https://www.leverageyourpodcast.com/clients    >>Learn 3 Ways To  Leverage & Repurpose Your Podcast Guest Interviews To Boost Authority, Visibility, Leads & Sales - Free Guide & Checklist https://leverageyourpodcast.com/guest

    30 min

  2. 2025-12-15

    Four Stages & How To Leverage Them For More Income with Kimberly Crowe

    You are a podcast guest, sharing your expertise, but wonder how to take that next step into broader speaking opportunities. Perhaps the idea of a big stage feels intimidating, or you are unsure how to translate your interview skills into a full presentation and monetize it.  Before you take that leap listen to my next guest Kimberly Crowe of Speakers Playhouse so you understand your opportunities, what you need to get started and a framework to craft your talk. This is the 911 of speaking! Discover how to structure a compelling talk, identify the right audiences, and confidently make an offer that converts. Tune in to transform your speaking journey and amplify your impact. What You'll Learn: 🔊 About the four distinct categories of speaking opportunities beyond just keynotes. 🔊 Why podcast guesting is your ultimate practice stage for public speaking. 🔊 How to get paid for speaking in surprising ways, including equestrian polo announcing. 🔊 The one thing that will differentiate live speaking from recorded content for maximum impact. 🔊 Why speaking to the wrong audience can lead to a flood of tire kickers. 🔊 How to structure any talk for maximum engagement and a clear audience next step. 🔊 About the speaker "one sheet" and why it shouldn't delay your speaking journey. Head to https://LeverageYourPodcastShow.com to read the blog >>>Stop leaving success to chance. Get my Crickets to Clients: 5 Shifts To Turn Podcast Interviews Into Real Results https://www.leverageyourpodcast.com/clients >>Learn 3 Ways To  Leverage & Repurpose Your Podcast Guest Interviews To Boost Authority, Visibility, Leads & Sales - Free Guide & Checklist https://leverageyourpodcast.com/guest

    34 min

  3. 2025-12-01

    Keeping Your Podcast Business Profitable in a Changing Market with David Ledgerwood

    If you've been feeling the pressure of running a podcast business lately… you're not imagining it. The industry has changed fast. Production is being commoditized, organic growth is tanking, and clients want real ROI—not promises. So how do you stay profitable and keep delivering results?  I'm joined by David "Ledge" Ledgerwood from LISTEN Network, and we're pulling back the curtain on what's actually happening in the podcast space and what agencies must do to adapt.   Hear… Why organic podcast growth isn't what it used to be for agencies and hosts How paid distribution can guarantee downloads from your exact target audience The one metric budget holders actually care about when funding your podcast What David learned running sales for podcast agencies during the "golden years" Why production alone is no longer a viable revenue model for agencies How to prove ROI with real numbers that keep clients from churning The strategic shift agencies must make to survive the next five years Head to https://LeverageYourPodcastShow.com to read the blog >>>Stop leaving success to chance. Get my Crickets to Clients: 5 Shifts To Turn Podcast Interviews Into Real Results https://www.leverageyourpodcast.com/clients >>Learn 3 Ways To  Leverage & Repurpose Your Podcast Guest Interviews To Boost Authority, Visibility, Leads & Sales - Free Guide & Checklist https://leverageyourpodcast.com/guest

    40 min

  4. 2025-11-17

    Networking That Works For Podcasters Who Hate Selling with Donnie Boivin

    Networking events make most people want to run for the hills, and honestly, who can blame them? Between the awkward elevator pitches, the desperate card swapping, and that sinking feeling that you're doing it all wrong, traditional networking has become something we endure rather than enjoy.  The problem is that most networking advice comes from transactional industries where you sell once and disappear, but if you're in B2B, that approach will get your teeth kicked in.  In this episode, Donnie Boivin breaks down exactly why networking is broken and shares the framework that actually works for building real business relationships. You'll learn how to walk into any room and make it valuable, even if you're an introvert who'd rather be anywhere else. Why traditional networking advice fails in B2B sales The five-word rule that stops you from accidentally pitching too early How Donnie's client tripled her business by networking with a specific business niche Why asking for introductions instead of referrals changes everything in networking The adjacent business strategy that unlocks collaboration opportunities you're missing How to identify if a networking group is worth your time in the first five minutes What happens when you force two strangers to create a collaboration in five minutes   Head to https://LeverageYourPodcastShow.com to read the blog >>>Stop leaving success to chance. Get my Crickets to Clients: 5 Shifts To Turn Podcast Interviews Into Real Results https://www.leverageyourpodcast.com/clients  >>Learn 3 Ways To  Leverage & Repurpose Your Podcast Guest Interviews To Boost Authority, Visibility, Leads & Sales - Free Guide & Checklist https://leverageyourpodcast.com/guest

    25 min

  5. 2025-11-03

    Podcast Launch for Guests: A Strategic Framework to Get Booked and Convert

    Launching a podcast isn't just a challenge for hosts—it's a strategic endeavor that demands meticulous planning, creative marketing, and intentional execution. Just like building a podcast from scratch, becoming a podcast guest requires the same level of strategic thinking and preparation if you want to transform random appearances into meaningful opportunities.  Most entrepreneurs mistakenly treat podcast guesting as a casual networking tactic, showing up without a game plan and hoping for magical results that never materialize. The truth is, every podcast appearance is a potential launchpad for your brand, credibility, and business growth—but only if you approach it with the same rigor and intentionality you would a full podcast launch.  Forget the spray and pray method of guesting; what you need is a targeted, systematic approach that turns each interview into a strategic stepping stone for expanding your reach and attracting ideal clients. Listen and discover… Why guesting without a launch plan is costing you visibility and leads. The one thing top-converting guests do before they ever hit record. How to stop winging interviews and start leading them with intention. The simple shift that turns a podcast appearance into a profit pipeline. How to build a guesting system that books, converts, and compounds. Why your topic might be repelling hosts — and what to do instead. The overlooked strategy that makes your stories sound natural and strategic. How to create momentum from every guest appearance (instead of one-and-done). The missing piece between "visibility" and "ROI" when it comes to podcasting. How to launch your guesting presence like pros launch their shows.   🎫 Join me and 10 other experts to work on your 'Guest Launch' at the Podcast Guesting Unsummit, November 18 & 19. Walk away with real assets, ready to pitch, guest, and convert.  Less watching. More doing.   >>Get Your Free Ticket Here https://PodcastGuestingUnsummit.com  Head to https://LeverageYourPodcastShow.com to read the blog >>>Stop leaving success to chance. Get my Crickets to Clients: 5 Shifts To Turn Podcast Interviews Into Real Results https://www.leverageyourpodcast.com/clients >>Learn 3 Ways To Leverage & Repurpose Your Podcast Guest Interviews To Boost Authority, Visibility, Leads & Sales - Free Guide & Checklist https://leverageyourpodcast.com/guest

    17 min

  6. 2025-10-20

    The Truth About Podcast Listenership and What Really Drives Growth with Daniel J. Lewis

    Podcasting is not broadcasting - it's about building a relationship with the audience, connecting and engaging. Most creators get stuck tracking vanity metrics like downloads, never understanding how to truly connect with their audience or grow their show. What if you could unlock the secret to not just broadcasting content, but building a genuine community that eagerly awaits each new episode?  Daniel J. Lewis, a Hall of Fame podcaster and founder of Podgagement, breaks down the exact strategies that transform passive listeners into raving fans who feel personally connected to your show. In this episode, you'll discover practical, actionable ways to boost engagement, understand your audience, and create a podcast that people genuinely look forward to hearing. What You'll Learn:  Why reviews matter less than you think in podcast rankings How to transform passive listeners into passionate podcast community members The surprising truth about podcast engagement that most creators miss Why your podcast metrics tell a deeper story than just download numbers Learn the secret networking hack for discovering perfect podcast collaboration opportunities The creation of International Podcast Day  Discover the game-changing technology that lets listeners follow your podcast with a single tap Head to https://LeverageYourPodcastShow.com to read the blog >>>Stop leaving success to chance. Get my Crickets to Clients: 5 Shifts To Turn Podcast Interviews Into Real Results https://www.leverageyourpodcast.com/clients  >>Learn 3 Ways To  Leverage & Repurpose Your Podcast Guest Interviews To Boost Authority, Visibility, Leads & Sales - Free Guide & Checklist https://leverageyourpodcast.com/guest

    45 min

  7. 2025-10-06

    Why Most Podcasts Fail (and How to Find Podcast Success) with Larry Roberts

    Launching a podcast seems like a straightforward path to instant podcast success, but the reality hits hard when your download numbers stay stubbornly low and your audience feels nonexistent. Most creators pour their heart and soul into recording episodes, only to find themselves lost in the vast podcast wilderness, wondering why their show isn't gaining traction.  The truth is, podcast success isn't just about hitting record and hoping for the best—it's a strategic game that requires careful planning, intentional branding, and a deep understanding of your unique value proposition. In this episode, Larry Roberts breaks down the critical elements that can transform your podcast from a passion project into a powerful marketing tool that actually delivers results. By diving into the nuanced world of podcast auditing, you'll discover actionable insights that can help you optimize your show, attract the right audience, and create a meaningful connection that goes far beyond mere download numbers. You'll hear… Why most podcasts fail within the first seven episodes How to define podcast success beyond download numbers The surprising story of Larry's comedy podcast that almost cost him his job What your podcast description really needs to attract listeners Why your first podcast episode should make you cringe years later One critical strategy to make your podcast stand out from thousands How to turn your podcast into a powerful marketing tool for your business   Head to https://LeverageYourPodcastShow.com to read the blog >>>Stop leaving success to chance. Get my Crickets to Clients: 5 Shifts To Turn Podcast Interviews Into Real Results https://www.leverageyourpodcast.com/clients >>Learn 3 Ways To  Leverage & Repurpose Your Podcast Guest Interviews To Boost Authority, Visibility, Leads & Sales - Free Guide & Checklist https://leverageyourpodcast.com/guest

    27 min

  8. 2025-09-22

    Turning Speaking Engagements Into a Steady Stream of Clients With Krista Martin

    Speaking on stage sounds like a dream reserved for polished experts with massive followings, but what if you could actually make money and land clients from smaller, more intimate speaking gigs? Krista Martin is about to blow the lid off that myth and show you how everyday entrepreneurs can leverage speaking opportunities to grow their business. She's not talking about landing $10,000 keynote spots at massive conferences, but real, actionable strategies for getting in front of the right audiences and converting them into paying clients.  This episode is packed with practical tips on how to craft a talk that actually sells, build your confidence, and create speaking opportunities that don't require you to be a rockstar overnight. Whether you're terrified of public speaking or just looking to expand your business visibility, Krista's approach will make you realize that speaking success is way more accessible than you ever imagined.   What You'll Learn:  Why speaking on small stages can transform your business faster than you think. How one unexpected team member's departure led to Krista's most powerful event performance. The surprising strategy of turning a single speaking opportunity into multiple engagements. Why your "future self" energy matters more than perfectly scripted presentations. How to create a talk that activates audiences instead of just educating them. The counterintuitive approach to building client trust through strategic speaking. Why practicing in front of 10 people might be more valuable than chasing big keynotes.   Head to https://LeverageYourPodcastShow.com to read the blog >>>Stop leaving success to chance. Get my Crickets to Clients: 5 Shifts To Turn Podcast Interviews Into Real Results https://www.leverageyourpodcast.com/clients >>Learn 3 Ways To  Leverage & Repurpose Your Podcast Guest Interviews To Boost Authority, Visibility, Leads & Sales - Free Guide & Checklist https://leverageyourpodcast.com/guest

    42 min
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This show is for podcast hosts and guests, bringing insider secrets from podcast industry experts and entrepreneurs who have created a successful lifestyle business through podcasting. We share tips on how to leverage podcasts further to boost visibility, position authority, create content, monetize and simply grow their business.

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