Nata PR School (EN)

Natalie Bibeau
Nata PR School (EN)

Learn how to combine public relations and social media to make yourself known with the advice of an international PR expert who will reveal the pros's secrets.

  1. 3 DAYS AGO

    229- Public Relations: GET FEATURED FOR FREE

    Imagine your exceptional product or service finally being recognized for its actual value. Imagine clients coming to you, not by chance, but thanks to simple and effective strategies. What if I told you that all this is possible without investing astronomical sums in complex marketing campaigns or overpriced influencers? Welcome to this episode dedicated to a solution that could transform your business: our "Get Featured for Free" program.   Why this program? The most extraordinary products and the most innovative services can remain in the shadows if no one talks about them. Do you recognize yourself in these statements? You have a product that outperforms the competition but remains unknown. You don't have a clear marketing plan to promote it. You've tried social media without significant results. Public relations seem complicated or out of reach. If you answered "yes" to any of these questions, know that you are in the right place.   The solution: The "Get Noticed for Free" program was designed to solve these problems. It combines the power of public relations and social media to help you reach your clients, increase your online visibility, boost your SEO, and most importantly, grow your sales.   How does it work? When you sign up, you'll gain access to: 6 key modules, with 25 minutes of content per week, to learn how to capture the attention of the media and influencers. Live classes of 30 minutes each week to deepen the concepts and ask your questions. A final project: Create your own press release and an initial list of media/influencer contacts.   Each module is designed to be practical, easy to follow, and immediately applicable. You will learn, for example: How to tell your story to captivate the media. How to identify the right contacts quickly. How to follow up effectively to maximize your chances of success.   Real results: This program is not an empty promise. It's based on proven methods used by successful entrepreneurs. And here's the good news: once you join the program, you have lifetime access. All updates and additional content are included at no extra cost.   Is this program for you? It's up to you to decide. This program is perfect if: You're looking for simple tactics to increase your visibility. You want a tested and easy-to-implement method. You want expert guidance to create a personalized campaign. But let's be honest: this program is not for everyone. If you're looking for a quick fix without effort or if you're not ready to work on your strategy, this might not be for you. Don't let your business stay in the shadows any longer. Join "Get Featured for Free" and finally give your product or service the attention it deserves. Visit [your website] to learn more and sign up today. You have the power to transform your visibility. All you need to do is take the first step.   Questions? Feel free to reach out: nata@natapr.com Nata   GET FEATURED FOR FREE ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://prschool.natapr.com/evergreen_en⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ PR 101 - 30-Minute Workshop ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/4dVTx37⁠⁠ 6-STEP GUIDE TO PRESS RELEASES THAT SELL ➤ ⁠https://prschool.natapr.com/pl/2147718415⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠THE FREE NATA PR MODEL ➤ ⁠https://prschool.natapr.com/Nata-PR-Model⁠ SIGN UP TO OUR LISTS ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.natapr.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠INSTAGRAM ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/nata_pr_school/

    9 min
  2. JAN 8

    228- Public Relations: FREE Workshop – Your Press Release in 2 Hours

    As 2025 will be the best year of my life, I've decided to share the power of public relations with as many students as possible and kick off the year strong with a free workshop on press releases. At NATA PR agency, we send out many press releases every week. It's truly the #1 PR tool because it allows you to: • Share your news • Tell your story • Promote your business and products A well-crafted press release is simple and becomes a powerful lever for visibility. What if we created your press release together on January 15 and 16? Signing up's not too late—check the episode notes for more details. Some may tell you that press releases are unnecessary or useless. But know this: 75% of journalists surveyed in CISION's annual State of the Media report would disagree. Of course, it must be useful for journalists and even influencers. A page of praise for a product won't encourage them to talk about you. A successful press release will have a clear, short, and catchy headline, such as "2025 Trends in (Food, Decor, Health, etc.). This press release could be interesting enough to be picked up by many media outlets.   So, what will you learn in our FREE WORKSHOP? I'll teach you our tips for: • Writing an irresistible press release • Creating a press release that grabs attention   Two interactive one-hour sessions • Real examples: I'll share templates we use for our clients. • Live Q&A: Take this opportunity to get personalized answers.   Ready to transform your press releases? DAY 1: Wednesday, January 15, at 1 PM How to find the perfect title Our tips for writing effectively with ChatGPT The importance of the first paragraph   DAY 2: Thursday, January 16, at 1 PM The four essential elements of a press release Why include a quote? Information about your business Your contact information (how to reach you)   I want you to leave with a concrete tool to make your project shine. And it's 100% free! So you have nothing to lose and everything to gain. I can't wait to meet you.   Questions? Feel free to reach out: nata@natapr.com   Nata   FREE WORKSHOP- PRESS RELEASE – JAN 15-16, 2025 ➤ ⁠⁠⁠https://bit.ly/3D50WQ2⁠⁠⁠ 6-STEP GUIDE TO PRESS RELEASES THAT SELL➤ ⁠⁠⁠https://prschool.natapr.com/pl/2147718415⁠⁠⁠   GET FEATURED FOR FREE ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://prschool.natapr.com/evergreen_en⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠THE FREE NATA PR MODEL ➤ ⁠⁠⁠https://prschool.natapr.com/Nata-PR-Model⁠⁠⁠ SIGN UP TO OUR LISTS ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.natapr.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ PR 101 - 30-Minute Workshop ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/4dVTx37⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠INSTAGRAM ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/nata_pr_school/⁠

    9 min
  3. JAN 1

    227- Public Relations – 2025 Will Be Our Year to Shine.

    Every year, after December 25th, I treat myself to a gift. A small "from me to me" moment to celebrate the efforts and achievements of the past year. Last year, it was an Alhambra mother-of-pearl pendant from Van Cleef & Arpels. It is a small, discreet, powerful symbol representing my dream of working with prestigious luxury brands. And Van Cleef & Arpels was at the top of my list. As I record this podcast, I haven't yet chosen my gift for 2024. I sometimes let chance guide my choice.   But this gift will commemorate the challenges, moments of joy, and learning from the year. At the start of this year, I have a special announcement:   2025 will be my year—the best year of my life! Nothing less. Why? Because in 2025, I'll be turning 60. My agency, NATA PR, will celebrate its 25th anniversary.   Two milestones that remind me of how far I've come—and how much more there is to achieve. I want to celebrate, savor, and dare—with you! So why not celebrate yourself in 2025 and make it the best year of your life too?   My goals for 2025: Continue growing NATA PR with engaged and inspiring clients. Nothing fulfills me more than working with clients who stay with us for years. Growing alongside them and tackling the challenges of expansion is incredibly motivating. To my fellow PR professionals, know that your agency will give its best when you trust it and treat it as a growth partner, not merely a service provider. Serve a larger audience of students, solopreneurs, leaders, and entrepreneurs through the NATA PR SCHOOL. I've been refining my training programs for years, and now it's time to share them with as many people as possible. Write two books: The first is about public relations. The second is about my mother's story. Writing a book is a challenge, for me but I commit to finishing one by December 2025 and the second in early 2026. If, like me, you remember the turn of the year 2000, you likely recall the infamous "Y2K bug." It was a non-event, but one that reminds us how fortunate we are to be here, 24 years later. So, for this 25th year, I wish for us all to dare even more.   Dare with me. Join me for our free workshop on January 15th and 16th. It's a unique opportunity to learn how to stand out in 2025. You have nothing to lose and everything to gain. I promise you practical and effective insights straight from our expertise.   I look forward to connecting with you behind my screen and starting 2025 together, filled with creative energy. I'm here to help! Nata   FREE WORKSHOP- PRESS RELEASE – JAN 15-16, 2025 ➤ ⁠⁠https://bit.ly/3D50WQ2⁠⁠ 6-STEP GUIDE TO PRESS RELEASES THAT SELL➤ ⁠⁠https://prschool.natapr.com/pl/2147718415⁠⁠   GET FEATURED FOR FREE ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://prschool.natapr.com/evergreen_en⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠THE FREE NATA PR MODEL ➤ ⁠⁠https://prschool.natapr.com/Nata-PR-Model⁠⁠ SIGN UP TO OUR LISTS ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.natapr.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ PR 101 - 30-Minute Workshop ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/4dVTx37⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠INSTAGRAM ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/nata_pr_school/⁠

    13 min
  4. 2024-12-25

    226- Public Relations: Why a Press Release?

    In this podcast, I'm continuing with the theme of press releases because I want to kick off the year strong and invite you to a fantastic FREE workshop.   Come create impactful press releases with me, live! When? 📅January 15 and 16, 2025 – 11 AM (ET) New York time!   How do I participate? 👉Sign up now for this free workshop and start the year off strong! 🔗Click here to register: https://bit.ly/3ZM1fYH   To further convince you to sign up for this free workshop, here are 10 uses of a press release, depending on your chosen strategy: Inform the Media: Its primary purpose is to deliver factual and relevant information to journalists. This is especially useful when clients are launching new products. Optimize Online Presence: A well-distributed press release improves visibility and boosts SEO (Search Engine Optimization). Yes, PR remains the most effective organic part of your marketing plan. Think about all the clickable links on major online media outlets—The New York Times, Le Monde, and every ELLE or VOGUE magazine out there! Create Immediate Impact: A press release's urgency and conciseness make it a powerful tool for grabbing attention. A press release plays a leading role in announcing an event—think store openings, factory launches, or unveiling an exhibition. Strengthen Brand Image: Every press release shapes the public's perception of a company and reaffirms its values. At NATA, we take this very seriously, which is why we carefully design visually appealing layouts with our clients' stunning visuals. A press release is a unique opportunity to make a strong impression. Encourage Media Coverage: Properly tailored writing can multiply media mentions and amplify your reach. We often see this strategy when international brands present their collections or products in North America. Although the news may have already circulated in other markets, adapting the press release to the American context helps multiply publications. Engage Stakeholders: Targeted and relevant content can appeal to investors, partners, or clients. Looking for financial partners? Sharing your story could attract unexpected investors. I remember a fashion designer friend of mine who his associates had dropped. Sharing his story with the media led to offers from partners he never would have imagined. Highlight an Event: Perfect for promoting an initiative and mobilizing the public or media. Think about community plastic drives, issuing challenges, etc. I love it when a company supporting a worthy cause invites others in its industry to do the same. Establish Social Proof: Showcasing collaborations or awards builds trust in your brand. Standing out helps in many ways, including attracting top talent. Manage a Crisis: In sensitive times, crisis management is an essential tool for controlling the message and preventing misinformation. I'm sure you can think of several examples illustrating this. For instance, a press release is critical during a massive product recall—especially when the product might pose a health risk. Document the Organization's History: Press releases become valuable archives that tell the story of a company's evolution. Think about marking significant anniversaries—the 10th, 50th, or 100th celebrations are excellent opportunities to grab journalists' attention. I'm looking forward to seeing you for these two days and helping you create a game-changing tool for your visibility.   Don't miss our FREE workshop! When? 📅January 15 and 16, 2025, 11 am (ET) - New York Tim   I'm excited to see you in these two sessions and help you create a tool that will transform your visibility. I'm here to help!   Nata   FREE WORKSHOP- PRESS RELEASE – JAN 15-16, 2025 ➤ ⁠https://bit.ly/3D50WQ2⁠ 6-STEP GUIDE TO PRESS RELEASES THAT SELL➤ ⁠https://prschool.natapr.com/pl/2147718415⁠   GET FEATURED FOR FREE ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://prschool.natapr.com/evergreen_en⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠THE FREE NATA PR MODEL ➤ ⁠https://prschool.natapr.com/Nata-PR-Model⁠ SIGN UP TO OUR LISTS ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.natapr.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ PR 101 - 30-Minute Workshop ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/4dVTx37⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠INSTAGRAM ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/nata_pr_school/⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    12 min
  5. 2024-12-18

    225- Free Workshop: Learn How to Create Press Releases that sell

    What if 2025 is the year you finally learn how to get media attention for yourself? For the first time, I've decided to offer a completely free workshop dedicated to creating press releases. Yes, this essential PR tool will take center stage in two interactive 1-hour sessions.   When? 📅January 15th and 16th, 2025 ⏰At 11 am (Eastern Time)   Why should you attend this workshop? Because mastering the art of the press release is the key to catching the attention of the media and journalists. This document is much more than just an announcement: It forces you to identify the relevant news for the media. It helps you choose the right messages and impactful keywords. It is often the starting point for organizing and clarifying your ideas. But let's be honest: you've probably downloaded free guides or tools without putting them into practice. This time, we're taking action together!   A Practical and Interactive Workshop During these two 1 hour sessions: You will learn my six-step method for writing compelling press releases. With my guidance, you will work on your own press release in real-time. You will leave with a press release ready to use, reflecting your expertise or your company's. And if you can't attend on these dates, No problem! Replays will be available for several days so you can follow the workshop at your own pace.   Who should attend? Entrepreneurs, experts, startups, or creators looking to gain visibility. Anyone wanting to stand out and get media attention   A Promise that Works Writing an effective press release is more than just an exercise; it's a promise of visibility. And trust me, it works. Our clients use it every day to get noticed and propel their business into the media.   How to Participate? 👉Sign up now for this free workshop and start the year strong! 🔗Click here to register: https://bit.ly/3D50WQ2   I'm excited to see you in these two sessions and help you create a tool that will transform your visibility. I'm here to help! Nata   FREE WORKSHOP- PRESS RELEASE – JAN 15-16, 2025  ➤ https://bit.ly/3D50WQ2 6-STEP GUIDE TO PRESS RELEASES THAT SELL➤ https://prschool.natapr.com/pl/2147718415    GET FEATURED FOR FREE ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://prschool.natapr.com/evergreen_en⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠THE FREE NATA PR MODEL ➤ https://prschool.natapr.com/Nata-PR-Model SIGN UP TO OUR LISTS ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.natapr.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ PR 101 - 30-Minute Workshop ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/4dVTx37⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠INSTAGRAM ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/nata_pr_school/ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    8 min
  6. 2024-12-11

    224- Public Relations: What Do Clients Want?

    Hello PR friends, When clients contact a public relations agency, they often have a very specific idea in mind: a press release. This tool, perceived as the holy grail of PR, is one of the few elements the general public instinctively associates with our profession. But why this obsession with press releases? And more importantly, is it justified? First, let's acknowledge one thing: clients are right to see the press release as a key tool. It has been at the heart of public relations for decades, serving as a bridge between organizations and the media. A press release is essentially an announcement designed to share important news. When well-written, it grabs attention, delivers a clear message, and encourages journalists and influencers to spread the word. It's a useful and effective tool. Creating a press release also requires clients to define their news, key messages, and the right keywords. Crafting a press release becomes an exercise in refining a client's thoughts and finding the most precise and effective ways to describe their products and services. However, reducing public relations to just writing press releases would be a mistake. While the press release is a fundamental tool, it's only one part of an agency's strategic arsenal. Planning, storytelling, crisis management—public relations go far beyond that. So why the focus on the press release? It's probably because it's tangible and concrete. It embodies a promise: the promise of being talked about. For companies, the press release represents a quick and direct solution to their visibility needs. And, let's be honest, it works. For PR professionals, the challenge is twofold: meeting the client's request while educating them about the importance of a comprehensive strategy. A press release without strategic reflection risks falling flat. How many times have I heard clients say, "We sent out press releases, and it didn't work"? The press release must present relevant news and factual information that enables journalists to write their articles. And most importantly, I often wish I could see the famous list of journalists who received the news… So, the next time you think you need a press release, see it as an entry point. Public relations isn't just about sending information to journalists. It's a profession of influence, listening, and creativity. And that doesn't always fit into 500 words.   Do you need a press release? Would you like to discuss the topic? Sign up for our free workshop to create press releases that sell: January 15-16, 2025. I'm here to help you gain clarity: nata@natapr.com   Nata   FREE WORKSHOP- PRESS RELEASE – JAN 16-17, 2025 https://event.webinarjam.com/register/21/70w45ap   6-STEP GUIDE TO PRESS RELEASES THAT SELL https://prschool.natapr.com/pl/2147718415   GET FEATURED FOR FREE ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://prschool.natapr.com/evergreen_en⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠THE FREE NATA PR MODEL ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://prschool.natapr.com/Le-Modele-NATA-PR⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ SIGN UP TO OUR LISTS ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.natapr.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ PR 101 - 30-Minute Workshop ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/4dVTx37 ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠INSTAGRAM ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/nata_pr_school/

    9 min
  7. 2024-12-04

    223- Public Relations and Business Vision - Episode 3/3

    Hello PR friends, Welcome to this final episode dedicated to business vision. Today, I want to share an unforgettable experience with an iconic jewelry house: Van Cleef & Arpels. For those who might not be familiar with this legendary brand, think of the level of excellence of Hermès… but applied to jewelry. Alongside my colleague Pamela, our senior account director, I had the privilege of attending the unveiling of their new high jewelry collection, inspired by Robert Louis Stevenson’s masterpiece: Treasure Island. But beyond the awe, what struck me most was the clarity and strength of their vision. During the event, Catherine Rénier, their new CEO, shared three essential pillars guiding their creations: A universal theme: Evoking shared imagery that resonates with everyone, even those who’ve never read Treasure Island. Rooted storytelling: Connecting each collection to the house’s history and values. Celebration of craftsmanship: Highlighting exceptional artisanal techniques. Van Cleef & Arpels master the art of creating desire without ever relying on celebrities as brand ambassadors. Their creations are brought to life through art, nature, and dance, giving everyone – regardless of origin or culture – the chance to dream. This vision profoundly inspires me. It motivates me to refine our own vision at NATA, which is: To bring exceptional companies and products to light, capable of delivering beauty and well-being to the greatest number. And you, what is your business vision? I’d be delighted to discuss it with you!   Would you like to discuss the topic? I'm here to help you gain clarity: nata@natapr.com Nata   PR 101 ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://prschool.natapr.com/offers/pdV8jtXD/checkout⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ GET FEATURED FOR FREE ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://prschool.natapr.com/evergreen_en⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠THE FREE NATA PR MODEL ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://prschool.natapr.com/Le-Modele-NATA-PR⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ SIGN UP TO OUR LISTS ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.natapr.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠INSTAGRAM ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/nata_pr_school/

    9 min
  8. 2024-11-27

    222- Public Relations and Business Vision - Episode 2/3

    Hello PR friends, We've reached the second episode of my reflections on business vision. I invite you to reflect with me as we define this essential concept. So, what is an inspiring business vision, in my opinion? A business vision is the engine that propels a company toward the future. It's a strategic compass guiding leaders, employees, and partners toward a common goal. But why is vision essential for sustainable success? I believe vision exists to inspire and mobilize. A clear vision gives meaning to everyday work. It goes beyond tasks to create a sense of belonging to something bigger. Think of companies like Tesla or Patagonia, whose vision goes beyond merely selling products to embody global change. I really like Patagonia's vision: "To build the best product, cause no unnecessary harm, and use business to inspire and implement solutions to the environmental crisis." The more Patagonia grows, the more it can act. Additionally, a well-defined vision is a powerful decision-making filter. In an ever-changing environment", it helps prioritize, invest in the right projects, and say no to distractions. But beware: vision isn't just a slogan. It must be authentic, aligned with the company's values, and above all, shared. For it to work, every member of the organization must recognize itself in it and become its ambassador. So how NATA PR is a strategic agent in achieving the companies' visions? A vision must be known. It must shine beyond the company's walls. A vision can be felt and experienced by journalists and influencers We are the transmission belt of this vision. A vision must be communicated simply It must be easily recognizable. It must be conveyed by journalists and influencers. When the vision is clear and well understood—both by those who live it and by your clients—everything falls into place. And you, what is your business vision?   Would you like to discuss the topic? I'm here to help you gain clarity: nata@natapr.com Nata   PR 101 ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://prschool.natapr.com/offers/pdV8jtXD/checkout⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ GET FEATURED FOR FREE ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://prschool.natapr.com/evergreen_en⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠THE FREE NATA PR MODEL ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://prschool.natapr.com/Le-Modele-NATA-PR⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ SIGN UP TO OUR LISTS ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.natapr.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠INSTAGRAM ➤ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/nata_pr_school/

    7 min

Ratings & Reviews

5
out of 5
2 Ratings

About

Learn how to combine public relations and social media to make yourself known with the advice of an international PR expert who will reveal the pros's secrets.

To listen to explicit episodes, sign in.

Stay up to date with this show

Sign in or sign up to follow shows, save episodes and get the latest updates.

Select a country or region

Africa, Middle East, and India

Asia Pacific

Europe

Latin America and the Caribbean

The United States and Canada