9 episodes

We‘re all obsessed with product brands, especially those driven by a vision and purpose. Product: Knowledge explores the art of the product launch, from secret Obsession Branding™ techniques to the specialized attributes of product marketing that become the difference between stratospheric success stories and costly product failure.

Laurier Mandin is CEO of Graphos; Andreas Schwabe is Director of Media Services. As an international product marketing agency, we flush out insights and vision into the fascinating world of consumer product Go-to-Market strategy for purpose-driven brands.

Product: Knowledge Graphos

    • Business
    • 5.0, 5 Ratings

We‘re all obsessed with product brands, especially those driven by a vision and purpose. Product: Knowledge explores the art of the product launch, from secret Obsession Branding™ techniques to the specialized attributes of product marketing that become the difference between stratospheric success stories and costly product failure.

Laurier Mandin is CEO of Graphos; Andreas Schwabe is Director of Media Services. As an international product marketing agency, we flush out insights and vision into the fascinating world of consumer product Go-to-Market strategy for purpose-driven brands.

Customer Reviews

5.0 out of 5
5 Ratings

5 Ratings

Breaking Ground Podcast ,

Great production quality / smart crew

These guys know their stuff and have a very high quality production podcast. The sound is great. I have really enjoyed the topics that they have touched on so far. Keep it up crew!

LLMM2881 ,

Great Intro

Loved the first episode: lots of great product marketing tidbits. Solid production values/music/hosting. Looking forward to more.

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