9 episodes

Podcast by Heap

Product Therapy Heap

    • Technology

Podcast by Heap

    Why Bother? Why It's So Important to Align Product and Product Marketing

    Why Bother? Why It's So Important to Align Product and Product Marketing

    In this episode of Product Therapy, we're joined by Jonathan Rende. Jonathan is SVP and General Manager of Product at PagerDuty.

    Join our conversation as we discuss how product and product marketing should work together, and how to better align on shared responsibilities and priorities.

    • 4 min
    Product Therapy: How Product and Marketing Can Work Better Together

    Product Therapy: How Product and Marketing Can Work Better Together

    In this episode of Product Therapy, we're joined by Jill Soley. Jill is a product management and marketing executive and the author of Beyond Product.

    Join our conversation as we discuss why it's so hard for product and marketing to work together, and how you can better align on priorities across the company.

    • 7 min
    Product Therapy: How Do You Know When to Give Up vs. When to Keep Trying?

    Product Therapy: How Do You Know When to Give Up vs. When to Keep Trying?

    In this episode of Product Therapy, we're joined by Jill Soley. Jill is a product management and marketing executive and the author of Beyond Product.

    Join our conversation as we discuss how to measure product effectiveness, and when you should keep trying or just give up.

    • 10 min
    Product Therapy: How to Improve Product Discoverability, Understandability, and Usability

    Product Therapy: How to Improve Product Discoverability, Understandability, and Usability

    In this episode of Product Therapy, we're joined by Jill Soley. Jill is a product management and marketing executive and the author of Beyond Product.

    Join our conversation as we discuss why so many products and features fail and what product teams can do to improve the success of what they're shipping.

    • 8 min
    Product Therapy: What Do You Do With A HIPPO

    Product Therapy: What Do You Do With A HIPPO

    In this episode of the Product Therapy Videocast, we're joined by Rich Mironov. Founder of Product Camp, Rich Mironov provides product management leadership and coaching to both large and small tech companies, with more than 150 clients since 2001.

    Join our conversation as we discuss how to manage a HIPPO (Highest Paid Person's Opinion), as well as strategies for practicing empathy and communicating effectively with leadership.

    • 24 min
    Product Therapy: Why Finding Insights Is So Painful (and What You Can Do About)

    Product Therapy: Why Finding Insights Is So Painful (and What You Can Do About)

    In this episode of the Product Therapy Videocast, we're joined by Rich Mironov. Founder of Product Camp, Rich Mironov provides product management leadership and coaching to both large and small tech companies.

    Join our conversation as we discuss common analytics pain points for product teams and how digital experience owners can more easily and effectively measure product success.

    • 16 min

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