REWORK 37signals

Ever find yourself trapped in a game of "Calendar Tetris," where each meeting block interrupts the natural flow of your day, leaving you little room for meaningful work?
Today on Rework, host Kimberly Rhodes sits down with Jason Fried and David Heinemeier Hansson to discuss the pitfalls of modern scheduling tools and their impact on productivity from their book, It Doesn’t Have to Be Crazy at Work. 

Listen in as they walk listeners through scheduling at 37signals, where they don't share calendars, and everyone is in control of their own time. 
Plus, tune in for a sneak peek of the upcoming HEY Calendar, with innovative features designed to empower you to regain control of your time.

Key Takeaways: 
Learn the biggest problem with calendar Tetris and how these small, disjointed chunks hinder individual productivity and focus.Conversation over convenience - why actively asking for someone's time through conversation helps to foster intentionality (and reduces unnecessary meetings).Explore how 37signals redefines scheduling to empower individuals with full control over their time.Learn how the strategic introduction of scheduling friction prevents a culture of excessive meetings, fostering a shift toward asynchronous work.Discover a work culture where meetings are optional, highlighting the significance of prioritizing tasks with personal meaning.HEY is introducing a calendar! Just as the 37signals team revolutionized email, they've now transformed calendaring for 2024.Rework is a production of 37signals. You can find show notes and transcripts on our website. Full video episodes are available on YouTube and X (formerly known as Twitter).
If you have a question for Jason or David about a better way to work and run your business, leave us a voicemail at 708-628-7850 or email, and we might answer it on a future episode. 


Links and Resources:


From David's HEY World: Just let me do my job 
From Jason's LinkedIn: What my calendar looks like 
It Doesn’t Have to Be Crazy at Work 
Books by 37signals
Sign up for a 30-day free trial at Basecamp.com
HEY World | HEY 
The REWORK podcast
The Rework Podcast on YouTube
The 37signals Dev Blog
37signals on YouTube
The Rework Podcast on YouTube
@37signals on X 
37signals on LinkedIn 

In today's hustle-centric work environment, there's a prevailing pressure to showcase constant busyness, sometimes at the expense of genuine productivity.

However, Jason Fried and David Heinemeier Hansson present a refreshing perspective in their book "It Doesn't Have To Be Crazy Work," where the emphasis is on the quality of your time rather than the quantity. 

Join Jason and David as they sit down with Kimberly Rhodes to dismantle the myth of the "outwork" mentality and delve into the nuances of work ethic, productivity, and career advancement within the constantly changing dynamics of the workplace.
Listen in as they discuss how to gauge authenticity and diligence during the recruitment process. Additionally, a listener question from Keith leads to insights on recognizing and rewarding high performers at 37signals.
Tune in as they peel back the layers of productivity to construct a thriving work environment and a healthy work-life balance.
Check out the full video episode on YouTube
Key Takeaways: 
What’s more important than the quantity of hours you work? The idea that working harder than everyone else guarantees success is debunked. Jason emphasizes the importance of not wasting time and avoiding unnecessary work that doesn't add value.David highlights that the focus should be on how time is spent and the quality of work produced.The pitfalls of busyness and trying to prove one’s worth can lead not only to inefficiency but also to being a nuisance to the team.The real threat of burnout and ways to maintain a healthy work-life balance.The pivotal role managers play in ensuring team members do not overwork and have the space to disconnect.The value of stretch goals—Jason and David discuss the importance of finding a middle ground between a steady state and occasionally pushing boundaries and finding a balance that fosters creativity, efficiency, and well-being.Why an internal locus of progress is crucial for thriving as a member of the 37signals team. Rework is a production of 37signals. You can find show notes and transcripts on our website. Full video episodes are available on YouTube and X (formerly known as Twitter).
If you have a question for Jason or David about a better way to work and run your business, leave us a voicemail at 708-628-7850 or email, and we might answer it on a future episode. 
Links and Resources:
It Doesn’t Have to Be Crazy at Work

Books by 37signals
37signals Introduces ONCE | REWORK 
Introducing ONCE
Sign up for a 30-day free trial at Basecamp.com
HEY World | HEY 
The REWORK podcast
The 37signals Dev Blog
37signals on YouTube
The Rework Podcast on YouTube
@37signals on X 
37signals on LinkedIn 

Every time you make a purchase, whether it's a tangible product or a service, you're casting a vote with your dollars for the type of company you want to support and the choices they make. 

So, what are you REALLY buying? 
Join host Kimberly Rhodes as she sits down with Jason Fried and David Heinemeier Hansson to explore the concept of "buying the company" as they dive into the diverse considerations that shape our purchasing choices. 
From supporting forward-thinking initiatives to valuing customer service and longevity, Jason and David illuminate what customers are truly investing in when opting for a smaller, bootstrap business like 37signals. Plus, a look at the ever-evolving nature of consumer preferences.
Tune in for a thought-provoking exploration of the layers beneath purchasing decisions and valuable insights into crafting a brand that authentically mirrors your company's values. 
Check out the full video episode on YouTube
Key Takeaways: 
How you’re voting with your dollars when making purchasing decisions, and expressing support for a company's innovation, ease of use, company values, or a specific ethos.Companies that challenge the status quo and push boundaries can attract consumers who want to support forward-thinking and innovation.Consumers don't have to apply the same criteria to every purchase, allowing for flexibility in decision-making based on individual values and needs.A strong brand reputation can lead people to choose a product because they trust the company.Embracing the fluidity in consumer choices—people can change their minds based on evolving perspectives AND company actions. How you engage with your customers leaves a lasting impression and contributes to your company's reputation. Whether it's exceptional customer service, longevity, or a commitment to transparency, companies should actively promote the values that set them apart. Rework is a production of 37signals. You can find show notes and transcripts on our website. Full video episodes are available on YouTube and X (formerly known as Twitter).
If you have a question for Jason or David about a better way to work and run your business, leave us a voicemail at 708-628-7850 or email, and we might answer it on a future episode.  
Links and Resources:
Rework book
Books by 37signals
37signals Introduces ONCE | REWORK
Introducing ONCE
Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant
Sign up for a 30-day free trial at Basecamp.com
HEY World | HEY
The REWORK podcast
The 37signals Dev Blog
37signals on YouTube
The Rework Podcast on YouTube
@37signals on X 

In business, the idea that more is better often leads companies to engage in an endless race to add more features while losing sight of what truly matters to their users.
Consider the iconic success of the iPod. By excelling at one thing, done exceptionally well, it attracted legions of unwaveringly loyal fans. 
This same philosophy is why the team at 37signals consistently aims for simplicity, recognizing it as the secret sauce for creating unforgettable products.
In this episode, Jason Fried and David Heinemeier Hansson sit down with Kimberly Rhodes to discuss the art of "underdoing" the competition as outlined in their book "Rework." 
From Basecamp's high-level simplicity to the disruptive potential of their new product line, "ONCE," the conversation explores the success of products that have rewritten the rules through simplicity, focusing on the small details that elevate products to greatness.
Check out the full video episode on YouTube
Key Takeaways: 
Simplicity is the key to crafting unforgettable products. Why prioritizing value at the simpler end leads to success.Mere imitation without significant differences leads to failure—why challenging industry giants like Gmail requires radical differentiation AND originality.  Small details = big impact. Learn from Tesla's success, where even seemingly insignificant details contribute to a unique user experience.Explore how 37signals is poised to offer radically simplified versions of existing products at better prices under the "ONCE" umbrella. Rework is a production of 37signals. You can find show notes and transcripts on our website. Full video episodes are available on YouTube and X (formerly known as Twitter).
If you have a question for Jason or David about a better way to work and run your business, leave us a voicemail at 708-628-7850 or email, and we might answer it on a future episode. 
Links and Resources:
Rework book
Books by 37signals
37signals Introduces ONCE | REWORK 
Introducing ONCE
Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant 
Sign up for a 30-day free trial at Basecamp.com
HEY World | HEY 
The REWORK podcast
The 37signals Dev Blog
37signals on YouTube
The Rework Podcast on YouTube
@37signals on X 
37signals on LinkedIn 

In a world dominated by virtual interactions, coming together in person offers an opportunity to foster deeper human connections that are impossible to achieve through any other means. Jason Fried recently took the stage in Vancouver and David Heinemeier Hansson did the same at Rails World in Amsterdam.
Today, they join Kimberly Rhodes to share their unique perspectives on life beyond the digital realm. Listen in for their valuable tips for making the most of attending or speaking at conferences and embracing the personal growth that comes from stepping out of your comfort zone.
Check out the full video episode on YouTube
Key Takeaways: 
The importance of real-life interactions to point out what's lacking in our digital-first world. The transformative power of in-person connection to reshape perceptions, and foster deeper human connections.The value of public speaking for the speaker: how speaking at conferences can help speakers distill their knowledge, engage with their audience, AND challenge themselves.Why emotion trumps content at conferences—what attendees are really seeking. Tips for navigating conferences, making meaningful connections, and pushing past your comfort zone for personal growth.Finding the right mix between expanding your social capacity, and knowing when to step back and recharge.Rework is a production of 37signals. You can find show notes and transcripts on our website. Full video episodes are available on YouTube and X [formerly known as Twitter).
If you have a question for Jason or David about a better way to work and run your business, leave us a voicemail at 708-628-7850 or email, and we might answer it on a future episode. 
Links and Resources:
Rails World 2023 Opening Keynote - David Heinemeier Hansson 
The Comfort Crisis: Embrace Discomfort To Reclaim Your Wild, Happy, Healthy Self 
Rework book
Books by 37signals
Sign up for a 30-day free trial at Basecamp.com
HEY World | HEY 
The REWORK podcast
The 37signals Dev Blog
37signals on YouTube
The Rework Podcast on YouTube
@37signals on X 
37signals on LinkedIn 

Have you ever wanted to bid farewell to bothersome emails without the hassle of unsubscribing or composing polite "please stop emailing me" requests?
Today 37signals' co-founders, Jason Fried and David Heinemeier Hansson, join host Kimberly Rhodes to walk listeners through HEY's newest addition that allows users to express their email frustrations unconventionally. Introducing the 'Fuck No' feature for those instances when a simple "no" just won't suffice. 
Listen in as Jason and David delve into the concept of Easter eggs—those hidden surprises that infuse a touch of edgy enjoyment into software. Then discover how this feature has emerged as a compelling reason for both newcomers and returning users to explore HEY as their email solution. 
If you've ever wanted a playful solution to solve an age-old email dilemma, tune in!
Check out the full video episode on YouTube
Key Takeaways: 
The 'Fuck No' feature in HEY: offering unapologetic email management with an edgy twist.In a world filled with seriousness, the 'Fuck No' feature serves as a reminder that software and work, in general, should be more lighthearted.The rapid implementation of the 'Fuck No' feature showcases the benefits of not overthinking things in order to allow your organization to implement small, low-risk changes quickly and efficiently. Resurrecting Easter eggs: rediscovering the hidden surprises in software that have all but disappeared in today’s tech world. Unprofessional? NOPE—how adding a playful edge can enhance the user experience and add a layer of levity that resonates with many (MOST) users.How the 'Fuck No' option is unleashing catharsis on annoying emails while enhancing the HEY user experience, and embodying 37signals dedication to empowering customers.Rework is a production of 37signals. You can find show notes and transcripts on our website. Full video episodes are available on YouTube and X [formerly known as Twitter).

If you have a question for Jason or David about a better way to work and run your business, leave us a voicemail at 708-628-7850 or email, and we might answer it on a future episode. 
Links and Resources:
A Cathartic New Feature in HEY—@jasonfried 
Rework book
Books by 37signals
Sign up for a 30-day free trial at Basecamp.com
HEY World | HEY 
The REWORK podcast
The 37signals Dev Blog
37signals on YouTube
The Rework Podcast on YouTube
@37signals on X 
37signals on LinkedIn