The Levels

Joey Allbritton
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Are you navigating the complexities of growing your physical therapy practice alone and seeking ways to avoid common pitfalls while maximizing your impact? "The Levels Podcast" is a podcast dedicated to helping you navigate the complexities of the physical therapy industry and emerge successful. Hosted by Dr. Joey Allbritton and Dr. Robbie Woelkers, two seasoned professionals with firsthand experience in transforming challenges into triumphs, this podcast dives deep into the heart of the physical therapy industry. From opening clinics to scaling businesses, we cover it all. Our episodes unpack the real stories behind successful practices, offering insights, strategies, and the motivation needed to thrive in today's competitive landscape. Join us as we explore innovative solutions to common problems, discuss industry trends, and provide you with the tools to enhance patient care and grow your business. Whether you're just starting out or looking to expand, "The Levels Podcast" equips you with the knowledge and confidence to make informed decisions and stay ahead of the curve. Tune into "The Levels Podcast" and be part of a community committed to elevating the Physical Therapy profession. Together, we can create lasting change and shape the future of healthcare.

  1. 2025-10-31

    We Bought 1,000 Alex Hormozi Books (and Here’s What PT Owners Can Learn From Them)

    👉 Join the Fill Your Practice Challenge: https://fillyourpractice2025.com/ 👉 Book a Game Plan Call: https://rehabceos.com/gameplan 👉 Join the Practice Success Academy (Skool): https://skool.com/rehabceos Remember when Dr. Joey Allbritton bought 1,000 copies of Alex Hormozi’s new book, Money Models? He talked about in one of his live videos before. Why? Because while Hormozi’s business advice is brilliant, it doesn’t always translate perfectly to the physical therapy world. So Joey and the Rehab CEOs team are bridging that gap—distilling the best insights from Hormozi, Dan Martell, and Ryan Deiss into real, actionable systems that work in PT clinics. In this video, Joey shares: ✅ The story of his first call with Alex six years ago ✅ Why this book launch broke a world record ✅ The $64K case study that proves what happens when you fix your sales process ✅ And how you can get a free copy of Money Models (shipping included!) If you’re a PT owner who’s serious about growth, this is your chance to learn from the same mentors shaping today’s most successful entrepreneurs—without spending $24,000 on masterminds. 💬 Comment “BOOK” below and we’ll send you a copy + access to our private insights list. 00:00 – Why we bought 1,000 Alex Hormozi books 01:00 – The story of how Alex changed Dr. Joey’s career path 02:30 – What PT owners can actually learn from Alex’s methods 04:00 – Why we’re giving the books away (and covering shipping) 05:00 – How this ties into our new mastermind access 06:00 – The truth about selling workshops and improving conversions 07:00 – The $25K → $64K case study: one change, massive results 08:00 – Learning from the best (and how we apply it to PT clinics)

    9 min

  2. 2025-10-24

    Stop Giving Away “Free Stuff” That Doesn’t Work (Try This Instead)

    👉 Join the Fill Your Practice Challenge: https://fillyourpractice2025.com/ 👉 Book a Game Plan Call: https://rehabceos.com/gameplan 👉 Join the Practice Success Academy (Skool): https://skool.com/rehabceos If you’ve ever run a workshop or set up a booth at a community event, you’ve probably faced this: 👎 Tons of leads, few actual patients. The problem? You’re giving away the 𝘸𝘳𝘰𝘯𝘨 𝘴𝘵𝘶𝘧𝘧. Dr. Joey Allbritton breaks down what hundreds of clinics have learned—the kind of giveaway that actually gets patients in the door and how to turn that initial contact into booked appointments. He walks through: 0:00 Why typical giveaways (like AirPods and gift cards) fail 1:30 What does work — and how to use it at workshops or events 3:15 The psychology behind incentive-based follow-up 5:00 The 3-question framework that turns “freebie hunters” into paying patients 7:00 How to sell ethically without feeling salesy 8:00 Example scripts that build trust and close the gap between interest and action 8:45 Why most “no-shows” are actually fixable with better framing 🎥 Watch the full breakdown and start turning your events into revenue.

    9 min

  3. 2025-10-17

    The 5x5x5 Follow-Up System That Changed Everything for PT Clinics

    Most PT owners think their leads are “trash.” But what if the problem isn’t the leads—it’s your follow-up system? In this video, Dr. Joey Allbritton shares the 5x5x5 system used by top-performing clinics nationwide: ✅ 5 calls ✅ 5 texts ✅ 5 emails …all within 5 days. This is how you turn “dead” leads into booked patients—without annoying people, without chasing endlessly, and without leaving money on the table. If your front desk struggles with no-shows, slow response times, or dropped leads, this one’s for you. 00:00 – The problem with inconsistent follow-up 01:00 – Why “bothering” leads is a myth 02:30 – Real case study: same leads, totally different results 03:50 – The 5x5x5 method explained 05:40 – How persistence turns into conversions 07:00 – The “speed to lead” advantage 08:30 – Why two-thirds of small business calls go unanswered 10:00 – How to train and incentivize your intake team 11:20 – Every missed call = a missed patient 12:00 – The real reason this system matters more than ever

    13 min

  4. 2025-10-11

    W2 vs 1099 in PT Clinics: The Costly Mistake Owners Keep Making

    Every PT owner hits this question: 𝘞𝟤 𝘰𝘳 𝟣𝟢𝟫𝟫? And almost every time, they get it wrong. Here’s the truth → in 99% of cases, PTs should be W2. In this video, Dr. Joey Allbritton breaks down the 𝘁𝗵𝗿𝗲𝗲 𝗖’𝘀 𝗼𝗳 𝗰𝗹𝗮𝘀𝘀𝗶𝗳𝗶𝗰𝗮𝘁𝗶𝗼𝗻—Control, Cash, Connections— and why most PT owners hurt themselves (and their teams) chasing the 1099 𝘴𝘩𝘰𝘳𝘵𝘤𝘶𝘵. 𝗪𝗵𝗮𝘁 𝘆𝗼𝘂’𝗹𝗹 𝗱𝗶𝘀𝗰𝗼𝘃𝗲𝗿: ⚠️ Why “almost nothing” in PT is truly a 1099 ⚠️ The fines and risks of misclassification ⚠️ Why unicorn 1099 hires aren’t a growth model ⚠️ How to build profitability with W2 and benefits ⚠️ What to fix if you “can’t afford” W2 Timestamps: 00:00 – The 1099 vs. W2 debate in PT clinics 00:22 – Why Skool group questions come first 00:49 – Pete’s question: advantages & drawbacks 01:17 – Why almost nothing classifies as 1099 01:42 – The three C’s: Control, Cash, Connections 02:35 – Why mobile PT is still a gray area 03:03 – How salons vs. PT differ in classification 03:28 – The 3 real problems PT owners face 03:59 – Why Rehab CEOs flipped to a 28-day free trial 04:49 – State differences in enforcement 06:36 – Why W2 = culture + buy-in 07:27 – The risk owners push onto providers 08:22 – Overpaying evals to “make up” for no benefits 09:19 – Why your revenue-per-visit math doesn’t work 09:47 – Why unicorn hires aren’t a business model 10:45 – Fix systems before worrying about hiring status

    11 min

  5. 2025-10-10

    3 Ways to Hire Great PTs (Without Using Indeed)

    Hiring a new physical therapist without using Indeed isn’t just possible—𝗶𝘁’𝘀 𝘀𝗺𝗮𝗿𝘁𝗲𝗿. In this video, Dr. Joey Allbritton breaks down 3 proven strategies PT clinic owners use to attract top clinicians without competing for the same candidates everyone else is chasing. You’ll learn: • How to build a long-term hiring pipeline through clinical rotations • Why referral bonuses work (and how to make them irresistible) • The secret to finding (and connecting with) high-quality PTs directly on LinkedIn • Plus one bonus method that turns CEU events into powerful recruiting tools Stop posting and hoping. Start building a system that attracts the right hires naturally. 00:00 – What to do if you’re hiring without using Indeed 01:15 – The biggest hiring advantage most clinics ignore 02:10 – Why every clinic needs to set up clinical rotations 04:00 – The right way to use referral bonuses to attract quality PTs 06:00 – How to headhunt like a pro using LinkedIn and local research 08:30 – Bonus strategy: turning CEUs into recruiting opportunities 10:00 – How to join the Skool community for more daily Q&A sessions

    11 min

  6. 2025-09-27

    Should PT Owners Lease or Buy Their Clinic Building?

    When PT owners grow, one of the biggest questions they face is: should I keep leasing or buy the building? In this video, Dr. Joey Allbritton breaks down the pros and cons of leasing vs. owning your PT clinic space, including: ✔️ The risks of short-term leases and rent hikes ✔️ When buying makes sense as a hedge against risk ✔️ How real estate compares to opening another location ✔️ Tax benefits of ownership (accelerated depreciation, liability protection) ✔️ Why return on attention is just as important as return on investment Whether you’re a single-location owner or running multiple clinics, this video gives you the framework to decide if investing in real estate is the right move—or if your growth capital is better spent elsewhere. 𝗧𝗶𝗺𝗲𝘀𝘁𝗮𝗺𝗽𝘀 00:00 – Leasing vs. owning: the real question 00:24 – How PT owners are asking these questions 00:51 – The hidden risks of short-term leases 01:19 – Why real estate feels expensive but tempting 01:47 – Hedging risk with long-term leases or ownership 02:17 – The current commercial real estate market 02:46 – The benefit of joining a real PT owner community 03:13 – Case study: clinics buying vs. leasing locations 04:06 – Tax advantages of ownership (accelerated depreciation) 04:34 – Why private equity buyers don’t want real estate 05:28 – The ROI of opening a new location vs. buying a building 05:58 – Build-out costs and the growth potential per therapist 06:27 – ROI vs. ROA (return on attention) 06:55 – Why real estate requires more focus and management 07:24 – When interest rates make buying less attractive 07:53 – Why leasing often wins for growth-focused PT owners 08:21 – The “index fund vs. real estate” comparison 08:48 – The realities of managing commercial real estate a...

    10 min

  7. 2025-09-27

    No-Show Secrets Every PT Owner Must Know

    In this podcast, Dr. Joey Allbritton shares the exact system Rehab CEOs uses to handle no-shows and cancellations without damaging patient relationships. Most clinics either charge a flat $25 fee (that doesn’t even cover costs) or avoid fees altogether—losing money every time a patient skips. Dr. Joey explains: • Why most no-show policies fail • How to calculate the true cost per visit • What to say when patients cancel last minute • Why you should waive the first fee—but enforce the second • A scheduling strategy that keeps patients compliant without overbooking • 𝗕𝗼𝗻𝘂𝘀: how to turn no-show fees into a positive PR move This isn’t about nickel-and-diming patients. It’s about creating urgency, protecting your schedule, and keeping people on track with their plan of care. 𝗧𝗶𝗺𝗲𝘀𝘁𝗮𝗺𝗽𝘀 00:00 – The truth about no-show/cancel policies 01:22 – Intake setup: card on file & clear communication 02:14 – How to calculate your real expense per visit 04:24 – Why waiving the first fee builds trust 05:22 – The 48-hour reschedule rule 06:19 – Second no-show policy: same-day scheduling 07:35 – Handling repeat offenders fairly 08:01 – Bonus tip: donating no-show fees to charity 08:54 – Why this system protects profit and reputation If you found this video helpful, be sure to like, subscribe and click the link below to book a Game Plan Call with Rehab CEOs. https://rehabceos.com/book-a-call/ We can help you build the skills, processes, and confidence needed to serve more patients and grow your practice.

    9 min

  8. 2025-09-26

    3 Keys to Filling Your PT Clinic (Even During a Shortage)

    In this podcast, Dr. Robbie breaks down why PT clinics still struggle to fill their schedules—even when there’s a shortage of physical therapists—and shares the 3 systems that solve it for good: Reach, Registration, and Reputation. Timestamps 00:00 – The PT shortage myth and why clinics still struggle 00:28 – Quick win marketing explained (ads, events, promotions) 01:56 – Paid leads vs. time-based leads: where to invest 03:41 – The 28-day free trial system that drives growth 04:04 – Building reputation: reviews, referrals, and returns 05:24 – The Dream 100 method for long-term lead flow 06:31 – Registration: converting leads into evals 07:30 – How reach, registration, and reputation build the Perfect Patient Engine 07:59 – Winning “Best Of” and building community visibility 09:00 – How Rehab CEOs helps clinics implement these systems When you're ready, here are 3 ways we can help you out: 👉 Join our upcoming Fill Your Practice challenge: https://challenge.therehabceos.com 👉 Schedule your Game Plan Call here: https://rehabceos.com/book-a-call/ 👉 Join 1500+ other clinic owners in Practice Success Academy: https://www.skool.com/rehabceos

    9 min
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About

Are you navigating the complexities of growing your physical therapy practice alone and seeking ways to avoid common pitfalls while maximizing your impact? "The Levels Podcast" is a podcast dedicated to helping you navigate the complexities of the physical therapy industry and emerge successful. Hosted by Dr. Joey Allbritton and Dr. Robbie Woelkers, two seasoned professionals with firsthand experience in transforming challenges into triumphs, this podcast dives deep into the heart of the physical therapy industry. From opening clinics to scaling businesses, we cover it all. Our episodes unpack the real stories behind successful practices, offering insights, strategies, and the motivation needed to thrive in today's competitive landscape. Join us as we explore innovative solutions to common problems, discuss industry trends, and provide you with the tools to enhance patient care and grow your business. Whether you're just starting out or looking to expand, "The Levels Podcast" equips you with the knowledge and confidence to make informed decisions and stay ahead of the curve. Tune into "The Levels Podcast" and be part of a community committed to elevating the Physical Therapy profession. Together, we can create lasting change and shape the future of healthcare.

Information

  • Creator
    Joey Allbritton
  • Years Active
    2024 - 2025
  • Episodes
    56
  • Rating
    Clean
  • Copyright
    © Copyright 2025 Joey Allbritton
  • Show Website
    The Levels