The Product Experience features conversations with the product people of the world, focusing on real insights of how to improve your product practice. Part of the Mind the Product network, hosts Lily Smith (ProductTank organiser and Product Consultant) & Randy Silver (Head of Product and product management trainer) “go deep” with the best speakers from ProductTank meetups all over the globe, Mind the Product conferences, and the wider product community.
An introduction to impact mapping - Tim Herbig
Evolving your organisation from a feature factory to becoming outcome-focused is a challenge many of us have faced - but how do you actually do it? Impact Mapping is a great way to help take stakeholders and teams from focusing on the how-to the what and why. We asked consultant, trainer and author Tim Herbig to give us the crash course on the topic, including how to get people to understand the difference between an Impact, an Output, and an Outcome.
Featured Links: Follow Tim on LinkedIn and Twitter | Tim's Website | Read Tim's 'Using Impact Mapping to Navigate Product Discovery' piece | 'Idea Prioritization with ICE and the Confidence Meter' by Itamar Gilad | Gojko Adzic's book 'Impact Mapping: Making a Big Impact with Software Products and Projects'
The data says your website sucks - Rachel Obstler
Why do good people make bad products? You know the feeling: you're trying to complete a transaction on someone else's site or app,and it Just. Does. Not. Work. You wonder who the poor product manager is for it - or if there even is one. And then you remember the last time you sat in on customer support calls, and how hard your own product can be to use.
How does this happen? We chatted with Rachel Obstler, Heap's VP of Product, to understand how we can use metrics to suck less.
Featured Links: Follow Rachel on LinkedIn and Twitter | Heap | 'Why Every UX Designer Should Be a Data Analyst' Modus article
Clean up your Mess: Working with IA - Abby Covert
Back in the dark ages of web design — back when the job title Webmaster was a thing — every team included someone who specialised in Information Architecture (IA). These days, that work is often considered to be part of UX, but that can mean that we're not doing the job well enough. Abby Covert joins us on the podcast to chat about why IA is important, how and when we should work with Information Architects, and how you can incorporate the principles and lessons from the discipline into your work.
Featured Links: Follow Abby on LinkedIn and Twitter | Abby's Website | Abby's first book 'How To Make Sense Of Any Mess: Information Architecture For Everybody' | Pre-order Abby's forthcoming book 'Stuck: The Purpose, Process And Craft Of Diagramming' | Max Cohn's 'Karl Marx Visits The Cheesecake Factory' | IHOP's omelette pancake batter secret feature at Huffington Post
Who does what? Organising your product teams - Mike Hudack
We always encourage people to experiment with their product development techniques - but experimenting with your team can be a step too far. We talked with Monzo Chief Product Officer Mike Hudack (ex-Facebook, Deliveroo) about how he approaches this: what's worked and what hasn't, avoiding cross-team dependencies, communication & collaboration, and much more.
Featured Links: Follow Mike on LinkedIn and Twitter | Molly Graham's 'Give Away Your Legos' and Other Commandments for Scaling Startups Blog | Work with Mike at Monzo - he's hiring!
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The View from the C-Suite - Tanya Cordrey
We've all had the experience of presenting to the leadership team - but what do they say about you when you leave the room? What's it like to work at that level? And how do you get promoted to the C-suite?
We talked with experienced product & boardroom vet Tanya Cordrey about all of this - and much more - for this week's podcast.
Featured Links: Follow Tanya on LinkedIn and Twitter | Jörg Malang Five Ways of Becoming a Respected Product Leader in the C-Suite | The Guardian
Conducting user research at scale - Kenton Hansen
When we sat down with Roll20.net Product Director Kenton Hanson for this week's podcast, we were hoping to hear tales of how he and his product team (or band of adventurers!) went on quests to conduct user research. We wanted to hear about dodging orcs and dragons (stakeholders) while collecting treasure (insights).
Instead, we learned that it's only Roll20's marketing team that cast spells. But we also learned a lot about conducting research for such a large, passionate community, qualifying candidates, sharing learnings, and much more.
Featured Links: Follow Kenton on LinkedIn and Twitter | Kenton's Website | Roll20 | Patrick Lencioni's teamwork system The 5 Dysfunctions of a Team | Erika Hall's book Just Enough Research
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