The Roofr Report

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Join our host Pete McKendrick as we bring on seasoned guests with hands-on experience to offer their insight on topics like roofing, technology, and entrepreneurship. Brought to you by roofr.com.

  1. Connection, Authenticity, and Caring the Most with Chuck Allen

    FEB 2

    Connection, Authenticity, and Caring the Most with Chuck Allen

    This week, Pete catches up with Chuck Allen, our February Roofr of the Month. Chuck shares his transformation from crane operator to roofing business owner at San Antonio’s Rio Blanco Roofing. Chuck’s been around the block, and shares some great business insight into: Targeting your clients instead of casting a wide netBuilding your brand by being honest and authenticKeeping quality service and high production standardsSetting proper customer expectationsLeaning on the right tech, and the right people, to grow without wasteLearn how Chuck and his team have set Rio Blanco apart in a highly competitive market — and how your own roofing company can follow a few key principles to achieve the same.

    41 min
  2. Scaling Your Business with Angela Chanowsky

    JAN 8

    Scaling Your Business with Angela Chanowsky

    Feelin' the January blues? Already overwhelmed by all there is to do in 2026? This episode might be the kick you need to make a change. This week, Pete speaks with Angela Chanowsky, the entrepreneur and visionary behind Unique Genius. Angela's an expert at helping small business owners, especially in home services and roofing, break free from routine tasks to focus on growth. If you're wondering: How do I free up my time for the important stuff?Are my processes and systems working well?What can virtual assistants do for me, really?What's the best strategic hire to start growing?Where does AI fit into all this?Then this ep's for you. Whether you're still fresh to roofing or just looking to finally scale your business, Angela's advice can help push you in the right direction. Listen up!

    34 min
  3. Obsessed with Marketing: Talkin’ to Early Bird Matt Smith

    2025-12-01

    Obsessed with Marketing: Talkin’ to Early Bird Matt Smith

    To close out 2025, Pete sits down with Matt Smith, co-owner of Early Bird Roofing and our December Roofr of the Month, to talk about running a modern roofing business, scaling fast, and going with what works instead of chasing a feeling. Early Bird Roofing launched in May of this year, and seven months later, has already hit a million in sales. Matt and Pete talk about the whys and hows, including: Bringing in leads from 2-3 core sourcesUnderstanding marketing and what works for your nicheHaving a smart, replicable sales processMaking sure install day goes perfectly Interested in roofing tech, marketing, or scaling your own roofing business in a way you know will work? Don’t miss this one.

    33 min
  4. Thinking Like a Homeowner with Manny Hamgeri of 3JM

    2025-10-30

    Thinking Like a Homeowner with Manny Hamgeri of 3JM

    This week, Pete sits down with Manny Hamgeri, Operations Manager at 3JM Exteriors, to talk about thinking long-term, being intentional in every decision, and crafting a great experience for homeowners AND internal teams. Over 20+ years, 3JM has grown and evolved with the industry. And with Manny now on board, 3JM is delivering a consistently world-class customer experience by implementing thoughtful, repeatable processes. Manny shares his insights on: The value that non-roofers can bring into the industryWhy standardized processes are so importantMaking changes strategically and intentionallyIntegrating not just any tech, but the right techIf you’re looking for a smart, modern perspective on growing a roofing business thoughtfully and sustainably, this episode will hand you the keys to success. Listen and learn!

    31 min
  5. All in the Family: Building a Multi-Generational Business, with Tom and Lawson Craddock

    2025-10-01

    All in the Family: Building a Multi-Generational Business, with Tom and Lawson Craddock

    After 41 years in the industry, Tom Craddock is handing the reins of his successful roofing business down to his capable son (and world-class professional cyclist), Lawson. They come from different generations and have their own perspectives and ideas. But both father and son know the key to their success: maintaining a sky-high standard of quality. Today on the Roofr Report, we’re sitting down with our October Roofrs of the Month, Tom and Lawson Craddock, to talk: Finding their business niche in residential reroofingThe benefits of staying small and keeping it in the familyWhy top athletes are exceptional team membersHow they’ve streamlined operations, bit by bit, through Roofr

    25 min
  6. Short Report: How Profitable Is the Average Roofing Business?

    2025-09-23 · BONUS

    Short Report: How Profitable Is the Average Roofing Business?

    Got a few minutes to learn? We'll tell you all you need to know about roofing industry profitability in 2025. Today on the Roofr Short Report, we're covering a lot of ground: Are roofing companies profitable these days? How much are they earning, on average? What kind of salary should I pay myself? Who are the top earners? How long does it take to become profitable? Listen up for yourself! And let us know what you think of this new format.

    8 min
  7. Roofing by the Numbers: What Makes a Modern Roofer Successful?

    2025-09-17

    Roofing by the Numbers: What Makes a Modern Roofer Successful?

    Pete's joined by his long-time Masterclass co-host, Nic Capobianco, to dive into Roofr’s 2025 report on the U.S. roofing sector. If you want to know how your business measures up against modern industry trends and best practices, here’s your entry point! Through the findings from our Roofing by the Numbers report, the guys break down how roofing companies are modernizing their processes to suit the increasingly competitive, fast-paced demands of the sector. In this packed-full ep, we go deep on demographic trends, what makes a roofing business successful, the marketing strategies that work, and the importance of using tech to level up efficiency, accuracy, and profitability.

    32 min
  8. Building a Team You Can Trust with Victoria Veltri

    2025-09-02

    Building a Team You Can Trust with Victoria Veltri

    Today we sit down with September’s Roofr of the Month, Victoria Veltri of Dynasty Roofing in Houston, Texas. Victoria shares her journey from teacher to office administrator to full-time mom — WHILE running a successful roofing company after her husband's unexpected passing last year. Pete and Victoria discuss: Finding and managing quality salespeopleThe importance of a great teamStanding out with exceptional customer serviceLeveraging tech from day oneTune in to hear Victoria’s incredible story of resilience, growth, and dedication to doing the job right.

    22 min
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About

Join our host Pete McKendrick as we bring on seasoned guests with hands-on experience to offer their insight on topics like roofing, technology, and entrepreneurship. Brought to you by roofr.com.

Information

  • Creator
    Roofr
  • Years Active
    2022 - 2026
  • Episodes
    52
  • Rating
    Clean
  • Copyright
    © Roofr Report 2022
  • Show Website
    The Roofr Report