Mark Dawson is a best selling self-published author on multiple platforms including Amazon and Kobo. He is the author of the John Milton thriller series and its spin-off Beatrix Rose. In addition, he’s written several ‘Soho Noir' novels. Mark’s breakthrough came when he developed a marketing strategy for promoting and selling his books. His swift success enabled him to quit his 9 to 5 job and he has generated gross revenues of more than a million dollars in less than five years.
Mark has become a leading voice in the self publishing industry and he advocates and teaches a strategy based around offering books for free, mailing list development and social media advertising. In 2015, he published the first version of what is now his acclaimed online course ‘Advertising for Authors’. He has also developed a course for writers at the start of their careers – Self Publishing 101.
James Blatch co-hosts the podcast and he represents the first time, wannabe author. James is a former BBC News journalist who is currently writing his first novel.
Between them James and Mark explore the world of self publishing with a focus on actionable tips for new and experienced indie authors.
Fairytale Endings From Ads for Authors - with Laura Burton
Laura Burton almost gave up on writing after getting a bad review from someone she knew. Then she found the Ads for Authors course, and is now a full-time author.
How to Use A.I. in Your Marketing – with Mark Dawson & James Blatch
A.I. is a fast-developing field, and it’s important for authors to use it both effectively and ethically.
Breathe Life Into Old Books with TikTok – with Lloyd & Marguerite Richards
Lloyd Richards’ novel flopped 11 years ago. A single TikTok video sent it to the top of the US Amazon charts.
400 Episodes of the Self Publishing Show - with Mark Dawson & James Blatch
As the Self Publishing Show hits its 400th episode, Mark and James take a look at how the industry has changed and what lies in the podcast’s future.
The Dialogue Doctor Will See You Now - with Jeff Elkins
Dialogue expert Jeff Elkins explains how the way our characters talk influences the way our readers view their personalities.
Sell Audiobooks Direct with BookFunnel - with Damon Courtney
Damon Courtney’s BookFunnel is the perfect way to distribute your audiobooks outside of traditional store systems.
Like a degree in indie-publishing.
Every Thursday, I set out on my daily walk with the latest Mark and James’ podcast. The podcasts and the SPF courses I’ve done, combined with the very helpful and supportive Facebook SPF community, have been like a degree in indie-publishing for me. I found my people!
Just found your podcast... so thankful. So many great ideas and conversations... feel that you are genuinely out to help... not just get me in your funnel to sell something:)
Great advice from a true expert.
Mark has proven he knows how to succeed as an author. Getting advice from him and his awesome co-host (and the endless string of amazing authors they interview) is truly inspirational. The only downside is that as time passes, the pre- and post-interview chats are getting longer. While entertaining, they make the episodes a beast to get through. Hopefully they will manage to keep things shorter in the future.