Your Visual Brand - with Alec Watson

Alec Watson
  • 4.9 (16)
  • MARKETING

Everything you need to now about the art of Visual Branding. Engage your audience through campaigns, social media, and websites like a boss. From pop stars to presidents, Alec has photographed and filmed for big brands. Alec shares stories, his insights, and interviews branding luminaries to move the needle on Your Visual Brand.

  1. 2021-10-22

    Sharing Your Story - Interview with Commercial Editor Shelli Gonshorowski

    Shelli Gonshorowski is a Master Commercial Editor. Coming from a background in Radio Audio Production, Shelli has worn all the hats when it comes to telling stories. Shelli gives you her top insights into being better at story telling when it comes to filming.

    26 min
  2. Your Best Photo Day - Top 5

    2021-10-06

    Your Best Photo Day - Top 5

    Do you simultaneously love and hate getting your photo done? Some days as a Photographer, I feel like the dentist (no offence to dentists), but somedays I am greeted by nerves and people that tell me how much they hate having their photo taken! 😳 I have put together a top 5 for getting your best photo day!

    22 min
  3. 20 Minutes late to film Howard Schultz - Lessons I learned

    2021-08-07

    20 Minutes late to film Howard Schultz - Lessons I learned

    ACK! I hate being late! I go to great lengths to be organized and on time, it's incredibly important to me. This day, I was late and there was nothing I could do about it. I learned a lot this day.  I think there are lessons that apply to all sorts of businesses and to leaders.

    19 min
  4. The First Time I Filmed Britney Spears

    2021-07-28

    The First Time I Filmed Britney Spears

    Lessons I learned - SO YOU DON'T HAVE TO! ;-) There are so many things I would do differently if I got a re-do. How much better or worse would I have done if I'd used my voice better? How do I deal with anxiety- that creeps into my life? And how do I deal with imposter syndrome?  I often think the most valuable lessons I can share are tactical and/or technical.   I realized the other day that perhaps the lessons I learned the hard way and unexpected wins from two stellar careers - one in music and one as an image creator, likely bring insights that can't be learned from a book. Heck, they might even be entertaining!

    28 min
  5. Tell WAY Better Stories with Your Images Top 3 Ways

    2021-07-16

    Tell WAY Better Stories with Your Images Top 3 Ways

    It's called Visual Narrative - fancy speak - for the story you see in an image.  I grew up fascinated by a book of images painted by Norman Rockwell. I don't fashion entires stories into my images; part of an image is capturing a moment. BUT - you are taking a photo for a reason, to capture a story.  These are my top 3 techniques for getting more story into my images.

    16 min
  6. Stay on Brand with Your Social Feed - Top 3 Ways

    2021-07-06

    Stay on Brand with Your Social Feed - Top 3 Ways

    It's hard enough to get social media out to your audience daily, without worrying about whether it's on brand!  ...or is it? Staying on brand is WAY easier than you think with these Top 3 Expert Techniques.

    19 min
  7. The Top 3 Secret Powers of Color

    2021-06-23

    The Top 3 Secret Powers of Color

    Are you using color correctly to in your business? Of the 4 Colors in this title, 2 are the same chroma, but one subliminally speaks to you about health, while the other suggest responsibility.  One chroma through social experience suggests creativity while the other might make you crave a coffee! Yet all 4 together create a completely different relationship that might make some people reminisce  on fond memories of their time in a country in South America! Understanding a little about color goes  a long way to telling your audience about your brand's value, what it does, who it's for,  whether you can be trusted and so much more - ALL - without saying a word.  Color has an incredible power to illicit an emotional response - create a feeling. We are PASSIONATE about color! This episode is dedicated to the top 3 subliminal powers that color has in your visuals, from social media to checkout.

    20 min

  8. 2021-06-16

    The 2 MOST Important Parts of Visual Branding

    ...and they have NOTHING to do with pictures! Visual Branding is all about communication. WHAT we communicate and the WHY of our audience are the two most important ingredients ... and they are often forgotten! This is the 1st Episode of a 6 Part Series on Visual Branding the follows the outline of Alec's Online Course: Your Visual Brand For an in-depth look at the course and increasing the effectiveness of your Brand's Communications (which is tech speak for - make more money and conversions with better images and branding)  https://www.yourvisualbrand.com

    20 min
See All (15)

4.9
out of 5
16 Ratings

About

Everything you need to now about the art of Visual Branding. Engage your audience through campaigns, social media, and websites like a boss. From pop stars to presidents, Alec has photographed and filmed for big brands. Alec shares stories, his insights, and interviews branding luminaries to move the needle on Your Visual Brand.

Information