Hot jobs in DTC are stacking up — Kendra Scott is hiring a Marketplace and Social Commerce Manager in Austin, and Fringe Sport is hiring a Director of Ecommerce and Growth for one of the fastest-growing garage gym brands in the country. We break it all down. Plus three stacked guest interviews on telehealth wellness, creative agency operations, and CPG finance. ON TODAY'S EPISODE OF ECOMM COWBOYAlex Padilla (VP of Ecommerce, Brello Health) — Leads growth, paid media, retention and CRO at a multi-eight-figure wellness brand operating in the GLP-1 and metabolic health category. Austin-based, Entrepreneur Leadership Network contributor. We get into how Brello differentiates from Hims, Ro, and Lemonaid, the five email layers every subscription brand needs, the non-obvious lever for keeping members past month three, the math on the Brello Experience community events versus paid media Jacques Spitzer (Founder and CEO, Raindrop) — The San Diego creative and performance agency behind some of the most-watched DTC ads in history. 4x Emmy winner, Super Bowl campaigns, the top-performing YouTube ad of 2020 for Dr. Squatch. Roster includes Manscaped, Lume, Native, Pourri, Ridge, Ruggable, and more. Over a billion views and a billion dollars in attributable sales. We dig into whether that exact Dr. Squatch ad would still work in 2026, why Raindrop accepts only 2 of 400 inbound inquiries a year, the men's CPG category thesis, his Nano Banana Joey Spanjers (Chief Strategy Officer and Partnerships, Teicor) — A "SEAL team of accountants and operators" for CPG brands. 100+ clients serviced, $100M+ raised across seed, Series A, Series B, debt and PO financing. Joey's path is unusual — TV production with Mark Burnett on Survivor, The Voice, and Shark Tank, then Hawke Media, then co-founded Elliot, the global commerce platform. Co-creator of Mount Mushmore. We cover the most common mess in a founder's books on day one, hiring the operator in the seat two years before you need to, premium vs. luxury pricing in CPG, what "compliant DTC" looks like for high-risk categories like THC beverages in 2026, ALSO ON THE SHOW - Grimace Shake Lore returns - Northbeam Weather Report - 0 to $253K in spend, more profitable than Meta - Open Claw Menu Automation - Mail bag and live audience reactions ------------------------------------- Welcome to DTC's daily — what's now and next in ecommerce so founders, marketers, and operators can survive and thrive. Weekly newsletter: https://newsletter.ecommcowboy.com/ Made possible by: Postscript https://postscript.io/sms-benchmarks?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+Cowboy Seguno https://www.seguno.com/?utm_source=Ecomm+Cowboy+Show&utm_medium=Show&utm_campaign=Ad+Read&utm_id=Ecomm+Cowboy Follow Ecomm Cowboy: X https://x.com/ecommcowboy LinkedIn https://www.linkedin.com/company/ecommcowboy Instagram https://www.instagram.com/ecommcowboy/ TikTok https://www.tiktok.com/@ecommcowboy Spotify https://open.spotify.com/show/0q1Pp0rW8j6cehXToNTeJc Apple Podcasts https://podcasts.apple.com/us/podcast/ecomm-cowboy/id1761749693
