We Fixed It, You're Welcome

We Fixed It, You're Welcome
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Armchair quarterbacking isn’t just for sports anymore. We’re taking the same approach to companies: what would you do in their shoes? Each episode, our lively panel will debate a new issue ripped from the headlines involving a different well-known company. Between our instincts, experiences, and unsolicited opinions, we may just come up with gold. At the end, we’ll critique ourselves and see how we did. If we fixed it, you’re welcome! Season 3 launched January 20, 2026. Subscribe to the podcast so you don't miss a single episode!

  1. vor 6 Std.

    Reshaping the GLP-1 Economy: A Breaking Consumer Study

    GLP-1 medications like Ozempic® and Wegovy® are transforming far more than weight loss. They're changing how people eat, shop, spend money, dine out, and interact with brands, creating ripple effects across retail, restaurants, healthcare, apparel, and the broader economy. In this episode of We Fixed It, You're Welcome, Aaron Wolpoff and Chino Nnadi sit down with Lisa W. Miller, ex PepsiCo VP Consumer Strategy & Insights and founder of Lisa W. Miller & Associates, to discuss groundbreaking findings from her latest proprietary research on the rapidly evolving GLP-1 economy. With insights from more than 30 industry studies and a survey of 6,500 U.S. consumers, Lisa reveals what businesses need to know as consumer behavior changes in real time. From the surprising rise of male GLP-1 users to the future of retail, employee benefits, and restaurant innovation, this conversation explores why companies that adapt early will likely have a competitive advantage while those that ignore these shifts risk being left behind. What You'll Learn • How GLP-1 medications are reshaping consumer spending habits • Why restaurants, retailers, and grocery brands are being forced to adapt • The surprising growth of male GLP-1 adoption and why most brands are missing it • Why simply labeling products "GLP-1 Friendly" isn't enough • How apparel companies and wedding retailers are responding to rapid weight loss • The impact of GLP-1s on HR, employee benefits, and workplace policies • The opportunities and risks businesses should prepare for over the next several years • Why understanding consumer behavior matters more than following headlines. About Our Guest Lisa W. Miller is a Consumer Insights & Innovation Strategist with more than 30 years of experience helping organizations turn consumer insights into business growth. She previously served as Vice President of Insights at PepsiCo and Vice President of Innovation at Brinker International. Today, through Lisa W. Miller & Associates, she helps leadership teams translate research into actionable business strategies. Connect with Lisa: • LinkedIn: Lisa W. Miller • Website: Lisa W. Miller & Associates Connect With the Show Subscribe for more deep dives where we fix big business problems with fresh perspectives. • Website – www.wefixeditpod.com • Follow us on: Instagram – https://www.instagram.com/wefixeditpod LinkedIn – https://www.linkedin.com/company/wefixeditpod YouTube – https://www.youtube.com/@WeFixedItPod If you liked this episode, don’t forget to subscribe, leave a review, and share it with your friends! Keep listening to find out how we fix companies and put them back better than we found them. Disclaimer A quick disclaimer. We are going into this somewhat cold and nothing we say should beconstrued as legal advice, financial advice or anything that would get us in trouble. These are our views and opinions. We’re here to ask the kinds of questions everyone’s thinking, have an engaging conversation and maybe come to some conclusions that we feel are worth exploring. By the end, if we fixed it, you’re welcome. All trademarks, IP and brand elements discussed are property of their respective owners. Learn more about your ad choices. Visit megaphone.fm/adchoices

  2. vor 6 Tagen

    ChatGPT vs Claude: Which AI is Winning the PR War?

    OpenAI and Anthropic are locked in a high stakes rivalry, and the fallout is hurting public trust in AI overall. In this episode, the "We Fixed It, You're Welcome" panel (Aaron Wolpoff, Melissa Eaton, and Chino) sits down with veteran tech PR strategist Perry Headrick to unpack whether the ChatGPT vs Claude rivalry is a branding win or a trust disaster. With over 20 years of experience representing brands like AOL, Bing, Yelp, and Logitech, Perry brings sharp, no nonsense insight into why both AI giants are missing the mark with everyday users, and what they need to do to fix it. Guest Bio Perry Headrick is the founder of Crackle PR, a B2B tech focused communications agency working with startups through publicly traded companies. He also co-hosts the Under Embargo podcast alongside Becca Chambers, CMO at Scale Ventures. Perry brings decades of experience in media strategy, reputation management, and crisis control. Key Topics Discussed Why only 17% of Americans trust the people running major AI companies, and 40% consider them untrustworthy The origin of the OpenAI vs Anthropic rivalry, born from a philosophical split within OpenAI How the Super Bowl ad wars and competitive digs are backfiring on both brands The psychology of "AI dread" and why fear, not excitement, dominates public perception Why AI companies make themselves the star instead of the customer Perry's real world examples: turning heads at a local Chinese restaurant with an AI generated photo, and using AI to pick better golf clubs The case for radical transparency over "promiseware" and vague grandiosity Why sycophantic AI responses (agreeing with everything, false reassurances) erode user trust The Claude broken links example and why owning limitations matters more than smoothing them over Reddit and AMAs as an underused trust building tool Are OpenAI and Anthropic "too big to fail," or heading toward a Yahoo vs Google outcome Why competing companies dragging each other down risks making the entire AI category look unsafe DuckDuckGo's rise as a case study in giving users control (the option to turn AI off) Connect with Perry Headrick LinkedIn: Perry Headrick Podcast: Under Embargo (co-hosted with Becca Chambers, CMO at Scale Ventures) Website: cracklepr.com Connect With the Show Subscribe for more deep dives where we fix big business problems with fresh perspectives. • Website – www.wefixeditpod.com • Follow us on: Instagram – https://www.instagram.com/wefixeditpod LinkedIn – https://www.linkedin.com/company/wefixeditpod YouTube – https://www.youtube.com/@WeFixedItPod If you liked this episode, don’t forget to subscribe, leave a review, and share it with your friends! Keep listening to find out how we fix companies and put them back better than we found them. Disclaimer A quick disclaimer. We are going into this somewhat cold and nothing we say should be construed as legal advice, financial advice or anything that would get us in trouble. These are our views and opinions. We’re here to ask the kinds of questions everyone’s thinking, have an engaging conversation and maybe come to some conclusions that we feel are worth exploring. By the end, if we fixed it, you’re welcome. All trademarks, IP and brand elements discussed are property of their respective owners. Learn more about your ad choices. Visit megaphone.fm/adchoices

  3. 30. Juni

    What Even Is a Podcast Anymore?

    Spotify recently rolled out "personal podcasts," letting anyone generate a custom AI show with no creator involved. So what actually counts as a podcast anymore? Aaron, Melissa, and Chino bring in podcasting veteran and Hall of Famer Rob Walch, who has been a mainstay of the podcast industry since 2005, to unpack where AI fits in, where it doesn't, and why human-made shows probably aren't going anywhere. Rob breaks down the real history of podcasting's biggest growth moments, reacts to the rise of AI in podcasting, and explains why trust, once lost, is brutally hard to win back. Our panel also tackles celebrity podcasts, the trouble with unlabeled AI content, and what actually counts as a podcast these days in a rapidly changing landscape. Connect With the Show Subscribe for more deep dives where we fix big business problems with fresh perspectives. • Website – www.wefixeditpod.com • Follow us on: Instagram – https://www.instagram.com/wefixeditpod LinkedIn – https://www.linkedin.com/company/wefixeditpod YouTube – https://www.youtube.com/@WeFixedItPod If you liked this episode, don’t forget to subscribe, leave a review, and share it with your friends! Keep listening to find out how we fix companies and put them back better than we found them. Disclaimer A quick disclaimer. We are going into this somewhat cold and nothing we say should be construed as legal advice, financial advice or anything that would get us in trouble. These are our views and opinions. We’re here to ask the kinds of questions everyone’s thinking, have an engaging conversation and maybe come to some conclusions that we feel are worth exploring. By the end, if we fixed it, you’re welcome. All trademarks, IP and brand elements discussed are property of their respective owners. Guest Links Rob Walch's personal podcast: podcast411.com Co-hosts In and Around Podcasting with Elsie Escobar (new episodes every other week) Email: rob.walch@global.com LinkedIn: https://www.linkedin.com/in/podcast411/ Learn more about your ad choices. Visit megaphone.fm/adchoices

  4. 23. Juni

    Is Prime Day a Real Holiday Now?

    Happy Prime Day! Amazon Prime Day just turned 11 years old, and what started as a single day invented to fill a sales lull has become somewhat of an actual holiday. How do we celebrate? We buy stuff!  In this episode, our panel digs into celebrations engineered by brands and commerce (Cyber Monday, Small Business Saturday, Starbucks Red Cup Day) to question whether these types of moments build real community or just psychologically condition consumers to spend on cue. Joining the conversation is Pearl Servat, a fractional CMO who helped scale Verizon's Visible brand from zero to over a million customers and led the brand's Visible Acts of Kindness campaign, a movement that grew organically out of a single email. Pearl brings the brand-side perspective on building trust, avoiding the "race to the bottom," and the difference between a manufactured sales event and an authentic cultural moment. Our panel breaks down why Prime Day works (consistency, trust, FOMO, basket-size psychology), where it may be falling short (personalization, social impact, fulfillment promises), and we pitch our own potential improvements, including hyper-personalized deals and a charity-driven "freeze the deals" concept that is up for grabs.Connect with Pearl Servat LinkedIn: https://www.linkedin.com/in/pearlservat/ Connect With the Show Subscribe for more deep dives where we fix big business problems with fresh perspectives. • Website – www.wefixeditpod.com • Follow us on: Instagram – https://www.instagram.com/wefixeditpod LinkedIn – https://www.linkedin.com/company/wefixeditpod YouTube – https://www.youtube.com/@WeFixedItPod If you liked this episode, don’t forget to subscribe, leave a review, and share it with your friends! Keep listening to find out how we fix companies and put them back better than we found them. Disclaimer A quick disclaimer. We are going into this somewhat cold and nothing we say should be construed as legal advice, financial advice or anything that would get us in trouble. These are our views and opinions. We’re here to ask the kinds of questions everyone’s thinking, have an engaging conversation and maybe come to some conclusions that we feel are worth exploring. By the end, if we fixed it, you’re welcome. All trademarks, IP and brand elements discussed are property of their respective owners. Learn more about your ad choices. Visit megaphone.fm/adchoices

  5. 16. Juni

    Brand Collabs: Overplayed or Worth the Hype?

    Brand collaborations are everywhere right now. But for every Swatch x AP with overwhelming demand, there are examples like Nike x Tiffany that leave everyone wondering why those brands aligned. In this episode, Aaron, Melissa, and Chino break down the biggest brand collabs in recent history, figure out what separates the legendary ones from the cautionary tales, and build a framework to predict which ones will actually work. What We Cover Why brands are obsessed with collabs and why consumers are starting to get tired of them The Swatch x Audemars Piguet launch that caused mall shutdowns and $25,000 resale prices What makes a collab feel culturally necessary versus just a marketing stunt Nike x Air Jordan — how the original celebrity collab still dominates decades later Nike x Tiffany — two iconic brands, one massive execution failure Adidas x Yeezy — $2 billion made, a very public breakup, and why Adidas is still profiting Pepsi x Kendall Jenner — what happens when a brand collab completely misreads the room Supreme x Louis Vuitton — the collab that redefined streetwear and luxury forever McDonald's Happy Meal collabs — why they keep getting it right over and over HM and Target designer drops — when doing collabs too often kills the excitement The secondary resale market — is it a bug or a feature of a great collab? Aaron's risk framework for predicting whether a brand collab will succeed or fail The Collab Risk Framework (Our Fix) Formalize the unofficial — if customers are already doing it themselves, own it. Lowest risk, built to last. (Taco Bell x Doritos) Combine shared capabilities — two brands each bring a unique strength the other doesn't have. When done right, something magnetic happens. (Swatch x AP, Supreme x LV) Shared audience + shared sensibility — the Venn diagram has to be big enough. If it's too small, the market will tell you the hard way. (Nike x Tiffany failed this test) Curation and scarcity — making something too available kills the desire. The limited nature has to be real and protected. Brands and Collabs Mentioned Swatch x Audemars Piguet (AP) Nike x Air Jordan Nike x Tiffany Adidas x Yeezy (Kanye West) Pepsi x Kendall Jenner Supreme x Louis Vuitton McDonald's x Cactus Plant Flea Market McDonald's x Korean Demon Hunters McDonald's x Pokemon, Beanie Babies, Minions HM x Balmain Target x Kate Spade, Diane von Furstenberg, Karl Lagerfeld, Mossimo Coca-Cola x Oreo Pepsi x Peeps Nike x Toy Story 5 J.Crew x Costco Key Takeaways Scarcity is the most powerful tool in a brand collab. If everyone can get it, nobody wants it. The Venn diagram of your two audiences has to be big. A small overlap means a small result. Execution matters as much as the idea. A great concept with poor delivery (Nike x Tiffany) will still fail. Doing collabs too frequently kills the excitement. The magic is in the rarity. Celebrity collabs carry more risk than brand-to-brand collabs. Brands are predictable. People are not. The secondary resale market is now a built-in part of any major collab launch. Brands need a plan for it. Connect With the Show Subscribe for more deep dives where we fix big business problems with fresh perspectives. • Website – www.wefixeditpod.com • Follow us on: Instagram – https://www.instagram.com/wefixeditpod LinkedIn – https://www.linkedin.com/company/wefixeditpod YouTube – https://www.youtube.com/@WeFixedItPod If you liked this episode, don’t forget to subscribe, leave a review, and share it with your friends! Keep listening to find out how we fix companies and put them back better than we found them. Disclaimer A quick disclaimer. We are going into this somewhat cold and nothing we say should be construed as legal advice, financial advice or anything that would get us in trouble. These are our views and opinions. We’re here to ask the kinds of questions everyone’s thinking, have an engaging conversation and maybe come to some conclusions that we feel are worth exploring. By the end, if we fixed it, you’re welcome. All trademarks, IP and brand elements discussed are property of their respective owners. Learn more about your ad choices. Visit megaphone.fm/adchoices

  6. 9. Juni

    Unraveling High Fashion

    What happens when luxury brands sell more than products, but the promise of ethics, craftsmanship, and sustainability? In this episode, our panel explores the growing tension between luxury fashion's premium pricing and the increasing scrutiny surrounding supply chain transparency, labor practices, and sustainability claims. Using LVMH and several of its iconic brands as a case study, the conversation examines whether today's luxury consumers are buying status, quality, or a set of values. Joining the discussion is Kirsten K. Harris (Nordstrom, Nike, Amazon), sustainability strategist and founder of eavolu®, who shares insights from more than two decades in the fashion industry. Together, we unpack the realities of ESG compliance, traceability, greenwashing concerns, counterfeit markets, resale opportunities, and the future of ethical luxury. The episode highlights why transparency, authenticity, and accountability are becoming essential business strategies for brands that want to maintain consumer trust in an increasingly skeptical marketplace. Connect with Kirsten K. Harris LinkedIn: https://www.linkedin.com/in/kirstenkharris/ eavolu®: https://eavolu.com Final Thought Luxury brands have long sold aspiration and exclusivity. The next generation of luxury may be defined not by what brands say, but by what they can prove. As consumers demand greater transparency, the future of fashion will belong to companies that can align premium products with authentic business practices. Subscribe for more deep dives where we fix big business problems with fresh perspectives. • Website – www.wefixeditpod.com • Follow us on: Instagram – https://www.instagram.com/wefixeditpod LinkedIn – https://www.linkedin.com/company/wefixeditpod YouTube – https://www.youtube.com/@WeFixedItPod If you liked this episode, don’t forget to subscribe, leave a review, and share it with your friends! Keep listening to find out how we fix companies and put them back better than we found them. Disclaimer A quick disclaimer. We are going into this somewhat cold and nothing we say should be construed as legal advice, financial advice or anything that would get us in trouble. These are our views and opinions. We’re here to ask the kinds of questions everyone’s thinking, have an engaging conversation and maybe come to some conclusions that we feel are worth exploring. By the end, if we fixed it, you’re welcome. All trademarks, IP and brand elements discussed are property of their respective owners. Learn more about your ad choices. Visit megaphone.fm/adchoices

  7. 3. Juni

    Bullish on Bagels? Figuring Out Food Fads

    What separates a food fad that burns out from one that becomes a lasting brand? This episode dives into the psychology and business strategy behind viral food trends, with Pop-Up Bagels as a current example, to answer the question every food founder and investor is asking: how do you turn a moment into a movement? Featured Guest Talia Solomon — Founder, The Brand Economist Talia is a fractional CMO and brand advisor with a background in marketing and behavioral science. She has impacted companies across food, media, and consumer tech including Pizza Hut, Papa John's, Maggiano's, Del Taco, Ruby Tuesday, Weight Watchers, Bravo TV, Showtime, and Ring Doorbell. Her cross-industry experience gives her a unique lens on habit formation and consumer psychology. The Problem Food trends explode fast, and fizzle just as quickly. Category saturation, cultural shifts, and the gap between first-time curiosity and repeat habit have ended many promising brands. The real question isn't how to generate buzz. It's how to make people come back. Connect with Talia Linkedin - https://www.linkedin.com/in/taliasacks Subscribe for more deep dives where we fix big business problems with fresh perspectives. • Website – www.wefixeditpod.com • Follow us on: Instagram – https://www.instagram.com/wefixeditpod LinkedIn – https://www.linkedin.com/company/wefixeditpod YouTube – https://www.youtube.com/@WeFixedItPod If you liked this episode, don’t forget to subscribe, leave a review, and share it with your friends! Keep listening to find out how we fix companies and put them back better than we found them. Disclaimer A quick disclaimer. We are going into this somewhat cold and nothing we say should be construed as legal advice, financial advice or anything that would get us in trouble. These are our views and opinions. We’re here to ask the kinds of questions everyone’s thinking, have an engaging conversation and maybe come to some conclusions that we feel are worth exploring. By the end, if we fixed it, you’re welcome. All trademarks, IP and brand elements discussed are property of their respective owners. Learn more about your ad choices. Visit megaphone.fm/adchoices

  8. 26. Mai

    Predicting Kalshi’s Future

    With billions of dollars traded weekly across non-traditional and traditional investors, prediction markets have quickly become one of the hottest crazes in finance. In this episode, we grab time with Andrew Lebbos of Benzinga (SVP of Licensing) to explore the current state of prediction market platforms like Kalshi and speculate about their long-term potential for good. This provocative conversation examines why prediction markets have gained mainstream attention, how they differ from traditional investing and sports betting, and whether crowdsourced forecasting can produce more accurate outcomes than other established methods. The discussion also tackles hot-button topics such as regulation, threats of insider information, concerns over gambling addiction, and the importance of customer retention. From the psychology of gambling to the speculative future of financial markets, this episode explores both the promise and possible risks of turning real-world events into tradable assets. Connect with Andrew LinkedIn: Andrew Lebbos on LinkedIn Benzinga: Benzinga APIs & Data Solutions Subscribe for more deep dives where we fix big business problems with fresh perspectives. • Website – www.wefixeditpod.com • Follow us on: Instagram – https://www.instagram.com/wefixeditpod LinkedIn – https://www.linkedin.com/company/wefixeditpod YouTube – https://www.youtube.com/@WeFixedItPod If you liked this episode, don’t forget to subscribe, leave a review, and share it with your friends! Keep listening to find out how we fix companies and put them back better than we found them. Disclaimer A quick disclaimer. We are going into this somewhat cold and nothing we say should be construed as legal advice, financial advice or anything that would get us in trouble. These are our views and opinions. We’re here to ask the kinds of questions everyone’s thinking, have an engaging conversation and maybe come to some conclusions that we feel are worth exploring. By the end, if we fixed it, you’re welcome. All trademarks, IP and brand elements discussed are property of their respective owners. Learn more about your ad choices. Visit megaphone.fm/adchoices

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Armchair quarterbacking isn’t just for sports anymore. We’re taking the same approach to companies: what would you do in their shoes? Each episode, our lively panel will debate a new issue ripped from the headlines involving a different well-known company. Between our instincts, experiences, and unsolicited opinions, we may just come up with gold. At the end, we’ll critique ourselves and see how we did. If we fixed it, you’re welcome! Season 3 launched January 20, 2026. Subscribe to the podcast so you don't miss a single episode!

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    We Fixed It, You're Welcome
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    2024 - 2026
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