Built for the Edge

Kehla G

Built for the Edge is a podcast about one thing: why businesses that look successful on the surface still feel harder to run than they should — and what it actually takes to change that. Not more strategy. Not more content. Not more information. Structure. Hosted by Kehla G., each episode explores the hidden patterns behind stalled growth, founder bottlenecks, inconsistent results, and businesses that keep resetting instead of compounding. This is a show about leadership, decision-making, business architecture, and the structures that allow growth to hold. If you've already built something, know how to sell, and still feel like too much depends on you, you're in the right place. ⚡ Solo episodes diagnosing what's actually breaking underneath the surface ⚡ Conversations about leadership, growth, and business performance ⚡ Practical insights on building a business that can scale beyond the founder 500+ episodes. Ranked in the top 2% of podcasts globally. Instagram: @kehlag If you're in Canada—especially British Columbia—connect with me on LinkedIn: @kehlag www.kehlag.com hello@kehlag.com

  1. vor 14 Std.

    E #536: From Visibility to Sales: What Most Coaches Get Wrong About Marketing with Hailey Rowe

    Most coaches assume that if they had more leads, more followers, or a better funnel, they'd have more clients. But what if the real issue isn't visibility? In this episode, Kehla sits down with marketing and sales strategist Hailey Rowe for a conversation about what actually moves people from awareness to action. Together, they unpack the often-overlooked gaps between attracting attention, building trust, and creating momentum that leads to sales. They explore: Why more visibility doesn't automatically create more clients The common marketing mistakes that quietly cost coaches sales How to evaluate where prospects are getting stuck in your funnel The role trust plays in converting leads into paying clients What AI can and can't do when it comes to marketing and business growth Why business owners need to zoom out and look at the entire customer journey Whether you're struggling to get leads, convert inquiries, or create more consistency in your business, this conversation offers a practical look at the relationship between marketing, sales, and the client journey. This episode is less about finding another marketing tactic and more about understanding what needs to happen between visibility and sales for a business to grow. Free Class & Action Plan- The 5 Posts to Book Your Next 10 Discovery Calls Hailey's Website Follow Hailey on Instagram   Follow Hailey on Facebook Health Coach Nation Podcast  Follow Hailey on LinkedIn Kehla's website Follow Kehla on IG

    25 Min.
  2. 21. Juni

    E #532: How Do You Measure Magnetism?

    Everyone talks about becoming an energetic match. But almost nobody stops to ask: How would we measure that? In this short solo episode, Kehla explores one of the questions that has been sitting at the center of her thinking lately: how do we know what's actually creating results in business? Drawing a distinction between metaphor and causality, she unpacks why concepts like magnetism, alignment, and energetic matches are often treated as explanations without ever being measured. The result? Entrepreneurs end up using feelings as metrics, stories as evidence, and interpretations as reality. Inside this episode: • Why gravity and magnetism are measurable — and why that matters • The difference between metaphor and cause-and-effect • How confirmation bias keeps entrepreneurs stuck • Why feelings are not business metrics • What happens when structural business problems get mistaken for energetic ones • The question that completely changes how you evaluate what's working in your business If you've ever been told to become more magnetic, more aligned, or a better energetic match, this episode invites you to ask a different question: How would we know? 🎯 Free Resource: Your Business, Reoriented If this conversation challenged some assumptions for you, grab Your Business Reoriented through the link below. Inside, Kehla dives deeper into why so many entrepreneurs are trying to solve structural business problems with personal development tools — and what changes when you start looking at your business through the lens of architecture, measurement, and performance. Connect with Kehla: Instagram: @kehlag LinkedIn: @kehlag Website: www.kehlag.com

    8 Min.
  3. 17. Juni

    E #531: Why You’re the Bottleneck in Your Business (And It’s Costing You Sales) with Tish Times

    Everyone says they need more leads, more clients, and more sales. But what if the real problem isn’t visibility? In this episode, Kehla sits down with sales strategist and CEO Tish Times for a conversation that starts with sales… and quickly turns into a much deeper conversation about governance, systems, trust, emotional decision-making, and what actually allows a business to scale. As the founder of Tish Times Sales Agency, Tish helps established women leaders and CEOs strengthen their sales processes, lead with confidence, and scale without sacrificing their standards. Known for her ability to identify what's really happening beneath the surface, she helps women remove hidden sales blocks, sharpen their messaging, and build businesses that are profitable, sustainable, and built to last. Together, they unpack: • Why so many entrepreneurs become the bottleneck in their own business • The hidden chaos created by inconsistent sales processes • How emotional decision-making quietly destabilizes growth • The difference between customization and structural incoherence • Why most “systems” are actually just habits living in your head • What it takes to build a business that can continue operating without you holding every piece together manually This isn’t a fluffy conversation about sales funnels or bro marketing tactics. It’s a conversation about what happens when a founder becomes the infrastructure of the business — and why no amount of leads can fix a business that doesn’t hold. If you’ve ever felt exhausted, over-responsible, or like your business only works because you’re manually regulating everything, this episode is going to hit. Connect with Tish: Website: www.tishtimes.com Instagram: @tishtimes Live Sales Assessment with Tish   Kehla's Website Follow Kehla on IG Follow Kehla on LinkedIn

    33 Min.
  4. 14. Juni

    E #530: The Online Coaching Industry Has a Measurement Problem

    After seven and a half years of working exclusively online, Kehla G. has started stepping into a new world—working with brick-and-mortar businesses through her role as a Business Coach with Avid Business Performance Group. What she's discovering is forcing her to rethink some of the most common conversations happening in the online business space. In this episode, Kehla explores the difference between a business that performs and a business that simply looks good online. She unpacks why so many entrepreneurs focus on followers, engagement, alignment, and self-expression while overlooking the numbers that actually drive growth, profitability, and sustainability. She also shares the uncomfortable realization that many entrepreneurs have been taught to diagnose business problems through identity rather than performance—assuming they need another certification, strategy, or breakthrough instead of identifying the actual constraint inside the business. Inside this episode, Kehla discusses: The difference between expertise and building a business Why leads, conversion, revenue, profit, and retention matter more than most entrepreneurs realize How business owners accidentally create growth they can't sustain The danger of making every business challenge a personal failure Why understanding a founder and understanding a business are two completely different conversations How measuring the right things changes the way you make decisions If you've ever questioned whether you're the problem when your business isn't producing the results you want, this episode offers a different perspective—and a different place to look. Connect with Kehla: Instagram: @kehlag LinkedIn: @kehlag Website: www.kehlag.com

    14 Min.
  5. 10. Juni

    E #529: Why Women Abandon Themselves to Belong with Michaela Gaffen Stone

    In this episode of Built for the Edge, Kehla sits down with Michaela Gaffen Stone for a conversation about conditioning, self-abandonment, people pleasing, and what actually happens when women stop contorting themselves to fit into identities that were built for survival instead of truth. Michaela shares how growing up in an unsafe and unpredictable environment sharpened her ability to recognize patterns in behavior, energy, and identity — eventually becoming the foundation of the work she now does with women around Human Design, neuroscience, behavior science, and cycle-breaking. Together, Kehla and Michaela unpack the deeper layers of self-trust, the invisible rules many women are still unconsciously obeying, and why “alignment” often becomes another performance when the nervous system is still organized around belonging, approval, and safety. This conversation explores: • People pleasing and identity adaptation • Pattern recognition and behavioral loops • Self-trust and reclaiming personal authority • Why high-functioning women still abandon themselves • Breaking cycles without turning healing into another identity If you’ve built a life that looks aligned on paper but still feels like you’re holding yourself together underneath it all, this episode will hit. Follow Michaela on Facebook Follow Michaela on LinkedIn Follow Michaela on YouTube Join the Summit Join the Sanctuary Kehla's Website Follow Kehla on IG

    30 Min.

Info

Built for the Edge is a podcast about one thing: why businesses that look successful on the surface still feel harder to run than they should — and what it actually takes to change that. Not more strategy. Not more content. Not more information. Structure. Hosted by Kehla G., each episode explores the hidden patterns behind stalled growth, founder bottlenecks, inconsistent results, and businesses that keep resetting instead of compounding. This is a show about leadership, decision-making, business architecture, and the structures that allow growth to hold. If you've already built something, know how to sell, and still feel like too much depends on you, you're in the right place. ⚡ Solo episodes diagnosing what's actually breaking underneath the surface ⚡ Conversations about leadership, growth, and business performance ⚡ Practical insights on building a business that can scale beyond the founder 500+ episodes. Ranked in the top 2% of podcasts globally. Instagram: @kehlag If you're in Canada—especially British Columbia—connect with me on LinkedIn: @kehlag www.kehlag.com hello@kehlag.com

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