Produced By

Tomas Loucky
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Produced By is the podcast for creators, founders and professionals who are serious about building their personal brand. Every Monday, you'll hear honest conversations exploring the stories, lessons and ideas behind building something meaningful online. Honest conversations. Real stories. Zero fluff. Just practical lessons, fresh perspectives and a reminder that none of us have it all figured out, and that's exactly what makes the journey worth sharing.

  1. Who Made The Line: Why So Many Ambitious People Feel Behind | 159: Angela Marie D'Antonio

    vor 14 Std.

    Who Made The Line: Why So Many Ambitious People Feel Behind | 159: Angela Marie D'Antonio

    Angela Marie D'Antonio is an executive coach for neurodivergent founders, keynote speaker, and creator of the Calm Ambition framework. She helps entrepreneurs build businesses around their strengths instead of their deficits while challenging hustle culture, urgency, and unrealistic expectations. Her work is shaped by years of homeschooling her neurodivergent daughters, supporting dyslexic students, and helping founders grow through more human centred and sustainable strategies. In this episode, Angela shares the pivotal moment that changed how she sees success, pressure, and progress. We discuss authentic LinkedIn growth, balancing ambition with real life, slowing down in a world obsessed with speed, and why quality matters more than quantity. You’ll also hear unexpected stories from Angela’s journey, from working as a midwife in Ireland to becoming an Associate of Cheese.Connect with Angela:https://www.linkedin.com/in/angela-marie-dantonio/https://www.angelamariedantonio.com/https://angela-marie-dantonio.kit.com/calm-ambitionTimestamps: 00:00 – Why hustle culture makes people feel behind 01:09 – Meet Angela Marie D'Antonio 01:55 – Living around the world 02:49 – Why Ireland still feels like home 03:29 – Dreaming of Europe 04:20 – Blue crab and becoming a cheese associate 07:23 – Her favourite cheese 07:56 – Discover Unproduced 08:26 – The moment with her daughter that changed everything 11:34 – Questioning invisible benchmarks 12:16 – Building success at a different pace 14:00 – Coaching founders beyond pressure and burnout 15:28 – Rethinking modern success 18:30 – Why human connection still wins 20:36 – The LinkedIn rebrand coincidence 22:14 – Starting on LinkedIn from zero 24:17 – Leaving old posts online on purpose 25:46 – Human content vs AI content 26:36 – The story behind “50 Before 50” 28:22 – Riding in a driverless car 29:37 – Feeding alligators in Louisiana 30:27 – Visiting fake Germany in Washington 32:30 – Growing on LinkedIn organically 35:00 – Why engagement matters more than followers 37:17 – Consistency beats posting every day 38:15 – Standing out in the AI era 39:24 – Finding your unique edge online 42:40 – Becoming the cheese person on LinkedIn 43:32 – Hiking, gardening, and mountain life 44:26 – Books that shaped her thinking 46:05 – The idea of “enough” 48:25 – Calm Ambition and her upcoming book 50:45 – Building a life you actually enjoy 51:19 – Final thoughts Connect with Tomas:Stan: https://stan.store/TommenLinkedIn: https://www.linkedin.com/in/tomasloucky/⁠⁠Instagram: https://www.instagram.com/thisistommen/⁠⁠Unproduced:Newsletter: https://unproduced.substack.comYouTube: https://www.youtube.com/@unproducednotesSpotify: https://open.spotify.com/show/033Ddo8ibDlLYoaP7FFLIWMore:Links: https://linktr.ee/produced_by⁠⁠⁠Patreon: https://patreon.com/tomaslouckyNewsletter: ⁠⁠⁠⁠https://producednewsletter.substack.com/⁠The Podcast Club: https://www.linkedin.com/groups/25420030/Tools & gear that support the show: Metricool: https://f.mtr.cool/HRJBZKRiverside: https://riverside.sjv.io/vDnDodFavikon: https://www.favikon.com?fpr=tommenRa Optics: https://ra-optics.myshopify.com/discount/TOMMEN?rfsn=8803777.591d19JamX: https://jamx.ai/podcasters-offer?ref_id=e02d48af-ef66-4e76-b804-c2e8d282a8bfSome links are affiliate links, which means I may earn a small commission at no extra cost to you. If you find them useful, using these links helps keep the podcast running. Thank you!  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    52 Min.
  2. Your Story Is the Strategy: Why Real People Stand Out Online | 158: Riin Reinola

    29. Juni

    Your Story Is the Strategy: Why Real People Stand Out Online | 158: Riin Reinola

    Riin Reinola is a brand and content strategist helping experts build visibility online without performing or pretending to be someone they are not. After 15 years working behind the scenes in tech marketing and branding, she decided to stop hiding and build a personal brand around her own story, perspective, relationship building, and a more human approach to content and online visibility. In this episode, Riin shares how losing a major client and a huge chunk of her business overnight pushed her to finally start showing up online for herself. Learn her approach to building trust on LinkedIn, finding clients through genuine relationships, and why your story, experiences, and vulnerabilities can become your biggest advantage when building a personal brand that truly stands out.Connect with Riin:https://linkly.link/2kztkhttps://linkly.link/2kztnTimestamps: 00:00 – Why relationships matter more than virality 01:24 – From invisible expert to personal brand 02:24 – Losing a major client overnight 03:24 – The identity crisis behind starting over 04:38 – Why perfection kills momentum 06:17 – The power of LinkedIn comments 07:18 – Why commenting beats posting 08:32 – Trust over virality 09:16 – Every opportunity came through comments 10:19 – Share value, don’t sell 11:46 – Why your story is your biggest advantage 14:03 – Showing up without performing 15:38 – Why vulnerable stories build trust 16:33 – Your experiences make you unique 17:10 – Bringing hobbies and passions into your brand 19:03 – Discover Unproduced: Conversations Beyond Success 19:41 – How to find your first clients 20:41 – Stop chasing clients 22:46 – Patience, consistency, and trust 24:24 – Starting a business with her sister 25:24 – Building a global business from Estonia 26:09 – Why Estonian sounds like a magical fairy language 26:35 – Why she doesn't believe in niching down 28:30 – Trust your identity, not the market 30:07 – Why you can't copy someone else's strategy 31:25 – Every piece of content needs a purpose 32:18 – Her framework for personal branding 34:34 – Her honest take on AI 35:03 – Why AI can't replace human stories 37:21 – The biggest advantage in 2026? Being human 39:22 – Creativity, running, and interviewing artists 42:42 – Where to find Riin online 43:20 – Launching her newsletter 44:21 – Stop waiting and just start Connect with Tomas:Stan: https://stan.store/TommenLinkedIn: https://www.linkedin.com/in/tomasloucky/⁠⁠Instagram: https://www.instagram.com/thisistommen/⁠⁠Unproduced:Newsletter: https://unproduced.substack.comYouTube: https://www.youtube.com/@unproducednotesSpotify: https://open.spotify.com/show/033Ddo8ibDlLYoaP7FFLIWMore:Links: https://linktr.ee/produced_by⁠⁠⁠Patreon: https://patreon.com/tomaslouckyNewsletter: ⁠⁠⁠⁠https://producednewsletter.substack.com/⁠The Podcast Club: https://www.linkedin.com/groups/25420030/Tools & gear that support the show: Metricool: https://f.mtr.cool/HRJBZKRiverside: https://riverside.sjv.io/vDnDodFavikon: https://www.favikon.com?fpr=tommenRa Optics: https://ra-optics.myshopify.com/discount/TOMMEN?rfsn=8803777.591d19JamX: https://jamx.ai/podcasters-offer?ref_id=e02d48af-ef66-4e76-b804-c2e8d282a8bfSome links are affiliate links, which means I may earn a small commission at no extra cost to you. If you find them useful, using these links helps keep the podcast running. Thank you!  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    45 Min.
  3. The Canva Girl Formula: Creativity, Storytelling, and Personality | 157: Jasmine Gathoga

    22. Juni

    The Canva Girl Formula: Creativity, Storytelling, and Personality | 157: Jasmine Gathoga

    Jasmine Gathoga is a LinkedIn Brand Strategist, Graphic Designer, and Canva Creator best known online as ‘That Canva Girl.’ From making handmade cards as a child to becoming an official Canva Ambassador, Jasmine has built a personal brand around creativity, storytelling, and helping people stand out online with both strategy and design. Her content is known for its humour, honesty, and uplifting energy, helping creators and business owners build brands people genuinely remember. In this episode, Jasmine shares her journey from discovering Canva to turning creativity into a career through LinkedIn. We talk about finding your voice online, overcoming the fear of posting, using AI as a creative tool, and why your personality is still your biggest advantage in a world full of content. This conversation is full of practical insights, positive energy, and encouragement for anyone trying to build something meaningful online.Connect with Jasmine:https://www.linkedin.com/in/jasminegathoga/https://www.designwithjazz.com/Timestamps: 00:00 - Why personality makes content stand out 01:11 - Intro 01:22 - Becoming That Canva girl 02:40 - The story behind the Canva girl title 03:52 - Getting recognised by Canva 04:49 - Becoming a Canvassador 07:15 - Discovering Canva for the first time 09:28 - Why Canva still feels like home 11:33 - Growing up creative and artistic 13:01 - Leaving accounting to pursue creativity 14:30 - Why building online changed everything 16:47 - Why LinkedIn felt intimidating at first 18:30 - Her first experience posting on LinkedIn 19:43 - Why LinkedIn communities are underrated 21:34 - Making LinkedIn feel more human 23:14 - Finding your voice online 24:27 - “That doesn’t sound like you” 25:46 - Adding personality into your content 27:46 - Don’t teach facts teach your experience 29:36 - Will AI replace designers 31:31 - Why AI should be your advantage 34:29 - The AI tools Jasmine uses daily 35:53 - What to do when you run out of ideas 36:57 - The voice note method for content ideas 39:48 - Hobbies outside of work 41:21 - Listening to podcasts while designing 42:15 - Favourite K dramas and genres 43:39 - Books podcasts and learning 45:49 - Where to find Jasmine online 46:43 - Future plans beyond LinkedIn 48:17 - Upcoming Canva event and masterclass 49:35 - Final advice for anyone feeling stuck 50:56 - Why you should build online for six months 51:42 - Your personality is your unique selling point 52:26 - Final thoughts and goodbye Connect with Tomas:Stan: https://stan.store/TommenLinkedIn: https://www.linkedin.com/in/tomasloucky/⁠⁠Instagram: https://www.instagram.com/thisistommen/⁠⁠Unproduced:Newsletter: https://unproduced.substack.comYouTube: https://www.youtube.com/@unproducednotesSpotify: https://open.spotify.com/show/033Ddo8ibDlLYoaP7FFLIWMore:Links: https://linktr.ee/produced_by⁠⁠⁠Patreon: https://patreon.com/tomaslouckyNewsletter: ⁠⁠⁠⁠https://producednewsletter.substack.com/⁠The Podcast Club: https://www.linkedin.com/groups/25420030/Tools & gear that support the show: Metricool: https://f.mtr.cool/HRJBZKRiverside: https://riverside.sjv.io/vDnDodFavikon: https://www.favikon.com?fpr=tommenRa Optics: https://ra-optics.myshopify.com/discount/TOMMEN?rfsn=8803777.591d19JamX: https://jamx.ai/podcasters-offer?ref_id=e02d48af-ef66-4e76-b804-c2e8d282a8bfSome links are affiliate links, which means I may earn a small commission at no extra cost to you. If you find them useful, using these links helps keep the podcast running. Thank you!  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    53 Min.
  4. Content With Personality: The Human Side of Marketing | 156: Victoria Banaszczyk

    15. Juni

    Content With Personality: The Human Side of Marketing | 156: Victoria Banaszczyk

    Victoria Banaszczyk is Head of Content at Centerlock Media, a digital marketing agency that helps small and service‑based businesses grow through tailored, affordable solutions. Centerlock specializes in SEO, Google Ads, and social media advertising to help clients reach the right customers and strengthen their online presence. Victoria’s background includes corporate communications, digital marketing, social media strategy, and freelance marketing. She has recent experience in the tech sector, focusing on digital transparency and AI. Ranked Top 100 in Content Marketing and Copywriting, she shares honest insights about AI, social media, content strategy, human‑centered communication, and building an audience that lasts beyond the algorithm. In this episode, Victoria opens up about her journey from freelance marketing and corporate communications to helping build a growing family business. She talks about how content creation has changed over the years, why authenticity matters more in the AI era, and how creators can grow on LinkedIn without sounding like everyone else. The conversation also explores creativity, personal branding, and balancing work, ambition, and family life.Connect with Victoria:https://www.linkedin.com/in/victoriabanasz/https://stan.store/toastsocialhttps://centerlockmedia.com/Timestamps: 00:00 - Personal branding in the AI era 01:10 - Introduction 01:49 - Victoria’s background and career journey 04:11 - Motherhood and changing career paths 04:56 - Creativity outside social media 05:56 - Freelancing while studying and raising a child 08:18 - The evolution of social media marketing 09:32 - Discovering LinkedIn 10:45 - Building a personal brand through experimentation 12:12 - Early LinkedIn content and learning the platform 13:39 - Humor, memes and relatable content 16:21 - LinkedIn growth advice 17:49 - Overthinking content creation 18:53 - AI-generated content and authenticity 20:27 - Using AI tools effectively 21:25 - AI comments and online engagement 26:43 - Working with AI before it became mainstream 30:35 - The future of AI and work 32:52 - Favorite AI tools 33:30 - Running a family marketing business 36:58 - Finding clients through networking and referrals 39:20 - Using LinkedIn to build trust and credibility 41:50 - Hobbies, painting and life outside work 43:33 - Book recommendations 45:02 - Newsletter and where to find Victoria 46:17 - Favikon partnership and creator opportunities 47:31 - Final message on staying human online Connect with Tomas:Stan: https://stan.store/TommenLinkedIn: https://www.linkedin.com/in/tomasloucky/⁠⁠Instagram: https://www.instagram.com/thisistommen/⁠⁠Unproduced:Newsletter: https://unproduced.substack.comYouTube: https://www.youtube.com/@unproducednotesSpotify: https://open.spotify.com/show/033Ddo8ibDlLYoaP7FFLIWMore:Links: https://linktr.ee/produced_by⁠⁠⁠Patreon: https://patreon.com/tomaslouckyNewsletter: ⁠⁠⁠⁠https://producednewsletter.substack.com/⁠The Podcast Club: https://www.linkedin.com/groups/25420030/Tools & gear that support the show: Metricool: https://f.mtr.cool/HRJBZKRiverside: https://riverside.sjv.io/vDnDodFavikon: https://www.favikon.com?fpr=tommenRa Optics: https://ra-optics.myshopify.com/discount/TOMMEN?rfsn=8803777.591d19JamX: https://jamx.ai/podcasters-offer?ref_id=e02d48af-ef66-4e76-b804-c2e8d282a8bfSome links are affiliate links, which means I may earn a small commission at no extra cost to you. If you find them useful, using these links helps keep the podcast running. Thank you!  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    49 Min.
  5. Relevance Over Reach: Why More Views Won’t Fix Your Business | 155: Lewis Kemp

    8. Juni

    Relevance Over Reach: Why More Views Won’t Fix Your Business | 155: Lewis Kemp

    Lewis Kemp is the founder of Lightbulb Media, known for his no fluff approach to marketing. He specialises in paid ads, content, and copywriting for e commerce brands, helping businesses grow through a data led approach that drives real results. He is also the co founder of the University of Creative Idiots, where he teaches practical marketing without the usual hype. In this episode, Lewis breaks down how he built his agency and attracts clients worldwide through content. He shares how to grow your brand online, especially on LinkedIn, by being genuine, creative, and consistent. No tricks. You will also learn why chasing virality can quietly hold your business back, how to use AI properly, and how to build with clarity and long term thinking.Connect with Lewis:https://www.linkedin.com/in/lewis-kemp-marketing-manchester/https://www.lightbulbmedia.co.uk/https://joinuci.com/Timestamps: 00:00 - Why chasing virality kills your business 01:11 - Introduction 01:21 - What he does and who he helps 01:57 - His journey into marketing 03:09 - Why following passion is bad advice 04:16 - Writing like a human and standing out 05:36 - Why being yourself wins in content 06:27 - Starting an agency eight years ago 08:18 - How covid changed the business 09:27 - How to get your first clients 11:04 - Why niching down matters 12:36 - First big client and why bigger brands are easier 14:53 - Why more budget means better data 16:41 - Dream clients and ideal industries 18:02 - How the market has changed 20:20 - Why you must adapt constantly 21:42 - The truth about ai in marketing 23:56 - How linkedin changed everything 24:48 - Why consistency beats virality 25:20 - How to actually grow on linkedin 28:02 - Why followers mean nothing 28:41 - The truth about fake experts and plagiarism  32:39 - How he comes up with content ideas 34:47 - What the university of creative idiots is 37:03 - Why creative thinking was punished 37:20 - Time management and discipline 38:55 - Life outside work and routine 40:12 - His dog and personal life 40:57 - Books and learning 43:20 - Future plans and new projects 44:30 - Where to find him 45:23 - Final advice and why you should not buy hope Connect with Tomas:Stan: https://stan.store/TommenLinkedIn: https://www.linkedin.com/in/tomasloucky/⁠⁠Instagram: https://www.instagram.com/thisistommen/⁠⁠Unproduced:Newsletter: https://unproduced.substack.comYouTube: https://www.youtube.com/@unproducednotesSpotify: https://open.spotify.com/show/033Ddo8ibDlLYoaP7FFLIWMore:Links: https://linktr.ee/produced_by⁠⁠⁠Patreon: https://patreon.com/tomaslouckyNewsletter: ⁠⁠⁠⁠https://producednewsletter.substack.com/⁠The Podcast Club: https://www.linkedin.com/groups/25420030/Tools & gear that support the show: Metricool: https://f.mtr.cool/HRJBZKRiverside: https://riverside.sjv.io/vDnDodFavikon: https://www.favikon.com?fpr=tommenRa Optics: https://ra-optics.myshopify.com/discount/TOMMEN?rfsn=8803777.591d19JamX: https://jamx.ai/podcasters-offer?ref_id=e02d48af-ef66-4e76-b804-c2e8d282a8bfSome links are affiliate links, which means I may earn a small commission at no extra cost to you. If you find them useful, using these links helps keep the podcast running. Thank you!  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    47 Min.
  6. Your Life Is The Content Strategy: If You Let It Be | 154: Jessica Turley

    1. Juni

    Your Life Is The Content Strategy: If You Let It Be | 154: Jessica Turley

    Jessica Turley is a content creator and social media manager helping entrepreneurs stand out through personal branding and storytelling. She started at 18, building a wedding blog that unexpectedly grew into a successful business, which she later sold before turning 30. But after the exit, she realised she had no personal brand of her own and had to rebuild everything from scratch. Today, she runs her own agency while building a life around creativity, business, and freedom. In this episode, you’ll hear how Jessica built her first business by accident, what made it work, and how those lessons apply to personal branding today. We talk about starting from zero, growing on LinkedIn, and why consistency and authenticity matter more than perfection. You’ll also get a real look at her remote lifestyle, not just the highlights but the reality behind it. It’s a relaxed, honest conversation about living your life first, then creating content from it.Connect with Jessica:https://www.linkedin.com/in/jessicaturley/https://www.instagram.com/jessica_turley_/Timestamps: 00:00 - Why you can start your personal brand today 01:11 - Introduction 01:22 - Who Jess is and what she does 01:52 - Starting in content at 18 and early career 02:30 - How the wedding blog started and grew 03:22 - Building a business before modern social media 04:10 - Moving to Mexico and selling the business 04:52 - The mistake of not building a personal brand 05:31 - Starting again from zero after the exit 06:12 - Remote work lifestyle and freedom 07:02 - Living abroad and following intuition 08:13 - Why the wedding business took off 09:00 - The power of personality and storytelling 10:12 - Why personal branding principles never change 11:36 - Why LinkedIn became the focus 13:16 - The opportunity and content gap on LinkedIn 14:28 - Why it is never too late to start 14:59 - Learning by posting and building consistency 15:59 - Everyone has something valuable to share 17:16 - Authenticity over experience 18:13 - Playing the long game with content 19:09 - Balancing travel work and content 19:44 - Staying consistent while traveling 21:12 - Living your life creates better content 22:01 - Creativity comes from real experiences 23:07 - Remote work and team flexibility 24:02 - Finding the right work environment 26:11 - How to grow on LinkedIn 27:32 - Hooks comments and engagement strategy 29:05 - Why repetition builds authority 29:40 - Using photos to build connection 30:19 - Capture your life instead of creating content 33:44 - The reality behind travel and work 35:21 - Favorite travel destinations 37:34 - Places she wants to visit next 38:57 - Why your environment shapes your mindset 40:08 - The importance of the right people 42:34 - Hobbies and creative outlets 44:55 - Books and learning habits 45:56 - Where to find Jess 46:38 - Future plans and building the agency 47:44 - Final message live your life then create content Connect with Tomas:Stan: https://stan.store/TommenLinkedIn: https://www.linkedin.com/in/tomasloucky/⁠⁠Instagram: https://www.instagram.com/thisistommen/⁠⁠Unproduced:Newsletter: https://unproduced.substack.comYouTube: https://www.youtube.com/@unproducednotesSpotify: https://open.spotify.com/show/033Ddo8ibDlLYoaP7FFLIWMore:Links: https://linktr.ee/produced_by⁠⁠⁠Patreon: https://patreon.com/tomaslouckyNewsletter: ⁠⁠⁠⁠https://producednewsletter.substack.com/⁠The Podcast Club: https://www.linkedin.com/groups/25420030/Tools & gear that support the show: Metricool: https://f.mtr.cool/HRJBZKRiverside: https://riverside.sjv.io/vDnDodFavikon: https://www.favikon.com?fpr=tommenRa Optics: https://ra-optics.myshopify.com/discount/TOMMEN?rfsn=8803777.591d19JamX: https://jamx.ai/podcasters-offer?ref_id=e02d48af-ef66-4e76-b804-c2e8d282a8bfSome links are affiliate links, which means I may earn a small commission at no extra cost to you. If you find them useful, using these links helps keep the podcast running. Thank you!  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    49 Min.
  7. From the FBI to Inner Clarity: Navigating Career and Identity Transitions | 153: Adam Dickinson

    25. Mai

    From the FBI to Inner Clarity: Navigating Career and Identity Transitions | 153: Adam Dickinson

    Adam Dickinson is a former FBI Intelligence Analyst who spent over 15 years inside the Bureau. He later walked away from a career that looked perfect on paper to build a new path helping people make better life and career decisions. Today, he works as a Logic to Intuition Integration Advisor and Future Self Strategist, supporting high functioning professionals who feel stuck between staying safe and choosing a direction that actually fits. In this episode, you will discover Adam’s journey from the FBI into a completely new direction. We talk about what it feels like when nothing is wrong on paper but something still does not feel right, and how to move forward when you keep going in circles trying to make the right decision. We also explore stepping out of your comfort zone, sharing your ideas publicly, and creating opportunities by putting yourself out there.Connect with Adam:https://www.linkedin.com/in/adam-r-dickinson/https://www.adamrdickinson.com/Timestamps: 00:00 - Feeling stuck between logic and intuition 01:11 - Introduction 01:25 - Who Adam helps and what he does 02:30 - Inside the FBI and career journey 05:11 - Building skills across roles 06:25 - Stepping outside comfort zones 07:15 - Developing creativity and intuition 09:09 - Sharing intuitive work on LinkedIn 11:28 - Why he believes he has no competition 14:37 - Standing out on LinkedIn 17:44 - Content, AI and staying human 18:32 - Starting on LinkedIn from scratch 21:52 - Finding clients and building pipelines 25:33 - Experimenting with growth channels 27:22 - Why being proactive matters 30:05 - How Adam works with clients 34:53 - How long transformations take 36:01 - Common patterns in clients 37:22 - What helps him during tough moments 41:13 - Hobbies and life outside work 43:51 - Book recommendations 45:49 - Where to find Adam 46:53 - Future goals and vision 48:46 - Final message on trusting yourself Connect with Tomas:Stan: https://stan.store/TommenLinkedIn: https://www.linkedin.com/in/tomasloucky/⁠⁠Instagram: https://www.instagram.com/thisistommen/⁠⁠Unproduced:Newsletter: https://unproduced.substack.comYouTube: https://www.youtube.com/@unproducednotesSpotify: https://open.spotify.com/show/033Ddo8ibDlLYoaP7FFLIWMore:Links: https://linktr.ee/produced_by⁠⁠⁠Patreon: https://patreon.com/tomaslouckyNewsletter: ⁠⁠⁠⁠https://producednewsletter.substack.com/⁠The Podcast Club: https://www.linkedin.com/groups/25420030/Tools & gear that support the show: Metricool: https://f.mtr.cool/HRJBZKRiverside: https://riverside.sjv.io/vDnDodFavikon: https://www.favikon.com?fpr=tommenRa Optics: https://ra-optics.myshopify.com/discount/TOMMEN?rfsn=8803777.591d19JamX: https://jamx.ai/podcasters-offer?ref_id=e02d48af-ef66-4e76-b804-c2e8d282a8bfSome links are affiliate links, which means I may earn a small commission at no extra cost to you. If you find them useful, using these links helps keep the podcast running. Thank you!  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    51 Min.
  8. Inside Customer Success: Fourteen Years in SaaS | 152: Kristi Faltorusso

    18. Mai

    Inside Customer Success: Fourteen Years in SaaS | 152: Kristi Faltorusso

    Kristi Faltorusso is a Customer Success leader, advisor, and former Chief Customer Officer with more than 14 years of experience in B2B SaaS. She has built and scaled Customer Success teams across companies ranging from early-stage startups to pre-IPO organisations, helping them improve retention, strengthen customer relationships, and drive long-term growth. In this episode, Kristi shares lessons from her career in Customer Success and reflects on how the industry has evolved over the years. We talk about building a personal brand online, creating content, balancing a demanding career with family life, and maintaining a growth mindset, from leading teams to running the New York City Marathon.Connect with Kristi:https://www.linkedin.com/in/kristiserrano/https://www.kristifaltorusso.com/https://www.youtube.com/channel/UC0f-4h7JgMnBVco3EGtPohATimestamps: 00:00 - Evolving through 14 years in customer success 01:11 - Introduction and Kristi’s background 01:53 - Falling into customer success by accident 03:03 - What customer success actually means 05:20 - Different roles within customer success 06:23 - Building influence through webinars 07:33 - Overcoming stage fright and public speaking 08:51 - Advice for posting on LinkedIn 10:07 - Coaching and helping others grow 11:29 - Learning through failure and mentorship 14:01 - How customer success has evolved 15:10 - AI in customer success 16:32 - Why embracing AI matters 20:04 - Staying motivated after 14 years 22:53 - Dealing with difficult clients 25:10 - Is there a dream client 26:51 - Why Kristi started posting online 28:01 - Sharing knowledge builds authority 30:49 - Balancing content creation and work 32:06 - Growing on LinkedIn and ignoring the numbers 39:40 - Running, fitness and the NYC marathon 42:01 - Book recommendations 44:01 - Where to find Kristi online 44:47 - Kristi’s podcasts 46:23 - Future goals and another marathon 47:37 - Final advice on sharing your voice online 48:55 - Closing thoughts Connect with Tomas:Stan: https://stan.store/TommenLinkedIn: https://www.linkedin.com/in/tomasloucky/⁠⁠Instagram: https://www.instagram.com/thisistommen/⁠⁠Unproduced:Newsletter: https://unproduced.substack.comYouTube: https://www.youtube.com/@unproducednotesSpotify: https://open.spotify.com/show/033Ddo8ibDlLYoaP7FFLIWMore:Links: https://linktr.ee/produced_by⁠⁠⁠Patreon: https://patreon.com/tomaslouckyNewsletter: ⁠⁠⁠⁠https://producednewsletter.substack.com/⁠The Podcast Club: https://www.linkedin.com/groups/25420030/Tools & gear that support the show: Metricool: https://f.mtr.cool/HRJBZKRiverside: https://riverside.sjv.io/vDnDodFavikon: https://www.favikon.com?fpr=tommenRa Optics: https://ra-optics.myshopify.com/discount/TOMMEN?rfsn=8803777.591d19JamX: https://jamx.ai/podcasters-offer?ref_id=e02d48af-ef66-4e76-b804-c2e8d282a8bfSome links are affiliate links, which means I may earn a small commission at no extra cost to you. If you find them useful, using these links helps keep the podcast running. Thank you!  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    50 Min.
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Produced By is the podcast for creators, founders and professionals who are serious about building their personal brand. Every Monday, you'll hear honest conversations exploring the stories, lessons and ideas behind building something meaningful online. Honest conversations. Real stories. Zero fluff. Just practical lessons, fresh perspectives and a reminder that none of us have it all figured out, and that's exactly what makes the journey worth sharing.

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  • Erstellt von
    Tomas Loucky
  • Jahre aktiv
    2023 - 2026
  • Folgen
    201
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  • Copyright
    © Tomas Loucky
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