The Red Threads Pod

Jaime Solis
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Unlock Your Creative Edge. Leverage AI. Build What Matters. The Red Threads Pod is the audio companion to the popular Red Threads newsletter, delivering actionable strategy for leaders, creators, and entrepreneurs. Hosted by Jaime Solis and backed by 20+ years of executive media insight and experience.

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  1. 30. SEPT.

    Desires, Beliefs, and Brands

    Why do some brands stick while others fade into the noise? In this episode, host Jaime Solis unpacks what really drives brand loyalty, and it’s not what most marketers think. Drawing from a trip to the grocery store with his family, Jaime explores the hidden psychology behind why people choose the products they do. From packaging and colors to identity and control, it’s rarely about the price tag, it’s about what the product means to us. Whether you're building a business, launching creative work, or trying to earn attention in a crowded space, this episode offers a clear framework to build a brand that actually resonates. If you’ve ever asked, “How do I make people care?”—this one’s for you.  What You’ll LearnWhy people choose brands that make them feel something The 3 emotional drivers that build lasting brand loyalty How to design your brand to speak to identity and agency The difference between attention and resonance  Key TakeawaysAesthetics drive emotion—looks, sound, and feel shape perception Brands serve identity—people buy things that reflect who they are Control builds trust—empowering users makes them stick around   The Red Threads Pod with Jaime Solis is written and by Jaime Solis.Cover art by Jaime Solis. Subscribe to the Red Threads Newsletter for weekly insights on strategy, creativity, and sustainable business:🔗 --> Red Threads Newsletter Explore more creator tools and content at the JMedia homepage.🔗-->  https://www.jaimesolis.com Connect with me:📸 Instagram → https://www.instagram.com/jmesolis/💼 LinkedIn → https://www.linkedin.com/in/jaimejsolis/🛠️ Digital Resources & Coaching → https://stan.store/Jmesolis ––– Thanks for listening.If this episode helped you think differently or build better—consider subscribing, sharing, or leaving a review. It helps new listeners find the show, and helps me keep pulling the thread.

    10 Min.

  2. 8. SEPT.

    Creativity and Constraints

    Deadlines. Budget caps. Limited tools. We tend to think these are the enemies of good creative work. But what if they’re the fuel? In this episode, host Jaime Solis unpacks why some of the most iconic creative breakthroughs—from Spielberg’s Close Encounters to Jack White’s guitar riffs—were born because of limitations, not in spite of them. If you’re a builder working with limited time, money, or bandwidth, this episode is your reminder that constraints are not roadblocks—they’re creative cheat codes.   🎯 What You’ll Learn: Why constraints sharpen focus and force action How limited tools can lead to better output Four practical ways to use constraints as creative fuel The hidden danger of too much freedom Why great work often starts with fewer choices, not more   🔗 Resources + Links Subscribe to the Red Threads Newsletter: https://jmedia.beehiiv.com/subscribe Explore JMedia: https://www.jaimesolis.com Follow Jaime on Instagram: https://www.instagram.com/jmesolis/ Connect on LinkedIn: https://www.linkedin.com/in/jaimejsolis/ Access tools & resources via Jaime’s Stan Store: https://stan.store/Jmesolis The Red Threads Pod with Jaime Solis is written and by Jaime Solis.Cover art by Jaime Solis. Subscribe to the Red Threads Newsletter for weekly insights on strategy, creativity, and sustainable business:🔗 --> Red Threads Newsletter Explore more creator tools and content at the JMedia homepage.🔗-->  https://www.jaimesolis.com Connect with me:📸 Instagram → https://www.instagram.com/jmesolis/💼 LinkedIn → https://www.linkedin.com/in/jaimejsolis/🛠️ Digital Resources & Coaching → https://stan.store/Jmesolis ––– Thanks for listening.If this episode helped you think differently or build better—consider subscribing, sharing, or leaving a review. It helps new listeners find the show, and helps me keep pulling the thread.

    5 Min.

  3. 1. SEPT.

    Price Tags

    How much should you charge? Every creator faces this question. But the better question is: What is your work worth—to the right person? In this episode, host Jaime Solis pulls the thread on the difference between price and value—and explains why pricing is never just about numbers. It’s about perception, meaning, and the story buyers tell themselves. Whether you’re freelancing, selling a product, or running a business, this episode will challenge you to reframe your pricing strategy around value—so you can stop negotiating with fear and start leading with confidence.   🎯 What You’ll Learn: Why people pay for meaning—not just features or time The difference between being “cheap” vs. “worth it” How to frame your work as a story, not a transaction Three smart ways to increase perceived value What confident pricing actually looks like   🔗 Resources + Links Subscribe to the Red Threads Newsletter: https://jmedia.beehiiv.com/subscribe Explore JMedia: https://www.jaimesolis.com Follow Jaime on Instagram: https://www.instagram.com/jmesolis/ Connect on LinkedIn: https://www.linkedin.com/in/jaimejsolis/ Access tools & resources via Jaime’s Stan Store: https://stan.store/Jmesolis The Red Threads Pod with Jaime Solis is written and by Jaime Solis.Cover art by Jaime Solis. Subscribe to the Red Threads Newsletter for weekly insights on strategy, creativity, and sustainable business:🔗 --> Red Threads Newsletter Explore more creator tools and content at the JMedia homepage.🔗-->  https://www.jaimesolis.com Connect with me:📸 Instagram → https://www.instagram.com/jmesolis/💼 LinkedIn → https://www.linkedin.com/in/jaimejsolis/🛠️ Digital Resources & Coaching → https://stan.store/Jmesolis ––– Thanks for listening.If this episode helped you think differently or build better—consider subscribing, sharing, or leaving a review. It helps new listeners find the show, and helps me keep pulling the thread.

    7 Min.

  4. 25. AUG.

    Scoreboards Matter

    Whether you’re trying to shift school culture, launch a disruptive product, or lead a team differently—one truth always holds: People don’t change just because something’s better. They change when the new path feels like a better deal than the current one. In this episode, host Jaime Solis explores the hidden “scoreboards” inside every system—school, business, media—and how those metrics shape what people value and pursue. If you want to create real, lasting change—this episode will show you how to shift what people measure, so you can shift what they chase. Because change doesn’t spread by force. It spreads when you create a better game worth playing.   🎯 What You’ll Learn: Why people resist change even when it’s “better” How invisible scoreboards shape behavior Three practical ways to create the conditions for change How to reframe risk to build urgency and belief Why demonstration beats persuasion every time   🔗 Resources + Links Subscribe to the Red Threads Newsletter: https://jmedia.beehiiv.com/subscribe Explore JMedia: https://www.jaimesolis.com Follow Jaime on Instagram: https://www.instagram.com/jmesolis/ Connect on LinkedIn: https://www.linkedin.com/in/jaimejsolis/ Access tools & resources via Jaime’s Stan Store: https://stan.store/Jmesolis The Red Threads Pod with Jaime Solis is written and by Jaime Solis.Cover art by Jaime Solis. Subscribe to the Red Threads Newsletter for weekly insights on strategy, creativity, and sustainable business:🔗 --> Red Threads Newsletter Explore more creator tools and content at the JMedia homepage.🔗-->  https://www.jaimesolis.com Connect with me:📸 Instagram → https://www.instagram.com/jmesolis/💼 LinkedIn → https://www.linkedin.com/in/jaimejsolis/🛠️ Digital Resources & Coaching → https://stan.store/Jmesolis ––– Thanks for listening.If this episode helped you think differently or build better—consider subscribing, sharing, or leaving a review. It helps new listeners find the show, and helps me keep pulling the thread.

    6 Min.

  5. 5. AUG.

    We're All Marketers

    Marketing used to be a department. Now, it’s part of everything we do. In this episode, host Jaime Solis pulls the thread on how the role of marketing has changed—and what it means for anyone trying to share ideas, grow a project, or move culture forward. You’ll learn why connection beats conversion, why trying to reach everyone is a trap, and why great marketing starts by defining who your work is for. Whether you’re launching a podcast, releasing music, growing a business, or simply trying to make something that matters—this episode is your guide to doing it with clarity, empathy, and real strategy. 🎯 What You'll Learn Why every creator today is also a marketer The four revolutions that reshaped how we spread ideas How to define your “smallest viable audience” Why marketing isn’t about attention—it’s about meaning What Harley-Davidson, CrossFit, and niche podcasts get right about identity 🔗 Resources + Links Subscribe to the Red Threads Newsletter: https://jmedia.beehiiv.com/subscribe Explore JMedia: https://www.jaimesolis.com Follow Jaime on Instagram: https://www.instagram.com/jmesolis/ Connect on LinkedIn: https://www.linkedin.com/in/jaimejsolis/ Access tools & resources via Jaime’s Store: https://stan.store/Jmesolis The Red Threads Pod with Jaime Solis is written and by Jaime Solis.Cover art by Jaime Solis. Subscribe to the Red Threads Newsletter for weekly insights on strategy, creativity, and sustainable business:🔗 --> Red Threads Newsletter Explore more creator tools and content at the JMedia homepage.🔗-->  https://www.jaimesolis.com Connect with me:📸 Instagram → https://www.instagram.com/jmesolis/💼 LinkedIn → https://www.linkedin.com/in/jaimejsolis/🛠️ Digital Resources & Coaching → https://stan.store/Jmesolis ––– Thanks for listening.If this episode helped you think differently or build better—consider subscribing, sharing, or leaving a review. It helps new listeners find the show, and helps me keep pulling the thread.

    8 Min.

  6. 23. JULI

    Freemium

    We’ve all felt the tension—how do you get paid in a world that expects everything for free? In this episode, host Jaime Solis pulls the thread on how creators, coaches, and entrepreneurs can design smart, generous business models that balance trust with sustainability. You’ll learn how to turn free into a strength, not a liability—and why people pay for more than just content. They pay for access, identity, and meaning. If you’ve ever struggled with pricing, monetization, or how to ask for support—this episode gives you the tools (and the mindset shift) to do it with confidence and clarity. 🎯 What You’ll Learn Why charging for your work doesn’t kill reach—it can deepen it 3 timeless monetization models every creator should know The difference between Free, Paid, and Premium offerings How to think like a builder—not just a content machine Why people pay for status, specificity, and immediacy 🔗 Resources + Links Subscribe to the Red Threads Newsletter: https://jmedia.beehiiv.com/subscribe Explore JMedia: https://www.jaimesolis.com Follow Jaime on Instagram: https://www.instagram.com/jmesolis/ Connect on LinkedIn: https://www.linkedin.com/in/jaimejsolis/ Access tools & resources via Jaime’s Store: https://stan.store/Jmesolis =====  The Red Threads Pod with Jaime Solis is written and by Jaime Solis.Cover art by Jaime Solis. Subscribe to the Red Threads Newsletter for weekly insights on strategy, creativity, and sustainable business:🔗 --> Red Threads Newsletter Explore more creator tools and content at the JMedia homepage.🔗-->  https://www.jaimesolis.com Connect with me:📸 Instagram → https://www.instagram.com/jmesolis/💼 LinkedIn → https://www.linkedin.com/in/jaimejsolis/🛠️ Digital Resources & Coaching → https://stan.store/Jmesolis ––– Thanks for listening.If this episode helped you think differently or build better—consider subscribing, sharing, or leaving a review. It helps new listeners find the show, and helps me keep pulling the thread.

    6 Min.

  7. 21. JULI

    What is Social Media For?

    You don’t own your followers. And you can’t count on algorithms to carry your message. In this episode, host Jaime Solis pulls the thread on why so many creators feel stuck on social media—and how to break free from the trap. He explores the difference between reach and relationship, and offers a framework for using social platforms without depending on them. You’ll walk away with new mental models for audience growth, and practical ways to shift from renting attention to building lasting, owned connections. Whether you're a coach, artist, entrepreneur, or creator—this is the mindset shift you need to protect your work from algorithm whiplash. 🎯 What You’ll Learn Why social media should be a tool, not the foundation The difference between true audience vs. algorithmic exposure 3 powerful mental reframes for using platforms more strategically Why smaller, more loyal audiences often outperform larger ones How to run the “Rented Land Test” on your current strategy 🔗 Resources + Links Subscribe to the Red Threads Newsletter: https://jmedia.beehiiv.com/subscribe Explore JMedia: https://www.jaimesolis.com Follow Jaime on Instagram: https://www.instagram.com/jmesolis/ Connect on LinkedIn: https://www.linkedin.com/in/jaimejsolis/ Access tools & resources via Jaime’s Stan Store: https://stan.store/Jmesolis ===== The Red Threads Pod with Jaime Solis is written and by Jaime Solis.Cover art by Jaime Solis. Subscribe to the Red Threads Newsletter for weekly insights on strategy, creativity, and sustainable business:🔗 --> Red Threads Newsletter Explore more creator tools and content at the JMedia homepage.🔗-->  https://www.jaimesolis.com Connect with me:📸 Instagram → https://www.instagram.com/jmesolis/💼 LinkedIn → https://www.linkedin.com/in/jaimejsolis/🛠️ Digital Resources & Coaching → https://stan.store/Jmesolis ––– Thanks for listening.If this episode helped you think differently or build better—consider subscribing, sharing, or leaving a review. It helps new listeners find the show, and helps me keep pulling the thread.

    6 Min.

  8. 7. JULI

    Rise And...

    Why do our best ideas strike in the shower or on a walk, but never during a crowded Zoom call? In this episode, host Jaime Solis pulls the thread on a radical notion: the biggest obstacle to creative progress might be our addiction to constant motion. He explains why true strategy requires stillness, how hustle culture traps us in superficial work, and what we can do to protect the mental whitespace where real insights are born. If you’ve been chasing new tools, hacks, or viral tactics, this episode is your permission slip to pause—and think.   🎯 What You'll Learn Why “Rise and Grind” might be sabotaging your best ideas The crucial difference between motion and progress How to treat thinking as strategic work, not wasted time Four practical ways to protect your creative whitespace Why sometimes the most productive thing you can do… is nothing   🔗 Resources + Links Subscribe to the Red Threads Newsletter: https://jmedia.beehiiv.com/ Explore JMedia: https://www.jaimesolis.com Follow Jaime on Instagram: https://www.instagram.com/jmesolis/ Connect on LinkedIn: https://www.linkedin.com/in/jaimejsolis/ Access tools & resources via Jaime’s Stan Store: https://stan.store/Jmesolis   🙌 Thanks for listening. If this episode helped you rethink your creative process, consider subscribing, sharing it with a fellow builder, or leaving a review. ======= The Red Threads Pod with Jaime Solis is written and by Jaime Solis.Cover art by Jaime Solis. Subscribe to the Red Threads Newsletter for weekly insights on strategy, creativity, and sustainable business:🔗 --> Red Threads Newsletter Explore more creator tools and content at the JMedia homepage.🔗-->  https://www.jaimesolis.com Connect with me:📸 Instagram → https://www.instagram.com/jmesolis/💼 LinkedIn → https://www.linkedin.com/in/jaimejsolis/🛠️ Digital Resources & Coaching → https://stan.store/Jmesolis ––– Thanks for listening.If this episode helped you think differently or build better—consider subscribing, sharing, or leaving a review. It helps new listeners find the show, and helps me keep pulling the thread.

    6 Min.

  9. 25. JUNI

    Nobody Knows Anything

    Why do brilliant ideas fail while mediocre ones go viral? In this episode, host Jaime Solis explores the brutal truth every creator and builder eventually runs into: talent doesn’t guarantee traction, and quality alone doesn’t ensure success. Borrowing from the legendary screenwriter William Goldman’s insight—“Nobody knows anything”—Jaime pulls the thread on what that really means in today’s noisy, algorithm-driven world. Whether you’re releasing a new song, launching a product, or publishing a post, this episode will help you reframe what creative success actually looks like—and give you a strategy for staying in the game when outcomes feel random.   🎯 What You'll Learn Why even great work can go unnoticed—and what to do about it The five mindset and strategy shifts that separate creative pros from dabblers How to build a resilient system for making and sharing your work Why your next release doesn’t need to “go viral” to move you forward   📌 Mentioned Concepts & Ideas Kevin Kelly’s “1000 True Fans” The difference between strategy and tactics Reid Hoffman’s philosophy on shipping early The Van Gogh / Beatles / Rowling rejection examples Building systems vs. chasing success   🧠 Episode Framework The Red Thread: Hits are unpredictable, persistence is the strategy The Unlock: 5 practical mindset shifts for sustainable creative growth The Creative/Leadership Edge: Managing expectations vs. chasing fireworks   🔗 Resources + Links Subscribe to the Red Threads Newsletter: https://jmedia.beehiiv.com/ Explore JMedia: https://www.jaimesolis.com Follow Jaime on Instagram: https://www.instagram.com/jmesolis/ Connect on LinkedIn: https://www.linkedin.com/in/jaimejsolis/ Access tools & resources via the Jaime's Stan Store: https://stan.store/Jmesolis   🙌 Thanks for listening. If this episode helped reframe your thinking, consider subscribing, sharing it with a friend, or leaving a quick review. Thanks again ,I'm gald you're here :)  The Red Threads Pod with Jaime Solis is written and by Jaime Solis.Cover art by Jaime Solis. Subscribe to the Red Threads Newsletter for weekly insights on strategy, creativity, and sustainable business:🔗 --> Red Threads Newsletter Explore more creator tools and content at the JMedia homepage.🔗-->  https://www.jaimesolis.com Connect with me:📸 Instagram → https://www.instagram.com/jmesolis/💼 LinkedIn → https://www.linkedin.com/in/jaimejsolis/🛠️ Digital Resources & Coaching → https://stan.store/Jmesolis ––– Thanks for listening.If this episode helped you think differently or build better—consider subscribing, sharing, or leaving a review. It helps new listeners find the show, and helps me keep pulling the thread.

    6 Min.

  10. STAFFEL 1 – TRAILER

    Coming Soon: The Red Threads Pod

    What does it take to build something meaningful in noisy, fast-moving times? In this short trailer, host Jaime Solis introduces The Red Threads Pod—a weekly solo series for creators, strategists, and builders. Each episode pulls one thread worth following: a key idea on strategy, creativity, or leadership, designed to help you work smarter, grow intentionally, and stay human while you build. Subscribe now and join the newsletter at jaimesolis.com. We're glad you're here :) ––– The Red Threads Pod with Jaime Solis is written, produced, edited, and hosted by Jaime Solis. Cover art by Jaime Solis. Subscribe to the Red Threads Newsletter for weekly insights on strategy, creativity, and sustainable business: 🔗 https://jmedia.beehiiv.com/ Explore more creator tools, content, and consulting via JMedia: 🔗 https://www.jaimesolis.com Connect with me: 📸 Instagram → https://www.instagram.com/jmesolis/ 💼 LinkedIn → https://www.linkedin.com/in/jaimejsolis/ 🛠️ Digital Resources & Coaching → https://stan.store/Jmesolis ––– The Red Threads Pod with Jaime Solis is written and by Jaime Solis.Cover art by Jaime Solis. Subscribe to the Red Threads Newsletter for weekly insights on strategy, creativity, and sustainable business:🔗 --> Red Threads Newsletter Explore more creator tools and content at the JMedia homepage.🔗-->  https://www.jaimesolis.com Connect with me:📸 Instagram → https://www.instagram.com/jmesolis/💼 LinkedIn → https://www.linkedin.com/in/jaimejsolis/🛠️ Digital Resources & Coaching → https://stan.store/Jmesolis ––– Thanks for listening.If this episode helped you think differently or build better—consider subscribing, sharing, or leaving a review. It helps new listeners find the show, and helps me keep pulling the thread.

    2 Min.

Trailer

Info

Unlock Your Creative Edge. Leverage AI. Build What Matters. The Red Threads Pod is the audio companion to the popular Red Threads newsletter, delivering actionable strategy for leaders, creators, and entrepreneurs. Hosted by Jaime Solis and backed by 20+ years of executive media insight and experience.

Informationen

  • Erstellt von
    Jaime Solis
  • Jahre aktiv
    2025
  • Folgen
    10
  • Bewertung
    Anstößig
  • Copyright
    © 2025 JMedia | Red Threads
  • Sendungswebsite
    The Red Threads Pod