Why Most Sales Teams Fail — And How to Fix It | Beth McClary-Wolford on Sales Strategy

Sales isn’t about pressure—it’s about solving problems. In this episode of Scale Smart Grow Fast, host Harley Green sits down with Beth McClary-Wolford, a Fractional Sales Leader with 30+ years of experience, to unpack why sales has such a bad rap—and how small to mid-sized businesses can reframe it into their biggest competitive advantage.

Beth shares:

• Why “everyone sells” even if they won’t admit it

• The real reason you’re losing deals (hint: it’s not price)

• The 18-touch rule for effective follow-ups

• How to define and communicate your company’s unique value

• When it’s time for founders to step back from frontline sales
  

Whether you're a business owner, sales leader, or just looking to improve how you connect with customers, this episode is packed with practical strategies you can use today.

 👉 Learn more at superpowerstrategies.com

🌐 Website: superpowerstrategies.com

📧 Email: beth@superpowerstrategies.com

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💼 LinkedIn: https://www.linkedin.com/company/superpower-strategies/ 📞 Phone: 423-551-3574