Selling Trust

Nathan Mark
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Welcome to Selling Trust, the podcast for sales reps who want to multiply commissions by building real relationships — without cold calls, chasing, or begging for deals. Hosted by Nathan Mark — a sales leader with over $40M in enterprise sales — each episode reveals how high-performing reps leverage trust, connection, and relationship-driven events to fill their pipeline and close more deals. Through weekly solo episodes and interviews with top sales pros, you’ll learn how to host powerful events, build a reputation that attracts warm leads, and create systems that scale trust — not pressure. If you're tired of the grind and ready to sell in a way that feels good and works, this is your show.

  1. Why Selling What You Like Is Costing You Clients

    -2 H

    Why Selling What You Like Is Costing You Clients

    In Episode 14 of the Selling Trust Podcast, Nathan Mark delivers a blunt but necessary truth: if you don’t know your audience, your clients probably think you’re the problem. Using a hilarious—and painful—barbecue competition story, Nathan explains how doing something technically impressive can still fail miserably if it’s not aligned with the audience you’re serving. The lesson? Selling isn’t about what you like, what you think is cool, or what worked somewhere else. It’s about understanding what your client actually wants, values, and needs—and tailoring your approach accordingly. 🎯 In this episode, you’ll learn: Why great products still lose when audience awareness is missingHow ego and assumptions quietly kill dealsThe difference between selling for yourself vs serving the clientWhy empathy and curiosity outperform clevernessHow knowing your audience creates trust, loyalty, and referralsThis episode is a must-listen for sales professionals, account managers, consultants, and business owners who want to stop missing the mark and start winning consistently. If you’ve ever wondered why a deal didn’t land—or why a client pulled away—this episode will help you see exactly where things went wrong and how to fix it. 📩 Want help better understanding your clients and tailoring your approach? Visit nathanmark.com, drop a comment, or send a DM—Nathan would love to collaborate. Know your audience. Serve them well. Build trust. We’ll see you in the next episode.

    14 min
  2. Resentment Is Killing Your Sales Pipeline ⭐

    -3 J

    Resentment Is Killing Your Sales Pipeline ⭐

    In Episode 13 of the Selling Trust Podcast, Nathan Mark dives into a topic most sales professionals avoid—but everyone feels: resentment. Whether it’s a client who crossed a line, a deal that went sideways, or a situation where you felt taken advantage of, unresolved resentment doesn’t just hurt emotionally—it quietly destroys your focus, motivation, and pipeline. This episode explains why forgiveness isn’t about letting people off the hook—it’s about protecting your mindset, your energy, and your ability to perform at a high level. Building on the MARK Method, Nathan breaks down why mastering sales also requires mastering your internal state—and why forgiveness is a non-negotiable skill for long-term success. 🎯 In this episode, you’ll learn: How resentment shows up in your sales performanceWhy forgiveness is a strategic advantage, not weaknessThe difference between forgiving and forgettingWhen cutting off clients actually backfiresHow leaders can coach reps through emotional frictionThis episode is for sales professionals, account managers, and leaders who want clarity, emotional control, and sustainable growth—without carrying unnecessary weight into every conversation. 📩 Need help navigating difficult client relationships or coaching mindset inside your team? Visit nathanmark.com to connect or download the Revenue Event Cookbook. Master your mindset. Protect your pipeline. Build trust. We’ll see you in the next episode.

    15 min
  3. Why Authoritarian Leadership Is Destroying Your Sales Team

    5 FÉVR.

    Why Authoritarian Leadership Is Destroying Your Sales Team

    In Episode 12 of the Selling Trust Podcast, Nathan Mark delivers a blunt message every leader needs to hear: authoritarian leadership is costing you your team—and you may not even realize it yet. Drawing from both biblical principles of servant leadership and modern research from Adam Grant’s Give and Take, this episode breaks down why top-down control, ego-driven leadership, and fear-based management quietly destroy trust, creativity, and retention. Nathan shares personal leadership mistakes, real-world lessons, and a powerful case for servant leadership—not as a “soft” approach, but as a proven strategy for building high-performing, resilient sales teams. 🎯 In this episode, you’ll learn: Why authoritarian leadership creates dependency and burnoutThe difference between givers, matchers, and takers—and why it mattersHow servant leadership builds buy-in before decisions are madeWhy empowering your team accelerates growth and accountabilityHow better leadership dramatically improves retentionThis episode is for sales leaders, managers, founders, and team builders who want faster growth without sacrificing trust, morale, or long-term success. 📩 Struggling to empower your team or let go of control? Visit nathanmark.com to book a call, get coaching, or download the Revenue Event Cookbook. Lead with vision. Serve your people. Build trust that lasts. We’ll see you in the next episode.

    17 min
  4. Stop Trying to Be Good at Everything—Be Great at One Thing

    4 FÉVR.

    Stop Trying to Be Good at Everything—Be Great at One Thing

    In Episode 11 of the Selling Trust Podcast, Nathan Mark challenges one of the biggest professional myths out there: the idea that you need to be well-rounded to succeed. In this raw and honest episode, Nathan explains why chasing balance across everything often pulls you away from what actually matters—greatness. The people who stand out in business, sales, and leadership aren’t average at many things; they’re exceptional at one or two. This episode dives into authenticity, self-awareness, and learning to lean into your natural strengths instead of forcing yourself to fit a mold that doesn’t serve you. 🎯 In this episode, you’ll learn: Why “well-rounded” is often a distraction, not a strengthHow authenticity starts with knowing what you’re truly good atWhy people remember excellence—not adequacyHow leaning into your strengths builds trust fasterHow your “superpower” can transform client relationshipsIf you’ve ever felt pressure to be everything to everyone—or wondered why playing to your strengths feels more natural and effective—this episode will hit home. 📩 Want help identifying your strengths or building trust through authenticity? Visit nathanmark.com to connect or download your free copy of the Revenue Event Cookbook. Be authentic. Be excellent. Build trust. We’ll see you in the next episode.

    9 min
  5. Sales Divorces: How to Save Accounts Before It’s Too Late

    21 JANV.

    Sales Divorces: How to Save Accounts Before It’s Too Late

    In this episode of the Selling Trust Podcast, Nathan Mark tackles one of the most uncomfortable—but necessary—topics in sales: when a client relationship starts to fall apart. Using the analogy of divorce, Nathan explains why sales relationships fail, how neglect and emotional reactions accelerate breakdowns, and why many “sales divorces” could be avoided with the right approach and leadership support. This episode is especially valuable for account managers and sales leaders, highlighting the critical role of impartial mediation, fact-finding, and emotional intelligence before making the decision to walk away from a client. 🎯 In this episode, you’ll learn: Why sales relationships require ongoing work—just like marriagesWhen a client breakup is necessary vs. avoidableHow laziness, emotion, and assumptions kill accountsWhy sales managers must act as impartial mediatorsHow to salvage strained relationships—or end them cleanlyIf you’re a salesperson frustrated with a client, or a sales manager unsure how to handle conflict between reps and accounts, this episode offers a clear, thoughtful framework to make the right decision, not the fast one. 📩 Need an impartial voice or guidance through a tough client situation? Visit nathanmark.com to connect, request coaching, or download your free copy of the Revenue Event Cookbook. Slow down. Seek understanding. Build trust—even in conflict. We’ll see you in the next episode.

    13 min
  6. Your Lack of Community Is Killing Your Sales ⭐

    20 JANV.

    Your Lack of Community Is Killing Your Sales ⭐

    In Episode 9 of the Selling Trust Podcast, Nathan Mark delivers a powerful reminder: a lack of community may be quietly killing your sales career. Recorded on location in Santa Cruz, California, this episode draws a striking parallel between monarch butterflies and sales professionals—showing how community, togetherness, and real connection are essential for long-term survival and success. Nathan breaks down why simply “doing your job” isn’t enough anymore. In a world where competitors are building deeper, more personal relationships, the salesperson who shows up in person, builds trust, and becomes part of their client’s world will win—every time. 🎯 In this episode, you’ll learn: Why community is a competitive advantage in salesHow connection beats skill when everything else is equalThe danger of staying behind a screenWhere salespeople should fall on the “relationship scale”Why vulnerability and presence create long-term loyaltyThis episode is for sales professionals, account managers, and leaders who want to build sticky relationships, protect their book of business, and create a career that lasts through every season. 📩 Want help building community with your clients or sales team? Visit nathanmark.com to connect or download your free copy of the Revenue Event Cookbook. Build community. Build trust. Win together. We’ll see you in the next episode.

    8 min
  7. How to Grow Your Business Without Cold Calling or Funnels

    20 JANV.

    How to Grow Your Business Without Cold Calling or Funnels

    In Episode 8 of the Selling Trust Podcast, Nathan Mark continues the conversation from the previous episode and adds an important clarification: maybe you do need more clients—but how you grow matters more than how fast you grow. This episode dives into the difference between organic growth and forced growth, breaking down why warm introductions, referrals, and community-driven connections consistently outperform cold calls, funnels, and high-friction lead generation tactics. Through real-life examples, Nathan explains how expanding your book of business strategically—through existing relationships—creates win-win growth that benefits you, your clients, and their networks. 🎯 In this episode, you’ll learn: When adding more clients actually makes senseWhy warm leads require far less energy than cold callsHow referrals multiply trust instantlyWhy growth should match your client’s communication styleHow events and face-to-face connections make you “sticky”This episode is for sales professionals, consultants, and business owners who want to grow without burning out, wasting money on bad leads, or chasing trends that don’t fit their audience. 📩 Want help designing an organic growth strategy that actually fits your business? Visit nathanmark.com, send a message, or download your free copy of the Revenue Event Cookbook. Grow smart. Build trust. We’ll see you in the next episode.

    13 min
  8. Stop Chasing New Clients—You’re Ignoring the Gold You Already Have

    17 JANV.

    Stop Chasing New Clients—You’re Ignoring the Gold You Already Have

    In Episode 7 of the Selling Trust Podcast, Nathan Mark challenges one of the most damaging myths in sales: “more is more.” If you’re constantly chasing new leads, building funnels, and adding clients—but still feeling overwhelmed, burned out, and stretched thin—this episode is for you. Nathan explains why most salespeople don’t actually need more clients. Instead, they need to prune their book of business, refocus on the right relationships, and create space for deeper trust, better service, and sustainable growth. Using real-world experience and a powerful pruning analogy, this episode shows how less clients can actually lead to more revenue, more time, and better results. 🎯 In this episode, you’ll learn: Why “more leads” often creates burnout instead of growthHow many relationships a person can realistically manageHow to evaluate and trim your current book of businessWhy focusing on fewer, better clients increases referralsHow strategic pruning creates explosive long-term growthWhether you’re in B2B, B2C, sales leadership, or running a team, this episode will help you rethink growth and build a business that actually breathes. 📩 Want help evaluating or restructuring your book of business? Visit nathanmark.com to connect, leave a comment below, or book a strategy conversation. Keep building trust. Focus on what matters. We’ll see you in the next episode.

    12 min
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À propos

Welcome to Selling Trust, the podcast for sales reps who want to multiply commissions by building real relationships — without cold calls, chasing, or begging for deals. Hosted by Nathan Mark — a sales leader with over $40M in enterprise sales — each episode reveals how high-performing reps leverage trust, connection, and relationship-driven events to fill their pipeline and close more deals. Through weekly solo episodes and interviews with top sales pros, you’ll learn how to host powerful events, build a reputation that attracts warm leads, and create systems that scale trust — not pressure. If you're tired of the grind and ready to sell in a way that feels good and works, this is your show.

Informations

  • Création
    Nathan Mark
  • Années d’activité
    2 k
  • Épisodes
    14
  • Classification
    Tous publics
  • Copyright
    © 2025 The Mark Method
  • Site web de l’émission
    Selling Trust