Imprint with Natalie Walton

Natalie Walton

Imprint with Natalie Walton focuses on how to create a home and life you love. Featuring interviews and insights with inspiring creatives, entrepreneurs and experts from around the world. Imprint explores life lessons that can have a big impact on both your well-being and the world. And simplifies the decision-making process to help you design a life doing what you love. Learn more at nataliewalton.com nataliewalton.substack.com

  1. Don't Get Left Behind: The 3 Decisions Every Creative Business Owner Needs To Make Today

    10 HR AGO

    Don't Get Left Behind: The 3 Decisions Every Creative Business Owner Needs To Make Today

    There are 3 decisions every creative business owner needs to make right now if you want to stay relevant in 2026. Because business has changed. The old rules don’t work anymore. What worked six months ago is already losing traction. It’s time for a new approach. ~ Want to go deeper? Join Aligned now. It's free when you join live — www.nataliewalton.com/aligned ~ In this final episode of The State of Play: Creative Business in 2026, it's time to make three pivotal decisions to will determine whether your business stays stuck in old patterns — or becomes stronger, clearer, and more aligned for the year ahead. You’ll learn what’s shifted in the creative industry, why so many business owners are feeling the effects, and the practical choices you need to make around your offer, your visibility, and your sales strategy if you want to move forward with more confidence and clarity. If you’ve felt the shift but don’t know what to do next, this episode will show you exactly where to focus.➤ Let’s continue the conversation here — and share what resonates most with you: www.nataliewalton.substack.com~ Go Deeper For Interior Designers & Stylists: A proven program to elevate your interiors, develop your signature style and attract your dream clients with clarity and confidence. | Start Here For Creative Entrepreneurs: Expert guidance in a 1:1 mentorship intensive to start or scale your creative business. | Learn More For Business Strategy, Systems & Support: A business growth program for interior designers and creative business owners who are focussed on growing smarter, not harder. | Join Here ~ Let’s connect! Join 20k readers of This Creative Life for free on Substack. Follow me on Instagram: instagram.com/nataliewalton Explore my resources and programs: nataliewalton.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit nataliewalton.substack.com

    20 min
  2. This is My Business Plan For 2026

    1 DAY AGO

    This is My Business Plan For 2026

    Pre PS: Join me for a Free Live Workshop Series called Aligned — a space where creativity and profitability can co-exist. If you're ready to embrace less but better in your business, this is for you. Register now at nataliewalton.com/aligned ~ What if the key to growing your business in 2026 isn’t about doing more — but doing what matters most? In this episode, I’m sharing my plan for 2026 — and how I’m simplifying, refining, and reimagining my business through the lens of less but better. After a year of testing and creating space to listen to my inner wisdom, you’ll hear how I’m approaching growth differently, what I’m prioritising (and what I’m not), and the guiding principles I’m taking into the new year — so you can do the same in your own business. Welcome to The State of Play: Creative Business in 2026 — a special raw & unfiltered three-part series of the Imprint Podcast. It's time to redefine success. ➤ Let’s continue the conversation here — and share what resonates most with you: www.nataliewalton.substack.com ~ Go Deeper For Interior Designers & Stylists: A proven program to elevate your interiors, develop your signature style and attract your dream clients with clarity and confidence. | Start Here For Creative Entrepreneurs: Expert guidance in a 1:1 mentorship intensive to start or scale your creative business. | Learn More For Business Strategy, Systems & Support: A business growth program for interior designers and creative business owners who are focussed on growing smarter, not harder. | Join Here ~ Let’s connect! Join 20k readers of This Creative Life for free on Substack. Follow me on Instagram: instagram.com/nataliewalton Explore my resources and programs: nataliewalton.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit nataliewalton.substack.com

    23 min
  3. What's Coming for Creative Business in 2026: My Top 5 Predictions

    5 NOV

    What's Coming for Creative Business in 2026: My Top 5 Predictions

    What once worked… doesn’t anymore.What used to sell… isn’t.And the rules we built our businesses on — they’re quietly — and quickly! — changing. If you’ve been feeling like the creative business world has shifted — you’re not imagining it. Welcome to The State of Play: Creative Business in 2026 — a special three-part series on the Imprint Podcast with me, Natalie Walton, that gives you a clear look at what’s really happening in the creative industry right now. In today's episode — Part 1 — I'm sharing my top five predictions for what’s coming, what’s changing, and where the opportunity lies for those of us building creative businesses that are not only meant to last — but that feel good, and aligned with who we are, and how we want to show up in the world. Change is inevitable, and the quicker we are at embracing it, the better off we will be. The more we understand what’s coming our way, the better equipped we are to build businesses that last. Let's begin... ➤ Let’s continue the conversation here — and share what resonates most with you: www.nataliewalton.substack.com  ~ Go Deeper For Interior Designers & Stylists: A proven program to elevate your interiors, develop your signature style and attract your dream clients with clarity and confidence. | Start Here For Creative Entrepreneurs: Expert guidance in a 1:1 mentorship intensive to start or scale your creative business. | Learn More For Business Strategy, Systems & Support: A business growth program for interior designers and creative business owners who are focussed on growing smarter, not harder. | Join Here ~ Let’s connect! Join 20k readers of This Creative Life for free on Substack. Follow me on Instagram: instagram.com/nataliewalton Explore my resources and programs: nataliewalton.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit nataliewalton.substack.com

    20 min
  4. The End Of An Era & Start Of A New Chapter

    28 OCT

    The End Of An Era & Start Of A New Chapter

    Sometimes the next step isn’t about doing more — it’s about becoming who you need to be to grow and evolve. In this Raw & Unfiltered episode of the Imprint Podcast, I share what it’s like to close a chapter and create space for the next chapter to emerge with clarity. If you’ve ever felt stuck, unsure of your next move, or ready to create a life and business that truly feels right, this episode is for you. We’ll explore the questions, choices, and small actions that can help you move forward, without needing to have all the answers. This is for you if you want to feel more aligned with the decisions you make in your home, business and life. ➤ Let’s continue the conversation here: www.nataliewalton.substack.com ~ Go Deeper For Interior Designers & Stylists: A proven program to elevate your interiors, develop your signature style and attract your dream clients with clarity and confidence. | Start Here For Mentorship: Customised guidance in a 1:1 mentorship intensive to start or scale your creative business. | Learn More For Creative Business Owners: A business growth program for interior designers and creative business owners who are focussed on growing smarter, not harder. | Join Here ~ Let’s connect! Join 20k readers of This Creative Life for free on Substack. Follow me on Instagram: instagram.com/nataliewalton Explore my resources and programs: nataliewalton.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit nataliewalton.substack.com

    35 min
  5. Let’s Get Practical: Common Styling Mistakes & How to Fix Them

    25 AUG

    Let’s Get Practical: Common Styling Mistakes & How to Fix Them

    Beautiful design can fall flat without the right styling. Whether you’re preparing for a photoshoot, presenting to a client, or building your portfolio — styling can make or break how your work is perceived. In this popular episode of the Imprint Podcast, I reveal the most common styling mistakes I see designers and creatives make — and the simple fixes that instantly elevate a space. If you want your interiors to look more intentional, editorial, and high-end — without buying more stuff — this episode will show you how. ➤ Let’s continue the conversation here: www.nataliewalton.substack.com ~ Go DeeperFor Interior Designers & Stylists: A proven program to elevate your interiors, develop your signature style and attract your dream clients with clarity and confidence. | Start HereFor Creative Entrepreneurs: Expert guidance in a 1:1 mentorship intensive to start or scale your creative business. | Learn More For Business Strategy, Systems & Support: A business growth program for interior designers and creative business owners who are focussed on growing smarter, not harder. | Join Here ~ THIS EPISODE FOCUSES ON Why you should make your home the best it can be for yourself The value of seeing your home with fresh eyes How our spaces can make us feel Styling tips you can use to take action today FEATURED ON THIS EPISODE SAVE YOUR SEAT for my Free Live Class ‘How To Make Your Home Beautiful — No Renovation Required’ My course The Styling Masterclass - enrolments opening soon! Follow me on Instagram @nataliewalton This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit nataliewalton.substack.com

    29 min
  6. Creating Your Own Niche: How Simone Haag Turned Her Point of View Into a Thriving Design Business

    18 AUG

    Creating Your Own Niche: How Simone Haag Turned Her Point of View Into a Thriving Design Business

    What if you didn’t need a formal qualification, a traditional path, or a big following to build a successful design business — just a clear point of view? In one of the most popular episodes of the Imprint Podcast, Simone Haag shares how she created her own niche in the design world by leaning into what made her different. With no formal training, Simone built her career from the ground up — first as an apprentice at the leading Melbourne design studio Hecker Guthrie, then as the founder of her own studio known for bold, layered interiors that reflect a highly personal style. Come listen to our conversation where we talk about Simone’s unconventional journey into design, how she turned her love of vintage into a signature strength, the way she works with clients, charges for her services, and how she built a team around her creative vision. Simone’s story is a powerful reminder that when you own your point of view, you don’t need to compete — because no one else can do what you do. If you’re trying to stand out, find your style, or carve your own niche in a crowded market, this is a must-listen. ➤ Let’s continue the conversation here: www.nataliewalton.substack.com ~ Go DeeperFor Interior Designers & Stylists: A proven program to elevate your interiors, develop your signature style and attract your dream clients with clarity and confidence. | Start HereFor Creative Entrepreneurs: Expert guidance in a 1:1 mentorship intensive to start or scale your creative business. | Learn More For Business Strategy, Systems & Support: A business growth program for interior designers and creative business owners who are focussed on growing smarter, not harder. | Join Here ~ THIS EPISODE FOCUSES ON Simone’s unconventional journey to become an interior designer Her creative process working with clients What she’s learnt about trusting your intuition How she built her business How you can charge for your services How to value your time Why nicheing can provide more value to your clients and help your business grow What it takes to grow a team, and why investing in coaching is essential How to overdeliver for your clients Why your willingness to try is one of your best resources.    FEATURED ON THIS EPISODE Get your free guide here — 7 Insider Secrets to make it happen! Simone’s business Simone Haag Simone instagram @simonehaag Design studio Hecker Guthrie Hotels designed by Phillipe Starck Simone’s Whiskey room project IDEA Awards — Designer of the year Book Atomic Habits by James Clear Podcast The Elements by Stuart Diver My book Style: The Art of Creating a Beautiful Home Simone’s Phillip’s Island coastal home Angler’s Shack Podcast production: Yaga Media This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit nataliewalton.substack.com

    1h 30m
  7. The Real Secret to Authentic Style

    11 AUG

    The Real Secret to Authentic Style

    While design trends are seductive, the best way to create interiors that look as good as they feel is to express your unique perspective. In one of the most loved episodes of the podcast, I share what it really means to style with authenticity — and why it’s the key to creating work that not only stands out but truly resonates. I reflect on how I moved beyond imitation in my early styling days, how I discovered my signature style, and the mindset shifts that made all the difference. Whether you're styling your home or building a design business, this episode will help you trust your vision, simplify your decisions, and create spaces that feel like you. ➤ Let’s continue the conversation here: www.nataliewalton.substack.com ~ Go DeeperFor Interior Designers & Stylists: A proven program to elevate your interiors, develop your signature style and attract your dream clients with clarity and confidence. | Start HereFor Creative Entrepreneurs: Expert guidance in a 1:1 mentorship intensive to start or scale your creative business. | Learn More For Business Strategy, Systems & Support: A business growth program for interior designers and creative business owners who are focussed on growing smarter, not harder. | Join Here ~ Let’s connect! Join 20k readers of This Creative Life for free on Substack. Follow me on Instagram: instagram.com/nataliewalton Explore my resources and programs: nataliewalton.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit nataliewalton.substack.com

    33 min

About

Imprint with Natalie Walton focuses on how to create a home and life you love. Featuring interviews and insights with inspiring creatives, entrepreneurs and experts from around the world. Imprint explores life lessons that can have a big impact on both your well-being and the world. And simplifies the decision-making process to help you design a life doing what you love. Learn more at nataliewalton.com nataliewalton.substack.com

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