Navigators

Paul Klein, CEO of Browserbase

Paul Klein IV, Founder & CEO of Browserbase, is hosting Navigators: A series where he speaks with AI leaders and builders, navigating what's next with the future of AI.

Episodios

  1. hace 6 días

    Hightouch's founder on why AI marketing lags behind coding

    This data turned AI marketing founder, Kashish Gupta, thinks the reason AI hasn't taken over marketing the way it's taken over coding comes down to one word: taste. In this episode of Navigators, Paul talks with him about what it actually takes to teach a model a brand's aesthetic, and why most companies trying to do this are being lazy about it. He explains why marketing lacks the verifiable feedback loop that made AI adoption easy in customer support, and how his team spent over a year building the context layer needed to translate a creative director's unspoken instincts into something a model can act on. He also talks about the subagent whose only job is finding ideas a brand's competitors haven't tried yet, and why he believes the next leap in AI marketing depends less on smarter agents and better prompts, and more on models that generate images and video without inventing details that were never there. Topics covered: Why marketing lags coding: no verifiable loop, and taste is subjective Turning a creative director's unspoken instincts into something a model can query The subagent built to find whitespace competitors haven't touched Why enterprise customers, not SMBs, were the only ones who could adopt this Going from access to insights to content: how one problem led to the next Where the next inflection point comes from: instruction-following and image generation How coding agents changed the day-to-day of running the company itself Navigators is a series from Browserbase where we speak with AI leaders navigating the future of building with AI. Guest: Kashish Gupta, co-founder and co-CEO of Hightouch Host: Paul Klein IV, founder and CEO of Browserbase Hightouch: https://hightouch.com  Browserbase: https://browserbase.com

    Hightouch's founder on why AI marketing lags behind coding

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Paul Klein IV, Founder & CEO of Browserbase, is hosting Navigators: A series where he speaks with AI leaders and builders, navigating what's next with the future of AI.