264 episodios

Netflix vs. HBO. Nike vs. Adidas. Business is war. Sometimes the prize is your wallet or your attention. Sometimes, it’s just the fun of beating the other guy. The outcome of these battles shapes what we buy and how we live. 
Business Wars gives you the unauthorized, real story of what drives these companies and their leaders, inventors, investors and executives to new heights -- or to ruin. Hosted by David Brown, former anchor of Marketplace. From Wondery, the network behind Dirty John and American History Tellers.

Business Wars Wondery

    • Administración
    • 4.9 • 21 valoraciones

Netflix vs. HBO. Nike vs. Adidas. Business is war. Sometimes the prize is your wallet or your attention. Sometimes, it’s just the fun of beating the other guy. The outcome of these battles shapes what we buy and how we live. 
Business Wars gives you the unauthorized, real story of what drives these companies and their leaders, inventors, investors and executives to new heights -- or to ruin. Hosted by David Brown, former anchor of Marketplace. From Wondery, the network behind Dirty John and American History Tellers.

    Why Black Friday Will Look Different This Year

    Why Black Friday Will Look Different This Year

    Black Friday, the busiest shopping day of the year, will break the mold this year, as the pandemic sends retailers scrambling for new ways to bring in customers while minimizing large crowds. But the changes to American shopping habits predate the pandemic. Host David Brown talks with Business Insider retail correspondent Madeline Stone about what to expect from a COVID Christmas and which changes to our spending habits are likely to stick. 

    Listen ad-free on Wondery+ here

    • 27 min
    Denim Wars | Are Your Jeans Blue or Red?

    Denim Wars | Are Your Jeans Blue or Red?

    Consumers are increasingly looking to buy from brands whose values match their own, and denim is no different. These days, the jeans giants are not only facing down threats from each other, but navigating a new era of partisan consumerism. For more on how denim and other industries are appealing to consumers on both sides of the aisle, we speak with Cait Lamberton. She's a professor of marketing at Wharton who specializes in consumption behavior and marketing practice. Plus, she shares advice for entrepreneurs wondering whether to take their brands political. 

    Listen ad-free on Wondery+ here

    Support us by supporting our sponsors!

    Ring - For a limited time, go to ring.com/BW to receive special Black Friday and Cyber Monday offers.

    • 24 min
    Denim Wars | The Unravelling

    Denim Wars | The Unravelling

    It's 1999 and Levi's is a company in trouble. It's drowning in debt, out of fashion, and hobbled by sub-par distribution.

    But while Levi's searches for a way to make a comeback, a new, fast-growing enemy is out to convince people to abandon jeans altogether.

    Listen ad-free on Wondery+ here

    Support us by supporting our sponsors!

    Cratejoy - Sign up today at cratejoy.com/bw to get 30% off your first box AND early access to all Cratejoy’s holiday specials.

    • 27 min
    Wondery presents Jacked: Rise of the New Jack Sound

    Wondery presents Jacked: Rise of the New Jack Sound

    Subscribe today: http://wondery.fm/Jacked_Wondery

    Hosted by Golden Globe winner Taraji P. Henson. 

    Have you ever had a dream? Something you wanted so bad you just couldn’t let it go? For a group of kids in Harlem in the Eighties, their dreams would change pop music forever. Teddy Riley, Timmy Gatling, and Aaron Hall form a group called Guy that would fuse hip-hop and R&B and launch a new sound. By the early Nineties, the New Jack Sound dominated the pop music charts: Bell Biv Devoe, Bobby Brown, Boyz II Men, and many more. But the rise of the New Jack sound would come at a cost, and not everyone would make it to the top. From Wondery and Universal Music Group, Jacked is a story of friendship, gangsters, double-crosses, and big dreams.

    • 4 min
    Denim Wars | Lord of the Flies

    Denim Wars | Lord of the Flies

    It's the '80s and Levi's is far out in front in the battle for denim dominance. 

    But Lee owner V.F. Corporation isn't giving up. It's about to make a major move that will pile the pressure on Levi's and threaten its status as market leader.

    Listen ad-free on Wondery+ here

    • 25 min
    Denim Wars | From Freak to Chic

    Denim Wars | From Freak to Chic

    It's the late '60s and Levi's is seeking to stay on trend by tuning into the flower-power movement taking over San Francisco. 

    But keeping up with the ever-shifting tides of fashion is harder than it looks and soon Europe will be taking jeans onto an unfamiliar battleground: the catwalk.

    Listen ad-free on Wondery+ here

    Support us by supporting our sponsors!

    ZipRecruiter - Try ZipRecruiter FOR FREE at ziprecruiter.com/bw.

    • 26 min

Reseñas de clientes

4.9 de 5
21 valoraciones

21 valoraciones

Jaim+93511 ,

Genial

Me parece espectacular todo en lo absoluto, escucho escaso este canal toda vez que no entiendo mucho el idioma, sin embargo sigo la versión en español y me parece estupendo, por favor ... doblen más temporadas para escucharlas .... se los agradecería !!

Dmjrs1368 ,

Loving the Dunkin vs Starbucks

I am the founder of Arjé Coffee. The stories, the narration, sound design, all amazing!

VicRM col ,

Quiero escucharlo sin parar

Es un programa con una producción impecable, un diseño sonoro e historias muy bien logradas

Top podcasts en Administración

Otros usuarios también se han suscrito a

Más de Wondery