Dear Citrus Diaries

Lauren Hodgen
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Each episode, I'll sit down with inspiring founders + creatives who are making waves in the CPG food and beverage world. From innovative entrepreneurs to trailblazing executives to game changing creatives, we delve into their stories and who they are outside of their title. Get ready to be inspired, empowered, and equipped with the insights you need to succeed in the kitchen and your career. @citrusdiaries.studio | citrusdiaries.com | hello@citrusdiaries.com

  1. HACE 4 DÍAS

    Olly Dixon of Something & Nothing

    CPG News: Something & Nothing OOH campaign Hear from Olly Dixon, co-founder of Something & Nothing, about their bold new out-of-home campaign in Chicago. Something & Nothing, the premium soda brand inspired by travel, has debuted its first out-of-home campaign in the U.S. – “Not Pop.” – to challenge consumers to rethink what modern soda can be in a category commonly saturated by nostalgia, bright colors, and functional benefits. IG wearesomethingandnothing | us.somethingandnothing.co Shazia Bee of EnjoyThyFood Growing up surrounded by talented chefs, Shazia learned early on that the best food is rooted in simplicity—fresh ingredients and a whole lot of love. Inspired by her childhood on the farm, she created EnjoyThyFood as a way to share nourishing snacks made with organic, plant-based ingredients. what we chat about: Shazia shares how she brings ancient food wisdom into everyday baking, making nutrient-rich cake mixes that fit today’s busy lifestyles EnjoyThyFood proves desserts can be both delicious and wholesome, with gluten-free, paleo, and sugar-conscious ingredients Feedback from consumers inspire new flavors, products, and ideas, keeping EnjoyThyFood evolving with its community IG enjoythyfood_ | enjoythyfood.com Find Me: IG + TikTok citrusdiaries.studio citrusdiaries.com | hello@citrusdiaries.com Create your ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ today! ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠#madeonzencastr

    29 min

  2. 23 SEP

    Courtney McHugh of amplifyeP24

    Courtney McHugh is a seasoned senior executive with over a decade of experience in incubating, launching, and scaling venture-backed consumer product businesses. amplifyeP24’s mission is to amplify the nutritional impact of food while contributing to a more sustainable future. Amplifye is a pioneering biotechnology company that applies computational enzyme discovery and the power of precision fermentation. what we chat about: Courtney explains how amplifyeP24 helps your body get more out of the protein you eat and why protein feels so “trendy” right now Discover how precision fermentation is transforming everyday foods into more powerful, health-supporting meals Amplifye’s approach not only supports personal health but also contributes to a more sustainable food system. IG amplifye_me | amplifyeme.com CPG News: 1-855-TURN-OFF to Celebrate AGZ Launch Hear from Paulie Dery, CMO at AG1, about their newest hotline campaign to celebrate the launch of AGZ. Called 1-855-TURN-OFF, AG1’s new hotline (1-855-TURN-OFF or 1855turnoff.com) flips the script on the infamous 1-900 numbers of the ’90s. Instead of turning callers on, AG1 dares them to stay awake as scientists lull them to sleep with pre-recorded scripts on the science behind AGZ. IG drinkag1 | drinkag1.com Find Me: IG + TikTok citrusdiaries.studio citrusdiaries.com | hello@citrusdiaries.com Create your ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ today! ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠#madeonzencastr

    49 min

  3. 16 SEP

    Patrick Coyne of Laoban

    Laoban Dumplings started as a humble dumpling shop in Washington, DC in 2017. While living and teaching in China, co-founder Patrick Coyne frequently found himself in the dumpling shop near his school. He loved spending time in the shop—developing a special appreciation for the care and craftsmanship shown by the shop's boss or "laoban." Once back stateside, Patrick sought to honor that tradition, and Laoban Dumplings was born. what we chat about: How Patrick took the concept from just an idea to a DC restaurant to a CPG line The importance of bringing Chef Tim Ma onto the team Expanding from dumplings to bao to the new crispy line How to hold steady to the ethos of high quality ingredients when expanding IG laobandumplings | laobandumplings.com The Goods Report Vol 3: Design: Bachan’s refresh Strategy: the trend cycle of pistachios & “Dudeslop” (ManCereal & Dogfood) Food: Carnation’s jalapeño milk ft. Tini (130M+ views) & cinnamon rolls having a moment (Spiral & Losers) Find Me: IG + TikTok citrusdiaries.studio citrusdiaries.com | hello@citrusdiaries.com Create your ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ today! ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠#madeonzencastr

    44 min

  4. 11 SEP

    Lily Geiger of Figlia

    Hear from Camilla Marcus, founder of west~bourne, about her newest collaboration with YUZUCO at the beginning of this week’s episode! Lily Geiger is a born and bred New Yorker and the founder and CEO of Figlia, a modern, non-alcoholic aperitivo brand focusing on changing the conversation around alcohol consumption. what we chat about: How Lily’s family history of alcoholism influenced the creation of the brand Figlia drawing on Italian aperitivo culture The aperitivos don’t try to mimic alcohol, they stand on their own with complex, botanical flavors. What was the process like developing Figlia’s signature blends, and what experience did you want people to have when drinking them? Next steps in an ever-evolving NA RTD space IG drinkfiglia | drinkfiglia.com IG camilla.marcus | westbourne.com | theyuzu.co Find Me: IG + TikTok citrusdiaries.studio citrusdiaries.com | hello@citrusdiaries.com Create your ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ today! ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠#madeonzencastr

    35 min

  5. 2 SEP

    Daniel Goetz of GoodPop

    Since their humble beginnings at the farmers markets of Austin, TX in 2009, GoodPop has become known for producing some of the cleanest, most innovative and most delicious frozen treats available on the market. what we chat about: what were the early days of Good Pop like and how did its grassroots beginning shape the company’s values and growth? Scaling a brand with clean ingredients, organic sourcing, and no added sugar The mission behind the Good Food Collective How to navigate building a values-driven business while operating in the competitive world of CPG and large-scale retail IG goodpop | goodpop.com | Good Food Collective Jordan & I are back this week chatting about the most exciting happenings in the food & beverage world! Here’s a sneak peak of our convo: Design: Cracker Barrel rebrand & Billie x Chia Pet Strategy: YSL gifting influencers cherry pies & Blondery closing in public Food: Vermouth spritz & She’s the Sauce protein-ification Find Me: IG + TikTok citrusdiaries.studio citrusdiaries.com | hello@citrusdiaries.com Create your ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ today! ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠#madeonzencastr

    1 h y 2 min

  6. 26 AGO

    Rodrigo Hernandez of Angel Margarita

    Angel Margarita is co-founded by Academy Award-nominated actress, multi-platinum recording artist, and producer Hailee Steinfeld in partnership with Rodrigo Hernandez of Premium Beers Group, a leader within the alcohol industry in Mexico. what we chat about: Consumer taste evolving in the spirits and RTD space, particularly with tequila-based cocktails Process for developing Angel Margarita’s initial flavors + how do you approach product innovation as you look to expand the lineup? How Rodrigo’s experience at Premium Beers Group influenced your approach to launching and growing Angel Margarita IG angelmargarita | angelmargarita.com Plus, hear from Caryn Johnson of BOND and their recent launch of women’s hormonal health products into Whole Foods! IG _bondlife | bond.life Find Me: IG + TikTok citrusdiaries.studio citrusdiaries.com | hello@citrusdiaries.com Create your ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ today! ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠#madeonzencastr

    44 min

  7. 19 AGO

    Emily Steele of Hummingbirds

    This episode is sponsored by Hummingbirds, ⁠learn more⁠ by booking a call with their team! Emily Steele is the CEO and cofounder of Hummingbirds, a venture-backed platform that connects brands with hyperlocal content creators. Hummingbirds is a first of its kind platform that connects cpg brands with hyperlocal creators to share their favorite products found in their backyard. what we chat about: The role creators have helping CPG brands move product, gain awareness, and drive trial/raving fans Learning about consumer behavior through hyper-local marketing Their approach to building a tech company that serves both brands & consumers The inspiration behind Hummingbirds & the journey to bring it to it’s current form IG hummingbirdshq | hummingbirds.com Plus, a brand new, recurring segment with Jordan of Salad Sprinkles where we're talking all things CPG news + trends. Find Me: IG + TikTok citrusdiaries.studio citrusdiaries.com | hello@citrusdiaries.com Create your ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ today! ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠#madeonzencastr

    49 min

  8. 12 AGO

    Chelsea Kim of Ribbon Kitchen

    This episode is sponsored by Hummingbirds, ⁠learn more⁠ by booking a call with their team! Ribbon was created to bring a sense of calm and softness to everyday routines—for the moms doing everything and the little ones learning everything. Made from premium, platinum-cured silicone, Ribbon’s thoughtfully designed tableware is non-toxic, unbreakable, and built to last through every meal, mess, and moment. Founder-vetted and crafted in Korea, each piece is dishwasher, microwave, and oven-safe, with a soft feel and clean aesthetic that fits beautifully into modern family life. Whether you're feeding a toddler or setting the table for yourself, Ribbon helps make mealtime a little simpler—and a little more serene. what we chat about: What inspired the use of non-toxic, premium silicone How to strike a balance between being beautifully designed and deeply practical Favorite ways to use Ribbon products (e.g. hosting, lunchtime, baking) Go-to recipes IG ribbonkitchen.co | ribbonkitchen.com Find Me: IG + TikTok citrusdiaries.studio citrusdiaries.com | hello@citrusdiaries.com Create your ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ today! ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠#madeonzencastr

    22 min
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Each episode, I'll sit down with inspiring founders + creatives who are making waves in the CPG food and beverage world. From innovative entrepreneurs to trailblazing executives to game changing creatives, we delve into their stories and who they are outside of their title. Get ready to be inspired, empowered, and equipped with the insights you need to succeed in the kitchen and your career. @citrusdiaries.studio | citrusdiaries.com | hello@citrusdiaries.com

Información

  • Creador
    Lauren Hodgen
  • Años de actividad
    2021 - 2025
  • Episodios
    102
  • Clasificación
    Apto
  • Copyright
    © Lauren Hodgen
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    Dear Citrus Diaries