The Pivot Podcast: Marketing Strategies for Hairstylists

Marketing for Hairstylists with Celestethestylist
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For hairstylists bts the realities of having a business and small business mindset. Share how to thrive—confidently, consistently, in community and without burnout thru mindfulness. Advocate for simple no burn out social media marketing and prioritizing life over social media. Hosted by a successful entrepreneur with 9+ years in heart led business, Celeste shares sustainable client retention strategies, sustainable marketing, and realistic time management for busy hairstylists and moms. Stop trading time for money; learn to set boundaries and build a flexible, thriving business that keeps your life happiness first. Follow for new episodes. Learn More https://celestethestylist.com

  1. 5 FEB

    Ready to start marketing without social media in 2026. Lessons from my addiction to social media to thriving without it

    It's nearly impossible to think of having a business and not thing you have to start marketing on social media. It's no secret that social media can help you business but what made me make the switch back in 2019.. This is the introduction podcast to my marketing without social media series. Yes! I will be sharing what tools im using and mindset reframes but before that I wanted to share: -What social media addiction looked like for me - the moment that changed everything - the 60 day post everyday challenge that confirmed posting more on social aka instagram is not the answer - a intro into my understanding of capitalism and anti capitalism (just my experience really diving deep into research) Before you ignore this i've had 13 organic publications. They are not paid and not posting every day on social media /instagram. I share what kind of results I got recently while on my 4 day vacation/road trip without posting on my bridal hairstyling instagram page. Hope this real life experiences help you see we can do things differently and thank you for being part of the community. I want to invite you if you are ready to do marketing without social media to my upcoming class. My class on email marketing for hairstylists and beauty entrepreneurs will be on 2/23/26 via zoom. If you are ready to GROW your business online presence with email marketing click here

    30 min

  2. 26 ENE

    Business + your values. Being okay with not being accepted by all

    Living in the United States currently has been going thru many hard things collectively and also depending what state you are in. It's important we give each other empathy to the ones that want to speak up and those that don't. I talked about the consequences to my business for sharing my beliefs and empathy in such a hard time more important than ever. Next week will go back to marketing episodes but wanted to share this in case it may be helpful to one of you. Hope is my word of 2026. Hope for a better world, hope for change, hope for a better today and tomorrow. Remember is okay to take a break and talk about that as well in this episode. Amy Porterfield

    15 min

  3. 7 ENE

    why manifestation and vision boarding kept me broke and small

    What does manifestation really mean? Why I don't believe in it and how it has change my life and business. In this conversation go over the journey go from a broke single mom, cash advances, to having 2 successful businesses, savings and removing my broke ass lack mindset. If you’ve ever wondered why you’re manifestation is not working all the time, this episode is for you! You can follow celeste @celestethestylist on Instagram. Watch full episodes of celestethestylist on YouTube.

    31 min

  4. 06/12/2025

    Chat gpt Part 2 is it really helping or hindering your creativity

    After utilizing it for years the 💡 bulb moment happened. After attending a class is not only me. How this tool is affecting creativity in other business owners utilizing it. This is not a shaming episode it’s more of let’s look into it. And my own observation seeing where everything is going and the importance of not losing your voice and sharing your experiences that make you… Well you! Your originality Take what resonates and do your own research on how much water chatgpt uses and other things to consider with this tool. 🌻If you could please Leave a review to support this podcast

    15 min

  5. 03/12/2025

    2026 the Recession is it coming or is it here?lessons from 2020 & 2008 I’ve applied to my biz & life

    No fear mongering and no matter the changes that are here or may come, having gone thru the 2008 housing crash and well we all went thru 2020 one thing is for sure... We all can thrive with preparation. I asked in the email community and they said Yes! to this episode. I've had to learn to better manage my money thru the years. Today sharing lessons from 2020 and 2008 that I’ve applied to recession proof my business. Take what resonates and leave the rest behind.

    25 min

  6. 21/11/2025

    Holiday Social Media marketing🎁for busy moms in business when kids are on school break 🏠

    You want to promote your business but it’s holiday season and the kids are on school break 🫠 Or maybe they got out early release for a week at 12pm 🕛 before their break ☕️me this week🙋🏻‍♀️This episode is for you. Will cover today: -Choosing where to do post - The time saving hack I do to post consistently - Making social media easy and in a way it supports your current mom life season while still showing up for your business Want more support 🎉 dm on instagram @celestethestylist

    10 min

  7. 13/11/2025

    Kindness in our communication and boundaries - happy world kindness day

    Kindness in our communication and social media marketing matters. Ways to check in and stories behind it being more aligned with the business model I’ve created for my clients vS doing what everyone says we should. Talk about the memes, color corrections, and communication tips. Take way resonates with you and leave the rest behind ♥️🫶🏽 kindness matters specially during the Holiday season kindness goes a long way

    17 min
  8. Holiday social media marketing with a twist. Black Friday, Small business Saturday, What is the best option for you as a hairstylist?

    30/10/2025

    Holiday social media marketing with a twist. Black Friday, Small business Saturday, What is the best option for you as a hairstylist?

    In this episode I've shared what I've done before as a booked out hairstylist during the holidays Vs. If you want to promote your business without discounts or special discounted pricing. This strategy is infused with actual trainings, I've attended from pinterest directly and also from 2 of my coaches. In this episode I answer: - if you have no time to post? no worries, got a plan for you - What to post and say to create demand and awareness of your service - moving past the chaos of limiting beliefs and more...

    22 min
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For hairstylists bts the realities of having a business and small business mindset. Share how to thrive—confidently, consistently, in community and without burnout thru mindfulness. Advocate for simple no burn out social media marketing and prioritizing life over social media. Hosted by a successful entrepreneur with 9+ years in heart led business, Celeste shares sustainable client retention strategies, sustainable marketing, and realistic time management for busy hairstylists and moms. Stop trading time for money; learn to set boundaries and build a flexible, thriving business that keeps your life happiness first. Follow for new episodes. Learn More https://celestethestylist.com

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