Over 50 & Frank

Shannon Hinderberger

Over 50 & Frank is a podcast for women who are done whispering about aging. Hosted by Shannon Hinderberger, this show is where the filter comes off and the real conversations begin. Around here, we talk openly about menopause, hormones, wellness, work, style, and what it actually feels like to age in a culture that would rather pretend women over 50 are invisible. This is not polished perfection or toxic positivity. It’s honest, sometimes uncomfortable, often funny, and always real. Each episode blends candid solo conversations with thoughtful discussions featuring friends, experts, and women who are navigating midlife in real time. You’ll hear about advocating for your health, questioning outdated narratives, redefining confidence, and learning how to show up fully in this season without apology. Over 50 & Frank exists to say the quiet parts out loud. It’s for women who have been told they’re too old, too late, or too much, and are ready to rewrite the story. If you’re over 50 and craving real talk about life, aging, and everything in between, pull up a chair. You’re in the right place.

  1. 5 days ago

    Episode 21: Brand we love for women over 50

    In this honest and hilarious episode of Over 50 & Frank, Shannon and returning guest Marni Mutrux (@marnicreates) pull back the curtain on the beauty and wellness brands they genuinely love and actually buy with their own money. From skincare and makeup to haircare, fashion, and UGC marketing behind the scenes, they discuss what earns their trust, what instantly raises red flags, and why brands are still getting midlife marketing completely wrong. They also dive into: The difference between brands you promote vs. brands you repurchaseWhy over-50 women are tired of scripted, unrealistic adsThe products that became part of their daily routinesWhy ingredient transparency matters more than everThe biggest beauty trends they think are overratedWhy companies NEED women over 50 writing their creative strategyThis episode is packed with real talk, beauty favorites, marketing insight, and plenty of laughs. If you've ever been overwhelmed by beauty marketing or wondered what products are actually worth it in midlife, this conversation is for you! As always life doesn’t end at 50 or when we enter menopause; it is actually when we begin to thrive unapologetically.  If this helped you, leave a 5-star review. It helps more women like you find this podcast! Products & Brands Mentioned Thrive Cosmetics: Tubing MascaraLaura Geller: Wonder Balm  Cream PalettesJones Road: Miracle Balm Tinted MoisturizerDermatology: Growth Factor Serum Under Eye CorrectorPrime Prometics: Vitamin C  Brow ProductsBoom BeautySara CrealNorse OrganicsImage SkincareCity BeautyRoC Skincare: Eye Balm Lip PlumperV Beauty: Fractional Red Light Device

    26 min
  2. 26 May

    Episode 20: Tweakments or Too Much? Navigating Cosmetic Procedures After 50

    Botox. Fillers. Sculptra. Microneedling. “Preventative” treatments. “Maintenance.” “Natural results.” The world of cosmetic procedures has exploded over the last 20 years, especially for women over 50. But how do you separate personal choice from the pressure to stay looking young? In this episode of Over 50 & Frank, Shannon is joined by Joy King of Ageless Health Medicine for an honest conversation about cosmetic “tweakments,” aging, confidence, and the balance between empowerment and expectation. Together, they move beyond the simplistic “pro” or “anti” plastic surgery debate and instead ask deeper questions: What actually feels good to you? What’s preventative versus restorative? And how do you navigate an industry where the best work is often invisible while the worst work becomes the stereotype? Joy breaks down some of the most common procedures women are considering after 50, including wrinkle relaxers like Botox, microneedling, Sculptra, and fillers, while also discussing timing, reversibility, realistic expectations, and why researching providers matters more than ever. At its core, this episode is about agency. There is no shame in choosing cosmetic procedures, and there is no shame in choosing not to. The goal is not to look 25 again. It’s to feel like yourself. What We Cover in This EpisodeWhy med spas have become so common in the last 20 yearsThe difference between subtle work and overdone resultsPersonal choice vs societal pressure around agingWhy wrinkle relaxers are considered the “gateway” treatmentBotox as both prevention and maintenanceMicroneedling for women hesitant about injectablesSculptra and collagen stimulation over timeFillers and volume restoration after 50Maintenance vs restoration and why timing mattersThe importance of researching providersHow to approach cosmetic procedures safely and realisticallyKey TakeawaysCosmetic procedures are deeply personal decisionsNatural-looking results usually come from subtle, strategic treatmentsPreventative maintenance is often easier than full restoration laterResearching your provider mattersThe goal should be confidence and feeling like yourself, not perfectionTreatments DiscussedWrinkle Relaxers (Botox/Dysport)MicroneedlingSculptraDermal FillersGuestJoy King Owner of Ageless Health Medicine Book a consultation: Ageless Health Medicine Whether you’re curious about tweakments, already getting them, or firmly not interested, this episode is about having honest conversations without judgment. Aging is personal. So is how we choose to navigate it. Call to ActionFollow Over 50 & Frank, subscribe, and leave a review. If this episode sparked thoughts or questions for you, share it with a friend navigating aging, beauty, and confidence after 50 too.

    32 min
  3. 20 May

    Episode 19: Navigating the world after weightloss

    What happens when your body changes faster than your identity can catch up? In this episode of Over 50 & Frank, Shannon sits down with guest Ashley Thompson for an honest conversation about the emotional and practical realities of weight loss and body changes after 50. From trying to figure out what size you even are anymore to navigating swimsuits, loose skin, and shifting confidence, this episode explores the complicated mix of excitement, grief, freedom, and discomfort that can come with a changing body in midlife. Shannon and Ashley also talk candidly about fashion after weight loss, personal style, creator life, and why losing weight doesn’t automatically change who you are at your core. This episode is about more than clothes or size. It’s about identity, health, confidence, and learning to reconnect with yourself in a body that feels unfamiliar. What We Cover in This EpisodeThe emotional side of shopping after significant weight lossStruggling to mentally adjust to a smaller body sizeThe overwhelm of suddenly having more clothing optionsWhy inconsistent sizing makes shopping frustratingCapsule wardrobes vs. maximalist style personalitiesThe pressure to wear more fitted clothing after weight lossStaying true to your style, even when your body changesSwimsuits, loose skin, and body confidence after 50Weight loss as a health decision, not just an aesthetic oneManaging exercise around injuries, acid reflux, and physical limitationsThe realities of being a midlife content creatorBuilding meaningful friendships and support onlineKey TakeawaysWeight loss changes more than your bodyYour personal style doesn’t have to change just because your size doesShopping after weight loss can feel emotionally disorientingHealth goals and appearance goals are not always the same thingMidlife community and connection matter deeplyGuestAshley Thompson Content creator and guest on Over 50 & Frank, sharing candid conversations around body image, style, wellness, and life after 50. Follow Over 50 & Frank, subscribe, and leave a review. If this episode resonated with you, share it with a friend navigating body changes, confidence, or style shifts in midlife.

    35 min
  4. 5 May

    Episode 17 It’s Not Too Late: Building a New Career at 60

    Host Shannon discusses with Linda Wolf (@linda_wolfee)  on how she has transformed her career multiple times after 50, breaking barriers and embracing new opportunities.  In this episode, Linda shares her inspiring story of reinvention, confidence, and building multiple streams of income—all while defying aging stereotypes. Shannon and Linda take a deep dive, emphasizing that age is just a number when it comes to success and reinvention. Her journey showcases the importance of authenticity, community, and a fearless mindset to thrive in the modern creator economy. Whether you're just starting or reassessing your goals, her story proves that it's never too late to chase new dreams.  As always life doesn’t end at 50 or when we enter menopause, it is actually when we begin to thrive unapologetically.  If this helped you, leave a 5-star review. It helps more women like you find this podcast.  Main Topics: The power of belief and confidence rooted in childhood influencesTransitioning from traditional jobs to entrepreneurship at any ageStrategies for women over 50 to succeed in UGC and content creationOvercoming self-doubt and limiting beliefs about age and appearancePractical tips for starting out in UGC, including talking to the camera and editing skillsThe significance of community, collaboration, and giving back in the creator spaceUsing personal authenticity to attract brands and create incomeBalancing multiple streams of income, from web design to beekeeping and Airbnb hostingHow TikTok and social media have broadened opportunities for women over 50

    31 min
  5. 28 Apr

    Podcast 16: Strange New World of Smell

    The Surprising Link Between GLP-1s and Fragrance Obsession Have you noticed your cravings shifting in midlife, especially if you're on a GLP-1 medication? In this episode of Over 50 & Frank, Shannon sits down with Bethany to explore a surprising trend: women over 50 becoming obsessed with fragrance. From dopamine hits to “addiction transference,” they unpack why scents may suddenly feel more exciting than food and how this shift is changing the way women experience self-care, confidence, and identity in midlife. If you’ve found yourself buying more perfumes, layering scents, or turning your home into a fragrance haven…this conversation will feel very familiar. As always life doesn’t end at 50 or when we enter menopause, it is actually when we begin to thrive unapologetically. If this helped you, leave a 5-star review it helps more women like you find this podcast. What We Talk About in This Episode Why GLP-1 medications may heighten your sense of smell The concept of addiction transference (food → fragrance) Why gourmand scents (vanilla, chocolate, coffee) are trending How to find your signature scent after 50 Beginner tips for getting into perfume (without wasting money) The power of scent for confidence, mood, and self-expression Fragrance layering tips (and why you shouldn’t be afraid to try it) Key Takeaways Your shifting preferences aren’t random—your brain may be replacing food-based dopamine with scent-based pleasure Gourmand fragrances (vanilla, cherry, coconut) are especially appealing post-GLP-1 Fragrance can become a powerful self-care ritual in midlife Layering scents (body oil + mist + perfume) enhances longevity and personalization The best way to find your scent? Smell everything—don’t rely only on influencer recommendations Fragrance Brands & Products Mentioned Phlur: https://rstyle.me/+UNGvfxxk0-HVDWQuBtzT3Q Kayali: https://rstyle.me/+y7IqkSokQd53f7Uk-bjC9g Saltair: https://rstyle.me/+VyG6JBaw58sThO01Jr6OLg Tom Ford: https://rstyle.me/+fRpmrT7WB54oMC6lZrDxsA Gucci: https://rstyle.me/+w63Vc11Jfb1YaxTU78TeTA Rabanne – Million Gold for Her: https://rstyle.me/+kgANqMpxvTJ0218iWMnrDw Connect with Bethany: https://www.instagram.com/bethanyinoregon/ https://www.tiktok.com/@bethanyinoregon

    26 min
  6. 21 Apr

    Episode 15 Aging without shrinking

    In this engaging interview, Marnie and Shannon explore the themes of aging without shrinking, confidence after 50, and building an authentic personal brand. They share personal stories, practical tips, and insights on embracing midlife with confidence and purpose. Keywords aging, confidence, personal brand, women over 50, self-care, authenticity, UGC, midlife empowerment Key  topics Aging without shrinking Building confidence after 50 Creating an authentic personal brand Overcoming societal programming about aging  Takeaways Women often shrink themselves by neglecting self-care and not prioritizing their needs. Confidence after 50 is boosted by reinventing oneself and embracing authenticity. Building a personal brand should be rooted in passion and honesty. Societal beliefs about aging are ingrained and can be challenged. Titles Aging Without Shrinking: Embrace Your Power After 50 Confidence Reimagined: Women Over 50 Leading the Way Sound bites "Am I relevant?" "Societal beliefs that we absorb." "HRT is life-changing." Chapters 00:00 Introduction to UGC and Aging 03:02 The Impact of Aging on Self-Perception 05:59 Health Challenges and Self-Care 08:47 Finding Time for Yourself 12:09 Confidence After 50 14:58 Building a Personal Brand 17:59 Final Thoughts and Community Support Resources It's Marnie Creates on Instagram and TikTok - https://www.instagram.com/itsmarniecreates/ The Artist's Way by Julia Cameron - https://www.amazon.com/Artists-Way-25th-Anniversary-Edition/dp/0143129252

    20 min

Trailer

About

Over 50 & Frank is a podcast for women who are done whispering about aging. Hosted by Shannon Hinderberger, this show is where the filter comes off and the real conversations begin. Around here, we talk openly about menopause, hormones, wellness, work, style, and what it actually feels like to age in a culture that would rather pretend women over 50 are invisible. This is not polished perfection or toxic positivity. It’s honest, sometimes uncomfortable, often funny, and always real. Each episode blends candid solo conversations with thoughtful discussions featuring friends, experts, and women who are navigating midlife in real time. You’ll hear about advocating for your health, questioning outdated narratives, redefining confidence, and learning how to show up fully in this season without apology. Over 50 & Frank exists to say the quiet parts out loud. It’s for women who have been told they’re too old, too late, or too much, and are ready to rewrite the story. If you’re over 50 and craving real talk about life, aging, and everything in between, pull up a chair. You’re in the right place.

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